ABOUT

M. Arthur Gensler Jr. & Associates, Inc., referred to as Gensler, is a global design and architecture
firm headquartered in San Francisco, California. In 2012, Gensler generated the most revenue of any
architecture firm based in the US for the second year in a row. As of 2013, it operates offices in 43
cities in 14 countries worldwide.
OVERVIEW
Gensler sees design as strategy in action, focused on results. We help our clients envision a better
future and get there successfully. We help them leverage designs power to generate innovative
solutions that effect real transformation.
Taking the pulse trends and issues forecasts
Unique among design firms, Gensler works with a cross-section of the worlds economy. This access
provides us insights into the issues driving change across markets. To help businesses navigate the
impact of industry trends on the built environment, our publications and thought leadership explore how
design turns client challenges to competitive advantage.
Design research generates innovation
Every Gensler design practice carries out basic and applied research, separate from project work, on
issues of direct benefit to our clients. The purpose always is to create value that maximizes designs full
potential for higher performance. Here we highlight our latest findings.

Cultivating a culture of design
Breakthrough ideas emerge from understanding the needs of the people and communities we serve.
Delivering design that is informed, purposeful, innovative and compelling means we encourage our
peoplethe industrys top talentto explore new solutions to age-old problems. We reward
collaboration and intellectual curiositystriving to leverage designs ability to elevate the everyday.

FIRM PROFILE
For us, design is the means. The starting points are goals, strategies and expectations, but it
transcends them to create a new and better reality. Design is transformative.


Clients come first in everything we do
With more than 2,400 active clients, we work across the global economy. Our clients are remarkably
diverse: large and small, private and public, for-profit and non profit. We help them grow, sustain and
transform: whatever it takes to embrace their future.
We're organized around each client relationship. Client needs, expectations and strategy provide the
context for every project we carry out together. Whatever their size, wherever our clients need us, we're
set up to deliver.
Collaborative leadership
To lead our global firm, we apply the same collaborative model we use for design. Our three co-CEOs
are backed by a policy-making board of directors that spans five continents. Both are supported by a
management committee representing the four dimensions of our organization: client relationships,
design and delivery, practices and offices.
Our firm's leadership team includes scores of people. Our board of directors, featured here, guides their
activities worldwide.

SERVICES
Architecture
Successful buildings capture the spirit of their surroundings, even as they assert their own identity.
Theyre visually appealing, healthy, comfortable, flexible, secure and efficient, a pleasure to be in. And
they pay their way, adding real value for their owners and users.
Gensler architecture reflects our knowledge of how people and organizations use and experience place
and space. We work collaboratively with clients, communities and end users to create buildings that
work well on every level, inside and out. We deliver them across our global markets with a consistently
high standard of service.
Brand Design
Genslers brand designers use words and images to orchestrate compelling experiences that lead to
marketplace differentiation and brand preference. Our approach combines design and architecture
expertise with a unique point of view and strong communications skill set. The result: brands that build
trust, inspire confidence and forge lasting relationships.
Consulting
As consultants, we help our clients make better decisions about how they support their people, position
their businesses and manage their assets. We connect strategy with implementation and deliver
successful, idea-driven solutions that are both realistic and actionable. Whatever the size of the
organization, we provide the tools needed to enable future change.
Our consultants address real estate and facilities, the workplace, information solutions and business
strategywith the objective of improving organizational performance. Our services include strategic
planning, real estate and portfolio analysis, repositioning/relocation analysis, change management and
data management.
Interior Design
Gensler designs interior spaces for living and working. Interior performance can be measured in human
and organizational terms: higher productivity, greater creativity and innovation, increased patronage or
sales. Hitting the mark means designing not just for visual impact, but also for health, comfort, flexibility
and ease of use.
Our designers work collaboratively and strategically to deliver innovation, quality and sustainable
performance. Our projects are international in scope and range from offices to stores, academic and
civic buildings, convention centers, and entertainment and cultural venues.
Planning & Urban Design
Genslers planners work globally on a broad range of projects, from new urban districts and
developments to suburban and exurban campuses, centers and communities. Sustainability is an
important focuswith equal concern for the socio-economic health of the community and for its
environmental quality. As urban designers, we know how to bring forward the experiential attributes that
make a place memorable and attractive.
Product Design
Great products begin with insights about market opportunities and user needs. As a firm that's
constantly creating and reshaping the built environment, we have a unique viewpoint about the
products and materials that form the world around us. We see the marketplace openings that spur new
concepts, as well as the requirements and restraints these products have to address.
Gensler partners with manufacturers to develop successful new products. As designers, we draw on
our knowledge of new materials, technologies and processes to enhance margins, performance,
sustainability and market appeal. As strategists, we work in concert with manufacturer design teams,
helping them understand product and use requirements from an end-user perspective.
Sustainability
We see sustainable design as a triple win: good for business, people and the planet. Since 1970, when
we designed an energy-efficient office of the future for Pacific Gas & Electric, our design practice has
considered how decisions made today affect our lives tomorrow. Today, Gensler is a global
sustainability leader. Our credits include the first U.S. office building to use under-floor air distribution,
and later the first retail rollout prototype, data center and car dealership to earn LEED certifications.
Recognizing these pioneering achievements, the U.S. Green Building Council presented us its
Leadership Award for Organizational Excellence in 2005.












GENSLER OFFICE IN LOS ANGELES






Stadium seating in white oak rises from the polished concrete floor of the
main lounge at Gensler in Los Angeles.



Zinc-paneled meeting rooms stack
above the reception desk.





Eero Saarinens chairs and table gather in the lounge. Above it hovers a
meeting room enclosed in polycarbonate.

Outside it, in a break-out area, Maarten Van Severen stools line Medas counter-height table.








An Ingo Maurer chandelier hangs over Alberto
Meda chairs in another meeting room.



Media walls show still photography and video of
completed and current projects.







Students from California Polytechnic State University, San Luis
Obispo, collaborated on receptions cantilevered table in solid-
surfacing and plywood, strengthened by a steel beam
Powder-coated recycled aluminum screens
off meeting areas on either side of reception.






University of Mindanao





PROFESSIONAL PRACTICE 3
RESEARCH PAPER
(Architectural Firm)






Submitted By:
Loon, Lovely Grace L.
IV-BSArchitecture

Submitted To:
Arch. Alvin Morales