Vous êtes sur la page 1sur 62

2014

VD Design Story
Expanding Experience
Experience
Embodied in Form
Story
08- 11
The Design Story
Expanding Design
12-15
UHD Story
Grand Experience
into Form
Product
16-29
U9000
Aero Curve Design
30-41
U8550
Aero Design
42-53
H8000
Curve Design
54-63
H7000
Linear Design
64-75
H6500
Sound Bezel Design
76-87
H6410
The White
TV Design Contents
2014 VD Design Story
Not to be watched,
But to be experienced.
,

8 9
Expanding
Design
2014 The Design Story Experience
Embodied in Form
14TV

.TV
(onedesign)

,
.TV
UX
.
In 2014, the direction of the design philosophy for
Samsung Electronics televisions is to continue
to pursuit a simple and attractive aesthetic while
adding the most advanced functional features to
thereby offer a greater, more expanded viewing
experience. The basic purpose of the television is
'to be watched' but we believe that the television
can also become something 'to be experienced.'
And our continuing concept, One design, unifies
the various components of the television to
make it even more convenient to use and reflects
Samsung's design philosophy to provide the most
immersive and captive viewing experience.
-
Experience Embodied in Form 2014 VD Design Story
10 11
01 02 03
Experience Embodied in Form
4UHD
.

.
01 Larger, curved screen
02 Removing all distractions
03 Delivering better sound
2014 VD Design Story
12 13
Grand Experience
with
Living Detail
2014 UHD Story
14 15 2014 VD Design Story l UHD Grand Experience with Living Detail
.
','
2014TVUHD
.
.FullHD4
UHD.
,.
UHDTV.

.
TV

.U9000
,
.
The quality of the screen is an essential factor
that determines the quality of viewer immersion
when watching television. In response to greater
consumer demand for a 'larger, more expansive'
television viewing experience, our products for
2014 include the full line-up of UHD and curved
design. The best visual enjoyment always requires
a clear picture quality. Compared to the standard
Full HD, UHD has four times better clarity to offer
the viewer a more absorbing connection with
the content. You aren't just looking at a screen,
it's like you are actually in the same place and
completely involved in the same situation,
participating and not just viewing. This is exactly
the kind of television experience that UHD
proposes. Along with the ideal curves, regardless
of the viewer's location, the flawless picture
quality envelops the audience in implicit comfort
to offer a completely captivating television
viewing experience. A refined minimalist design
of the Samsung Electronics televisions in large
and beautiful curves enhance any space they
occupy, injecting an inspiring breath of fresh air
into the atmosphere. Rather than a consumer
product, the U9000 is an unforgettable piece
of art. With the most advanced technology and
a superior aesthetic of our design, unlike any
television currently available, the UD9000 opens
the door to an entirely new world of watching
television.
16 17
01 U9000
Aero Curve
Design
20 21

U9000
.

,
(AeroStand)TV

.TV

.U9000

,
TV
.

(cleanback).

U9000
.
The congruous curved surface and curved stand
of the U9000 demonstrates a stylish pairing in
the display that transforms the activity of sitting in
front of a television into an act of appreciation.
Viewers are drawn into the silent strength and strong
dynamic of the curved screen for a completely
entranced feeling. And the metal stand in the shape
of the letter T demonstrates a sturdy sense of
stability. The Aero Stand is a newly formed metal
stand that minimizes the bulkiness of the television
from the front while maximizing the viewers
concentration on the screen. The construction of
the stand utilizes two opposing textures without
disrupting the screen and resembles small detached
metal plates so the screen appears to be hovering
in the air. This oating screen maximizes
the emotional value and adds aesthetic value to
the space. It is a design strategy that reinvents
the Samsung television to also become an object
of appreciation even when it isnt turned on and
revitalizes consumer expectations for television
design. The U9000 is lined top and bottom in metal
for a cultivated nish to the concave surface and
curvature. Aluminum edges softens the appearance
as well as accents the entire design, not only to
highlight the curvature but also to make the screen
seem like its oating, for an effective contrast
and raising the urbane, delicate design value one
notch higher. Distinguished for a beautiful backside
that blends smoothly with the elegance of the front,
the U9000 raises expectations for the future of
television design.
U9000 l Aero Curve Design
Applying the perfect
curve to the contents
UHD

