P

h
o
t
o
:

V
.

S

j
o
u
r
n

|

N
B
:

N
o

r
e
p
r
o
d
u
c
t
i
o
n
/
u
s
e

o
f

t
h
e
s
e

p
i
c
t
u
r
e
s

i
s

a
l
l
o
w
e
d

w
i
t
h
o
u
t

p
r
i
o
r

a
g
r
e
e
m
e
n
t

f
r
o
m

A
.
I
.
S
.
E
.
*
A.I.S.E.
ACTIVITY AND
SUSTAINABILITY REPORT
2012-2013
S
P
E
C
I
A
L

E
D
I
T
I
O
N
Table
of Contents
Who we are ........................................................inside cover
A.I.S.E. industry vision and mission .................inside cover
Joint Presidents and Director Generals message ................1
National Associations and
Management Committees messages ................................. 2
Economic perspective .......................................................... 3
Network map .....................................................inside cover
Product categories from the A.I.S.E. portfolio ......inside cover
ACTIVITY REPORT ....................................................... 4
1. Voluntary initiatives towards sustainability .................. 5
Charter for Sustainable Cleaning ................................... 5
Product Resource Efciency Projects (PREPs) .................. 6
Contributing to the EU sustainability and
resource efciency agenda .............................................. 7
Promoting sustainable consumption .............................. 7
Promoting safe use of products ...................................... 8
Product stewardship programmes ................................ 8
Cleanright ......................................................................... 8
2. Technical and regulatory matters ................................... 9
CLP ..................................................................................... 9
Detergents Regulation .................................................. 10
Fragrance allergens ........................................................ 11
REACH implementation ................................................ 11
Sodium hypochlorite ..................................................... 11
Indoor air quality .......................................................... 11
Work with value chain partners .................................... 12
DUCC ........................................................................ 12
Biocides ..................................................................... 12
ERASM ..................................................................... 12
Candle emissions standard ..................................... 12
Enzymes ................................................................... 12
Polycarboxylates ...................................................... 12
3. Communication and network activities ....................... 13
Internal communications events ................................... 13
Life of the network ....................................................... 13
External communications, congresses and fairs .......... 14
External and international relations ............................. 14
60 YEARS SPECIAL EDITION ..................................... 15
SUSTAINABILITY REPORT ......................................... 19
1. The Charter for Sustainable Cleaning .......................... 20
2. A successful commitment by the majority of the market....21
3. Promoting sustainable design of products .................. 22
4. 2012 KPI performance and commentary ...................... 24
Charter Annex .................................................................... 28
A.I.S.E. MEMBERS AND CONTACTS ......................... 29
1. Board ............................................................................... 29
2. Members ......................................................................... 30
3. A.I.S.E. secretariat team ............................................ 32
Glossary ............................................................................. 33
Created in 1952, A.I.S.E. represents the soaps, detergents and
maintenance products industry. A.I.S.E.s affiliates include
34 National Associations in 39 Countries and also 9 direct
member companies. Combined membership of the current
network totals more than 900 companies (see map inside)
ranging from small and medium-sized enterprises (SMEs) to
multi-nationals, active in the Industrial & Institutional (I&I)
and the consumer goods market, totalling a market value of
around 34 billion euros.
The A.I.S.E. agenda for Sustainable Cleaning governs all of
the Associations activities. This is represented by the house
chart below which contains all of the elements of A.I.S.E.s
engagement under one roof.
Industry
Vision
The A.I.S.E.
Mission
The A.I.S.E. mission is to communicate effectively and objectively the values
embodied in the industry vision and in related policies to all appropriate
stakeholders, whilst taking these stakeholders views into account.
This is done by:
Acting as the voice of the industry in Europe.
Working with other organisations as appropriate, ensuring stakeholder
dialogue takes place in an atmosphere of trust.
Improving the economic and legal environment in which the industry operates.
We benefit society by contributing to the sustainable improvement of the
quality and comfort of life through hygiene and cleanliness, in a free, competitive
and innovative way.
In practice this is done in the following ways:
The industry develops and markets products that are essential to society.
Detergents and maintenance products for either household or industrial and
institutional (I&I) use, support public health and hygiene, thus improving the
quality of life.
The industry operates in a highly competitive environment.
The industry is characterised by ongoing innovation driven by a desire to
improve the daily life of the consumer and customer through increased
product performance and convenience, whilst maintaining human and
environmental quality.
As a responsible industry, we are commited to applying the concept of
sustainability.
49
44
88
97
50
58
56
94
51
44
46
30
65
61
51
53
58
75
50
51
89
82
49
70
40

Egypt
FEI
DIC
NB: scale differs from main map
(2) Qatar
(1) Bahrain
Saudi Arabia
Kuwait
919
598
528
542
IN SHORT
Total number of member
companies active in the soaps,
detergents or maintenance
products domains
Number of companies which
are Small and Medium-sized
Enterprises
Number of companies which
are active in the Industrial &
Institutional domain
Number of companies which
are active in the Consumer
Product domain

8 0 6 8
Panarabian
peninsula
United Arab
Emirates
Oman
Yemen
(1)
(2)
Austria
Belgium
Luxembourg
Czech Republic
Cyprus
Denmark
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Lithuania
Latvia
The Netherlands
Norway
Poland
Portugal
Romania
Slovenia
Serbia
Bulgaria
Spain
Sweden
Switzerland
UK
Estonia
Slovak Republic
Croatia
68
82
53
F.C.I.O.
DETIC/essenscia
BADI
15 8 9 7
3 0 0 3
ICDA
ASSOCASA
LIKOCHEMA
NVZ
VLF
Czyste Piekno
AISDPCL
RUCODEM
KOZMODET
SZZV
KPC
ADELMA
IIH+KTF
SKW
3 1 1 0
101 73 61 41
4 0 0 4
47 36 33 21
5 1 1 5
31 10 13 29
47 34 31 25
9 2 1 8
3 0 3 0
13 5 3 12
104 84 76 47
25 14 15 11
22 13 15 14
50 33 30 35
STPC VPC
26 12 7 19
CADCMA
14 13 1 7
CSZV
3 0 2 3
SPT
21 6 14 6
EKTL
TY
19 12 11 15
AFISE
93 67 75 47
IHO+IKW
168133102114
SEVAS
13 8 5 10
KOZMOS
38 16 3 23
LAKIFA
6 3 1 5
UKCPI
30 15 13 22
A.I.S.E. ordinary member
countries
A.I.S.E. associate member
countries
A.I.S.E. extraordinary
member countries
Total number of companies
operating in the country and
committed to the Charter for
sustainable cleaning
Russia
APCoHM
NB: scale differs from main map
34 National
Associations
in 39 countries,
representing
more than
900 companies!
THE A.I.S.E.
NETWORK
(as at May 2013)
49
44
88
97
50
58
56
94
51
44
46
30
65
61
51
53
58
75
50
51
89
82
49
70
40

Egypt
FEI
DIC
NB: scale differs from main map
(2) Qatar
(1) Bahrain
Saudi Arabia
Kuwait
919
598
528
542
IN SHORT
Total number of member
companies active in the soaps,
detergents or maintenance
products domains
Number of companies which
are Small and Medium-sized
Enterprises
Number of companies which
are active in the Industrial &
Institutional domain
Number of companies which
are active in the Consumer
Product domain

