Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

PARTY REGISTRATION

Democra Republic
Overall
t
an
500
162
61

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GENDER

Unenroll
ed /
Other
277

AGE CATEGORIES

Male
Female 18 to 29 30 to 44 45 to 59
236
264
60
133
164

60+
143

UNWEIGHTED COUNT

Unweighted count

Favorables - Charlie Baker

Favorable

41%

28%

64%

44%

43%

39%

30%

38%

43%

45%

Unfavorable

17%

25%

9%

12%

15%

18%

10%

16%

19%

18%

Heard of / undecided

30%

31%

25%

30%

28%

32%

41%

31%

27%

28%

Never heard of

12%

16%

2%

13%

13%

12%

19%

15%

11%

9%

0%

0%

0%

0%

0%

1%

0%

500

180

60

260

240

260

60

130

165

145

Favorable

42%

61%

11%

35%

38%

45%

32%

42%

43%

43%

Unfavorable

36%

13%

73%

43%

42%

30%

31%

37%

37%

36%

Heard of / undecided

20%

21%

14%

20%

16%

23%

33%

19%

18%

17%

3%

4%

2%

2%

3%

2%

5%

2%

1%

3%

0%

0%

0%

0%

0%

0%

1%

500

180

60

260

240

260

60

130

165

145

Favorable

32%

40%

20%

29%

32%

31%

18%

32%

29%

40%

Unfavorable

12%

12%

17%

11%

14%

10%

10%

10%

17%

10%

Heard of / undecided

35%

29%

41%

37%

33%

36%

42%

37%

29%

36%

Never heard of

21%

19%

23%

23%

21%

22%

30%

21%

25%

15%

Refused

0%

0%

0%

0%

0%

0%

0%

0%

0%

0%

Total

500

180

60

260

240

260

60

130

165

145

17%

22%

4%

16%

18%

15%

12%

10%

17%

25%

Refused
Total
Favorables - Martha Coakley

Never heard of
Refused
Total
Favorables - Steve Grossman

Favorables - Don Berwick

Favorable
Unfavorable

6%

4%

13%

7%

8%

5%

7%

4%

4%

11%

Heard of / undecided

26%

32%

22%

23%

26%

27%

25%

30%

25%

25%

Never heard of

50%

41%

59%

54%

47%

53%

56%

56%

53%

39%

0%

2%

0%

0%

0%

0%

1%

0%

Total

500

180

60

260

240

260

60

130

165

145

Favorable

4%

3%

4%

5%

5%

4%

5%

5%

4%

4%

Unfavorable

3%

5%

2%

2%

5%

2%

3%

4%

1%

5%

Heard of / undecided

25%

22%

26%

27%

25%

25%

42%

21%

23%

23%

Never heard of

67%

69%

68%

66%

66%

68%

49%

70%

71%

68%

1%

0%

0%

0%

1%

0%

0%

1%

500

180

60

260

240

260

60

130

165

145

Refused
Favorables - Jeff McCormick

Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 1 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

AGE AND GENDER

Field Dates:September 2-7, 2014

WBUR Tracking Poll

RACE

INCOME RANGES

Women
White /
Men age age 18- Men age Women Caucasia
Overall
18-49
49
50+
age 50+
n
All others
500
121
112
115
152
442
33

Less
than
$25k $25-$75k
20
106

$75$150k
152

More
than
$150k
76

UNWEIGHTED COUNT

Unweighted count

Favorables - Charlie Baker

Favorable

41%

38%

35%

48%

42%

43%

24%

20%

35%

44%

54%

Unfavorable

17%

13%

15%

18%

20%

17%

17%

12%

15%

19%

19%

Heard of / undecided

30%

32%

39%

25%

26%

29%

35%

47%

27%

29%

20%

Never heard of

12%

17%

11%

9%

13%

11%

25%

21%

23%

8%

6%

0%

0%

1%

0%

0%

0%

0%

0%

0%

500

113

117

127

143

416

64

22

110

147

76

Favorable

42%

37%

41%

40%

48%

38%

65%

26%

37%

45%

44%

Unfavorable

36%

38%

32%

46%

29%

40%

15%

34%

39%

36%

40%

Heard of / undecided

20%

22%

25%

11%

21%

20%

15%

37%

20%

18%

15%

3%

3%

2%

3%

3%

2%

4%

3%

5%

1%

1%

0%

0%

1%

0%

0%

0%

0%

0%

0%

0%

500

113

117

127

143

416

64

22

110

147

76

Favorable

32%

23%

28%

40%

34%

35%

10%

16%

27%

31%

47%

Unfavorable

12%

16%

8%

13%

13%

12%

19%

5%

15%

15%

10%

Heard of / undecided

35%

33%

43%

33%

31%

33%

46%

58%

33%

34%

28%

Never heard of

21%

29%

21%

14%

23%

21%

25%

21%

25%

21%

14%

Refused

0%

0%

0%

0%

0%

0%

0%

0%

0%

0%

0%

Total

500

113

117

127

143

416

64

22

110

147

76

17%

12%

13%

24%

17%

18%

12%

5%

21%

13%

19%

Refused
Total
Favorables - Martha Coakley

Never heard of
Refused
Total
Favorables - Steve Grossman

Favorables - Don Berwick

Favorable
Unfavorable

6%

7%

3%

10%

6%

8%

2%

0%

9%

5%

10%

Heard of / undecided

26%

25%

32%

27%

23%

25%

33%

16%

22%

30%

26%

Never heard of

50%

56%

53%

39%

54%

49%

53%

79%

48%

51%

45%

1%

0%

0%

0%

0%

0%

0%

1%

0%

Total

500

113

117

127

143

416

64

22

110

147

76

Favorable

4%

6%

5%

4%

3%

4%

5%

12%

7%

1%

5%

Refused
Favorables - Jeff McCormick

Unfavorable

3%

3%

3%

6%

1%

3%

9%

0%

6%

2%

3%

Heard of / undecided

25%

26%

28%

24%

23%

24%

31%

34%

28%

19%

13%

Never heard of

67%

64%

63%

67%

73%

69%

55%

53%

60%

78%

79%

0%

1%

0%

1%

0%

0%

0%

0%

0%

500

113

117

127

143

416

64

22

110

147

76

Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 2 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

Field Dates:September 2-7, 2014

WBUR Tracking Poll

EDUCATION LEVEL

REGIONS

Some
High
college, College
Western
Outer
Boston /
School or
no
graduate Advance / Central Southeas Boston
Inner
Overall
less
degree (BA/BS) d degree
MA
t MA
Suburbs Suburbs
500
86
107
192
109
126
72
208
94

