QP 2014 - Sponsorship Packet

MAY 3RD
11AM-7PM
Canal
Walk
Virginia st.
3 DE MAYO
11-7
Canal
Walk
C/VIRGINIA
Free
Gratis
FESTIVAL OF VIRGINIA
boat rides
paseos en botes
FOOD
COMIDA
Art
Arte
Music
Musica
Richmond's Historic Canal Walk to Dance Away the Day at Qu Pasa? Festival
Each year the Virginia Hispanic Chamber of Commerce (VAHCC) is honored to
have Virginias community, local businesses and corporate leaders join them as
partners and supporters of the annual Qu Pasa? Festival. An event to jump-start
the summer season celebrating Virginia as an international melting pot, Qu Pasa?
Festival showcases the culture and beauty of the many Latin American countries
represented in Virginias community. This year will mark the second appearance of
Qu Pasa? Festival on Richmonds Historic Canal Walk.
A dynamic mixture of sights, sounds and tastes, the Qu Pasa? Festival invites each
participant to fully engage in this unique opportunity for direct access into
Virginias Hispanic demographic. Richmonds small businesses, fortune 1000
companies, and local vendors will have a chance to collaborate with the VAHCC to
promote themselves as an international partner in our global economy.
Last year, close to 8,000 residents and tourists enjoyed this wonderful event
celebrating a culture that honors family, invites participation, and loves food.
The VAHCC is proud to advocate for Richmond, the state of Virginia and global
opportunities, in hopes that through the Qu Pasa? Festival our great city will be
recognized for the international and economic hub we have come to know.
For more information on becoming a 2014 Qu Pasa? Festival of Virginia Sponsor,
please visit QUEPASAFESTIVAL.COM or call 804.378.4099.
To build bridges in order to create, promote and enhance business opportunities for our
membership by providing linkage with special emphasis on the Hispanic community.
FESTIVAL OF VIRGINIA
Presenting
Sponsor
$25,000
Entertain-
ment
Sponsor
$10,000
Charging
Zone
$10,000
Canal
Boat
$7,500
Kids Zone
$5,000
Sponsorship
Exclusivity
Four (4)
Available
Two (2)
Available
Logo in Festival
Commercial
Logo in Festival
Publications
(Approx. Circ. 80,000)
Two (2) Thirty
Minute Commercial
Spots with
Telemundo (70,000
Viewers) Value $4,000
Premiere Visibility in
Festival Press Release
Logo on Festival
Poster
VIP Access & Parking
Four (4) Four (4) Four (4) Two (2) One (1)
Corporate Banner
On-Site (2x4)
Two (2) Premiere Two (2) at Area Two (2) at Area Two (2) on Boat One (1) on Site
Six-foot Booth at
Festival
Two (2) One (1) One (1) One (1) One (1)

