management and event marketing Progress and prospects of event companies in Delhi Name of the Author Huseyin Kose and Mehpare Tokay Argan Satish Singh Objective 1 The aim of the study is to show the dimensions applied while managing and marketingspecial sport event To study the progress and prospects of event management companies in Delhi. Period of study Source of Data Primary and Secondary data Primary and Secondary data Sample Size 25 Articles 28 magazines and Articles Tools to Analyze Interview and literature review
Objective 2 Paper also focuses on the Dimensions of event management. To find the image of the company & how the company is working for entertainment source among the customers. Period of study Source of Data Primary and Secondary data Primary and Secondary data Sample Size 25 Articles 28 magazines and Articles Tools to Analyze Interview and literature review
Findings The event managers should introduce more of risk management. The performance of the companies in Delhi is poor, due conservative mentally of the society. Article 3 Article 4 Name of the Article Factors contributing to the better event Management in organization Technical Aspects in Event Management. Name of the Author Mr. Mayur M. Wadhwani Mr. Thakker Jay Bharat Objective 1 The objective of this research is to find out the factors which can make eventmanagement better. To study the technical aspects and logistics during planning of an event. Period of study Source of Data Primary and Secondary Data Secondary Data Sample Size 36 Articles Tools to Analyze Field work and Interview Literature Review
Objective 2 Another objective of this research is to provide information to all the event Organizers so that they can organize events better. To study the major players in the industry. Period of study Source of Data Primary and Secondary Data Secondary data Sample Size 36 Articles Tools to Analyze Field work and Interview Literature Review Findings Due to lack of professional staff and non support at government level, businesses face difficulties to develop and grow.
Article 5 Article 6 Name of the Article A Study on Event Management. Case: Tomatkarnevalen
THE NATURE AND SCOPE OF FESTIVAL STUDIES Name of the Author Susanna Engblom Donald Getz Objective 1 The aim of this thesis is to find out how the event Tomatkarnevalen is managed and organised.
Period of study 2010 Source of Data Primary Secondary Data Sample Size 6 event management companies 423 Articles Tools to Analyze Interview
Objective 2 The secondary aim of the thesis is to gain understanding of how Event Management works in practice.
Period of study 2010 Source of Data Primary Sample Size 6 event Management Comp.
Tools to Analyze Interview
Findings The event can be organized in much better manner, by employing few more technology and expertise.
Article 7 Article 8 Name of the Article New Trends in Sports Management of Major Sports Events Held Annually in the Czech Republic
Best Practices in Event Management Name of the Author Jiri Kotab Sven Damm Objective 1 Research analyzes pricing policy and audience attendance/ participation in sports events, according to the type of the sports event To find out the best practices in Event Management. Period of study 2007-09 Source of Data Primary data Primary and secondary Data Sample Size 7 event management companies and 18 Articles Tools to Analyze Field work. Objective 2 The researchfocuses on the current greatest shortcomings that the organizers of the sports events in the Czech Republic suffer from and how to make innovations that would help to eliminate these shortcomings. To study factors which will lead to better organization of events, by small event management firms. Period of study 2007-09 Source of Data Secondary Data Secondary Data Sample Size 11 articles 18 Articles
Findings The organizers failed to attract big foreign stars, the increase in ticket prices was too high, sport attracts more and more money. Identifies and recommends an event management model that potentially enables small- scale event managers to fully develop the potential of small events.
Article 9 Article 10 Name of the Article Event management: From the classroom to the real world - a case study Towards the Integration of Event Management Best Practice By the Project Management Process Name of the Author Hal J. Walker William J. O'Toole Objective 1 To study and identify the skills and competencies required to plan, organize and execute a event outside the classroom. To study the impact of IT industry on event management. Period of study Source of Data Secondary Secondary Data Sample Size 19 Articles 28 Articles Tools to Analyze Literature Review
Objective 2 The current trends in Project Management suitable to event management. Period of study Source of Data Secondary Data Sample Size 28 Articles Tools to Analyze
Findings The skills and competencies required are experiential learning, fundraising, philosophical considerations, student- reflection, service learning, professionalism and student-centered learning. Event management is converging towards a systematic approach to planning and control. The complexity and increasingly regulated environment requires some standardization.
Article 11 Article 12 Name of the Article A FUTURE FOR EVENT MANAGEMENT: THE ANALYSIS OF MAJOR TRENDS IMPACTING THE EMERGING PROFESSION
How sustainable is the strategy of the Indian Premier League -IPL? A critical review of 10 key issues that impact the IPL Strategy Name of the Author Joe Goldblatt Shashi Kadapa Objective 1 To do a careful analysis of the economic, educational, and sociological changes within the profession. To do a detailed Analysis of IPL case and find out draw backs in management. Period of study Source of Data Secondary Data Secondary Sample Size 21 Articles 34 Magazines and Articles Tools to Analyze
Objective 2 To study and derive at the solutions on the problems faced by the organizers of IPL. Period of study Source of Data Secondary Sample Size 34 Magazines and Articles
Findings Event Management is establishing a strong foundation for future success. The strongest pillar of this foundation is the interest and dedication the members of the profession have for continuing education. If this trend continues the profession may achieve accelerated growth that is comparable to that of information technology With this analysis, IPL event is not sustainable. Important stakeholders such as franchises and advertisers/ sponsors are making losses. With very high costs, the IPL model seems to be non- sustainable. There is a great danger that after a few more seasons, the game will lose its viability and attraction and the event may have to close professionals. down or it will have to change its present format of high cost structures.
Article 13 Article 14 Name of the Article DEVELOPING BEST PRACTICES IN EVENT MANAGEMENT EVENT MANAGEMENT Name of the Author Natalia Kushcheva and Jari Tuononen. Mayur .A.Ghunkikar
Objective 1 To find out the best practices in different event management sector. To Study the event Management Industry and its future prospects. Period of study Source of Data Secondary Data Secondary Data Sample Size 17 Articles 29 Articles andmagazines Tools to Analyze
Objective 2 To study different practices which can be adopted while training the event managers. To study Event Management industry in India. ( National institute Of Event Management). Period of study Source of Data Secondary Data Secondary data Sample Size 17 Articles 29 Articles and Magazines Tools to Analyze
Findings One of the challenges for the teaching staff is to develop students creativity as one of the main professional competencies for working in the sphere of cultural event tourism. This can be realized if the theoretical part of the curriculum is combined with a strong practical part. Event management is a glamorous and exciting profession which demands a lot of hard work and dynamism. As the name suggests, it means conceptualizing, planning, organizing and finally executing an event.