UNWEIGHTED COUNT

Unweighted count

Favorables - Charlie Baker

Favorable

41%

37%

37%

44%

45%

33%

35%

46%

43%

Unfavorable

17%

9%

21%

17%

17%

12%

16%

17%

21%

Heard of / undecided

30%

32%

33%

29%

26%

35%

22%

30%

28%

Never heard of

12%

22%

9%

11%

11%

20%

27%

7%

7%

0%

0%

0%

1%

0%

0%

0%

1%

500

89

143

158

104

130

54

206

110

Favorable

42%

38%

39%

38%

52%

42%

38%

39%

47%

Unfavorable

36%

34%

39%

39%

30%

30%

41%

38%

35%

Heard of / undecided

20%

23%

21%

20%

15%

23%

20%

21%

13%

3%

5%

1%

2%

3%

4%

1%

1%

4%

0%

0%

1%

0%

0%

0%

0%

1%

500

89

143

158

104

130

54

206

110

Favorable

32%

16%

30%

35%

39%

21%

34%

36%

35%

Unfavorable

12%

12%

15%

12%

11%

15%

3%

14%

11%

Heard of / undecided

35%

41%

37%

34%

28%

39%

28%

33%

37%

Never heard of

21%

32%

18%

18%

22%

25%

35%

17%

17%

Refused

0%

0%

0%

0%

0%

0%

0%

0%

0%

Total

500

89

143

158

104

130

54

206

110

17%

10%

19%

15%

23%

15%

16%

17%

19%

Refused
Total
Favorables - Martha Coakley

Never heard of
Refused
Total
Favorables - Steve Grossman

Favorables - Don Berwick

Favorable
Unfavorable

6%

1%

10%

8%

4%

2%

3%

10%

8%

Heard of / undecided

26%

25%

22%

28%

29%

27%

16%

27%

29%

Never heard of

50%

64%

50%

48%

44%

56%

66%

46%

44%

0%

0%

1%

0%

0%

0%

0%

Total

500

89

143

158

104

130

54

206

110

Favorable

4%

7%

4%

2%

6%

5%

5%

4%

4%

Unfavorable

3%

2%

7%

2%

1%

2%

3%

4%

4%

Heard of / undecided

25%

30%

29%

22%

21%

27%

34%

23%

22%

Never heard of

67%

61%

59%

74%

72%

67%

58%

69%

69%

0%

0%

1%

0%

0%

0%

1%

500

89

143

158

104

130

54

206

110

Refused
Favorables - Jeff McCormick

Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 3 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election
FAV FAV FAV OVERAL FAV - COAKLE GROSS BERWIC
L
BAKER
Y
MAN
K

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GOV HORSERACE - BAKER V

COAKLEY

Independ
ent
Total
Total
Total
Total
Martha Charlie candidat Undecide
Overall favorable favorable favorable favorable Coakley
Baker
e
d / other
500
209
195
161
82
182
180
18
112

UNWEIGHTED COUNT

Unweighted count

Favorables - Charlie Baker

Favorable

41%

100%

33%

53%

54%

21%

75%

21%

25%

Unfavorable

17%

0%

25%

27%

29%

30%

2%

30%

13%

Heard of / undecided

30%

0%

27%

16%

12%

34%

18%

21%

43%

Never heard of

12%

0%

14%

4%

4%

15%

5%

29%

18%

0%

0%

0%

1%

0%

0%

0%

500

204

208

158

84

194

171

18

110

Favorable

42%

34%

100%

49%

58%

77%

13%

24%

28%

Unfavorable

36%

53%

0%

41%

29%

4%

72%

60%

30%

Heard of / undecided

20%

11%

0%

8%

11%

16%

15%

16%

37%

3%

1%

0%

1%

1%

3%

0%

5%

0%

1%

1%

0%

0%

0%

500

204

208

158

84

194

171

18

110

Favorable

32%

41%

38%

100%

52%

34%

33%

35%

24%

Unfavorable

12%

19%

11%

0%

13%

7%

19%

10%

12%

Heard of / undecided

35%

26%

32%

0%

25%

39%

31%

14%

38%

Never heard of

21%

14%

19%

0%

9%

21%

17%

41%

26%

Refused

0%

0%

0%

0%

0%

0%

0%

0%

0%

Total

500

204

208

158

84

194

171

18

110

17%

22%

24%

28%

100%

19%

12%

15%

20%

Refused
Total
Favorables - Martha Coakley

Never heard of
Refused
Total
Favorables - Steve Grossman

Favorables - Don Berwick

Favorable
Unfavorable

6%

11%

2%

11%

0%

1%

13%

18%

3%

Heard of / undecided

26%

24%

26%

29%

0%

30%

20%

27%

30%

Never heard of

50%

42%

48%

32%

0%

50%

55%

40%

47%

0%

1%

0%

0%

1%

0%

0%

Total

500

204

208

158

84

194

171

18

110

Favorable

4%

6%

4%

6%

9%

2%

5%

25%

3%

Unfavorable

3%

2%

5%

5%

3%

4%

2%

0%

3%

Heard of / undecided

25%

23%

19%

19%

19%

23%

23%

23%

32%

Never heard of

67%

69%

71%

70%

67%

71%

70%

52%

60%

1%

1%

0%

0%

0%

2%

500

204

208

158

84

194

171

18

110

Refused
Favorables - Jeff McCormick

Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 4 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

GOV HORSERACE - BAKER V

GROSSMAN

Independ
Steve
ent
Grossma Charlie candidat
Overall
n
Baker
e
500
134
179
19

Field Dates:September 2-7, 2014

WBUR Tracking Poll
VOTES FOR AN
INDEPENDENT IN
ANY MATCHUP

GOV HORSERACE - BAKER V

BERWICK

Independ
Don't
ent
know /
Don
Charlie candidat
other
Berwick
Baker
e
162
87
203
27

Don't
know / Votes for Votes for
other
1+ Indy no Indy
178
38
462

UNWEIGHTED COUNT

Unweighted count

Favorables - Charlie Baker

Favorable

41%

23%

75%

27%

23%

22%

70%

28%

20%

22%

43%

Unfavorable

17%

36%

3%

20%

15%

40%

4%

24%

19%

27%

16%

Heard of / undecided

30%

30%

19%

22%

42%

24%

20%

26%

45%

26%

30%

Never heard of

12%

12%

4%

32%

19%

14%

6%

23%

15%

25%

11%

0%

0%

0%

1%

0%

0%

0%

1%

0%

500

142

172

17

163

88

197

30

179

41

459

Favorable

42%

65%

20%

30%

45%

65%

25%

43%

47%

43%

41%

Unfavorable

36%

21%

64%

39%

19%

16%

60%

42%

19%

36%

36%

Heard of / undecided

20%

10%

16%

26%

32%

18%

15%

9%

29%

16%

20%

3%

4%

5%

4%

1%

6%

5%

5%

2%

1%

0%

0%

0%

0%

0%

0%

0%

500

142

172

17

163

88

197

30

179

41

459

Favorable

32%

52%

31%

15%

17%

44%

34%

21%

25%

23%

32%

Unfavorable

12%

5%

21%

5%

10%

13%

18%

6%

6%

4%

13%

Heard of / undecided

35%

28%

29%

25%

47%

25%

29%

28%

47%

24%

36%

Never heard of

21%

15%

19%

55%

26%

18%

19%

45%

23%

49%

19%

Refused

0%

0%

0%

0%

0%

0%

0%

0%

0%

0%

0%

Total

500

142

172

17

163

88

197

30

179

41

459

17%

25%

13%

10%

14%

45%

12%

7%

10%

12%

17%

Refused
Total
Favorables - Martha Coakley

Never heard of
Refused
Total
Favorables - Steve Grossman

Favorables - Don Berwick

Favorable
Unfavorable

6%

5%

12%

12%

1%

6%

10%

14%

1%

10%

6%

Heard of / undecided

26%

25%

23%

33%

31%

19%

24%

21%

33%

22%

27%

Never heard of

50%

45%

52%

45%

54%

30%

53%

57%

56%

55%

50%

0%

1%

0%

0%

0%

0%

0%

0%

Total

500

142

172

17

163

88

197

30

179

41

459

Favorable

4%

3%

6%

16%

2%

1%

4%

18%

4%

16%

3%

Unfavorable

3%

6%

4%

0%

1%

5%

4%

4%

2%

3%

3%

Heard of / undecided

25%

14%

23%

38%

36%

17%

23%

26%

32%

30%

25%

Never heard of

67%

76%

67%

46%

61%

77%

70%

52%

61%

51%

69%

1%

0%

0%

0%

0%

0%

0%

1%

0%

500

142

172

17

163

88

197

30

179

41

459

Refused
Favorables - Jeff McCormick

Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 5 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

