Analytics for SAP for Retail

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Analytics for SAP for Retail
In an area challenged by slim profit margins, decreasing customer loyalty and high costs associated with investing
in exclusive real estate, retailers are continuously looking for ways to improve their businesses by measuring
performance against goals. With Analytics for SAP for Retail, retailers can begin to understand the rapidly
changing market needs; knowledge they can use to increase overall profitability. Analytics for SAP for Retail
supports decision making in:
Price and Promotion optimization
Demand Forecasting
Product Affinity Metrics analysis
Loss Prevention
Merchandise and Assortment Planning
Point of Sale analysis
This wiki on the SAP Community Network serves to give you an overview of analytics capabilities for SAP for
Retail.
Note: For brevity, the SAP Service Marketplace will be referred to SMP. Special login details are required to
access documents on SMP.
Getting Started with Analytics for SAP for Retail
Retail BI Content Documentation - The Retail BI Content is delivered as an add-on to SAP BI. The
content is a preconfigured set of role and task-related information models that are based on consistent metadata in
SAP Business Intelligence. BI Content provides selected roles within a company with the information that the roles
need to perform their tasks. This information model includes integral roles, workbooks, queries, InfoSources,
InfoCubes, DataStore objects, key figures, characteristics, update rules, and extractors for SAP applications. The
main purpose of the pre configured BI Content is:

o that it can be used within Retail without the need to modify it.
o that it can be adapted so that you can work with it to any degree of detail.
o to serve as a template or as an example for customer-defined BI Retail Content.
Trade Foundation documentation on the SAP Help Portal - Located within the Retail BI Content
Documentation, this technical content documentation for retail contains data structures, data elements, and
program code (external to BI Content) that is used to prepare and distribute raw data to BI Content data providers.
SAP NetWeaver Business Intelligence on SDN - A collection of deep technical content and expertise for
SAP developers, analysts, consultants, and administrators on SAP NetWeaver.
SAP NetWeaver How To Guide - How-to Guides are official guides provided by the Field, RIG (Regional
Implementation Group) or Product Management to share relevant, important, and up-to-date information about
such topics as technical infrastructure, performance issues and hardware requirements. The How-to Guides also
include process-focused scenarios and supplement existing documentation.
Qualification - Analytics for SAP for Retail Curriculum
You can find the right BI course tailored to your specific needs within the SAP for Retail training marketplace (SMP
credentials required). A schedule will provide information about upcoming events and a contact address for
workshops on demand. You can find detailed information about the following Analytics for SAP for Retail
workshops:
W26BIC SAP NetWeaver BW Analytics Workshop for SAP for Retail
W26BIP SAP NetWeaver BW Performance Workshop
W26BII SAP NetWeaver BW Accelerator Introductory Workshop
W26BIA SAP NetWeaver BW Accelerator Advanced Workshop
Generic BW analytics workshops can be found within the SAP Training Catalog.
Business Objects Capabilities
SAP and Business Objects - An Introduction
SAP has long been a pioneer and leader in the enterprise applications market, helping organizations automate and
improve their business operations, which led to better business process execution. As a separate company,
Business Objects was a pioneer and leader in the business (BI) market, helping organizations make more
intelligent decisions, which led to a better business strategy. The SAP portfolio, which includes the SAP
BusinessObjects portfolio, gives customers superior execution and strategy and, most importantly, provides the
means to align and connect them in a closed-loop system supporting strategic agility.
Combined, software from SAP and Business Objects supports greater efficiency within the company and across
the business network; sharpens insight for users based on reliable, real-time data; and provides the flexibility to
turn insight into strategic decisions. This results in optimized business performance, which enterprises need to stay
ahead of the competition.
Benefits of Using SAP BusinessObjects Solutions
SAP BusinessObjects solutions optimizes business performance by:
enabling collaborative business networks. The SAP BusinessObjects portfolio supports the efficient flow
of information throughout a company's ecosystem.
empowering business insight into any data source. The SAP BusinessObjects portfolio helps companies
make more effective decisions based on a broader array of data sources from both inside and outside the
enterprise and from structured and unstructured sources, thus enabling prompt and appropriate corporate
response.
enabling people to work as teams in a way that reflects how they really work. The SAP BusinessObjects
portfolio provides business users tools and applications that handle the information needed within the business
context teams work in, enhancing collaboration and decision making within groups and across work units.
Documents and Links
SAP Retail and Business Objects Positioning Presentation - Find out why the combination will provide a
truly unique offer with great potential to create value for our customers.
General architecture and background about Business Objects can be found on SDN.
Analytics for SAP for Retail - Features, Capabilities and Best Practices
BW Trade Foundation
The BI Trade Foundation is a technical content layer that is used as a base for BI Content and applications in the
Trading Industries environment. It contains technical content such as data structures, data elements, and program
code which is external to BI Content.
Trade BW Logistic Extration Documentation (SMP credentials required) - This document contains a
detailed description about the main logistical extractions on a retail point of view. Each extractor/DataSource is
described on a very detailed level, means field information, used process keys and retail specifics are mentioned.
Additional you can find general information's about how overall handling and setup of a logistic extraction process,
for example stock initialization, reconstruction, necessary customizing is described in detail. This document applies
to SAP ERP EhP4 and SAP BW BI_CONT 704.
Trade BI Foundation - How to Use Service Classes for Keyfigure Transformations (SMP credentials
required) - The service classes covered in this article for keyfigure transformations are ABAP-OO classes and
methods that are used in transformations of the BI Trade Foundation Content. The following description of service
classes can be used to avoid code redundancy in keyfigure transformations. The approach is to keep the
transformation routine as simple as possible and encapsulate the logic in service methods that can be reused in
several transformations.