8 0 6 8
Panarabian
peninsula
United Arab
Emirates
Oman
Yemen
(1)
(2)
Austria
Belgium
Luxembourg
Czech Republic
Cyprus
Denmark
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Lithuania
Latvia
The Netherlands
Norway
Poland
Portugal
Romania
Slovenia
Serbia
Bulgaria
Spain
Sweden
Switzerland
UK
Estonia
Slovak Republic
Croatia
68
82
53
F.C.I.O.
DETIC/essenscia
BADI
15 8 9 7
3 0 0 3
ICDA
ASSOCASA
LIKOCHEMA
NVZ
VLF
Czyste Piekno
AISDPCL
RUCODEM
KOZMODET
SZZV
KPC
ADELMA
IIH+KTF
SKW
3 1 1 0
101 73 61 41
4 0 0 4
47 36 33 21
5 1 1 5
31 10 13 29
47 34 31 25
9 2 1 8
3 0 3 0
13 5 3 12
104 84 76 47
25 14 15 11
22 13 15 14
50 33 30 35
STPC VPC
26 12 7 19
CADCMA
14 13 1 7
CSZV
3 0 2 3
SPT
21 6 14 6
EKTL
TY
19 12 11 15
AFISE
93 67 75 47
IHO+IKW
168133102114
SEVAS
13 8 5 10
KOZMOS
38 16 3 23
LAKIFA
6 3 1 5
UKCPI
30 15 13 22
A.I.S.E. ordinary member
countries
A.I.S.E. associate member
countries
A.I.S.E. extraordinary
member countries
Total number of companies
operating in the country and
committed to the Charter for
sustainable cleaning
Russia
APCoHM
NB: scale differs from main map
Household products (Euromonitor International)
Laundry Care Laundry detergents, fabric softeners, carpet cleaners and laundry aids.
Surface Care (incl. toilet
care)
Multi-purpose, bathroom, oven , kitchen, window/glass, and oor cleaners, descalers, drain openers,
scouring agents, household antiseptics and wipes, in-cistern devices, ITBs and liquids/powders, mousses,
tablets and toilet cleaning systems.
Dishwashing Hand and automatic dishwashing products and dishwashing additives.
Maintenance Products
(incl. air care, polishes,
home insecticides)
Spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air
fresheners and other air care, shoe, oor, furniture and metal polish, spray/aerosol insecticides, electric
insecticides, coils, baits and other insecticides.
Bleaches Chlorine based products that are designed for general domestic cleaning purposes. Only products that are
clearly labelled as bleach are included, while bleach-based cleaners, which are primarily marketed as any of
the other surface or toilet cleaning products (as included within the surface care and toilet care sectors) are
excluded. This sector should also include chlorine based laundry bleach, although not colour safe laundry
bleach (which is included in the laundry aids subsector).
Industrial & Institutional Sector (A.I.S.E.)
Technical Cleaning Products for transportation/car/aircraft/railroad care, workshop cleaning, industrial plant, storage, equipment
cleaning, metal products cleaning, degreasing, chemical treatment (phosphatising, chromatising etc),
delaquering, metal surface conversion, metal working aids, etc.
Kitchen & Catering Dish cleaning (hand/machine, liquid/powder), additives, e.g. water hardness regulators for dishwash,
glassware cleaners, rinse aids, hard surface cleaners for equipment, hard surface disinfectants, combined
products, hand hygiene, hand care, etc.
Food & Beverage CIP (Cleaning In Place) chemicals, bottle cleaning, chain lubricants, disinfectants for food industry, personal
hygiene (body, skin, toilet), combined cleaning and disinfection, caustic/acid/neutral surface cleaners,
transportation and storage hygiene, foodstuff surface disinfection; also including products for agriculture:
teat dips, sheep dips, milking equipment hygiene, stable hygiene, etc.
Building Care Cleaning and maintenance products: general purpose cleaners, facade cleaning (stone/wood/metal/glass/
graffiti removers), floor care (general, hard surface, tapestry, sealants, strippers, polishes, crystallizers),
sanitary cleaners, abrasive cleaners, sanitizing cleaners, air conditioners hygiene, surface disinfectants
(hospital, sanitary, general, wipes), etc.
Laundry On-premise laundry detergents, fully formulated detergents, powder/liquid detergents, pre-wash additives,
boosters, pH-adjustment, water hardness regulators, bleach additives, disinfectant detergents/additives for
hygienic laundry (hospital, food industry), fabric softeners, starch nishing, ironing aid, fragrance rinse, etc.
Others Water conditioning/cooling treatment, swimming pool hygiene, medical hygiene (surgical instruments and
surfaces), "exotics" like gravestone cleaning, etc.
Product categories from the A.I.S.E. portfolio
I
1
Welcome to the Annual Review and Sustainability Report on A.I.S.E.s
60th anniversary year! While this report focuses on the work of our net-
work over the past year, perhaps we can just reect for a moment on the
progress over the past 60 years.
Back in 1952 when A.I.S.E.s parent association was rst created, mem-
bership spanned ve countries; now we cover 39 countries, with 34
national associations representing more than 900 companies. Back then,
the newly formed European Coal and Steel Community marked the rst
step towards a vision of a united Europe; 60 years later the European
Union was awarded the Nobel Peace Prize. Back then, what legislation
there was affecting our industry was national and disparate. Globalisa-
tion and Corporate Social Responsibility had not yet been coined and
there was no internet, let alone social media.
All this time and going back much longer than 60 years this indus-
try has been unwavering in its fundamental aim of bringing cleanliness
and hygiene, health and well being to people in and outside the home.
Unwavering in its aim, but constantly innovative and resourceful in its
execution. We have gone from hard soaps and boiling at 90, to su-
per-concentrated liquids and powders and washing at 30. Serving our
consumers and customers better and, at the same time, doing so more
sustainably. Building our reputation as a credible and reliable partner to
all our stakeholders.
Just in the past year, we have contributed to improving the workability and
implementation of several hugely important pieces of legislation for our
industry, helping to ensure they achieve their aim of a harmonised Euro-
pean approach that both builds consumers condence in pro duct safety
and is attractive and as simplied as possible for companies.
To this end, A.I.S.E. took a lead in developing a harmonised and ef-
cient authorisation process for biocidal products ahead of the
new regulation which is due to go into effect in September 2013.
At the same time we developed implementation guidelines for the
amendment to the Detergents regulation, which sees new limits on
phosphates and phosphorus compounds going into effect in June 2013
(and for automatic dishwashing detergents in January 2017). You can
read more about this and our work on REACH chemicals regulation im-
plementation and on the classication, labelling and packaging of sub-
stances in the body of this report.
Similarly, we have represented the industrys perspective on several key
European-wide environmental initiatives, including the 7th Environmen-
tal Action Plan and the issue of indoor air quality. Regarding the latter,
for example, we collaborated with the European candle makers industry
to propose a method for developing a standard for the mea surement
of emissions from scented candles with the aim to develop a European
harmonised standard.
Even with this heavy regulatory agenda, we have also made progress on
voluntary initiatives, notably our Charter for Sustainable Cleaning. We
recently welcomed our 200th Charter member and measured signi-
cant energy and CO
2
savings achieved by our Charter members over the
last number of years, as you will see later in the report.
Last but certainly not least, our network goes from strength to strength.
A lively and inspiring communications workshop in September under-
lined how much the strength of our association is derived from our net-
work of national associations and member companies with their deep
local insights, engagement and expertise. So thank you to all our na-
tional associations and member companies, big and small.
We would like to take this occasion also to thank Hans Bender for his
dedicated, hard-working and inspiring leadership as President of A.I.S.E.
for the past four and a half years.
Looking forward, where are we heading in the next year and the
next 60? While we may be facing recessionary pressures, the visionary
speeches at our annual Information Day surely leave us in no doubt that
this is a time to accelerate, not cut back on our efforts to move towards
a more sustainable world, for our industry, for our consumers and cus-
tomers, and for our children.
We look forward to tackling the challenges ahead with you, our industry
members, value chain partners and external stakeholders over the next
decades. Thank you!
Charles-Franois Gaudefroy,
A.I.S.E. President
Susanne Znker,
A.I.S.E. Director General
This 60th anniversary year has stood
out for me as not only rich in progress
on all our ongoing regulatory and
voluntary efforts but also as an
opportunity to step aside from the
day-to-day work and look afresh at
where we have come from and where we are going. It has
been tremendously inspiring, not least because of the
energy and commitment of my team and colleagues in the
network, so thank you all!
Susanne Znker, A.I.S.E. Director General
Im delighted to have been entrusted this
role in such an important year for A.I.S.E.
Looking back at what this organisation has
achieved over the last 60 years is both
humbling and inspiring and I very much look
forward to working with you all going
forward. How we pursue our journey towards greater resource
efficiency and sustainable cleaning in the weeks, months and years
ahead I am sure can make a difference not only for the health
of this industry but for us, our families and our communities.
Charles-Franois Gaudefroy, A.I.S.E. President
Joint President's and Director
Generals message
2
I
Throughout the last 60 years, the A.I.S.E. network has adapted to the growth of the EU whilst
recognising the changes within the industry. The challenge for the future is to continue to harness the
industrys knowledge to enable a sustainable future for all members. National associations confirm their
engagement to continue to work towards this common goal, together with the direct members and the
A.I.S.E. staff. As Aristotle rightly said, the whole is greater than the sum of its parts .
Franoise Van Tiggelen, Chair of the National Associations Committee
The A.I.S.E. network is unique! National associations provide a sensitive antenna to pick up local
developments from policy makers and opinion formers, whilst at the same time delivering advocacy at
a national level to achieve the common agenda of A.I.S.E. On the other hand, the teams that develop
our positions are drawn from experts both within A.I.S.E., the network and from the larger companies.
By managing the interaction between these players, A.I.S.E. has a truly formidable, cost effective and
unique network.
Philip Malpass, Vice-Chair of the National Associations Committee and Vice-President of the Board
Collaboration is the key component to innovation and sustainability. In 60 years, the A.I.S.E.
network has developed into a well respected partner of the industry with the government and
stakeholders in the society. We will continue to build on these relations based on fact-based
arguments addressing the concerns of all stakeholders involved. I trust the outcome will support an
innovative and sustainable detergent industry.
Ad Jespers, Chair of the Management Committee
National Associations and Management
Committees messages
Organisational chart of the A.I.S.E. main bodies
I
3
Economic Perspective
Source: National Association data benchmarked with experts data
The I&I market is a stable market. In 2012, the total I&I value is estimated at 6.5 billion ( 6.5 billion in 2011).