PARTY REGISTRATION

Democra Republic
Overall
t
an
500
162
61

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GENDER

Unenroll
ed /
Other
277

AGE CATEGORIES

Male
Female 18 to 29 30 to 44 45 to 59
236
264
60
133
164

60+
143

UNWEIGHTED COUNT

Unweighted count

Favorables - Evan Falchuk

Favorable

3%

3%

0%

4%

4%

2%

3%

2%

4%

Unfavorable

4%

5%

9%

2%

5%

4%

4%

5%

4%

5%

Heard of / undecided

18%

18%

26%

15%

20%

16%

20%

17%

16%

19%

Never heard of

74%

73%

65%

78%

71%

78%

73%

76%

75%

73%

0%

0%

0%

1%

1%

Total

500

180

60

260

240

260

60

130

165

145

Favorable

6%

1%

8%

9%

7%

4%

2%

7%

8%

4%

Unfavorable

6%

7%

9%

5%

7%

6%

6%

4%

3%

13%

Heard of / undecided

23%

23%

38%

19%

24%

21%

31%

21%

25%

17%

Never heard of

65%

68%

45%

67%

61%

68%

62%

68%

64%

65%

0%

0%

0%

0%

0%

0%

1%

Total

500

180

60

260

240

260

60

130

165

145

Favorable

3%

2%

5%

4%

4%

3%

3%

2%

6%

1%

Unfavorable

1%

2%

0%

1%

2%

1%

0%

3%

1%

0%

Heard of / undecided

18%

17%

30%

16%

20%

16%

23%

17%

16%

19%

Never heard of

77%

79%

65%

79%

74%

80%

73%

78%

76%

80%

0%

0%

0%

0%

0%

0%

500

180

60

260

240

260

60

130

165

145

Martha Coakley

39%

63%

5%

30%

34%

43%

41%

39%

36%

41%

Charlie Baker

34%

13%

75%

39%

40%

29%

25%

38%

36%

33%

Evan Falchuk

1%

0%

0%

2%

1%

1%

3%

1%

Jeff McCormick

1%

1%

0%

2%

2%

1%

2%

2%

1%

Scott Lively

1%

1%

2%

2%

1%

1%

2%

1%

1%

Another candidate

2%

2%

4%

2%

3%

1%

1%

2%

1%

4%

Wouldn't vote

1%

1%

0%

2%

1%

2%

1%

1%

1%

3%

20%

19%

16%

21%

17%

22%

25%

15%

24%

17%

500

180

60

260

240

260

60

130

165

145

Refused
Favorables - Mark Fisher

Refused
Favorables - Scott Lively

Refused
Total
... Democrat Martha Coakley,
Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Don't Know / Refused

Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

3%

Page 6 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

AGE AND GENDER

Field Dates:September 2-7, 2014

WBUR Tracking Poll

RACE

INCOME RANGES

Women
White /
Men age age 18- Men age Women Caucasia
Overall
18-49
49
50+
age 50+
n
All others
500
121
112
115
152
442
33

Less
than
$25k $25-$75k
20
106

$75$150k
152

More
than
$150k
76
2%

UNWEIGHTED COUNT

Unweighted count

Favorables - Evan Falchuk

Favorable

3%

5%

3%

4%

2%

3%

4%

0%

5%

1%

Unfavorable

4%

5%

4%

5%

3%

4%

4%

0%

5%

2%

6%

Heard of / undecided

18%

17%

17%

21%

15%

17%

20%

16%

19%

18%

16%

Never heard of

74%

72%

76%

70%

79%

74%

72%

84%

71%

79%

76%

0%

0%

1%

1%

0%

0%

0%

0%

0%

Total

500

113

117

127

143

416

64

22

110

147

76

Favorable

6%

9%

4%

6%

5%

7%

2%

0%

7%

6%

7%

Unfavorable

6%

4%

4%

9%

8%

7%

3%

5%

11%

6%

4%

Heard of / undecided

23%

24%

25%

24%

18%

22%

26%

10%

20%

22%

24%

Never heard of

65%

63%

68%

60%

68%

64%

69%

85%

61%

66%

65%

0%

0%

0%

1%

0%

0%

0%

0%

0%

Total

500

113

117

127

143

416

64

22

110

147

76

Favorable

3%

7%

3%

1%

2%

3%

6%

3%

2%

3%

5%

Refused
Favorables - Mark Fisher

Refused
Favorables - Scott Lively

Unfavorable

1%

2%

1%

1%

1%

0%

0%

1%

1%

4%

Heard of / undecided

18%

17%

17%

23%

16%

17%

24%

14%

20%

16%

20%

Never heard of

77%

73%

80%

75%

81%

79%

70%

83%

78%

80%

70%

0%

0%

0%

1%

0%

0%

0%

0%

1%

500

113

117

127

143

416

64

22

110

147

76

Martha Coakley

39%

33%

44%

36%

42%

36%

60%

36%

44%

42%

34%

Charlie Baker

34%

37%

31%

42%

28%

38%

9%

21%

30%

39%

44%

Evan Falchuk

1%

2%

2%

1%

0%

1%

0%

0%

1%

2%

Jeff McCormick

1%

2%

2%

1%

1%

1%

2%

12%

1%

1%

2%

Scott Lively

1%

3%

0%

1%

1%

1%

3%

0%

4%

1%

0%

Another candidate

2%

2%

1%

3%

1%

2%

0%

0%

2%

3%

3%

Wouldn't vote

1%

1%

1%

1%

3%

2%

0%

0%

3%

1%

1%

20%

20%

20%

15%

24%

18%

27%

31%

15%

13%

13%

500

113

117

127

143

416

64

22

110

147

76

Refused
Total
... Democrat Martha Coakley,
Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Don't Know / Refused

Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 7 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

Field Dates:September 2-7, 2014

WBUR Tracking Poll

EDUCATION LEVEL

REGIONS

Some
High
college, College
Western
Outer
Boston /
School or
no
graduate Advance / Central Southeas Boston
Inner
Overall
less
degree (BA/BS) d degree
MA
t MA
Suburbs Suburbs
500
86
107
192
109
126
72
208
94

UNWEIGHTED COUNT

Unweighted count

Favorables - Evan Falchuk

Favorable

3%

0%

5%

3%

4%

2%

3%

3%

Unfavorable

4%

3%

6%

3%

5%

1%

7%

6%

3%

Heard of / undecided

18%

18%

13%

18%

24%

20%

17%

17%

17%

Never heard of

74%

78%

75%

76%

67%

76%

74%

73%

74%

0%

0%

1%

1%

0%

0%

0%

2%

Total

500

89

143

158

104

130

54

206

110

Favorable

6%

6%

6%

6%

5%

6%

5%

6%

4%

Unfavorable

6%

5%

9%

5%

8%

6%

2%

8%

7%

Heard of / undecided

23%

19%

22%

23%

25%

26%

34%

22%

15%

Never heard of

65%

70%

63%

66%

62%

62%

59%

64%

73%

0%

0%

1%

0%

0%

0%

0%

1%

Total

500

89

143

158

104

130

54

206

110

Favorable

3%

3%

5%

3%

1%

5%

1%

5%

0%

Unfavorable

1%

2%

1%

1%

1%

4%

1%

1%

Heard of / undecided

18%

16%

17%

19%

21%

19%

20%

18%

17%

Never heard of

77%

79%

77%

77%

76%

76%

74%

76%

83%

0%

0%

0%

1%

0%

0%

0%

500

89

143

158

104

130

54

206

110

Martha Coakley

39%

35%

38%

36%

48%

40%

37%

34%

47%

Charlie Baker

34%

35%

32%

39%

28%

26%

36%

40%

33%

Evan Falchuk

1%

0%

2%

0%

1%

2%

2%

0%

Jeff McCormick

1%

3%

1%

3%

2%

2%

1%

1%

Scott Lively

1%

3%

1%

1%

2%

2%

1%

0%

Another candidate

2%

2%

2%

3%

1%

4%

0%

2%

1%

Wouldn't vote

1%

2%

3%

1%

0%

2%

3%

2%

0%

20%

20%

22%

20%

18%

22%

18%

20%

18%

500

89

143

158

104

130

54

206

110

Refused
Favorables - Mark Fisher

Refused
Favorables - Scott Lively

Refused
Total
... Democrat Martha Coakley,
Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Don't Know / Refused

Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

5%

Page 8 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election
FAV FAV FAV OVERAL FAV - COAKLE GROSS BERWIC
L
BAKER
Y
MAN
K

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GOV HORSERACE - BAKER V

COAKLEY

Independ
ent
Total
Total
Total
Total
Martha Charlie candidat Undecide
Overall favorable favorable favorable favorable Coakley
Baker
e
d / other
500
209
195
161
82
182
180
18
112

UNWEIGHTED COUNT

Unweighted count

Favorables - Evan Falchuk

Favorable

3%

4%

5%

7%

9%

2%

2%

12%

Unfavorable

4%

5%

3%

7%

7%

2%

5%

0%

6%

Heard of / undecided

18%

16%

13%

17%

17%

17%

13%

38%

22%

Never heard of

74%

74%

78%

69%

67%

78%

80%

50%

65%

1%

0%

1%

0%

0%

1%

Total

500

204

208

158

84

194

171

18

110

Favorable

6%

6%

4%

9%

11%

3%

8%

11%

7%

Unfavorable

6%

11%

5%

10%

13%

6%

8%

6%

4%

Heard of / undecided

23%

24%

20%

19%

15%

22%

22%

21%

25%

Never heard of

65%

58%

71%

62%

62%

69%

62%

62%

63%

0%

1%

0%

0%

0%

0%

1%

Total

500

204

208

158

84

194

171

18

110

Favorable

3%

3%

3%

1%

6%

3%

4%

8%

3%

Unfavorable

1%

2%

2%

3%

1%

2%

1%

0%

0%

Heard of / undecided

18%

17%

13%

16%

7%

17%

21%

31%

15%

Never heard of

77%

77%

82%

80%

86%

78%

74%

61%

82%

0%

0%

0%

0%

500

204

208

158

84

194

171

18

110

Martha Coakley

39%

20%

72%

41%

44%

100%

0%

0%

0%

Charlie Baker

34%

63%

10%

36%

25%

0%

100%

0%

0%

Evan Falchuk

1%

1%

2%

1%

0%

0%

26%

0%

Jeff McCormick

1%

1%

1%

1%

1%

0%

0%

40%

0%

Scott Lively

1%

1%

1%

1%

0%

0%

34%

0%

Another candidate

2%

0%

1%

3%

4%

0%

0%

0%

9%

Wouldn't vote

1%

2%

1%

2%

3%

0%

0%

0%

0%

20%

14%

14%

14%

22%

0%

0%

0%

91%

500

204

208

158

84

194

171

18

110

Refused
Favorables - Mark Fisher

Refused
Favorables - Scott Lively

Refused
Total
... Democrat Martha Coakley,
Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Don't Know / Refused

Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

6%

Page 9 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

GOV HORSERACE - BAKER V

GROSSMAN

Independ
Steve
ent
Grossma Charlie candidat
Overall
n
Baker
e
500
134
179
19

Field Dates:September 2-7, 2014

WBUR Tracking Poll
VOTES FOR AN
INDEPENDENT IN
ANY MATCHUP

GOV HORSERACE - BAKER V

BERWICK

Independ
Don't
ent
know /
Don
Charlie candidat
other
Berwick
Baker
e
162
87
203
27

Don't
know / Votes for Votes for
other
1+ Indy no Indy
178
38
462

UNWEIGHTED COUNT

Unweighted count

Favorables - Evan Falchuk

Favorable

3%

4%

2%

11%

4%

7%

2%

6%

2%

7%

Unfavorable

4%

3%

8%

0%

3%

4%

6%

0%

3%

0%

5%

Heard of / undecided

18%

18%

14%

33%

20%

24%

15%

16%

19%

26%

17%

Never heard of

74%

74%

77%

56%

73%

65%

77%

77%

74%

67%

75%

1%

0%

0%

1%

0%

0%

0%

1%

0%

Total

500

142

172

17

163

88

197

30

179

41

459

Favorable

6%

5%

10%

0%

2%

5%

8%

12%

2%

11%

5%

Unfavorable

6%

9%

8%

6%

3%

9%

8%

7%

4%

5%

7%

Heard of / undecided

23%

15%

25%

21%

28%

22%

22%

14%

26%

14%

23%

Never heard of

65%

71%

57%

74%

67%

65%

61%

67%

68%

70%

64%

1%

0%

0%

0%

0%

0%

0%

0%

Total

500

142

172

17

163

88

197

30

179

41

459

Favorable

3%

1%

4%

8%

4%

4%

3%

13%

1%

9%

3%

Unfavorable

1%

2%

2%

0%

0%

1%

2%

0%

1%

0%

1%

Heard of / undecided

18%

13%

18%

34%

21%

9%

20%

32%

19%

29%

17%

Never heard of

77%

84%

76%

58%

75%

86%

75%

55%

78%

61%

79%

0%

0%

0%

0%

0%

0%

0%

500

142

172

17

163

88

197

30

179

41

459

Martha Coakley

39%

74%

9%

24%

42%

73%

12%

55%

48%

43%

39%

Charlie Baker

34%

8%

84%

12%

7%

4%

81%

4%

4%

8%

37%

Evan Falchuk

1%

2%

0%

14%

0%

2%

1%

6%

0%

11%

0%

Jeff McCormick

1%

1%

1%

16%

1%

0%

1%

12%

1%

17%

0%

Scott Lively

1%

1%

0%

28%

0%

0%

1%

15%

0%

15%

0%

Another candidate

2%

3%

0%

3%

5%

0%

3%

0%

2%

Wouldn't vote

1%

3%

0%

0%

1%

4%

0%

0%

2%

0%

2%

20%

9%

5%

5%

46%

12%

4%

8%

42%

6%

21%

500

142

172

17

163

88

197

30

179

41

459

Refused
Favorables - Mark Fisher

Refused
Favorables - Scott Lively

Refused
Total
... Democrat Martha Coakley,
Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Don't Know / Refused

Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

3%

Page 10 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

PARTY REGISTRATION

Democra Republic
Overall
t
an
500
162
61

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GENDER

Unenroll
ed /
Other
277

AGE CATEGORIES

Male
Female 18 to 29 30 to 44 45 to 59
236
264
60
133
164

60+
143

UNWEIGHTED COUNT

Unweighted count

... Democrat Steve Grossman,

Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Steve Grossman

28%

44%

4%

23%

30%

27%

28%

29%

23%

33%

Charlie Baker

34%

17%

72%

38%

39%

30%

24%

35%

39%

33%

Evan Falchuk

1%

1%

2%

1%

1%

1%

2%

1%

1%

Jeff McCormick

1%

1%

0%

2%

2%

1%

3%

2%

1%

1%

Scott Lively

1%

1%

1%

1%

1%

1%

1%

1%

0%

Another candidate

4%

5%

0%

3%

3%

4%

8%

3%

2%

4%

Wouldn't vote

1%

1%

2%

1%

1%

1%

0%

1%

2%

1%

29%

31%

19%

30%

22%

35%

33%

28%

31%

27%

Don't Know / Refused

Total
Democrat Don Berwick, Republican
Charlie Baker, independent Evan
Falchuk and independent Jeff
McCormick, for whom would you vote?