2014 VD Design Story l TV Design


01 U9000
22 23
24 25
U9000
65inch (D326.6 X W1446.6 X H891)
U9000 l Aero Curve Design 2014 VD Design Story l TV Design
26 27 2014 VD Design Story l TV Design U9000 l Aero Curve Design
Aero Stand
Resembling a curved line drawn to highlight
any interior, this is the main substance, the true
identity, the undeniable charm of the U9000.
-
U9000,

28 29
Sound Bezel
Reinvented bezel that not only protects
the panel but also provides augmented audio.
-
,

2014 VD Design Story l TV Design U9000 l Aero Curve Design


30 31
02 U8550
Aero Design
34 35
U8550UHDTV
.
F8000U8550

.U8550UHD
.
(SoundBezel)

.U8550
(AeroStand)
TVTV(Neck)
(MetalPlate)

TV.
U8550 l Aero Design 2014 VD Design Story l TV Design
Floating the screen for
the purest immersion

02 U8550
The U8550 was designed for the general consumer
who is switching to a UHD TV for the rst time.
Born from the favorable reviews of the F8000
models design, the U8550 has a subtle black bezel
that is a metallic border outlining the shape of the
television and compelling viewers to look at the
canvas. The U8550 presents high denition
supported by the distinct UHD monitor. Located
at the lower part of the television the sound of
the Slit Speaker provides entertainment beyond
the expectations of consumers, simultaneously
intensifying the mesmerizing quality of the screen.
Moreover, the exquisite metallic UHD logo carved on
the right side of the stand more precisely indicates
that its a UHD TV which is otherwise not obvious
from the exterior. As for the silhouette, the T-shaped
stand is attached to the screen at the back of the
monitor and offsets the chunky neck noticeable in
previous television designs. Plus, the metal plate at
the front of the monitor effectively creates a contrast
so that the screen appears to be oating thereby
introducing a new dimension in television
36 37
38 39
Floating Picture Not imagined reality. The stand cleverly
connecting the screen at the rear of the monitor
as if the screen is floating.
-
.
Tshapestand.
2014 VD Design Story l TV Design
U
8
5
5
0

/

5
5
i
n
c
h

(
D
2
6
9
.
8

X

W
1
2
2
8
.
2

X

H
7
4
6
.
4
)
U8550 l Aero Design
40 41 2014 VD Design Story l TV Design
Sound Bezel
A smart solution for amazing audio clarity.
-
.
U8550 l Aero Design
42 43
03 H8000
Curve Design
44 45
46 47
H8000TV
,
.

,.

.
The curved shape TV design of the H8000 escapes
the cold, at surface images of the past. Besides
the fundamental value the curve adds to the design,
the point of departure is where instinctive and
natural expression take place. Essentially the curved
shape has a sense of movement that is distinct from
the straight line. The curved line has a sculptural
image that provides viewers with a more
comfortable feeling of immersion. Externally it has
a rhythmic aura. Likewise, in order to express the
intrinsic grace of the curve, the complete sculptures
design concept starts with the shape of an arch.
The bended body and the upper part of the stand
both are poised for the peak of the arch and
the tension of the two curves depict a rhythmical
image. While facing the television the arch of both
in harmony emphasizes the elegant line of the curve
and highlights the delightful characteristics of
the display. At any angle, the front or the back,
the beautiful body of the curved television is
underscored for a natural balance with the stand.
Lastly, from the front, the arch of the products
body and the arch of the stand evoke an emotional
atmosphere which is further illuminated to
emphasize the dramatic beauty of the design.
H8000 l Curve Design
Intensive experience
of graceful tension
,

03 H8000
2014 VD Design Story l TV Design
48 49 2014 VD Design Story l TV Design H8000 l Curve Design
50 51 2014 VD Design Story l TV Design
Tension & Harmony

Tension arising from the harmonious curves.