I&I sector: Value per product category / 2012 (EU 27, plus Norway and Switzerland).
Total EU 27+CH+NO
B. I&I 100% million euros
Technical Cleaning 28% 1.822
Kitchen & Catering 23% 1.518
Food & Beverage 17% 1.128
Building Care 14% 886
Laundry 10% 642
Other 8% 539
17%
14%
23%
10%
8%
28%
Technical Cleaning
Kitchen & Catering
Food & Beverage
Building Care
Laundry
Other
This section covers the total A.I.S.E. market value for the year 2012 for the EU 27, plus Norway and Switzerland based on
Euromonitor International data.
Details for each category covered in the A.I.S.E. product portfolio can be found on the inside cover of this report. Data presented with this
A.I.S.E. annual publication are provided at retail sales prices for household cleaning products and at manufacturing sales price (ex-factory)
for the Industrial & Institutional (I&I) sector.
Total market value of the overall detergents and maintenance products industry (for both household and I&I products) for
2012 is estimated to have reached 35 billion euros.
Source: Euromonitor International
Market value of sub-categories per main product group (Laundry Care, Surface Care, Dish Washing and Maintenance Products)
*Due to xed exchange rates, the value for 2011 differs slightly from the value published in last years report
Total EU 27+CH+NO Growth 2012 vs 2011
A. Household 100% million %
Laundry Care 48% 13,755 1.5
Surface Care 21% 5,938 1.8
Dish Washing 15% 4,263 1.6
Maintenance Products 14% 3,857 0.2
Bleaches 2% 674 0.4
Total 100 28,487 1.4
2%
21%
15%
48%
14%
Laundry Care
Surface Care
Dish Washing
Maintenance Products
Bleaches
Maintenance
Products
million Euro
Air Fresheners 2,213
Home Insecticides 832
Polishes 812
Total 3,857
Dishwashing million Euro
Automatic
Dish washing
2,480
Hand Dishwashing 1,783
Total 4,263
Laundry Care million Euro
Powder Detergents 3,548
Liquid Detergents 4,054
Unit Doses 946
Fabric Conditioners 2,284
Laundry Aids, Others 2,923
Total 13,755
Surface Care million Euro
Surface Care 4,420
Toilet Care 1,518
Total 5,938
The overall total household value in 2012 is estimated to have reached 28.5 billion euros (28.1 billion euros in 2011*) and shows
a growth of approximately 1.4% (based on fixed exchange rates).
4
I
PART 1
ACTIVITY REPORT
I
5
I congratulate the
companies that have signed
the A.I.S.E. Charter for
Sustainable Cleaning, which
contains a number of very
pertinent objectives. It is
important in Europe vis--
vis consumers and
regulators to demonstrate
tangible efforts undertaken
by companies in a voluntary
way and not through regulatory pressure. The Charter
scheme is valuable for the sector and I welcome these
initiatives.
MEP Gaston Franco, speaking at A.I.S.E.s General
Assembly, Nice, June 2012
Voluntary initiatives are one of the two fundamental pillars of A.I.S.E.s strategy for achieving the
industry vision. Our leadership and coordination of voluntary initiatives towards sustainability
together with our stakeholder partners is also a key defining strength of this industry and one
which builds on our credibility, reputation and influence on technical and regulatory matters.
1. Voluntary initiatives
towards sustainability
Charter for Sustainable Cleaning
The Charter for Sustainable Cleaning promotes sustainability among compa-
nies making detergents and other household and professional cleaning and
maintenance products by setting ambitious sustainability compliance criteria
and reporting annually on progress.
Launched in 2005, the Charter is A.I.S.E.s biggest and most encompassing
initiative to date. It covers all product categories of the soaps, detergents and
maintenance products industry, in the household and industrial/institutional
sector, in all EU countries plus Norway, Iceland and Switzerland.
Membership is continuously growing: as at May 2013, 205 companies had
signed up to the Charter scheme, and 151 of these to the Charter Update
2010, representing more than 85% of the industrys volume output in Europe.
Central to the Charter Update 2010 are the Advanced Sustainability Proles
(ASPs). Compliance with ASP criteria for a particular product category means
a company can display the ASP mark on their product (see aside). This ex-
plains to the consumer that the product is made by a Charter member and
meets high sustainability standards for helping ensure environmental safety
andpromoting efcient use of resources, for example, through the promotion
of concentrated formats.
ASP criteria were rst launched for household laundry detergents and fabric
conditioners and, in the past year, have now also been introduced for house-
hold automatic dishwashing detergents (since April 2012) and household
dilutable all-purpose cleaners (since October 2012). The rst automatic dish-
washing detergent packs carrying the ASP Charter mark have been appea-
ring on shelf since April 2013. Work is now underway to nalise ASP criteria
for further product categories such as hand dish detergents and trigger spray
cleaners (see page 22).
6
I
Belgium:
The multi-stakeholder sectoral agreement on detergents
The detergents sectoral agreement was launched in Belgium during 2011 as part of a broader framework agreement between au-
thorities and retailers to promote sustainable consumption in the country. The agreement focuses primarily on increasing the range
of more environmentally friendly detergents on sale in retail outlets. Belgian national association DETIC has been instrumental in
developing the key pillars of the agreement, jointly with other stakeholders, incorporating and ensuring complementarity with the
key A.I.S.E. sustainability projects, in particular the Charter.
Measures include:
In shop offer: targets for increasing the number of eco-labelled detergents, conventional concentrated laundry detergents (as
per A.I.S.E. PREP projects) and, in the near future, products complying with the Charter for Sustainable Cleaning Update 2010.
Promotion of sustainable consumption: targets to encourage consumers to wash their laundry at lower temperatures.
The clear multi-stakeholder nature of this initiative is particularly interesting to A.I.S.E. The agreement is subject to regular reporting
by retailers and detergent manufacturers and is valid till 2020.
More information: www.detic.be
France:
The French Grenelle and pilot case for laundry detergents
on environmental information
The French Grenelle on the Environment is a broad initiative underway since 2007 to engage government, local authorities, trade
unions and business to arrive at a plan of concrete measures to tackle environmental issues.
Two acts have already resulted; Grenelle 2 law voted in 2010 foresaw among others a number of pilot studies to promote the com-
munication of environmental information for different household products, and thus guide consumers in their choices.
A.I.S.E.s French association Ase, together with seven of its members, volunteered to participate and conducted a life cycle study
of the environmental impacts of four household laundry detergent product forms, assessed against standards dened by the French
environment ministry and its sectorial application for laundry detergents, jointly dened by AFNOR, ADEME and the environment
ministrywith the participation of the industry.
Ase has now published the methodology and results of the study, highlighting also the A.I.S.E. Charter for Sustainable Cleaning
and the value of its aquatic environmental impact tool as a substitute for the proposed French Usetox tool which was not ready
(please see the Environmental Safety Check (ESC) on page 22).
More information: www.ase.fr
Product Resource Efciency Projects (PREPs)
Product Resource Efciency Projects (PREPs) is the new name for what used to be called Laundry Sustainability Projects
(LSPs). Underway since 2006, they aim to promote the development of more concentrated formulations for detergents,
thus reducing the amount of ingredients, packaging and CO
2
linked to these products.
Companies that participate commit to ensuring that all their products in the applicable category comply with the low-dosage criteria by the
end date of the project. A.I.S.E. in turn commits to conducting targeted communication activities to create awareness amongst consumers
about the benet of using the new formulations that require lower dosing.
Two new PREPs were launched in July 2012: PREP-P3 for powder detergents and PREP-FC for liquid fabric conditioners, both for household
laundry. The projects will run for a year from 1 July 2013 until 30 June 2014 and cover the EU 27 + Iceland, Liechtenstein, Norway and Swit-
zerland. For more information, please see: www.aise.eu/preps
Focus on national associations sustainability activities
I
7
Contributing to the EU sustainability and resource efciency agenda
This past year A.I.S.E. has continued to be closely involved in various EU efforts relating to the EU 2020 strategy on
smart, sustainable and inclusive growth.
It participated with interest in developments linked to the Ecodesign Directive in particular, as this aims at driving
sustainable standards for the mass market and welcomes self regulation, similar to the Charter for Sustainable
Cleaning. In that same spirit, A.I.S.E. also contributed to a stakeholder consultation led by DG Connect on self and
co-regulation.
Meanwhile the EU Ecolabel continues to be extended to cover more product groups, and A.I.S.E. was active this past year in contribu ting
to the criteria for professional laundry and automatic dishwashing detergents, which were adopted in November 2012, valid for four years.
A.I.S.E. is also monitoring the next steps in developing the EU toolkit on Green Public Procurement and tracking several related Ecolabel / GPP
topics, including assessing the impact of CLP on ecolabel criteria.
The Action Plan for the Greening of the Economy published by the European Commission in April 2013 is key to drive further sustainable
production and consumption at EU level. Central to this Action Plan is the EU initiative on Product/Organisation Environmental Footprint (PEF/OEF).
One of A.I.S.E.s members contributed to a preliminary pilot (see also the French associations experience on page 6). A.I.S.E. is monitoring this
topic with interest in view of the similarities to the Charter for Sustainable Cleaning (see Charter page 6 and 20).
A.I.S.E. has also been invited by DG Sanco to participate in a consultation on green claims, with the aim of generating a number of recom-
mendations on the topic, and initiated interactions with DG Enterprise and CSR Europe on the topic of Corporate Social Responsibility.
A.I.S.E. will continue to contribute proactively to these objectives through its expertise in this work and the further development and imple-
mentation of its voluntary projects.
Promoting sustainable consumption
Life cycle analysis shows that most of the environmental impact of
the majority of the industrys products occurs during the product use
phase. Therefore, as well as working towards more sustainable pro-
duction, A.I.S.E. and its members are continuously working on com-
munications and information campaigns to promote the sustainable
use of cleaning products.
Consumer awareness and education materials are organised for on
pack use through safe use (see page 8) and sustainable consump-
tion. In 2012, A.I.S.E. released its dilutable all purpose cleaners panel
in consistency with the laundry washright panel and auto dish panel.
These best use tips are made available as part of the updated Charter
2010 Advanced Sustainability Prole criteria but are also accessible to
all companies placing such products on the market.
More information: www.aise.eu/end_user_info
WWW.CLEANRIGHT.EU