500

180

60

260

240

260

60

130

165

145

Don Berwick

18%

30%

0%

13%

16%

19%

14%

16%

15%

23%

Charlie Baker

39%

22%

79%

42%

45%

34%

28%

49%

39%

37%

Evan Falchuk

1%

2%

0%

1%

1%

1%

2%

1%

2%

1%

Jeff McCormick

2%

1%

0%

2%

2%

2%

3%

3%

1%

1%

Scott Lively

3%

1%

6%

4%

3%

3%

3%

5%

2%

Another candidate

4%

4%

2%

5%

4%

4%

6%

3%

3%

5%

Wouldn't vote

1%

2%

0%

1%

1%

2%

0%

1%

1%

2%

32%

38%

18%

30%

27%

36%

44%

25%

34%

30%

Total

500

180

60

260

240

260

60

130

165

145

Selected 1+ independent
candidate
in horserace
questions
Did not select
any independent

8%

4%

3%

13%

10%

7%

9%

10%

9%

5%

92%

96%

97%

87%

90%

93%

91%

90%

91%

95%

500

180

60

260

240

260

60

130

165

145

Yes

40%

38%

33%

42%

40%

39%

34%

29%

41%

50%

No

54%

56%

55%

52%

53%

54%

56%

65%

51%

45%

7%

7%

12%

5%

6%

7%

10%

5%

8%

5%

0%

0%

0%

1%

0%

0%

500

180

60

260

240

260

60

130

165

145

49%

64%

30%

42%

43%

54%

49%

50%

46%

50%

38%

18%

62%

46%

44%

32%

32%

39%

39%

38%

14%

18%

8%

12%

13%

14%

18%

11%

16%

12%

477

172

58

247

224

253

58

125

162

132

Don't Know / Refused

VOTES FOR AN INDEPENDENT IN
ANY MATCHUP

candidates
Total
If the election for this [casino repeal]
measure were held today, would you
vote yes or no? How are you leaning as
of today?

Don't Know / Undecided

Refused
Total

Do you think Martha Coakley is a strong Yes

enough leader to be an effective
No
Governor?
Don't Know / Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 11 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

AGE AND GENDER

Field Dates:September 2-7, 2014

WBUR Tracking Poll

RACE

INCOME RANGES

Women
White /
Men age age 18- Men age Women Caucasia
Overall
18-49
49
50+
age 50+
n
All others
500
121
112
115
152
442
33

Less
than
$25k $25-$75k
20
106

$75$150k
152

More
than
$150k
76

UNWEIGHTED COUNT

Unweighted count

... Democrat Steve Grossman,

Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Steve Grossman

28%

24%

28%

35%

26%

27%

37%

21%

32%

35%

28%

Charlie Baker

34%

41%

27%

38%

32%

37%

18%

26%

31%

38%

41%

Evan Falchuk

1%

2%

1%

1%

1%

1%

0%

0%

2%

1%

2%

Jeff McCormick

1%

3%

2%

1%

1%

1%

0%

0%

1%

1%

2%

Scott Lively

1%

2%

0%

1%

1%

1%

3%

0%

2%

2%

0%

Another candidate

4%

2%

6%

4%

3%

4%

3%

0%

3%

3%

2%

Wouldn't vote

1%

1%

0%

2%

2%

1%

0%

0%

1%

1%

3%

29%

25%

37%

20%

34%

27%

39%

53%

28%

18%

21%

Don't Know / Refused

Total
Democrat Don Berwick, Republican
Charlie Baker, independent Evan
Falchuk and independent Jeff
McCormick, for whom would you vote?

500

113

117

127

143

416

64

22

110

147

76

Don Berwick

18%

18%

18%

15%

19%

18%

13%

11%

23%

21%

14%

Charlie Baker

39%

47%

34%

44%

34%

42%

27%

21%

34%

46%

50%

Evan Falchuk

1%

2%

1%

1%

2%

1%

3%

5%

1%

1%

2%

Jeff McCormick

2%

3%

3%

1%

1%

2%

0%

0%

1%

1%

2%

Scott Lively

3%

3%

3%

5%

2%

2%

11%

0%

7%

3%

4%

Another candidate

4%

1%

6%

6%

3%

4%

3%

5%

6%

3%

2%

Wouldn't vote

1%

1%

0%

1%

3%

1%

3%

0%

1%

1%

3%

32%

26%

35%

28%

37%

30%

39%

57%

28%

24%

22%

Don't Know / Refused

VOTES FOR AN INDEPENDENT IN
ANY MATCHUP

Total

500

113

117

127

143

416

64

22

110

147

76

Selected 1+ independent
candidate
in horserace
questions
Did not select
any independent

8%

11%

7%

8%

7%

7%

19%

17%

13%

8%

8%

92%

89%

93%

92%

93%

93%

81%

83%

87%

92%

92%

500

113

117

127

143

416

64

22

110

147

76

Yes

40%

32%

34%

48%

44%

41%

35%

41%

40%

43%

42%

No

54%

59%

61%

48%

48%

53%

58%

54%

57%

53%

50%

7%

8%

5%

5%

8%

7%

7%

5%

3%

5%

8%

1%

0%

0%

0%

0%

0%

0%

0%

0%

0%

500

113

117

127

143

416

64

22

110

147

76

49%

42%

54%

44%

54%

47%

57%

38%

46%

54%

39%

38%

45%

32%

44%

32%

40%

22%

42%

42%

36%

47%

14%

13%

15%

12%

14%

13%

21%

20%

11%

11%

14%

477

108

113

116

140

397

61

21

104

144

72

candidates
Total
If the election for this [casino repeal]
measure were held today, would you
vote yes or no? How are you leaning as
of today?

Don't Know / Undecided

Refused
Total

Do you think Martha Coakley is a strong Yes

enough leader to be an effective
No
Governor?
Don't Know / Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 12 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

Field Dates:September 2-7, 2014

WBUR Tracking Poll

EDUCATION LEVEL

REGIONS

Some
High
college, College
Western
Outer
Boston /
School or
no
graduate Advance / Central Southeas Boston
Inner
Overall
less
degree (BA/BS) d degree
MA
t MA
Suburbs Suburbs
500
86
107
192
109
126
72
208
94

UNWEIGHTED COUNT

Unweighted count

... Democrat Steve Grossman,

Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Steve Grossman

28%

12%

31%

29%

37%

24%

24%

27%

37%

Charlie Baker

34%

40%

30%

39%

29%

30%

38%

39%

30%

Evan Falchuk

1%

1%

1%

1%

2%

2%

0%

1%

1%

Jeff McCormick

1%

2%

2%

0%

3%

1%

2%

3%

Scott Lively

1%

4%

1%

0%

2%

2%

1%

0%

Another candidate

4%

1%

5%

5%

1%

2%

9%

2%

6%

Wouldn't vote

1%

0%

2%

2%

0%

3%

1%

1%

29%

40%

29%

23%

28%

37%

26%

29%

21%

Don't Know / Refused

Total
Democrat Don Berwick, Republican
Charlie Baker, independent Evan
Falchuk and independent Jeff
McCormick, for whom would you vote?