-
H8000 l Curve Design
H
8
0
0
0

/

5
5
i
n
c
h

(
D
2
3
7
.
8

X

W
1
2
3
2
.
8

X

H
7
5
6
.
6
)
52 53 2014 VD Design Story l TV Design
Arch Stand
A light that glows at the summit where
one curve meets another.
-
.
54 55
04 H7000
Linear Design
58 59

,
,
H7000.

.,
.

.TV
TV
H7000.
In 2014, one of the particularly crucial aspects when
designing televisions is the immersion factor.
Consequently the ability to absorb the viewer will
be the core value of the televisions of the future.
Recent television design considers all other elements
besides the screen as detracting from viewer
engagement. For these reasons the emerging trend
points to greater simplicity. The peerless H7000 is a
denitive design conceived from endless research
efforts to embody extreme minimalism, innate
beauty and still visually stun, acoustically impress
and ultimately absorb the viewer completely.
Through the form taking the appearance of a natural
line owing from the stand to encircle the screen,
the two functional elements of the screen and the
stand seamlessly merge. This engagement between
these two elements of the same screen and the same
stand results in the H7000 as the nest example of
understated awless design. The bezel is a line of
chrome juxtaposed with matte nishing, sliding from
the lower part of the screen, perfecting the details
to stir emotions.
The minimalist attitude for
a better viewing

04 H7000
2014 VD Design Story l TV Design H7000 l Linear Design
60 61 2014 VD Design Story l TV Design H7000 l Linear Design
62 63
H7000
55inch (D267.7 X W1224.8 X H747.5)
2014 VD Design Story l TV Design H7000 l Linear Design
One Body
H7000
H7000 extends an elegant line
in rhythmic motion.
-
64 65
05 H6500
Sound Bezel
Design
68 69
(Metallicbar)H6500
TV
(Wallmount)H6500
.
(Metallicbar)
.Down
FiringSpeaker

.
The metallic bar located at the bottom part of the
screen is the dening feature of the H6500s design.
The metallic bar is a distinguishing feature of the
H6500. Most televisions have similar rectangular
screens and stands. Usually a characteristic of
televisions relies on the stand. But the H6500 holds
the same characteristic even when mounted on
the wall without the stand. This is a remarkable
added option in the H6500s design. Light shimmers
from the sides of the metallic bar when facing the
H6500 and looking down from the top the metallic
bar leaves a stronger impression of the strength of
its design. Apart from being visually pleasing, the
metallic bar also has the ability to step up viewer
immersion. It works as a guide for the sound to
further engross viewers. Sound emitted from the
lower part of the screen is focused forward to
encourage a more inclusive viewing experience.
The aesthetic of the H6500 leaves nothing to be
desired when it comes to functional features and
increases consumer satisfaction with greater use.
H6500 l Sound Bezel Design
Delivering every detail
of the sound

05 H6500
2014 VD Design Story l TV Design
70 71 2014 VD Design Story l TV Design H6500 l Sound Bezel Design
72 73 2014 VD Design Story l TV Design
H6500
55inch (D308.1 X W1230.6 X H789.6)
Concentration
of the Sound

Without losing a single decibel, the Metallic Bar


breaks down barriers to present pure listening
enjoyment in one direction.
-
H6500 l Sound Bezel Design
74 75 2014 VD Design Story l TV Design
Sound Bezel
Hung on the wall, the exceptional
Metallic Bar of the H6500 delivers
authentic, palpable sound.
-

76 77
06 H6410
The White
79
80 81

TV.
H6410TV.H6410

,
.TV
.
TV
.,
.

B2BTV.
Shaped like a picture frame, the minimal white
bezel is the characteristic design of the H6410.
Hung on a white wall like a frame, the television
blends well with the surrounding environment and
at the same time viewers are easily absorbed by
the contents. The intuitive design of the H6410
offers a new concept in televisions. When turned on,
the H6410 allows viewers to fully feel the depth of
the picture on the screen with great clarity, and when
turned off, the minimal frame design of the television
accompanies any rooms interior and continues
to be visually pleasing. Going beyond the role of
the basic television, the H6410 exudes aesthetic
value and is designed to perfectly harmonize with
its surroundings. When not hung on the wall, the two
metal stands surreptitiously support the television
frame. This stand resembles a frame on an easel,
bringing to mind a mesmerizing painting on a table.
The white frame remains attractive both in a
household or any commercial setting. As a B2C
model, the H6410 also completely satises the needs
of B2B clients and offers a new design in televisions.
H6410 l The White 2014 VD Design Story l TV Design
Going beyond the role of TV

