From: Tom Jensen, Director of Public Policy Polling

Subject: Peters hits highest level of support yet in new Michigan poll

Date: October 6, 2014

Public Policy Pollings newest Michigan survey finds Gary Peters pushing close to 50%
and maintaining a 7 point lead over Republican foe Terri Lynn Land.
Key findings from the survey include:
-Peters is at 49% to 42% for Land. This is the third consecutive PPP survey over the last
month that has found Peters with a 7 point lead. Even though Peters lead has remained
constant Lands path to victory is become more and more narrow because the pool of
undecideds is shrinking- the race has gone from 43/36 to 47/40 to 49/42 over the course
of the last three surveys. Peters leads by double digits with independents (49/38) and is
even winning over 16% of Republican voters.
-Land continues to be a very unpopular candidate after early advertising against her,
including that by League of Conservation Voters, succeeded in portraying her as an
extremist on issues like climate change. Only 36% of voters see her favorably to 43%
who have an unfavorable opinion.
-The Governors race remains close with Rick Snyder at 47% and Mark Schauer at 46%.
This makes four PPP polls in a row where Snyder and Schauer have been within 2 points
of each other- this contest is one of the tightest toss ups in the country. One thing that
bodes well for Schauers hopes is that among undecideds 54% voted for Barack Obama
in 2012 and just 20% for Mitt Romney. Schauer likely has more room for growth as the
rest of the electorate makes up their minds.
PPP interviewed 654 likely voters on October 2nd and 3rd. The margin of error for the
poll is +/-3.8%. This survey was conducted on behalf of the League of Conservation
Voters.
Public Policy Polling
3020 Highwoods Blvd.
Raleigh, NC 27604

Phone: 888 621-6988

Web: www.publicpolicypolling.com
Email: information@publicpolicypolling.com

Michigan Survey Results

Q1

The candidates for U.S. Senate this fall are

Republican Terri Lynn Land and Democrat
Gary Peters. If the election was today, who
would you vote for?

Q5

Barack Obama................................................ 46%

Mitt Romney.................................................... 50%

Terri Lynn Land ............................................... 42%

Gary Peters..................................................... 49%
Undecided....................................................... 9%

Q2

The candidates for Governor this fall are

Republican Rick Snyder and Democrat Mark
Schauer. If the election was today, who would
you vote for?

Someone else / Don't remember .................... 5%

Q6

Man................................................................. 47%

Q7

If you are a Democrat, press 1. If a Republican,

press 2. If you are an independent or identify
with another party, press 3.

Mark Schauer ................................................. 46%

Democrat ........................................................ 31%

Undecided....................................................... 7%

Republican...................................................... 31%

Do you have a favorable or unfavorable opinion

of Terri Lynn Land?

Independent / Other........................................ 38%

Q8

Favorable........................................................ 36%

Q4

If you are a woman, press 1. If a man, press 2.

Woman ........................................................... 53%

Rick Snyder .................................................... 47%

Q3

In the last presidential election, did you vote for

Barack Obama or Mitt Romney?

If you are white, press 1. If African-American,

press 2. If other, press 3.

Unfavorable .................................................... 43%

White .............................................................. 79%

Not sure .......................................................... 21%

African-American ............................................ 12%

Do you have a favorable or unfavorable opinion

of Gary Peters?
Favorable........................................................ 41%

Other............................................................... 9%

Q9

If you are 18 to 45 years old, press 1. If 46 to

65, press 2. If you are older than 65, press 3.

Unfavorable .................................................... 41%

18 to 29........................................................... 27%

Not sure .......................................................... 17%

30 to 45........................................................... 45%
46 to 65........................................................... 28%

October 2-3, 2014

Survey of 654 likely voters

3020 Highwoods Blvd.

Raleigh, NC 27604
information@publicpolicypolling.com / 888 621-6988

2012 Pres. Vote

2012 Pres. Vote

Barack
Mitt Someone else /
Base Obama Romney Don't remember
Sen.