500

89

143

158

104

130

54

206

110

Don Berwick

18%

9%

17%

19%

22%

18%

13%

18%

18%

Charlie Baker

39%

43%

35%

43%

37%

35%

41%

43%

38%

Evan Falchuk

1%

1%

2%

1%

1%

2%

0%

1%

0%

Jeff McCormick

2%

2%

1%

4%

1%

3%

1%

3%

Scott Lively

3%

3%

5%

3%

1%

3%

2%

3%

4%

Another candidate

4%

2%

6%

6%

0%

4%

6%

4%

3%

Wouldn't vote

1%

2%

0%

1%

2%

2%

0%

2%

32%

38%

32%

26%

34%

33%

35%

30%

32%

Don't Know / Refused

VOTES FOR AN INDEPENDENT IN
ANY MATCHUP

Total

500

89

143

158

104

130

54

206

110

Selected 1+ independent
candidate
in horserace
questions
Did not select
any independent

8%

13%

11%

5%

7%

12%

6%

6%

9%

92%

87%

89%

95%

93%

88%

94%

94%

91%

500

89

143

158

104

130

54

206

110

Yes

40%

31%

39%

42%

44%

41%

43%

41%

34%

No

54%

63%

54%

52%

48%

50%

55%

54%

55%

7%

6%

8%

5%

8%

9%

2%

4%

10%

0%

0%

1%

0%

0%

0%

1%

500

89

143

158

104

130

54

206

110

49%

42%

45%

47%

61%

46%

46%

51%

48%

38%

43%

42%

37%

28%

39%

44%

35%

38%

14%

15%

13%

16%

11%

15%

10%

13%

14%

477

87

137

152

95

123

52

196

106

candidates
Total
If the election for this [casino repeal]
measure were held today, would you
vote yes or no? How are you leaning as
of today?

Don't Know / Undecided

Refused
Total

Do you think Martha Coakley is a strong Yes

enough leader to be an effective
No
Governor?
Don't Know / Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 13 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election
FAV FAV FAV OVERAL FAV - COAKLE GROSS BERWIC
L
BAKER
Y
MAN
K

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GOV HORSERACE - BAKER V

COAKLEY

Independ
ent
Total
Total
Total
Total
Martha Charlie candidat Undecide
Overall favorable favorable favorable favorable Coakley
Baker
e
d / other
500
209
195
161
82
182
180
18
112

UNWEIGHTED COUNT

Unweighted count

... Democrat Steve Grossman,

Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Steve Grossman

28%

16%

44%

46%

43%

54%

7%

24%

15%

Charlie Baker

34%

63%

16%

34%

27%

8%

84%

10%

9%

Evan Falchuk

1%

2%

0%

1%

1%

14%

0%

Jeff McCormick

1%

1%

1%

0%

1%

1%

1%

21%

1%

Scott Lively

1%

1%

0%

1%

0%

22%

0%

Another candidate

4%

3%

7%

4%

5%

7%

0%

0%

4%

Wouldn't vote

1%

2%

1%

1%

1%

1%

0%

2%

29%

16%

28%

14%

22%

28%

7%

9%

69%

Don't Know / Refused

Total
Democrat Don Berwick, Republican
Charlie Baker, independent Evan
Falchuk and independent Jeff
McCormick, for whom would you vote?

500

204

208

158

84

194

171

18

110

Don Berwick

18%

9%

27%

24%

47%

33%

2%

10%

14%

Charlie Baker

39%

68%

23%

43%

29%

13%

94%

26%

8%

Evan Falchuk

1%

1%

1%

2%

0%

2%

1%

10%

0%

Jeff McCormick

2%

1%

1%

0%

0%

1%

0%

26%

1%

Scott Lively

3%

2%

4%

2%

3%

6%

0%

19%

1%

Another candidate

4%

3%

7%

6%

5%

6%

1%

0%

6%

Wouldn't vote

1%

2%

1%

0%

1%

0%

0%

3%

32%

15%

34%

22%

17%

39%

2%

9%

67%

Total

500

204

208

158

84

194

171

18

110

Selected 1+ independent
candidate
in horserace
questions
Did not select
any independent

8%

4%

9%

6%

6%

9%

2%

100%

2%

92%

96%

91%

94%

94%

91%

98%

0%

98%

500

204

208

158

84

194

171

18

110

Yes

40%

38%

35%

46%

53%

36%

40%

45%

42%

No

54%

57%

57%

50%

39%

56%

56%

55%

47%

7%

4%

8%

5%

8%

9%

3%

0%

10%

0%

0%

0%

0%

0%

0%

0%

1%

500

204

208

158

84

194

171

18

110

49%

39%

79%

49%

48%

83%

26%

22%

27%

38%

53%

6%

44%

37%

8%

68%

69%

37%

14%

8%

15%

6%

14%

9%

6%

9%

35%

477

195

202

154

83

189

162

18

102

Don't Know / Refused

VOTES FOR AN INDEPENDENT IN
ANY MATCHUP

candidates
Total
If the election for this [casino repeal]
measure were held today, would you
vote yes or no? How are you leaning as
of today?

Don't Know / Undecided

Refused
Total

Do you think Martha Coakley is a strong Yes

enough leader to be an effective
No
Governor?
Don't Know / Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 14 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

GOV HORSERACE - BAKER V

GROSSMAN

Independ
Steve
ent
Grossma Charlie candidat
Overall
n
Baker
e
500
134
179
19

Field Dates:September 2-7, 2014

WBUR Tracking Poll
VOTES FOR AN
INDEPENDENT IN
ANY MATCHUP

GOV HORSERACE - BAKER V

BERWICK

Independ
Don't
ent
know /
Don
Charlie candidat
other
Berwick
Baker
e
162
87
203
27

Don't
know / Votes for Votes for
other
1+ Indy no Indy
178
38
462

UNWEIGHTED COUNT

Unweighted count

... Democrat Steve Grossman,

Republican Charlie Baker, independent
Evan Falchuk and independent Jeff
McCormick, for whom would you vote?

Steve Grossman

28%

100%

0%

0%

0%

71%

10%

48%

25%

40%

27%

Charlie Baker

34%

0%

100%

0%

0%

4%

81%

10%

3%

12%

36%

Evan Falchuk

1%

0%

0%

30%

0%

2%

1%

9%

0%

13%

0%

Jeff McCormick

1%

0%

0%

42%

0%

0%

21%

0%

18%

0%

Scott Lively

1%

0%

0%

28%

0%

1%

1%

8%

0%

12%

0%

Another candidate

4%

0%

0%

0%

11%

1%

0%

9%

0%

4%

Wouldn't vote

1%

0%

0%

0%

0%

0%

1%

0%

1%

0%

1%

29%

0%

0%

0%

89%

21%

6%

4%

62%

7%

31%

Don't Know / Refused

Total
Democrat Don Berwick, Republican
Charlie Baker, independent Evan
Falchuk and independent Jeff
McCormick, for whom would you vote?

500

142

172

17

163

88

197

30

179

41

459

Don Berwick

18%

44%

2%

13%

12%

100%

0%

0%

0%

8%

18%

Charlie Baker

39%

14%

94%

22%

7%

0%

100%

0%

0%

16%

42%

Evan Falchuk

1%

2%

1%

15%

0%

0%

0%

20%

0%

14%

0%

Jeff McCormick

2%

1%

37%

0%

0%

0%

26%

0%

19%

0%

Scott Lively

3%

8%

1%

13%

1%

0%

0%

54%

0%

39%

0%

Another candidate

4%

4%

1%

0%

7%

0%

0%

0%

12%

0%

5%

Wouldn't vote

1%

0%

0%

0%

3%

0%

0%

0%

0%

0%

1%

32%

28%

2%

0%

70%

0%

0%

0%

88%

4%

34%

Don't Know / Refused

VOTES FOR AN INDEPENDENT IN
ANY MATCHUP

Total

500

142

172

17

163

88

197

30

179

41

459

Selected 1+ independent
candidate
in horserace
questions
Did not select
any independent

8%

12%

3%

100%

2%

4%

3%

100%

1%

100%

0%

92%

88%

97%

0%

98%

96%

97%

0%

99%

0%

100%

500

142

172

17

163

88

197

30

179

41

459

Yes

40%

45%

36%

45%

38%

51%

36%

32%

39%

38%

40%

No

54%

51%

59%

55%

50%

46%

59%

68%

49%

62%

53%

7%

4%

5%

0%

12%

4%

4%

0%

11%

0%

7%

0%

0%

0%

1%

0%

0%

0%

1%

0%

500

142

172

17

163

88

197

30

179

41

459

49%

67%

32%

32%

52%

66%

34%

50%

56%

46%

49%

38%

22%

60%

64%

24%

20%

60%

40%

23%

45%

37%

14%

10%

8%

4%

24%

14%

6%

11%

21%

9%

14%

477

134

166

17

154

86

188

29

169

40

438

candidates
Total
If the election for this [casino repeal]
measure were held today, would you
vote yes or no? How are you leaning as
of today?