Trade BW Foundation Documentation (SMP credentials required) - The Trade BW Foundation is a BW
Content layer that can be used to build Trade BW Content models according to the Enterprise Data Warehouse
Concept (EDW). It specifically provides an entry level layer of DataStore Objects (DSO's) that provide cleansed
and complete data for propagation. Besides that, the Trade BW Foundation also provides a layer for the "corporate
memory" of retailers. This document describes the purpose, granularity and context of these two layers in technical
detail. Readers should be familiar with BW modeling and extraction.
Overview BW Retail Master Data (SMP credentials required) will give you a general and technical
overview of retail master data within BW.
Point of Sale
Product Affinity Analysis Documentation (SMP credentials required) - The product affinity analysis
investigates sales data for correlations between the articles sold.
The result of the affinity analysis is presented in a set of rules in the following form: "Article B" followed "Article A"
with an associated score of value "X".
Supply Chain Analytics / Stock Ledger Analytics
Inventory is the largest cost factor for Retailers; therefore visibility into the supply chain is mandatory. SAP's supply
chain analytics will leverage existing data from all of your source systems to gain an integrated, comprehensive
view of performance across the supply chain, reduce operating costs, increase revenues, and improve
organizational effectiveness.
BW Retail Content - Supply Chain Analytics/Stock ledger Analytics (SMP credentials required) - This
collection of sixty-nine slides gives an overview of the stock ledger analytics and provides an insight and
differences between the retail method of accounting and the extended retail method of accounting.
The Configuration Guide for the retail method of accounting for Ehp4 (SMP credentials required) explains
in detail how to activate and customize the retail method of accounting.
ERMA Stock Ledger Documentation (SMP credentials required) - The ERMA Stock Ledger is a BW-
based combined view on retail values of sales - in particular POS - transactions and cost values from ERP
inventory management. It harmonizes different sources of inventory data, and allows for its flexible mapping to
both key-figure based and account-based data models of inventory cubes
Selected Articles & Blogs
Retail: BW Retail Content - General Introduction slide deck (SMP credentials required) points out the
business environment and key issues retail BI has to deal with and shows in general the content structure.
POS DM: How to delete EAN Assignments from 0RPA_MEAN (SMP credentials required)
This guide describes the necessary steps to create a generic extractor from IS Retail MEAN table to upload the
deleted EAN material assignments into 0RPA_MEAN InfoObject in SAP BW. It contains an additional master data
extraction scenario based on the implementation steps described in SAP note 835111 and is mainly relevant for
customers running SAP POSDM with automated master data checks based on EAN level.
Performance: Business Intelligence Performance Tuning on SDN - Offers a collection of information,
including links to get an overview of SAP Business Intelligence features and settings that impact performance, and
of the tools that help identify and address performance problems.
SAP BW and Teradata Partnership: SAP NetWeaver Business Warehouse with SAP BusinessObjects
solutions and the Teradata Database to provide an integrated solution to customers delivering a new level of
speed and scalability. Here you can find an overview about the announcement, the solution overview &
architecture as well as timelines (*SMP* credentials required).
Blog: Using Business Intelligence in an Uncertain World:
Today's retailers face external and internal challenges including knowledgeable customers, longer supply chains,
shrinking demand cycles and a constrained economy. The Retail Systems Research Cooperation (author of the
document) believes these challenges cannot be proactively addressed if business operators don't have accurate,
actionable information available when and where it's needed.A majority of Retailers Winners agree. They clearly
see real-time Business Intelligence (BI) as a critical tool to help respond to unpredictable demand and improve
Average Transaction Value. Winners also have a greater appreciation of the value of real-time BI in the supply
chain. Interested? To read on - please refer to the Blog of Mohamed Amer.
Run SAP for Retail - Best Practices for Solution Operations
For retailer's global end-to-end solutions with typically high data volumes, an optimized operational concept is key
for lowering operating costs, proactively avoiding incidents, ensuring a stable system performance and enabling
growth and innovation. "Run SAP for Retail" provides Best Practices for Solution Operations helping you to set up
an operational concept for Retail Analytics. Find more information on "Run SAP for Retail" on our "Run SAP for
Retail" Wiki page.
Manage Operations for SAP POS Data Management - POS Analytics Content (SMP credentials
required) - This Best Practice helps you set up a Business Process Monitoring and error handling concept for your
SAP for Retail POS Data Management Solution and POS Analytics Content.
Manage Operations for SAP Merchandise and Assortment Planning (SMP credentials required) - This
Best Practice helps you to set up a Business Process Monitoring and error handling concept for your business
process SAP Merchandise and Assortment Planning (SAP MAP).
Data Volume Management for SAP Retail (SMP credentials required) - This document describes main
Retail business processes and their contribution to data growth in a Retail environment. As Data Volume
Management strategies, it contains specific possibilities of data avoidance, summarization, deletion and archiving.
Release-Specific Information - Analytics for SAP for Retail
Maintenance and Availability
Product Availability Matrix (SMP credentials required) - The Product Availability Matrix bundles technical
and release planning information on SAP components for quick reference. You will find information on the
availability of SAP component releases (product versions), maintenance end dates and upgrade paths, as well as
technical release information (DB-platforms, JSE-platforms, operating systems.
FAQ - Frequently Ask Questions
FAQ Trade BW Foundation: 1320386