A
.
I
.
S
.
E
.

Use the dosage
instructions
Use cooler
water
TIPS FOR SAVING WATER, ENERGY, CO
2
AND MONEY
Save packaging -
recycle
Consumer
engagement
campaign
The average wash temperature in Europe is about 41.
Given the evolution of detergents and the fact that most
laundry can be efciently washed at low temperatures,
the Board agreed in 2012 that A.I.S.E. should start to de-
velop a broad consumer engagement campaign to drive
lower temperature washing. This campaign will be led
by the detergent industry sector and will be amplied
by other partners for example, the appliance industry,
textiles and retailers. Activities to prepare for this multi-
stakeholder campaign are underway with a launch event
on 7 June 2013 jointly with DG Climate in the context of
their world you like with a climate you like campaign.
More information: www.iprefer30.eu
a world you like
with a climate you like
8
I
Promoting safe use of products
As part of its commitment to voluntary initiatives, A.I.S.E. has been
leading since 2004 the development and implementation on packs
of its safe use icons to inform consumers about the safe use of
products. In 2012 four new icons were developed particularly for
use on liquid gel capsules packaging.
Product stewardship programmes
In parallel, A.I.S.E. has also developed product stewardship
programmes (PSPs) for certain product categories to promote best
practices in the industry and to help increase awareness about the
safe use of its products.
With a PSP for air fresheners already underway, it has now also initiated
one for liquid laundry detergent capsules. The objective of the PSP is to
secure safe use and storage by consumers of liquid laundry detergent
capsules with a view to ultimately reduce the incidence of accidental
exposure, in particular of small children, to this product category.
Central to this voluntary initiative is a commitment from companies to:
implement safety measures to reduce visibility and restrict access
to liquid laundry detergent capsules;
enforce guidance on the safe use and storage of liquid laundry
detergent capsules;
engage with poison control centers to enable better information
exchange and monitoring of accidents.
A.I.S.E.s proactive response follows a number of accidental inci-
dents in the past year involving small children due to liquid detergent
capsules. It has developed a specic safe use icons panel, as well as
communications materials specically for these products which are
available at www.aise.eu/end_user_info. Further, under this new
voluntary initiative, companies have committed to engage with poi-
son control centers in order to better understand the circumstances
under which accidental ingestion may happen as well as to enable
appropriate patient treatment.
For more information on the Product Stewardship Programmes,
please see: www.aise.eu/productstewardship
Cleanright
The Cleanright web portal continues to expand as the place to
go online for clear and accessible information about household
cleaning and maintenance products. Available in 25 languages, the
portal reaches out to over 500 million European citizens and has
recorded over 250,000 visitors to date, a testament to its success.
Through the portal, consumers, members and stakeholders can
nd a comprehensive range of information, regularly updated,
under headings such as Safety, Sustainability, Products, Ingredi-
ents, Initiatives and Regulation. In 2012, the Save Water, CO
2
and
Money page was modied and updated with best use tips for
laundry, dishwashing and dilutable all purpose cleaners. The Read
the label and Safety Information web pages now provide the
latest developments on Classication and Labelling, also reect-
ing the changes to come on pictogram labelling. Information on
biocides and the Detergents Regulation have also been updated.
More information at www.cleanright.eu
!
Keep away
from children.
Rinse hands
after use.
Do not ingest. If
product is ingested
then seek medical advice.
Do not mix
with other
products
Keep away from eyes.
If product gets into
eyes rinse thoroughly
with water.
People with sensitive
or damaged skin
should avoid
prolonged contact
with the product.
Do not change
container to store
contents.
Ventilate
the room
after use.
Use with dry hands. Close the bag
properly.
Close the lid
properly.
Do not pierce,
break or cut.
SAFE USE ICONS
www.cleanright.eu
Transfer refill content in the original container only
.
I
9
www.aise.eu June 2013
ACHIEVING APPROPRIATE CLASSIFICATION
AND LABELLING ACROSS EUROPE
THROUGH VOLUNTARY INDUSTRY ACTION
THE PROPOSAL: AN AMBITIOUS 3 YEAR
PROJECT BY INDUSTRY TO SECURE
AN ADEQUATE AND COLLECTIVE
IMPLEMENTATION OF CLP
In 2010, A.I.S.E. initiated a broad voluntary project with the objective to secure adequate data generation and
use for safety assessment, and thus, classication and labelling of products. This project comprising of two main
pillars is being developed with high level expertise and in close relation with external stakeholders:
From June 2015, classication and Labelling of mixtures for
household detergents and cleaning products will become
mandatory under the CLP Regulation (EC) No 1272/2008.
CLP is one tool to alert users of product hazards. The primary
concern of A.I.S.E. member companies is to ensure safe use
of products.
More specically, it is critical that industry can meet the new
legal requirements in a way that allows consumers to:
n Recognise the hazard
n Distinguish between products of different hazards
n Understand a relevant and adequate label
BACKGROUND: THE CLP REGULATION AND SAFE USE COMMUNICATION
THE ISSUE: POTENTIAL OVER-LABELLING BASED ON DEFAULT CLASSIFICATION METHOD
The impact of the CLP Regulation for A.I.S.E. products, using
the default classication by calculation, would lead to many
more daily use products being more severely classied and
labelled (see example aside).
This default classication would then result in:
n Not reecting actual effects on man
n Devaluating warning labels, with the risk to no longer
recognise really hazardous products
n Leading to unsafe practices
n Confusing poison centers and consumers
Danger
Skin Category 1
DRAIN
CLEANER
Caustic
Corrosive
Child Resistant Closure
Special Periodic Use
T
O
M
O
R
R
O
W
L
A
B
E
L
L
I
N
GCorrosive Irritant
Danger
Eye Category 1
Default Classication: Default Classication:
HAND DISHWASH
DETERGENT
No Effects in Use
Used Every Day
Left by Sink
T
O
D
A
Y
Warning
Eye/Skin Category 2
A.I.S.E.s Strategy for CLP
A.I.S.E.S INTEGRATED STRATEGY FOR CLP
Adequate safety assessment for skin and eye effects, in an animal-free manner
Products in scope: solid and liquid laundry detergents, hand dishwash detergents, all purpose cleaners.
NEW METHOD AND DATA GENERATION (in-vitro)
Objective: Investigate the applicability of currently available in-vitro
skin and eye irritation/corrosion test methods to classify detergent
and cleaning product formulations.
Outcome:
n Skin: Some methods found suitable for classication of hand
dishwashing liquids, hand wash/skin mildness laundry detergents
and bleaches. Products with direct skin contact not expected to
be irritant, others expected to be skin category 2
n Eye: In vitro method complemented with additional data
INDUSTRY CLASSIFICATION NETWORK (ICN)
Objective: Sharing of data and expertise to facilitate appropriate
classication and consistent interpretation of expert judgment for
skin/eye irritancy classication under CLP by the whole industry.
Principles:
n Open to all companies from the sector (membership fees)
n Involvement of external and internal experts
n Sharing of toxicity data (ca 185 formulations) and expertise
n Secure web-based tool enabling access to data
n Sector classication guidance
Timing:
Aim to launch the Industry Classication Network (ICN) by end of 2013.
Stakeholder Engagement
2. Technical and
regulatory matters
It has been another busy year on the regulatory front. Work on implementing REACH, the Detergents Regulation, the Biocides
Regulation and Classification, Labelling and Packaging of Substances (CLP) continues apace. A.I.S.E. has also been working hard
to represent the industry on the Seveso III directive, which was published in July 2012, as well as a number of other fronts from
fragrance allergens to indoor air quality.
Regulation for Classication,
Labelling and Packaging of
Substances and Mixtures (CLP)
The CLP Regulation will become mandatory
for mixtures at the latest by 1 June 2015 and is
critically important to the sector as it affects all
products in the A.I.S.E. portfolio.
To recap: if implemented as it stands, CLP
would lead to many more daily use products
being more severely classied and labelled,
which A.I.S.E. is concerned could lead to de-
valuing of warning labels and, in turn, to con-
fusion among consumers and poison control
centers as well as unsafe practices. Therefore
in 2010 A.I.S.E. initiated a broad voluntary
project working closely with the Commission,
stakeholders and high-level experts to try
to deliver improvements and in turn ensure
the aim of the regulation to secure safety
is achieved.
The approach being taken is summarised in
the CLP poster shown on this page. Progress
over the past year has been considerable and
positive, both on the data generation side
and on the data interpretation and use side.
The piloting of the new Industry Classication
Network a data and expertise exchange
forum for the classication of detergent prod-
ucts and the testing phase of the in-vitro
project were completed on schedule and
the results reviewed in-depth at the end of
November 2012.
10
I
All ndings supported a move towards the next steps which will
consist of:
publication of the in-vitro project ndings and generation of more
data by member companies;
a new prospective study on accidental eye exposures from deter-
gent products, led by A.I.S.E. and German national association
member IKW, to strengthen in-vitro outcomes and ensure classi-
cation is derived from robust data;
enhancement of the classication guidance and IT tools for the In-
dustry Classication Network, inclusion of more data into the data-
base, and preparation for the full launch early 2014.
There has also been much progress on a separate but related front
of CLP: the reporting of product composition to poison control cent-
ers. In January 2012, the European Commission (DG ENTR) published
its review on the harmonisation of reporting to poison cen ters on
hazardous mixtures and concluded that it is possible contingent
on certain principles. Work has been underway since then on the
specics, including developing Unique Product Identiers and repor-
ting product composition in concentration bands. This is essential
to workability. The Commission organised a workshop in November
2012. The working groups set up following this workshop are due to
report in April 2013. A.I.S.E. is actively involved. It is expected that a
new annex to the CLP Regulation will be created as a result.
At the same time, A.I.S.E. is also supporting members in preparing
for implementation. Two leaets (see below) developed in 2011 to
explain the upcoming changes to product labels to consumers and to
professional customers are now available on the A.I.S.E. and Clean-
right sites and being promoted across Europe by member associa-
tions and companies.
Detergents Regulation
An amendment to the Detergents
Regulation was published in March
2012, restricting the use of phos-
phates and other phosphorus com-
pounds in consumer detergents. The
new Regulation (EU) No 259/2012
species that, as of 30 June 2013,
the limit for consumer laundry deter-
gents will be 0.5 grams per wash. For household automatic dish-
washer detergents, the limit will be 0.3 grams per standard dosage,
applicable as of 1 January 2017. Additionally, the new Regulation
introduces provisions for the dosage labelling of consumer automatic
dishwasher detergents.
A.I.S.E. has been preparing for the implementation of this amended
regulation which it fully supports. The A.I.S.E. Detergents Working
Group developed the revised Guidelines for the Implementation of
the Detergents Regulation in consultation with industry and Member
States authorities, and started reviewing these to take into account
the Commission Detergents Working Group. It is expected that, once
nalised with authorities feedback, the revised Guidelines will be
posted on the DG ENTR website, as is currently the case.
Download the CLP Read the label leaets at: www.aise.eu/publications
I
11
Fragrance allergens
Following the publication of an Opinion by the Scientic Committee
on Consumer Safety (SCCS) on fragrance allergens in cosmetic prod-
ucts in July 2012, the European Commission (DG SANCO) is consider-
ing whether to adapt the Cosmetics Regulation to extend the list of
fragrance allergens to be labelled (up to 82 instead of 26 today), as
well as setting concentration limits and bans for some of them.
The impact for the detergents and maintenance products industry
would mainly relate to labelling, due to the link between the De-
tergents and Cosmetics Regulations. A.I.S.E. is working with the
fragrance industry association IFRA and Cosmetics Europe to ensure
that risk management measures are proportionate and targeted
to consu mer needs. The aim is to prevent new cases of fragrance
allergies in the general population and to provide meaningful infor-
mation to already sensitised consumers (2% of the world popula-
tion) so that they can avoid exposure and be relieved from allergic
symptoms such as eczema.
A.I.S.E. also supports IFRAs long-term plan to further work out risk
assessment methodologies for the identication of fragrance aller-
gens and for setting substance-specic thresholds to avoid new aller-
gies. DG SANCO is expected to make a proposal regarding adapting
the Cosmetics Regulation in June 2013, after which some discussions
with DG ENTR may need to take place on the implications for deter-
gent and maintenance products.
REACH implementation
A.I.S.E. has continued to play a leading role in assisting members with
implementing the REACH Regulation in a cost-efcient and effective
manner. Over the past year, it has developed a number of tools which
are proving useful in helping registrants to prepare their dossiers, so
that exposure assessment and risk management measures reported
in dossiers communicated downstream are as realistic as possible:
standard description of uses for the sector (use mapping), sector-
specic environmental release data (SPERCs), and consumer habits
and practices in the use of cleaning and maintenance products.
Exposure Scenarios have been a priority focus as they are a new con-
cept within REACH and the key tool for reporting information on
safe use of a substance. A workshop in March 2012 attended by
representatives from 23 national associations proved very useful and
inspired follow-up workshops for UKCPI in April 2012 and DETIC in
June 2012. A workshop for A.I.S.E. suppliers also took place in Oc-
tober 2012.
A.I.S.E. has also contributed to the drafting of a Practical guide on
how downstream users can handle exposure scenarios by provi ding
some practical examples. The document was published in June 2012
and is available from the European Chemicals Agency (ECHA) web-
site. It provides technical advice and is intended to be a living docu-
ment that will be updated on an ongoing basis.
An A.I.S.E. task force has worked on an update of the institutional
and industrial use mapping tables, to correct inconsistencies and
simplify the exposure assessment process by registrants as much as
possible. The resulting tables were published in May 2012.
It has also contributed to ongoing work to update the factsheets on
Specic Environmental Release Categories (SPERCS). These are sets of
sector-specic environmental release values to be used by registrants
in their registration dossier in order to develop realistic exposure sce-
narios. SPERC values are developed by individual Downstream User
(DU) sectors. The A.I.S.E. SPERCs will be made compatible with IT-
tools from the ECHA for use by suppliers.
Many complementary activities took place at a horizontal level un-
der the Downstream Users of Chemicals Coordination group (DUCC)
umbrella to ensure different downstream user sectors take consist-
ent interpretation positions and use similar tools (see page12). More
work on use evaluation and use communication is nee ded in the
coming years in particular concerning mixtures.
For more information please visit www.aise.eu/reach
Sodium hypochlorite
A.I.S.E. is pleased that a substance-specic entry for sodium hy-
pochlorite containing mixtures has now also been introduced in the
revised Seveso III Directive. This will help to mitigate the impact of
Seveso III on industry and especially SMEs that might have ari sen due
to potential reclassication of products on environmental grounds,
while maintaining high environmental safety levels.
Following past work done by A.I.S.E. in collaboration with suppliers
(Eurochlor) to generate new robust data on aquatic toxicity of sodium
hypochlorite, this new testing data is being considered for upcoming
regulations.
Indoor air quality
A.I.S.E. is highly committed to con-