Presenting Sponsor $25,000
Media Coverage and Publicity:
-Exclusivity to Presenting Sponsor title in collaboration with VAHCC
-Logo in festival advertisement with Nuevas Raices (45,000 Readers)
-Premiere logo placement in Festival posters (Quantity 1,000)
-Logo placement in Festival (:30) commercial on Telemundo to run 75 times for two weeks
between 7:00am - 9:00am and 7:00pm 11:00pm Monday through Friday. (70,000 Viewers)
-Two (2) thirty (30) minute commercials spots to be aired on Telemundo (Sponsor is required to
provide topic and filming for commercial)
-Logo placement in festival advertisement with Henrico Citizen (Circulation approx. 25,000)
-Premiere visibility with logo and website link on QUEPASAFESTIVAL.COM and VAHCC
NEWSLETTER (Newsletter Approx. Circulation 10,000)
-Premiere visibility in other publications (Richmond.com, Shockoedesigndistrict.com,
rvanews.com)
-Premiere visibility in festival press release
Day-of Festival Exposure:
- Premiere logo placement on festival cup or volunteer t-shirt
-Premiere logo placement on Festival banners/signage
-Acknowledgement from stage
-Placement of two (2) 2 x 4 large corporate banners
Festival Benefits
-VIP Parking for four (4) vehicles
-Four (4) tickets to the VIP zone (Beverages, shade, and food will be provided)
-Premiere large booth space (2) 6 tables (All marketing materials for display booth to be
provided by Sponsor)
-Access to professional video and photography of Festival highlights
Entertainment Sponsor $10,000
-Exclusivity to Entertainment Sponsor title
-Logo placement in Festival posters (Quantity 1,000)
-Logo and website link on QUEPASAFESTIVAL.COM and VAHCC NEWSLETTER (Newsletter
Approx. Circulation 10,000)
- Logo placement on festival cup or volunteer t-shirt
-Placement on two (2) 2 x 4 large corporate banners on entertainment stage/site
Festival Benefits:
-Premiere booth space (1) 6 table (All marketing materials for display booth to be provided by
Sponsor)
Charging Zone Sponsor $10,000
-Exclusivity to Recharging Area Sponsor title
-Logo placement on festival cup or volunteer t-shirt
-Placement on (2) 2 x 4 large corporate banner on site area
-Ability to showcase Recharging Area via promotional tent car, lounge area, or other item
provided by sponsor
Festival Benefits:
-Premiere booth space (1) 6 table (All marketing materials for display booth to be provided by
Sponsor)

Boat Sponsor $7,500
-Exclusivity to one of four Boat Sponsor titles
-Placement on (2) 2 x 4 large corporate banner (Sponsors to provide banners) on site area
-Ability to showcase Kids Zone area with promotional materials such as mobile vans, hand outs,
entertainment pieces, etc.
Festival Benefits:
-VIP Parking for two (2) vehicles
Kids Zone Sponsor $5,000
-Exclusivity to one of two Kid Zone Sponsor titles
-Placement on (1) 2 x 4 large corporate banner on site area
-Ability to showcase Kids Zone area with promotional materials such as mobile vans, hand outs,
entertainment pieces, etc.
Festival Benefits:
-VIP Parking for one (1) vehicle
Donate to Qu Pasa? Festival
Festival Friend
If you would like to make a personal, tax-deductible donation to the Qu Pasa? Festival as a Festival Friend and
be showcased of WWW.QUEPASAFESTIVAL.COM please fill out the attached application and send to:
Virginia Hispanic Chamber of Commerce Foundation, Inc.
10700 MidlotIhan Turnpike, Suite 200
Richmond, VA 23235
Please fill out the following information:
Company Name (As it will appear on publications):
Primary Contact:
Secondary Contact:
City, State, Zip:
Phone:
Email:
Fax:
Specifications and Terms:
1. Specific details related to event area will be provided closer to the Festival date and will be distributed
to each sponsor along with event map and location information.
2. Naming on specific activity site/area are upon determination of Festival site layout
3. Recognition is not subject to all advertisements and media releases of Qu Pasa? Festival
4. Company LOGO must be submitted to: Rita.Willis@vahcc.com by Monday, April 15th, to appear on
Festival materials and media releases.
5. For more information, please call 804.378.4099
! I have read the exhibit booth specifications and terms (please check)
Name (Print): _______________________ Signature:______________________________ Date:___________

Contribution Level:
! Title Sponsor - $25,000
! Entertainment Sponsor - $10,000
! 360 Charging Zone Sponsor - $10,000
Value of Sponsorship:
Cash $_________
In-Kind* $_________
Total $_________
*In-kind donations are subject to tax-deductions. Virginia Hispanic Chamber of Commerce Foundation, Inc. non-profit 501 (c) 3
EIN: 31-1797590
Please make checks payable to:
Virginia Hispanic Chamber of Commerce
10700 Midlothian Turnpike, Suite 200
Richmond, VA 23235
! Canal Boat Sponsor - $7,500
! Kids Zone Sponsor - $5,000
! Festival Friend/Other - Please specify in the payment box
your donation amount

QP 2014 - Sponsorship Packet

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MAY 3RD

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