web dropboxhireme.com (includes bio) ! email mail@toddcavanaugh.com ! phone 585.613.5778 !

location Rochester, NY
DropboxHireMe.com
TODD M. CAVANAUGH
Profile // Experienced Leader & Storyteller
MBA graduate with over 5 years experience combining creativity and technical excellence in brand development and
digital marketing. Strengths focus around conceptualizing and producing captivating content through films,
presentations, short-form writing, and live events in order to spread meaningful stories to millions of people.
Education
2008 2009 Master of Business Administration (MBA)
Rochester Institute of Technology
- Graduated with perfect 4.0 GPA
- Won university-wide business plan competition out of 15,000+ students
- Coursework included: Marketing Concepts ! Competitive Strategy ! Statistical Analysis
Product & Brand Management ! Financial Analysis ! New Venture Creation
2004 2007 Bachelor of Science (B.S.) in Business Administration
State University of New York College at Brockport
- Graduated Summa Cum Laude with overall 3.9 GPA
- Elected to chair appropriations committee managing $1.4 million budget
Employment
2009 Present Marketing Director & Lead Producer
BASIC // Direct reports: 10+
- Conceptualized and designed content featured on The Huff ington Post; the front
pages of AOL, YouTube, and Reddit; and other media hubs
- Wrote and produced viral video for less than $400 that generated millions of impressions
and led to national radio and television appearances, including Fox & Friends on Fox News
- Conceived, executed, and analyzed dozens of comprehensive marketing campaigns from
start to finish using print, mail, email, radio, video, web advertising, and social media
- Organized 12 profitable, multi-day events for groups of over 850 people, which involved
collaborating with notable leaders including several New York Times bestselling authors
- Crafted and presented compelling speeches routinely for groups of up to 1,500 people
- Developed and managed budgets of over $2 million
- Administered $10,000/month Google Adwords campaign
- Boosted monthly web traffic by over 68% year after year for 4 years straight
2008 United States Marine Corps Officer School
United States Marine Corps // Quantico, VA
- Received hundreds of hours of team-building and leadership training before graduating
Honors & Achievements
- Tested in 97
th
percentile on ETS Major Field
Exam in Business out of 8,986 students
- Volunteered to help the less fortunate in Brazil,
China, Kazakhstan, Israel, Mexico, and Thailand
often as a team leader/mentor
- Skilled in: Google Analytics ! Google Adwords
Final Cut Pro X ! PowerPoint ! Apple Keynote
Adobe Creative Cloud ! Video Production ! SEO
Joomla! ! Wordpress ! Viral distribution hacking
Event Management ! Blogging & short-form writing
web dropboxhireme.com (includes bio) ! email mail@toddcavanaugh.com ! phone 585.613.5778 ! location Rochester, NY