tributing to the work continuing at
a European level to improve indoor
air quality. It is an active, collabora-
tive partner on EPHECT (Emissions,
Exposure Patterns and Health Effects
of Consumer Products in the EU), a
three-year project funded by the Eu-
ropean Commission aimed at identifying and quantifying key indoor
air pollutants emitted by consumer products and at proposing ad-
equate risk reduction measures. An additional project on the meas-
urement of emissions from combustible air fresheners continues to
progress under the CEN process with the aim to develop a European
harmonised standard (see page 12).
12
I
Work with value chain partners
To deliver their products, A.I.S.E. member companies interact with
a broad number of related industry sectors (e.g. surfactants, fra-
grances, enzymes). A.I.S.E. has a leading role in helping to maintain
strong ongoing relationships with a number of these value chain
partners which has proved very productive over the years. Highlights
of some of these collaborations in 2012 are outlined below.
DUCC
DUCC, or the Downstream Users of Chemicals Co-ordination Group,
is a platform for a range of downstream formulators industries
whosemain objective is to contribute, with a common voice, to the
successful implementation of the requirements of the REACH and CLP
Regulations. Their contribution to facilitating implementation of these
two regulations has been immense and A.I.S.E., as one of its founding
members, has worked intensively all along the way.
DUCC is particularly active on topics such as supply chain commu-
nication and exposure scenarios in general. DUCC is actively con-
tributing to some ECHA initiatives like the Exchange Network on
Exposure Scenarios (ENES) and the 2013-2018 ECHA roadmap on
Chemical Safety Reports and Exposure Scenarios, currently being
drafted. ENES is the place of excellence to discuss the preparation
and communication of exposure scenarios. DUCC co-organised
together with other industry partners the third ENES workshop in
November 2012 in Brussels, and A.I.S.E. actively contributed. The
ECHA Roadmap is a multi-stakeholder action plan, focusing on iden-
tied gaps and proposed solutions, to improve generation and com-
munication of good quality exposure scenario information. DUCCs
input led to recognition of DU issues and the proposal of remedy
actions. More work is foreseen in the next years to develop workable
solutions to downstream user issues.
Most recently A.I.S.E. has worked on a project to develop Specic
Consumer Exposure Determinants, or SCEDs, based on existing infor-
mation about consumers habits and practices. The SCEDs will ensure
that exposure estimations for consumers are less conservative and will
also improve harmonisation of exposure information communication.
The project is being developed in cooperation with Concawe and
members of the ECETOC team. The A.I.S.E. SCEDs were presented
during a workshop with suppliers in October 2012 and to ECHA and
authorities in November 2012. Discussions with ECHA are ongoing
since then and the next step is to organise a dedicated event to pre-
sent and promote SCEDs to other authorities and manufacturers, in
order to integrate them into the REACH process.
For more information on DUCC, please see the new website at:
www.ducc.eu
Biocides
On 1 September 2013, the new Biocidal Products Regulation will
come into force. The Commission is in the process of developing
important supporting legislation. A.I.S.E. together with Cec European
Biocidal Products Forum (EBPF) has been actively involved in many tasks
initiated by the Commission.
The goal of A.I.S.E. is to secure a clear and efcient authorisation pro-
cess for biocidal products across the EU. A.I.S.E. continues to proac-
tively work towards minimising barriers to SMEs, wherever possible.
A complementary activity, addressed particularly by SMEs, resulted in
the joint A.I.S.E./EBPF organisation workshop in June 2012 to explore
options for joint authorisation of biocidal products for companies
marketing similar biocidal products.
ERASM
ERASM is a joint platform of A.I.S.E. and the surfactants association
CESIO set up in 1991 to initiate and co-ordinate joint industry ac-
tivities for building and promoting expertise on risk assessment of
detergent-based surfactants in environmental compartments, and
(since 2009) human health.
Most recently ERASM has been participating in a Commission initia-
tive on bio-surfactants. The Commission would like to develop CEN
standards for technical specications of bio-surfactants, including
biodegradability, product functionality, amount of renewable raw
material, impact on greenhouse gas emissions, measurement, and
testing. CESIO will take the lead in providing surfactant-related data,
while A.I.S.E. will contribute to the work from a sustainability and
product use perspective.
Candle emissions standard
In October 2012, A.I.S.E. in collaboration with the Association of Eu-
ropean Candle Makers (AECM) and the European Candle Associa-
tion (ECA), submitted to CEN a project to develop a standard for the
measurement of emissions from combustible air fresheners. This pro-
posal was approved and work is progressing to ensure that a safety
standard will be developed with the active input from industry.
Enzymes
On enzyme safety, A.I.S.E. is working together with the Associa-
tion of Manufacturers & Formulators of Enzyme products (AMFEP),
which participates in the A.I.S.E. Enzyme Safety working group. The
aim is to provide guidance, training and to promote good practices
in the safe handling of enzymes throughout the entire A.I.S.E.
manufacturing sector, as well as the safe use of enzymes in house-
hold and industrial products. The group also collaborates with oth-
er stakeholders on technical and regulatory issues and to support
legislation compliance.
Polycarboxylates
Over the past few years, A.I.S.E. has been participating in a project
to address the Scientic Committee on Health and Environmental
Risks (SCHER) with regard to concerns that polycarboxylates used
in low-phosphorus detergents pose a risk to the environment. The
project has been managed under the HERA umbrella, the Human &
Environmental Risk Assessment joint initiative of A.I.S.E. and Cec,
with participants including major suppliers and users of polycar-
boxylates in detergents, BASF, Dow and Zeolite Mira. The project
concluded its testing in 2012 and is due to issue its report in the
course of 2013 for likely submission to SCHER later this year.
I
13
A.I.S.E. places strong emphasis on communicating and promoting its activities to internal members and external audiences. This
is achieved through participation as guest speakers at conferences, the organisation of events including the annual Information
Day, through publications and websites, and by meeting with members and stakeholders.
Internal communications events
The main annual event in the communications calendar bringing to-
gether all members of the network is of course the A.I.S.E. General
Assembly. This year it was graciously hosted by its national associa-
tion in France, Ase, and held in Nice. Over 100 delegates attended,
and heard keynote speeches from MEP Gaston Franco and Gwenol
Cozigou, Director, DG Enterprise and industry. The Open Forum, on the
theme of economic and innovation
trends, was an opportunity for a
lively exchange of views stimulated
by external and industry speakers. A
technical workshop on biocides co-
incided with the event. A key event
which ran in parallel was the SME
Day (see page 14).
Life of the network
In this part of the report A.I.S.E. is pleased to highlight some of the
activities across its network of national associations which create a
strong presence and active agenda in their respective countries. It is
this constituency that underpins A.I.S.E.s credibility as a trusted part-
ner to its European stakeholders. It also makes for a valuable cross-
fertilisation of ideas, experiences and practice across the network. A
well-functioning network is also the appropriate tool in case of crisis
as issues can be handled at a local level where best knowledge and
expertise exist. For this very reason A.I.S.E. recognises the potential
to add other partners to the value chain and build on its expertise
across the network.
National associations communications workshop
That cross-fertilisation of ideas was very much in evidence when A.I.S.E.
held a national associations communications workshop in Brussels on
19 September 2012, which was well attended by national association
representatives who are very much on the front line of communications,
interacting not only with the authorities in their countries but also with
increasingly engaged consumers. The aim of the workshop was to of-
fer support and insights into how to address the communications chal-
lenges we all face but also to create a forum for sharing of ideas and
experiences. The meeting denitely proved both lively and productive
and it was suggested this could become a regular event.
3. Communication
and network activities
Corporate Social Responsibility
Workshop
The concept of Corporate Social Responsibility (CSR) con-
tinues to build momentum in discussions and global frame-
works since the ISO 26000 Guidance Standard on CSR (2010)
and the UN guiding principles on Business and Human Rights
(2011) were introduced. The European Commission recently
issued a policy paper on CSR entitled A renewed EU strate-
gy 2011-2014 for Corporate Social Responsibility acknowl-
edging that the development of CSR should be led by en-
terprises themselves, supported by public authorities.
To address this new concept, A.I.S.E. held a CSR workshop on
6th February 2013 to discuss the opportunities, challenges,
and solutions associated with the potential introduction of so-
cial responsibility to the A.I.S.E. strategy. Participants included
ten SMEs and national association members as well as industry
experts on CSR. The outcome was positive with an interesting
exchange of ideas and debate on the challenges ahead.
A.I.S.E.
General Assembly
2012
Thursday 7 Friday 8 June 2012
Nice,
France
In association with
AISE_GA2012_v5.indd 1 5/9/12 11:00:30 AM
Assocasa promotional activities
relaying the Charter logo
IKW promotional activities include the
yearly Action Day on Sustainable Dish/
Washing in conjunction with Forum
Waschen, a unique stakeholder platform
for improving sustainability
www.forum-waschen.de
14
I
SME Day
The SME event took place in the south of France in parallel with the
A.I.S.E. General Assembly. The event opened with a dinner for guests
on 6 June. The following day participants visited the new fragrance
manufacture site of Robertet Company, opened in October 2011 in
Grasse and equipped with state-of-the-art machi nery. The afternoon
meeting was based on the theme: Keeping up with an increasing
regulatory environment and included presentations from A.I.S.E.
and Ase. A.I.S.E. updated SME members on future challenges
relating to the REACH Regulation.
External communications, congresses
and fairs
Each year A.I.S.E. attends a number of key external events on behalf
of its industry.
In April 2012, A.I.S.E. presented the Charter for Sustainable Clea ning
at the Fresenius Conference on detergents and cleaning pro ducts in
Mainz. This was followed by the SETAC World Congress in Berlin,
May 2012, which was organised around the theme of Securing a Sus-
tainable Future: Integrating science, policy and people. Interaction at
both events was lively with positive feedback from the audiences.
A.I.S.E. participated at the 59th edi-
tion of the SEPAWA Congress in Ful-
da, October 2012. Representatives
from around the world attended this
forum to exchange knowledge on the
economic, political and environmental
implications of global resource use.
An estimated 1900 attendees were
present, an increase on previous years.
External and international relations
A.I.S.E. was represented at the World Conference on Fabric and
Home care in Singapore, October 2012 along with its sister associa-
tions from the International Cleaning Products Associations (INCPA).
The conference provided a state of the art perspective on the tech-
nology, products, and business trends of global fabric and home care
business with particular focus on the Asian market.
In February 2013, A.I.S.E. attended the American Cleaning Conven-
tion (ACI) in Orlando which was an opportunity for both industry
members and suppliers to meet and exchange views on a number
of topics.
The International Network of Clea-
ning Products Associations (INCPA),
launched in 2010, continues to serve
as an informal platform for A.I.S.E.
and its sister associations to ad-
dress jointly specic issues related to
chemicals management of common
relevance to the detergent industry
of all regions. For more information
please see: www.incpa.net.
Polish national
association
20th Anniversary
On 14 December 2012, the Polish
association of Cosmetics and Home
Care Products Producers celebrated its 20th anniversary in
the Primates Palace in Warsaw. The jubilee event was at-
tended by Government ofcials, experts from the cosmetics
and detergents industry, members, partners and friends of
the association as well as media representatives.
The association received a congratulatory letter from repre-
sentatives of Polish authorities which emphasised its role in
contributing to the development of law. Key note speakers
at the event included Valrie Sjourn (A.I.S.E.) Chris Flower
(Cosmetics Europe) and Andrzej Kalski representing the
Polish government.
During the ceremony partici-
pants highlighted the many
activities of the association
including media relations,
edu cation of industry and
parti cipation in European
Commission expert groups.
I
15
60 years of A.I.S.E.
1952-2012
SPECIAL EDITION
One of the first international industry associations of its
kind, A.I.S.E. was established during the 1950s, a decade
where prosperity flourished and prominent political
events began to shape the future of Europe. Much has
changed since then and in December 2012, A.I.S.E.
marked its 60th anniversary with a special edition of its
annual Information Day event in Brussels.
Attended by a number of high level speakers from the
industry sector, European Commission officials, MEPs,
NGOs, value chain partners, experts, the media and
friends, it was an occasion not only to look back and
celebrate the industrys successful track record in
promoting sustainability and engaging with consumers,
but also to look forward, and be challenged and inspired
to look ahead to the next 60 years.
The event included two highly stimulating conference
sessions, on Visions and Reality to meet the Sustainability
Challenge and on Engaging with Consumers, and an
exhibition of decades reflecting on the key association
activities as well as the major European and international
developments, technological innovations and interesting
facts about A.I.S.E. since its inception in 1952.
Visions for the future,
tackling societal and
sustainability challenges
MAJOR
EUROPEAN AND
INTERNATIONAL
DEVELOPMENTS
KEY
ASSOCIATION
ACTIVITIES
TECHNOLOGICAL
INNOVATIONS
ASSOCIATION
MEMBERS
DID YOU
KNOW
THAT?
Featuring an overview of A.I.S.E.s major achievements between 1952-2012
16
I
Visions for the future, tackling societal and sustainability challenges
Graphic interpretation of the conference created by Jens Ole AMSTRUP, Graphic Designer
Conference highlights
Looking into the future, leadership was the key challenging
theme: the ability of companies, big and small, A.I.S.E.,
regulators and NGOs to work together in closer partnership
to do things substantially differently. Engaging with
consumers to build trust and share this vision was the other
key focus of discussion, with an emphasis in the panel
discussion on effective strategies in a competitive world. The
whole proceedings were ably steered throughout by Peter
Woodward. A.I.S.E. President Charles-Franois Gaudefroy
closed the day by thanking all the speakers and the two
previous A.I.S.E. presidents in the audience, Hans Bender and
Charles Laroche, and praised the industrys great track record
of progress on sustainability.
CHARLES-FRANOIS GAUDEFROY, A.I.S.E. PRESIDENT:
I would call on you all to lead the journey towards sustainable cleaning and sustainable hygiene in
Europe, I would like to call on you to lead that in a partnership across our industry, our value chain
partners and last but not least our consumers. And I would like us to lead that journey for the
ultimate benefit of our consumers, our citizens and ultimately for the European people.
SUSANNE ZNKER, A.I.S.E. DIRECTOR GENERAL:
We need to continue to work together to tackle societal and sustainability challenges
and to communicate the visions for the future to the public.
I
17
PAUL POLMAN, UNILEVER CEO: Business has to
change its attitude from being a mere bystander
to become a leadership provider. I believe this
industry has this leadership and we should seize
on that.
TIM MACARTNEY, OF THE SOCIAL ENTERPRISE
EMBERCOMBE: We need leadership ... to
transform business into a power that truly assists
us with the challenges that we face at this time.
JANEZ POTO