Barack
Mitt Someone else /
Base Obama Romney Don't remember
Gov

Terri Lynn Land 42%

8%

74%

20%

Rick Snyder 47%

16%

79%

16%

Gary Peters 49%

85%

18%

39%

Mark Schauer 46%

76%

19%

46%

7%

8%

41%

8%

3%

38%

Undecided

9%

Undecided

7%

2012 Pres. Vote

2012 Pres. Vote

Barack
Mitt Someone else /
Base Obama Romney Don't remember
Land Favorability

Barack
Mitt Someone else /
Base Obama Romney Don't remember
Peters Favorability

Favorable 36%

7%

64%

23%

Favorable 41%

70%

15%

31%

Unfavorable 43%

70%

19%

37%

Unfavorable 41%

14%

68%

27%

Not sure 21%

22%

17%

40%

Not sure 17%

16%

17%

42%

Gender
Base Woman

Gender
Man

Sen.

Base Woman

Man

Gov
Terri Lynn Land 42%

39%

45%

Gary Peters 49%

51%

48%

10%

7%

Undecided

9%

Rick Snyder 47%

46%

48%

Mark Schauer 46%

48%

44%

6%

7%

Undecided

7%

Gender
Base Woman

Gender
Man

Land Favorability

Base Woman

Man

Peters Favorability

Favorable 36%

32%

41%

Favorable 41%

43%

39%

Unfavorable 43%

43%

44%

Unfavorable 41%

35%

48%

Not sure 21%

25%

16%

Not sure 17%

22%

13%

October 2-3, 2014

survey of 654 likely voters

3020 Highwoods Blvd.

Raleigh, NC 27604
information@publicpolicypolling.com / 888 621-6988

Party

Party

Independent
Base Democrat Republican
/ Other
Sen.

Base Democrat Republican

Independent
/ Other

Gov
Terri Lynn Land 42%

12%

76%

38%

Rick Snyder 47%

16%

79%

47%

Gary Peters 49%

83%

16%

49%

Mark Schauer 46%

80%

16%

43%

5%

8%

14%

4%

5%

10%

Undecided

9%

Undecided

7%

Party

Party

Base Democrat Republican

Independent
/ Other

Land Favorability

Base Democrat Republican

Independent
/ Other

Peters Favorability

Favorable 36%

9%

66%

35%

Favorable 41%

71%

9%

43%

Unfavorable 43%

71%

18%

41%

Unfavorable 41%

16%

71%

38%

Not sure 21%

20%

16%

24%

Not sure 17%

13%

20%

19%

Race
Base

Race

AfricanWhite American Other

Sen.

Base

AfricanWhite American Other

Gov
Terri Lynn Land 42%

48%

7%

28%

Rick Snyder 47%

54%

11%

31%

Gary Peters 49%

42%

91%

59%

Mark Schauer 46%

40%

83%

56%

10%

3%

13%

6%

6%

13%

Undecided

9%

Undecided

7%

Race
Base

Race

AfricanWhite American Other

Land Favorability

Base

AfricanWhite American Other

Peters Favorability

Favorable 36%

42%

7%

24%

Favorable 41%

37%

62%

53%

Unfavorable 43%

39%

58%

61%

Unfavorable 41%

45%

29%

28%

Not sure 21%

19%

35%

15%

Not sure 17%

19%

9%

20%

October 2-3, 2014

survey of 654 likely voters

3020 Highwoods Blvd.

Raleigh, NC 27604
information@publicpolicypolling.com / 888 621-6988

Age
Base

Age

18 to 30 to 46 to
29
45
65

Sen.

Base

18 to 30 to 46 to
29
45
65

Gov
Terri Lynn Land 42%

38%

42%

45%

Rick Snyder 47%

45%

46%

50%

Gary Peters 49%

55%

48%

46%

Mark Schauer 46%

50%

46%

43%

8%

10%

9%

5%

8%

6%

Undecided

9%

Undecided

7%

Age
Base

Age

18 to 30 to 46 to
29
45
65

Land Favorability

Base

18 to 30 to 46 to
29
45
65

Peters Favorability

Favorable 36%

38%

35%

37%

Favorable 41%

42%

42%

39%

Unfavorable 43%

40%

47%

41%

Unfavorable 41%

48%

37%

41%

Not sure 21%

22%

18%

22%

Not sure 17%

11%

20%

20%

October 2-3, 2014

survey of 654 likely voters

3020 Highwoods Blvd.

Raleigh, NC 27604
information@publicpolicypolling.com / 888 621-6988