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n=250

No. of Respondents %
1. Familiarity with food-
carts Yes 244 98%
No 6 2%
Total 250 100%
n=250
2. Respondents who buy
food in food carts No. of Respondents %
* those who answered NO
were discarded/invalidated Yes 240 96%
No 10 4%
Total 250 100%
n=250
3. Reason of buying food in
food-carts No. of Respondents %
Convenience 97 40%
Quick service 78 33%
Accessibility 54 23%
Others 11 5%
Total 240 100%
n=250
4. Frequency of buying
food in food carts No. of Respondents %
Once a week 110 46%
Twice a week 78 33%
Others 52 22%
Total 240 100%
n=250
5. Range at which to spend No. of Respondents %
P30.00-P50.00 114 48%
P51.00-P75.00 74 31%
P76.00-P100.00 29 12%
P100.00 or more 23 10%
Total 240 100%
n=250
6. Familiarity with fruits
and drink in a cup No. of Respondents %
Yes 136 57%
No 104 43%
Total 240 100%
n=250
7. Willingness to buy fruits
and drink in a cup No. of Respondents %
Yes 227 95%
No 13 5%
Total 240 100%
n=250
8. Top 3 fruits preffered No. of Respondents %
Apple 158 22%
Mango 193 27%
Orange 63 9%
Pineapple 86 12%
Banana 100 14%
Melon 90 13%
Papaya 30 4%
Total 720 100%
n=250
9. Drink preferred No. of Respondents %
Milk shake 94 39%
Chocolate shake 122 51%
Others 24 10%
Total 240 100%
n=250
10. Buying food in food-
carts in SM City, Cebu No. of Respondents %
* those who answered NO
proceeded to # 12 Yes 226 94%
No 14 6%
Total 240 100%
n=250
11. Most preferred product
location in SM No. of Respondents %
Food court 69 31%
Ground floor 27 12%
2nd floor 110 49%
3rd floor 12 5%
Others 8 4%
Total 226 100%
n=250
12. Most preferred product
location other than in Malls No. of Respondents %
Terminals 34 14%
Supermarkets 81 34%
Schools 120 50%
Others 5 2%
Total 240 100%
n=250
13. Features considered
most and least No. of Respondents %
Taste
Packaging
Price
Promotion
Total
n=250
14. Attractiveness of
product's packaging No. of Respondents %
Yes 219 91%
No 21 9%
Price 240 100%
n=250
15. Relevance of the
product No. of Respondents %
Excellent 74 31%
Good 136 57%
Average 30 13%
Poor 0 0%
Very Poor 0 0%
Total 240 100%
n=250
16. Willingness to
recommend the product No. of Respondents %
Yes 235 98%
No 5 2%
Total 240 100%
n=250
17. Most preferred
promotion No. of Respondents %
Flyers 67 28%
Tarpaulins 61 25%
Social Networking Sites 99 41%
Others 13 5%
Total 240 100%
Analysis:
Out of the 250 respondents, only 244 of them are familiar with food-carts, constituting 98% of the total sample size. The results would tell that almost all of SM's shoppers are familiar with food-carts and only a few are not.
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MAO NI NGA MGA TABLES ANG KUWANG SA ANALYSIS kaning mga RED
Taste Frequency % Packaging Frequency %
1 95 54% 1 13 7%
2 56 32% 2 32 18%
3 6 3% 3 104 59%
4 18 10% 4 26 15%
Total 175 100% Total 175 100%
Analysis: *no aquiles and quennie nga 25 sa edad
Frequency % Frequency %
13-17 24 16% Male 45 30%
18-24 89 59% Female 105 70%
25-34 26 17% Total 150 100%
35-54 8 5% *no arinque and aquiles sa gender
55-64 3 2%
Analysis: Total 150 100%
*no arinque and aquiles sa edad
Analysis:
Analysis:
Analysis:
Out of the 250 respondents, only 244 of them are familiar with food-carts, constituting 98% of the total sample size. The results would tell that almost all of SM's shoppers are familiar with food-carts and only a few are not.
Price Frequency % Promo Frequency %
1 54 31% 1 15 9%
2 79 45% 2 10 6%
3 33 19% 3 28 16%
4 9 5% 4 122 70%
Total 175 100% Total 175 100%
Frequency %
Employed 83 42%
Self-employed 6 3%
Un-employed 3 2%
*no arinque and aquiles sa gender Students 108 54%
Total 200 100%
* no occupation c aquiles
Out of the 250 respondents, only 244 of them are familiar with food-carts, constituting 98% of the total sample size. The results would tell that almost all of SM's shoppers are familiar with food-carts and only a few are not.

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