CNIK, ENVIRONMENT
COMMISSIONER: We have a major challenge over
the next 60 years and well-designed voluntary
initiatives can play an important part in delivering
resource efficient growth.
DANIEL CALLEJA, DIRECTOR GENERAL, DG
ENTERPRISE, EUROPEAN COMMISSION: The
detergent industrys proven ability in moving
ahead and responding to new challenges through,
in particular many voluntary actions will, I am
convinced, ensure that it continues to deliver
innovative and sustainable products for the
future.
AD JESPERS, DIRECTOR OF GLOBAL REGULATORY
AFFAIRS, SEALED AIR (DIVERSEY): We need
trailblazers, but not out on a limb: we need to
work in collaboration, step by step to drive big
innovations to make the bigger step towards the
future.
MONIQUE GOYENS, DIRECTOR GENERAL, BEUC:
Consumers count on the detergent industry to
adopt a precautionary and sustainable approach
in their innovation policy. We believe that A.I.S.E.
can play a crucial role in keeping that objective in
mind.
JONAS SAMUELSON, HEAD OF MAJOR
APPLIANCES - EUROPE, MIDDLE EAST AND
AFRICA, EXECUTIVE VICE-PRESIDENT OF
ELECTROLUX: If you look at the massive
improvement thats happened over the past 10-15
years in terms of the efficiency and sustainability
of our common products and the reduction in
energy and water consumption as well as the
sustainability of the chemicals involved, its a
strong reinforcement that it is possible to change
behaviour. It takes time but it happens and its
had a major impact and were not slowing
down, were accelerating.
JACQUELINE MINOR, DIRECTOR OF CONSUMER
AFFAIRS, DG SANCO, EUROPEAN COMMISSION:
Consumers should be empowered, assisted and
encouraged to make sustainable choices. It takes
persistence because it takes a long time to
change peoples habits and trust, which is slow
to establish and very easily lost.
CHRISTIAN VERSCHUEREN, DIRECTOR GENERAL,
EUROCOMMERCE: Clearly there is a role that we
can play in bringing awareness and in consumer
education... Dialogue and connectivity are crucial,
in order to shift the needle collectively.
VALERIE SJOURN, DIRECTOR OF
COMMUNICATIONS AND SUSTAINABILITY, A.I.S.E.:
Engaging with consumers is key... and there are a
lot of opportunities to do so as a sector, proactively,
in a multi-stakeholder way. The more that we
can communicate on sustainable consumption
together, the better.
The 60th Anniversary conference materials including videos of
speeches are available at:
www.aise.eu/infoday2012/
18
I
A display of A.I.S.E. member companies innovative products illustrated the innovation
trends in the detergent industry and the sustainable innovative designs throughout
the life cycle of a product.
Guests could also step back in time and revisit an exhibit of old television adverts
illustrating the detergent products available throughout the last decades.
A.I.S.E. also presented a summary of its track record in voluntary initiatives through
a video on sustainability which was presented at the Charter for Sustainable Cleaning
exhibit.
Other displays included a visit to the Cleanright corner and a regulatory section where information and material was made
available on A.I.S.E.s technical and regulatory voluntary initiatives.
Exhibition overview
In parallel with the A.I.S.E. 60th Anniversary conference, an exhibition illustrated A.I.S.E.s voluntary initiatives and innovation in
the industry sector over the past 60 years.
An exhibition of decades displayed the key association activities as well as the major European and international developments,
technological innovations and interesting facts about A.I.S.E. since its inception in 1952. To download the exhibition materials
please visit: www.aise.eu/infoday2012/
In the
1950s
In the
1960s
In the
2000s
From
2010
onwards
1952
1995
1967
In the
1970s
In the
1980s
In the
1990s
PART 2
SUSTAINABILITY
REPORT
I
19
20
I
1. The Charter for
Sustainable Cleaning
a cornerstone industry voluntary initiative
The A.I.S.E. Charter for Sustainable Cleaning represents the European detergents, cleaning and maintenance products industry's
principal expression of commitment in offering the most advanced sustainability assurance scheme for promoting best practice
within the industry, using life cycle thinking and science as a basis reflecting the principles of the EU SCP/SIP Action Plan. Since its
inception in 2005, it is open to all companies whether A.I.S.E. members or not, and covers all product categories of A.I.S.E.s
portfolio in the household and industrial and Institutional sector. Regular upgrades of the Charter ensure that it continuously
offers the most relevant sustainability assurance system for the industry sector, using life-cycle thinking and science as a basis.
How it works
The Charter stipulates a set of twelve Charter Sustainability Procedures (CSPs) which companies implement in their management systems. Six
of these are essential requirements for signing up to the Charter and which are veried by an independent external verier. Companies must
report annually on 11 Key Performance Indicators linked to CSPs which are published in this report.
For more information on how the Charter works please visit: www.sustainable-cleaning.com/en.home.orb
Overview of the Charter requirements, which comprehensively cover sustainable production, design
and consumption at all stages of the life cycle.
Life Cycle
Stages
Charter Sustainability
Procedures
(CSPs)
for companies