Don't Know / Undecided

Refused
Total

Do you think Martha Coakley is a strong Yes

enough leader to be an effective
No
Governor?
Don't Know / Refused
Total

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 15 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

PARTY REGISTRATION

Democra Republic
Overall
t
an
500
162
61

Unenroll
ed /
Other
277

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GENDER

AGE CATEGORIES

Male
Female 18 to 29 30 to 44 45 to 59
236
264
60
133
164

60+
143

UNWEIGHTED COUNT

Unweighted count

Do you think Steve Grossman is a

strong enough leader to be an effective
Governor?

Yes

41%

43%

23%

44%

46%

36%

38%

38%

41%

46%

No

16%

12%

24%

17%

18%

14%

17%

17%

16%

15%

Don't Know / Refused

43%

45%

53%

39%

35%

50%

45%

46%

43%

39%

Total

477

172

58

247

224

253

58

125

162

132

Yes

56%

40%

82%

61%

62%

51%

50%

58%

56%

58%

No

18%

24%

8%

16%

20%

15%

21%

15%

20%

16%

Don't Know / Refused

26%

36%

10%

23%

18%

34%

29%

27%

24%

26%

Total

477

172

58

247

224

253

58

125

162

132

Yes

48%

58%

38%

44%

41%

55%

51%

44%

48%

52%

No

34%

24%

47%

38%

40%

29%

28%

42%

34%

29%

Don't Know / Refused

18%

18%

15%

18%

19%

17%

21%

14%

18%

19%

Total

477

172

58

247

224

253

58

125

162

132

Yes

44%

41%

47%

45%

50%

39%

50%

43%

38%

50%

No

10%

12%

8%

9%

9%

11%

9%

9%

10%

12%

Don't Know / Refused

46%

47%

45%

45%

41%

50%

42%

49%

52%

38%

Total

477

172

58

247

224

253

58

125

162

132

Yes

54%

43%

74%

57%

57%

52%

53%

54%

52%

58%

No

15%

19%

6%

13%

13%

16%

14%

17%

16%

10%

Don't Know / Refused

31%

37%

19%

30%

30%

32%

33%

29%

32%

32%

Do you think Charlie Baker is a strong

enough leader to be an effective
Governor?

Do you think Martha Coakley is a very

likeable person?

Do you think Steve Grossman is a very

likeable person?

Do you think Charlie Baker is a very

likeable person?

Total
To the best of your knowledge, has there Yes
ever been a woman elected Governor of No
Massachusetts?
Don't Know / Refused
Total

477

172

58

247

224

253

58

125

162

132

14%

15%

12%

15%

16%

14%

15%

15%

10%

20%

77%

77%

80%

76%

77%

77%

72%

74%

83%

75%

9%

7%

7%

9%

8%

9%

13%

12%

7%

5%

477

172

58

247

224

253

58

125

162

132

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 16 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

AGE AND GENDER

Field Dates:September 2-7, 2014

WBUR Tracking Poll

RACE

INCOME RANGES

Women
White /
Men age age 18- Men age Women Caucasia
Overall
18-49
49
50+
age 50+
n
All others
500
121
112
115
152
442
33

Less
than
$25k $25-$75k
20
106

$75$150k
152

More
than
$150k
76

UNWEIGHTED COUNT

Unweighted count

Do you think Steve Grossman is a

strong enough leader to be an effective
Governor?

Yes

41%

42%

35%

50%

37%

42%

29%

36%

35%

42%

47%

No

16%

24%

10%

13%

18%

17%

12%

15%

19%

14%

20%

Don't Know / Refused

43%

34%

55%

37%

45%

41%

59%

49%

45%

44%

33%

Total

477

108

113

116

140

397

61

21

104

144

72

Yes

56%

66%

48%

59%

53%

61%

26%

37%

49%

61%

68%

No

18%

21%

14%

19%

16%

17%

27%

18%

24%

17%

18%

Don't Know / Refused

26%

13%

38%

22%

30%

23%

48%

45%

27%

22%

14%

Total

477

108

113

116

140

397

61

21

104

144

72

Yes

48%

37%

51%

44%

57%

47%

57%

51%

51%

47%

43%

No

34%

47%

33%

35%

25%

36%

27%

25%

34%

35%

38%

Don't Know / Refused

18%

16%

15%

21%

18%

17%

16%

24%

16%

18%

19%

Total

477

108

113

116

140

397

61

21

104

144

72

Yes

44%

44%

43%

55%

36%

46%

29%

56%

45%

46%

48%

No

10%

11%

6%

7%

15%

10%

12%

6%

9%

9%

12%

Don't Know / Refused

46%

45%

51%

38%

49%

44%

59%

39%

47%

44%

40%

Total

477

108

113

116

140

397

61

21

104

144

72

Yes

54%

57%

52%

57%

52%

59%

27%

51%

48%

55%

63%

No

15%

13%

18%

13%

14%

13%

27%

15%

13%

14%

18%

Don't Know / Refused

31%

30%

30%

30%

34%

29%

46%

34%

39%

31%

20%

Do you think Charlie Baker is a strong

enough leader to be an effective
Governor?

Do you think Martha Coakley is a very

likeable person?

Do you think Steve Grossman is a very

likeable person?

Do you think Charlie Baker is a very

likeable person?

Total
To the best of your knowledge, has there Yes
ever been a woman elected Governor of No
Massachusetts?
Don't Know / Refused
Total

477

108

113

116

140

397

61

21

104

144

72

14%

14%

10%

17%

16%

15%

13%

6%

18%

14%

8%

77%

75%

78%

78%

77%

77%

77%

68%

73%

79%

85%

9%

10%

12%

6%

7%

8%

10%

26%

10%

7%

7%

477

108

113

116

140

397

61

21

104

144

72

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 17 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

Field Dates:September 2-7, 2014

WBUR Tracking Poll

EDUCATION LEVEL

REGIONS

Some
High
college, College
Western
Outer
Boston /
School or
no
graduate Advance / Central Southeas Boston
Inner
Overall
less
degree (BA/BS) d degree
MA
t MA
Suburbs Suburbs
500
86
107
192
109
126
72
208
94

UNWEIGHTED COUNT

Unweighted count

Do you think Steve Grossman is a

strong enough leader to be an effective
Governor?