06 H6410
82 83
84 85 2014 VD Design Story l TV Design
H6410
55inch (D245.3 X W1234 X H745.7)
H6410 l The White
86 87 2014 VD Design Story l TV Design
White Picture Frame
,

The frame of the television is not just about


protecting the screen, the white frame of the
H6410 is initially artwork with creative pride.
-
H6410 l The White
Product
90-99
Monitor l UD590
A Float
100-105
AV l H600
Sound Stand
106-111
AV l M7
Shape
112-121
Smart Control l TM1490
Motion
Monitor
.
AV
.
Smart Control
Contents
2014 VD Design Story
90 91 2014 VD Design Story l Monitor Design
Exquisite balance between
aesthetics & functionality

01 UD590
UD590 l A Float
Designed with a highly rened ideal, the UD590
is a premium monitor for use by professional
videographers and photographers or those who use
CAD /CAM. The representative, eye-catching feature
of the UD590 is the seamless T shaped stand.
If the typical stand of a standard monitor embodies
the element of a plane, the stand of the UD590
embodies the element of a line Through technical
engineering this concept of line for the stand
minimizes the monitors contact with the oor while
maintaining a sense of balance. The design is free
of spatial constraints. In particular, starting from
the part where the stand and the screen end,
a darker, dimming nish is applied and the neck
extends backward to diminish its appearance.
In this way the screen is not limited by the enclosure
of the stand and leaves an impression of more freely
oating in midair. Moreover, the screen can go
beyond physical and spatial boundaries to facilitate
a deeper immersion than ever before. The narrow
bezel gives the screen a touch of renement and
the subdued dark nish adds an air of elegance while
the UHD picture quality has been much improved.
Also, while not in use, the sleek line of the stand
integrates an agreeable contrast and embodies
a beautiful balance in composition that is visually
pleasing. From the front the UD590 will appear
like a precious, weightless screen oating above
a ne line. For the reverse, the clean back design
completes the exquisite details of the UD590 as
an overall masterpiece of monitors.
UD590,CAD/CAM

.UD590
Tshape.
,UD590
.

,.
(Neck)
.

.,

.
92 93
94 95 UD590 l A Float 2014 VD Design Story l Monitor Design
96 97
U
D
5
9
0


/

2
8
i
n
c
h

(
D
1
6
9

X

W
6
6
0

X

H
4
8
6
)
UD590 l A Float 2014 VD Design Story l Monitor Design
98 99 UD590 l A Float 2014 VD Design Story l Monitor Design
100 101 2014 VD Design Story l AV Design
The form making harmony
with the surroundings to fill up
the space with the highest quality
of the sound

02 H600
H600 l Sound Stand
Spreading out on the oor, the latest very thin
design creates an ideal environment to concentrate
on the highest acoustic sensations. Furthermore,
as it is located under the television, the space that
was previously occupied around the television by
bulky detached speakers is available again.
The speaker system naturally blends with the
environment to provide the highest quality sound.
Remaining loyal to the true purpose of audio,
the speakers are small but powerful. Samsung aims
to make thinner product with better acoustics and
set new standards in speaker design. This product
does not have a visible speaker grill or an exposed
driver. Instead, the tiniest single slit is the source of
the sound. This narrow slit is in harmony with the
thin form of the speaker and listeners will be
impressed with the great sound coming from such
a narrow slit. Outwardly, deep consideration was
made in design and function both to simultaneously
satisfy the viewers. A hairline, matte black nish
of the speakers top plate which not only naturally
matches the television but also prevents scratching
or damage caused from contact with the television
stand. Appearing slimmer as you look towards
the back of the speaker and seeming to be oating
off the ground, it also aids in the handling of the set
when it needs to be moved.
H600