Raw material selection and
safety evaluation
*

Raw material and packaging
supplier selection

Packaging design and selection

Resource use policy
*

Occupational health and safety
management system
*

Environmental management
system
*

Distribution risk assessment

Product recall
*

Consumer and user
information

Finished product safety
evaluation
*

Product performance and
product review

Internal target setting
(*Essential CSPs)
Advanced Sustainability
Profiles
(ASPs)
for products
Defined per product category
and using life cycle assessment
as starting point, relevant
parameters and thresholds (the
'ASPs')are developed, and can
be applied to products which
then carry a specific logo.
The ASPs target:

Resource efficiency and use

Concentration

Product safety

Packaging use and recycling

Best use information
whilst securing product
performance.
Key Performance
Indicators
(KPIs)
for industry reporting

Company participation

Percentage of production
compliant with ASPs

Chemicals safety evaluation

Occupational health and safety

Use of poorly biodegradable
organics

Packaging used

Consumed energy and CO2
emitted

Consumed water

Consumer and customer safety

Consumer and customer
information

Waste
INDEPENDENT VERIFICATION
External and independent verication guarantees that all applicant
companies are individually assessed on the same basis by a neutral,
professional auditing body. Before a manufacturing company can
join the Charter, it is visited by an external, independent verier
who must be satised that the company has the required CSPs in
place, under control, and adequately applied.
In addition to the CSP checks, the appropriate implementation of
the different ASP requirements and the annual reporting on KPIs is
also veried each year through a system of random audits of report-
ing companies, again by an independent external verier. See also:
www.sustainable-cleaning.com/en.verierarea_introduction.orb
I
21
2. A successful commitment
by the majority of the market
The Charter for Sustainable Cleaning continues to drive great momentum, with company commitment increasing year on year. Since
the list below grows on a regular basis, please visit www.sustainable-cleaning.com/en.publicarea_companyparticipation.orb to
access the latest updates.
More than 200 members committed to the Charter (as at May 2013)
200th Charter for Sustainable
Cleaning member
In February 2013, A.I.S.E. welcomed its 200th Charter for Sus-
tainable Cleaning member as Vipack BV, a Dutch manufac-
turer of laundry detergents and cleaners, joined the scheme.
Commenting on the achievements of the Charter, Charles-
Franois Gaudefroy, A.I.S.E. President said: With our Charter
for Sustainable Cleaning we strive
to offer the most advanced sustain-
ability reference scheme for steering
best practice within our industry.
The continuously growing member-
ship of the Charter now reaching
200 companies is a clear mark of
success.
Best practice sharing
A.I.S.E. is happy to announce the introduction of a new
section on the Charter technical website dedicated to best
practice. Building on the continuous increase in companies
joining the Charter for Sustainable Cleaning, A.I.S.E. would
like to promote the sharing of best practice within our in-
dustry sector in an effort to further improve performance
on sustainable development of our industry. For this pur-
pose, A.I.S.E. has organised workshops on the topic, for
example Corporate Social Responsibility (CSR) for SMEs in
February 2013 (see page 13). All workshop material has
been published in the best practice section which can be
easily accessed from a tab on the homepage available at
the below link:
http://www.sustainable-cleaning.com/en.home.orb
Charles-Franois Gaudefroy, President of A.I.S.E.
and Henk Vossen, Director of Vipack BV
Evolution of Companies commitment to the Charter
Charter members products / Household Charter members products / I&I Charter members products / Household and I&I
+
Committed to the Charter Update 2010
Ordinary members: Acdopro
+

C Marca

Action Pin

Aerochemica
+

Afalin
+

Albaad
+

Alfred Krcher
+

Amway

AVT
+

Beromin
+

Bio-
chimica

Bolton Manitoba

Brauns Heitmann
+

Buck-Chemie
+

Budich International
+

Claro Products
+

Colgate Palmolive
+

Dalli-Werke
+

Danlind
+

Deco

Delta Pronatura
+

Deterplast
+

Diversey
+

Domal Wittol
+

Donau Kanol
+

Dreco
+

Dr. Schnell Chemie

+

Dr. Schumacher
+

Ecolab
+

Emmegi Detergents
+

Filer
+

t
+

Francisco Aragon
+

Gallon-Kosmetik
+

Gechem
+

Global Cosmed
+

Gold Drop
+

Gruppo DESA
+

Grupo
Forquisa

Helichem
+

Henkel
+

I.C.E. FOR
+

Ickenroth

Industria Jabonera Lina

Industrias Catala

Jeyes

KH Lloreda

Kiilto Clean

Kiter
+


Luhns
+

Madel
+

Mantz airmotions
+

Mc Bride
+

Mellerud Chemie
+

Messing & Keppler

+

Mifa

Nice Pak International
+

Nicols
+

Packaging
Imolese
+

Pernauer Chemiewerke
+

Persan
+

Pizzolotto

Procter & Gamble

+

Productos Codina

Promer
+

Punch Industries
+

Reckitt Benckiser
+

Relevi
+

Riem
+

Rieduklin Chemie
+

Rosmarin
+

Saci
+

SC Johnson
+

Senzora
+

Solent Group

SOLUTION Glckner Vertriebs-GmbH
+

Spectro
+

Staples Dsiposables

Star Brands

Suavizantes y Plasticantes Bituminosos (SPB)

+

Sdsalz
+

Suministros Cienticos Tecnicos

Sutter
+

Swalloweld

Swif
+

Thurn Produkte
+

Tosvar

Unilever
+

Van Dam Bodegraven

+

Vandeputte
+

Vipack
+

Wareg
+

Waschmittelwerk Genthin
+

Werner & Mertz
+
Associate members: Acdoco
+

Ahold Europe
+

Alco
+

Aldi Nord
+

Aldi Sd
+

Alpheios

Argos Hygine

Asda

Asito
+

ASP Cleaning Products
+

Asto
International Logistics
+

A.S. Watson (Kruidvat & Trekpleister)