Yes

41%

32%

41%

42%

44%

32%

36%

44%

48%

No

16%

17%

15%

18%

15%

15%

18%

16%

16%

Don't Know / Refused

43%

51%

44%

40%

41%

53%

45%

40%

36%

Total

477

87

137

152

95

123

52

196

106

Yes

56%

58%

49%

60%

59%

50%

53%

61%

55%

No

18%

10%

25%

15%

19%

16%

19%

19%

17%

Don't Know / Refused

26%

32%

26%

25%

22%

34%

29%

20%

28%

Total

477

87

137

152

95

123

52

196

106

Yes

48%

56%

55%

39%

47%

45%

46%

50%

51%

No

34%

30%

31%

42%

30%

32%

40%

35%

33%

Don't Know / Refused

18%

14%

15%

19%

23%

24%

14%

15%

16%

Total

477

87

137

152

95

123

52

196

106

Yes

44%

39%

45%

46%

41%

33%

44%

47%

51%

No

10%

11%

10%

9%

10%

10%

7%

12%

9%

Don't Know / Refused

46%

50%

44%

44%

49%

57%

49%

41%

39%

Do you think Charlie Baker is a strong

enough leader to be an effective
Governor?

Do you think Martha Coakley is a very

likeable person?

Do you think Steve Grossman is a very

likeable person?

Do you think Charlie Baker is a very

likeable person?

Total

477

87

137

152

95

123

52

196

106

Yes

54%

62%

52%

56%

50%

37%

57%

66%

52%

No

15%

5%

21%

12%

16%

13%

8%

12%

25%

Don't Know / Refused

31%

34%

27%

32%

34%

50%

36%

22%

24%

Total
To the best of your knowledge, has there Yes
ever been a woman elected Governor of No
Massachusetts?
Don't Know / Refused
Total

477

87

137

152

95

123

52

196

106

14%

12%

20%

12%

12%

14%

22%

11%

18%

77%

73%

71%

82%

82%

75%

72%

81%

75%

9%

15%

8%

6%

7%

12%

6%

8%

7%

477

87

137

152

95

123

52

196

106

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 18 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election
FAV FAV FAV OVERAL FAV - COAKLE GROSS BERWIC
L
BAKER
Y
MAN
K

Field Dates:September 2-7, 2014

WBUR Tracking Poll

GOV HORSERACE - BAKER V

COAKLEY

Independ
ent
Total
Total
Total
Total
Martha Charlie candidat Undecide
Overall favorable favorable favorable favorable Coakley
Baker
e
d / other
500
209
195
161
82
182
180
18
112

UNWEIGHTED COUNT

Unweighted count

Do you think Steve Grossman is a

strong enough leader to be an effective
Governor?

Yes

41%

48%

44%

78%

61%

45%

41%

21%

No

16%

20%

11%

6%

12%

9%

26%

46%

8%

Don't Know / Refused

43%

31%

45%

16%

27%

46%

33%

33%

56%

Do you think Charlie Baker is a strong

enough leader to be an effective
Governor?

Do you think Martha Coakley is a very

likeable person?

Do you think Steve Grossman is a very

likeable person?

Do you think Charlie Baker is a very

likeable person?

36%

Total

477

195

202

154

83

189

162

18

102

Yes

56%

89%

45%

63%

62%

38%

90%

52%

40%

No

18%

5%

26%

22%

23%

30%

5%

32%

12%

Don't Know / Refused

26%

6%

30%

15%

16%

33%

5%

16%

48%

Total

477

195

202

154

83

189

162

18

102

Yes

48%

43%

67%

43%

52%

68%

34%

41%

38%

No

34%

43%

16%

41%

31%

13%

57%

45%

33%

Don't Know / Refused

18%

14%

17%

16%

16%

19%

9%

14%

29%

Total

477

195

202

154

83

189

162

18

102

Yes

44%

50%

41%

69%

55%

42%

53%

36%

32%

No

10%

12%

11%

6%

8%

10%

11%

16%

8%

Don't Know / Refused

46%

38%

49%

25%

37%

47%

36%

48%

60%

Total

477

195

202

154

83

189

162

18

102

Yes

54%

79%

42%

63%

58%

35%

81%

59%

46%

No

15%

6%

23%

17%

18%

25%

4%

24%

11%

Don't Know / Refused

31%

14%

35%

20%

24%

40%

16%

17%

43%

Total
To the best of your knowledge, has there Yes
ever been a woman elected Governor of No
Massachusetts?
Don't Know / Refused
Total

477

195

202

154

83

189

162

18

102

14%

13%

16%

16%

16%

17%

13%

5%

14%

77%

80%

76%

80%

81%

75%

83%

89%

70%

9%

6%

8%

4%

3%

8%

4%

6%

16%

477

195

202

154

83

189

162

18

102

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 19 of 20

Massachusetts Statewide Poll of 500 Likely Voters

in November 2014 General Election

OVERAL
L

GOV HORSERACE - BAKER V

GROSSMAN

Independ
Steve
ent
Grossma Charlie candidat
Overall
n
Baker
e
500
134
179
19

Field Dates:September 2-7, 2014

WBUR Tracking Poll
VOTES FOR AN
INDEPENDENT IN
ANY MATCHUP

GOV HORSERACE - BAKER V

BERWICK

Independ
Don't
ent
know /
Don
Charlie candidat
other
Berwick
Baker
e
162
87
203
27

Don't
know / Votes for Votes for
other
1+ Indy no Indy
178
38
462

UNWEIGHTED COUNT

Unweighted count

Do you think Steve Grossman is a

strong enough leader to be an effective
Governor?

Yes

41%

69%

38%

11%

25%

55%

40%

38%

36%

39%

41%

No

16%

8%

27%

38%

7%

7%

25%

26%

9%

25%

15%

Don't Know / Refused

43%

23%

35%

51%

67%

38%

35%

36%

55%

36%

44%

Total

477

134

166

17

154

86

188

29

169

40

438

Yes

56%

39%

91%

67%

33%

33%

89%

38%

35%

44%

57%

No

18%

33%

5%

17%

18%

41%

3%

34%

19%

33%

16%

Don't Know / Refused

26%

28%

5%

15%

48%

26%

7%

28%

45%

23%

26%

Total

477

134

166

17

154

86

188

29

169

40

438

Yes

48%

56%

39%

35%

54%

54%

38%

69%

55%

62%

47%

No

34%

24%

50%

43%

25%

28%

51%

21%

21%

26%

35%

Don't Know / Refused

18%

20%

11%

23%

21%

19%

10%

10%

24%

12%

18%

Total

477

134

166

17

154

86

188

29

169

40

438

Yes

44%

63%

47%

21%

28%

47%

50%

46%

38%

45%

44%

No

10%

7%

15%

6%

8%

7%

12%

15%

8%

12%

10%

Don't Know / Refused

46%

30%

37%

72%

65%

46%

38%

40%

54%

43%

46%

Total

477

134

166

17

154

86

188

29

169

40

438

Yes

54%

43%

80%

55%

37%

43%

78%

39%

38%

44%

55%

No

15%

29%

5%

11%

12%

23%

7%

31%

16%

30%

13%

Don't Know / Refused

31%

28%

15%

34%

50%

34%

15%

30%

46%

26%

32%

Do you think Charlie Baker is a strong

enough leader to be an effective
Governor?

Do you think Martha Coakley is a very

likeable person?

Do you think Steve Grossman is a very

likeable person?

Do you think Charlie Baker is a very

likeable person?

Total
To the best of your knowledge, has there Yes
ever been a woman elected Governor of No
Massachusetts?
Don't Know / Refused
Total

477

134

166

17

154

86

188

29

169

40

438

14%

21%

12%

10%

12%

16%

13%

23%

14%

17%

14%

77%

73%

82%

85%

75%

77%

81%

70%

73%

75%

77%

9%

6%

6%

5%

13%

7%

6%

7%

13%

8%

9%

477

134

166

17

154

86

188

29

169

40

438

Conducted for WBUR by

More information, including full question wording, available at WBUR.org

Page 20 of 20