.TV
TV
.H600
,

TV
TV

.
104 105
H
6
0
0


/

(
D
3
6
0

X

W
7
3
5
X

H
3
5
)
2014 VD Design Story l AV Design
Reinterpreting
the form of speakers
H600 l Sound Stand
106 107 2014 VD Design Story l AV Design
Emotive design regarding
the usefulness and practicality
no less than its function
,
03 M7
M7 l Shape
The product focuses on fullling the range in space
and situation depending on a consumers lifestyle.
Curved speakers emit clear and sonorous sound In
any room or interior, without static or interference
the sound resonates for an enriched viewing
experience. The design is comprehensive with
a general and moderate shape adding style
alongside a captivating presence. Regardless of
the surroundings M7 not only correspond with but
also elevate the atmosphere. Primarily minimal
but suiting subtle geometric patterns the details
are rened and tasteful. Originating from
architectural forms the three dimensional pattern
maintains the basics and makes a fresh modern
impact Moreover by altering the size of the speakers
according to the front, the design achieves visual
perfection And not only from the front but also
blending towards the back so that at any angle
a coherent beauty is displayed.
M7
.
,
.
,
.
,
.

.
110 111 2014 VD Design Story l AV Design M7 l Shape
M
7


/

(
D
1
9
2
.
5

X

W
4
0
0

X

H
1
3
3
)
112 113
Ergonomic design for
more sensitive motion
and touch control

04 TM1490
TM1490 l Motion
The most remarkable aspect about Smart Control
is the smooth combination of motion control and
touch control. The two methods of control are easy
to use and were devised with the purpose of
avoiding straining the wrist even after many hours
of use. By applying ergonomic principles in this
design, the curvature of the control buttons matches
the shape of the thumb to reduce stress on the nger
muscles. In order to lessen discomfort further,
this controller is designed so the users thumb can
reach all the buttons. The streamlined design makes
the controller look slimmer than it actually is and ts
in one hand nicely. Visually, technically and
functionally pleasing, Smart Control satises
consumers on every level.
14
.

.TV

.
,.
2014 VD Design Story l Smart Control Design
114 115
116 117 TM1490 l Motion 2014 VD Design Story l Smart Control Design
TM1490 / (D28.2 X W51.2 X H133.2)
118 119
Small hand size (5percentile) female standards
TM1490 l Motion
Natural Angular Position of Thumb
Small hand size female (5%): avg. 9.9cm
Thumb Grip Point Comfortable Thumb Reach Map
2014 VD Design Story l Smart Control Design
Clever Ergonomics
Compact design for use of all keys
without fixing a grab.
-
TV
.
Due to the copyright issues, some image uses
in this brochure are not for external use.
If the images are used for external purposes
for any inevitable circumstances, then the
selected images rental cost must be settled
prior to usage or alternative images of a
resemblance need to be used. This brochures
moving image les are not to be used other
than purposes as stated below :
Exhibition Space, Retail Environment,
Internal presentation, one time external
presentation (Event, Awards, etc.)
The duration of usage to expire on December
2014. After this date, please contact us prior
to usage.
Coping of capturing usage is forbidden.
TV series names used in this brochure is for
American region and may change depending
on each circumstances. Prior to usage of
images, make sure to check the exact series
title. The product images used in this brochure
may change depending on the production
development issue. For any other enquiry,
please use contact points as classied below.
DESIGN TEAM, VISUAL DISPLAY DIVISION
Jin sun Kim, Principal Designer
(02 - 2255 - 5770 / jinsun.kim@samsung.com)
Sung hoon Kang, Senior Designer
(02 - 2255 - 5044 / sh2. kang@samsung.com)
Johnny Shin, Senior Designer
(02 - 2255 - 5157 / johnny.shin@samsung.com)
Jiyoung Son, Junior Designer
(02 - 2255 - 5784 / ji.young.son@samsung.com)
Brochure
.

.
Brochure
.,,,
(,)
201412,

Brochure
.
.
.
.
DESIGNTEAM,VISUALDISPLAYDIVISION
(02-2255-5770/jinsun.kim@samsung.com)
(02-2255-5044/sh2.kang@samsung.com)
(02-2255-5157johnny.shin@samsung.com)
(02-2255-5784/ji.young.son@samsung.com)

Vous aimerez peut-être aussi