Conducted for WBUR by

WBUR Tracking Poll

Massachusetts 2014 Democratic Primary
Field Dates August 24-31, 2014

Some results held for later release.

I'm going to read you the names of several people who are active in public affairs. After I read each
one please tell me if you have a generally favorable or generally unfavorable view of the person. If
you have never heard of the person or if you are undecided, please just say so. READ FIRST NAME.
How about READ NEXT NAME?

REPEAT QUESTION TEXT ONLY IF NECESSARY, PROBE IF RESPONDENT SAYS DONT KNOW.
Have you heard of READ NAME and are undecided about (him/her)? Or PAUSE have you never
heard of (him/her)?

Order rotated. Favorable Unfavorable
Heard of /
Undecided
Never
heard of Refused
Martha Coakley
65% 17% 17% 2% 0%
Steve Grossman 42% 8% 32% 18% <1%
Don Berwick 19% 6% 25% 49% 0%

In the election for Governor of Massachusetts later this year, would you be more likely to vote in a
_________ primary election, a __________ primary election, or neither? Order rotated.

Democratic 100%
Republican 0%
Neither 0%
Dont Know / Refused 0%

This question asked only to voters who said they would vote in a Democratic primary.

If the candidates in the Democratic primary were ___________, for whom would you vote? Order
rotated.

Don Berwick 6%
Martha Coakley 47%
Steve Grossman 23%
Some other candidate (not read) <1%
Would not vote (not read) 1%
Dont Know / Refused 23%




WBUR Poll 2
Conducted by The MassINC Polling Group
This battery asked only to voters who said they would vote in a Democratic primary.

How important would you say each of the following issues are in deciding whom to support in the
Democratic primaryvery important, somewhat important, not too important, or not at all
important? First, READ FIRST ITEM. How about READ NEXT ITEM.


Order rotated.
Very
important
Somewhat
important
Not too
important
Not at all
important
Dont
Know /
Refused
Which candidate will stand up for
people like you
70% 20% 4% 3% 4%
Which candidate agrees with you
on allowing casino gambling in
Massachusetts
17% 31% 31% 14% 6%
Which candidate seems more like
a more likeable person
21% 41% 19% 15% 4%
Which candidate is the most
liberal or progressive
31% 39% 17% 9% 4%
Which candidate can manage
state government most effectively
81% 12% 2% 2% 2%


I am now going to read you three questions about the potential candidates in the November
2014 general election for Governor.

If the election for Governor of Massachusetts were held today, and if the candidates were for
Democrat Martha Coakley, Republican Charlie Baker, independent Evan Falchuk, independent Jeff
McCormick, and independent Scott Lively for whom would you vote? Order rotated.

Martha Coakley 65%
Charlie Baker 13%
Evan Falchuk 1%
Jeff McCormick 2%
Scott Lively <1%
Some other candidate (not read) 2%
Would not vote (not read) 1%
Dont Know / Refused 16%




WBUR Poll 3
Conducted by The MassINC Polling Group
If the election for Governor of Massachusetts were held today, and if the candidates were for
Democrat Steve Grossman, Republican Charlie Baker, independent Evan Falchuk, independent Jeff
McCormick, and independent Scott Lively for whom would you vote? Order rotated.

Steve Grossman 50%
Charlie Baker 15%
Evan Falchuk 2%
Jeff McCormick <1%
Scott Lively 1%
Some other candidate (not read) 4%
Would not vote (not read) 4%
Dont Know / Refused 25%

If the election for Governor of Massachusetts were held today, and if the candidates were for
Democrat Don Berwick, Republican Charlie Baker, independent Evan Falchuk, independent Jeff
McCormick, and independent Scott Lively for whom would you vote? Order rotated.

Don Berwick 36%
Charlie Baker 19%
Evan Falchuk 2%
Jeff McCormick 1%
Scott Lively 1%
Some other candidate (not read) 4%
Would not vote (not read) 7%
Dont Know / Refused 30%


I would now like to ask you a few questions about a few other issues.

There also will be a measure on the November ballot dealing with casinos. A yes vote would
prohibit casinos, any gaming establishment with slot machines, and wagering on simulcast
greyhound races. A no vote would make no change in the current laws regarding gaming. If the
election for this measure were held today, would you vote yes or no?

IF UNDECIDED: How are you leaning as of today?

Yes 41%
No 51%
Dont Know / Undecided (not read) 9%
Refused (not read) 0%



WBUR Poll 4
Conducted by The MassINC Polling Group
Demographics

Race
White / Caucasian 88%
All others 10%
Dont Know / Refused 2%


Age

18 to 29 5%
30 to 44 14%
45 to 59 28%
60+ 54%


Gender

Male 44%
Female 56%


Party Registration

Democrat 61%
Independent / Unenrolled 39%


















About the Poll
These results are based on responses from 340 likely voters in the September 2014 Massachusetts
Democratic Primary. These questions were asked from August 24-31, 2014 as a part of the WBUR
Tracking Poll. Live telephone interviews were conducted via both landline and cell phone using
conventional registration based sampling procedures. The margin of sampling error for the full
sample is +/- 5.3 percent with a 95 percent level of confidence. The poll was sponsored by WBUR, a
National Public Radio station in the Boston area.