+

Auchan

Avanti Blue
+

Avodesch
+

Bennet

Bertels
+

BFS Group (3663)
+

Billa
+

Boma
+

Bon Preu Sau

Bsch Reinigungssysteme

Burnus
+

Cantorclin Schoonmaak
+

Caprabo

Carrefour

Coldis

Condis

Coolike Regnery
+

Consum. S. Coop. V
+

The Co-operative Group

+

CPH - Companhia Portuguesa de Hipermercados

Conad
+

Crai Secom
+

Dasselaar Grootverbruik
+


DEHAG-Drr-Handels GmbH
+

Despar Italia Consorzio

Detailconsult Formule-Management

D.H.P.
+

D.L.P.
+

DM-Drogerie Markt
+

Dr. Weigert
Nederland

Edeka
+

Esselunga
+

Euriga Trading
+

Eurospin Italia

Ewepo
+

Facilicom Professional Products

Globus SB-Warenhaus Holding

GTG
Hansa
+

Grandi Magazzini e Supermercati il gigante
+

Hilco Chemie
+

Hyga Tissue + Cosmetics

INS Mercato
+

Jannis
+

Jumbo Supermarkten
+


Kaisers Tengelmann

Kauand

Krabeck
+

Leifheit
+

Les Cooprateurs de Normandie Picardie

Lidl
+

Linz
+

Lombardini Discount
+

Marks &
Spencer

Mercadona
+

Migros

Miquel Alimentacio Grup

Modelo Continente Hipermercados

Morrisons

Mller
+

MTS Euro Products
+

Musgrave
Group
+

Nedac Sorbo
+

New York N.V. - Pama Industries

+

Nipa
+

Nisa

Norma

OLacy

ORO-Produkte
+

Pam Panorama
+

Pantos

Penny Markt
+


Plus Retail

Powder and Liquid Products Limited

real,- SB Warenhaus

Rewe
+

Rhima Nederland
+

Rossmann
+

Sainsburys

Scamark
+

Schlecker
+


Selex Gruppo Commerciale
+

Sisa
+

SMA SpA
+

Somereld

Spotless Punch

Stokomani

Sun
+

Superunie
+

Systeme U
+

Tegut

Tesco

TJ Morris


Tristar Industries Group
+

Unes Centro Societa Cooperativa
+

Universeel

VAT Onderhouds- en Reinigingsproducten
+

Waitrose

Wola

ZHG
(Zentrale Handelsgesellschaft)
+
2005 2006 2007 2008 2009 2010 2011 2012 2013
0
50
100
150
200
250
22
I
Addressing the product dimension
In 2010, a fundamental aspect was introduced into the Charter for Sustainable cleaning, namely the product assessment.
The Charters product dimension enables companies to provide a sustainability assurance for their products. Advanced Sustain-
ability Proles (ASPs) for individual product categories set sustainability criteria that are ambitious but reasonably achievable by all market
players. The parameters are dened based on a life cycle analysis. The Environmental Safety Check (ESC) is a key component of ASPs, which
all ingredients in a given formulation must successfully pass. The ESC is a risk-based and conservative tool that assesses the environmental
safety in the aquatic compartment of ingredients aligned with REACH principles.
Product category ASP CRITERIA Activation
date*
Product formulation Packaging
weight
per job
Packaging recycled
content
End User information
on pack
Pass
ESC
Dosage
(g or ml/job)
Laundry products
Laundry detergent
powders
Yes 75g +
115ml
6.5g Card board: 60% OR
100% of content in board
packaging is certied
made from bre sourced
from sustainable forests
Laundry Cleanright
panel
AND Ability to wash at
30 C indicated
AND Safe use tips
1 July 2013
(updated)
Laundry detergent
liquids
75ml 7.0g Card board: 60% 1 July 2011
Fabric conditioners 35ml 4.0g Laundry Cleanright
panel
AND Safe use tips
Automatic dishwashing detergents
Powders and unit
doses with rinse
function
Yes 25g 3.5g Card board: 60% OR
100 % of content in
board packaging is
certied made from bre
sourced from sustainable
forests
Autodish Cleanright
panel
AND Safe use tips
1 April 2013
Powders and unit
doses without
rinse function
20g 3.5g
Liquids mono
chamber style
35ml 4.5g
Liquids multi
chamber style
35ml 6.0g
Dilutable all purpose and oor cleaners
Yes 12 ml /
1l of wash
water
1.3g Card board: 60% OR
100 % of content in
board packaging is
certied made from bre
sourced from sustainable
forests
All purpose cleaners
Cleanright panel
AND Dosage information
AND Safe use tips
1 October
2013
For more details related to the above ASP tables please visit: http://www.sustainable-cleaning.com/en.companyarea_documentation.orb
* Products complying with ASP requirements for the product category can start to appear on shelves with an ASP logo from this date.
3. Promoting sustainable
design of products
I
23
Products bearing the Charter ASP logo
In July 2011 the rst Advanced Sustainability Proles (ASP) categories were launched for laundry powders, laundry liquids and fabric
conditioners (see page 22). By the end of 2011 there was almost 200 million products in these categories carrying the ASP logo across
the Charter area. By the end of 2012 the number had risen to 688 million representing 6.5% of all units sold during the year, and 30%
of laundry category units. Based on data collected from 4 companies, sharing most of the market in the laundry categories, those gures
can be broken down for each of the three product categories as follows: 230 million laundry detergent powder products, representing
about 29% of this segment, 215 million laundry detergent liquid products (26%) and 243 million fabric conditioner products (36%).
0
100
200
300
400
500
600
700
800
2012 2011
million units
688
198
L
a
u
n
d
r
y

p
r
o
d
u
c
t
s
+247%
215m
Laundry detergent
liquid products
(representing 26%
of the segment)
243m
Fabric conditioner products
(representing 36% of the segment)
230m
Laundry detergent powder products
(representing 29% of the segment)
Uniniziativa di FEDERCHIMICA/ASSOCASA (Associazione Nazionale Detergenti e Specialit
per lIndustria e per la Casa) e di A.I.S.E. (Association Internationale de la
Savonnerie, de la Dtergence et des Produits dEntretien)
Informazione Pubblicitaria
Molto presto troverete questo logo su
unampia gamma di detersivi per bucato
e ammorbidenti. Preferirlo vuol dire
far qualcosa di concreto per la
sostenibilit ambientale.
Per un bucato
attento a salute,
sicurezza
e ambiente
cerca il logo
del Charter
R
idurre limpatto ambientale un dovere di
tutti, sia quando produciamo sia quando
consumiamo. Il Charter per una pulizia so-
stenibile uniniziativa volontaria dellindustria della
detergenza, che testimonia il proprio impegno per la
sostenibilit in tutte le fasi di vita del prodotto: dalle
materie prime utilizzate, fno alla progettazione degli
imballaggi e allinformazione sui comportamenti
corretti per un uso sicuro. Chi sceglie un prodotto
con il logo del Charter fa dunque una scelta consa-
pevole a favore del futuro.
BASTA POCO PER FARE DI PI
Seguendo i consigli del Charter per un uso corretto
dei prodotti per la pulizia della casa si pu contri-
buire in prima persona per la sostenibilit. Lavare
a bassa temperatura: si risparmiano energia e
denaro*. Seguire le istruzioni per il giusto dosaggio
sia per i detersivi normali che per quelli concentrati:
usare pi detersivo non signifca ottenere risultati
migliori! Fare sempre bucati a pieno carico. Si consu-
mano meno acqua ed energia e la qualit del bucato
non cambia.
* Semplicemente
impostando la tua
lavatrice a 30C
invece di 60Cpuoi
risparmiare fno al
60%di energia.
Examples of promotional activities led by national associations to promote the Charter ASP logo.
^ 688 million units of Charter 2010 ASP
Products sold in 2012, representing on average
30% of the laundry products sold in the EU!
24
I
*= Data apply to production covered by the CSP Check - = water is not considered as an ingredient - /t= per tonne of production - m=million
The Key Performance Indicators (KPIs) provide
a summary of the 2012 results alongside those
for earlier years. Data is submitted by Charter
Ordinary Member companies which report the
results for their twelve month financial or
sustainability reporting periods ending during
each calendar year.
KPI REPORTING DATA 2005 2006 2007 2008 2009
Participating
companies
Companies reporting (number of) 8 19 33 45 59
Manufacturing sites covered 62 78 108 133 152
% vs Total 81.6% 78.8% 84.4% 88.7% 89.9%
Production covered 7.3 m t 9.3 m t 10.5 m t 11.1 m t 11.1 m t
% vs Total 86.2 % 86.1 % 92.1% 94.7% 95.7%
Units of consumer products sold
(I&I not included)
5,800 m 8,200 m 9,300 m 9,700 m 10,200 m
Covered by CSP Check 4,100 m 6,800 m 8,600 m 9,200 m 9,800 m
Chemicals
safety
evaluation
% of ingredients covered by HERA
(I&I not included)
64.3 % 68.6 % 72.9% 75.7% 74.7%
Production for use under controlled dosing (I&I only) Not Available
Occupational
health and
safety
Accidents frequency rate (expressed per 100,000 man-hours worked by all
employees)
0.57 0.55 0.83 0.90 0.98
Consumer
and
customer
safety
Number of care lines services 109 258 345 455 545
Consumer contacts registered: Total 754,197 926,840 903,796 890,746 873,380
% classified as real or perceived health related calls 0.6 % 1.3 % 1.1% 1.5% 1.3%
% classified as enquiries (e.g. general or related to the safety of the
product, ingredients, allergies etc)
1.3 % 1.7 % 2.4% 2.6% 2.8%
Persons trained in sessions devoted to safe handling and use of products
and systems (I&I only)
Not Available 74,483
Consumer
and user
information
Consumer product units sold: With at least two safe use icons/sentences 1,237 m 2,317 m 3,495 m 4,907 m 5,757 m
With more than two safe use icons/sentences 562 m 1,549 m 2,136 m 3,091 m 3,618 m
Units sold carrying relevant best use advice (until 2010: Household washing
machine laundry detergents units sold carrying the "washright" panel)
361 m 444 m 935 m 1,090 m 1,112 m
Poorly
biodegradable
organics*
kg / % of PBO chemicals, according to the Charter PBO-list, purchased
per tonne of production
16.2 kg/t
1.6%
25.4 kg/t
2.5%
24.9 kg/t
2.5%
22.1 kg/t
2.2%
27.2 kg/t
2.7%
Consumed
energy and
CO
2
emitted*
GJ of energy consumed 1.34 GJ/t 1.09 GJ/t 1.10 GJ/t 1.05 GJ/t 1.03 GJ/t
kg of CO
2
emitted 80.9 kg/t 66.9 kg/t 64.6 kg/t 64.3 kg/t 60.9 kg/t
Consumed
water*
m
3
of water (potable and non potable) consumed 1.60 m
3
/t 1.44 m
3
/t 1.47 m
3
/t 1.59 m
3
/t 1.49 m
3
/t
Waste* kg of waste (hazardous and non hazardous) produced 10.2 kg/t 12.9 kg/t 11.1 kg/t 10.8 kg/t 12.4 kg/t
kg of hazardous waste sent off-site 3.2 kg/t 3.9 kg/t 4.2 kg/t 4.1 kg/t 3.7 kg/t
Packaging
used*
kg of packaging purchased 78.0 kg/t 92.7 kg/t 88.6 kg/t 84.6 kg/t 91.3 kg/t
t delivered in rellable containers (I&I only) Not Applicable
Products with
ASP logo
Number of Household products placed on the market carrying the ASP
logo
4. 2012
KPI Performance
Associate Members, which are not manufacturers but are importers, distributors or retailers placing products on the market
under their own labels, do not normally report KPI data but may contribute any relevant information to the KPI reports done
by the Ordinary Members which are the manufacturers of their products.
I
25
Introduction
The Key Performance Indicators (KPIs) shown in the table include the results from 2012 alongside those for earlier years. KPI data
are submitted by the Charter Ordinary Member companies to the external consultancy Deloitte which manages the data collection
process, and the aggregated results are then provided to A.I.S.E. The companies provide their data for their twelve month nancial or
sustainability reporting periods ending during the calendar year. The data reports are subject to an independent verication process
conducted by the international audit rm SGS on behalf of A.I.S.E. In order to guarantee the quality and objectivity of the data, a
several-step methodology has been adopted that ensures both the integrity and the year-after-year comparability of the KPIs, includ-
ing quality checks, in-depth analysis and consultation with companies to correct data in cases where they lack coherence or quality.
All details of this methodology are available via: http://www.sustainable-cleaning.com/en.publicarea_sustainabilityreport.orb
2010 2011 2012
65 72 89
162 172 191
92.6% 94.0% 94.6%
11.6 m t 12.0 m t 12.1 m t
97.8% 98.8% 95.3%
10,300 m 10,600 m 10,600 m
10,000 m 10,400 m 10,500 m
75.5% 72.7% 75.7%
2.3 m t 2.2 m t 2.3 m t
0.81 0.83 0.79
613 647 730
813,972 769,244 673,501
1.5% 1.5% 1.5%
2.5% 3.0% 2.4%
102,146 83,844 112,341
5,949 m 6,123 m 5,501 m
3,553 m 3,533 m 3,292 m
1,197 m 1,436 m 1,764 m
23.5 kg/t
2.4%
24.1 kg/t
2.4%
18.9 kg/t
1.9%
0.95 GJ/t 0.91 GJ/t 0.91 GJ/t
57.3 kg/t 52.0 kg/t 53.0 kg/t
1.40 m
3
/t 1.35 m
3
/t 1.44 m
3
/t
11.9 kg/t 12.0 kg/t 12.1 kg/t
3.8 kg/t 3.8 kg/t 2.8 kg/t
89.9 kg/t 91.3 kg/t 89.8 kg/t
140,597 t 140,433 t 186,905 t
N/A 198 m 688 m
see page 23
NATURE AND SCOPE OF THE VERIFICATION
Assurance opinion
SGS United Kingdom
Ltd was commissioned
by A.I.S.E. (International
Association for Soaps, Detergents and Main-
tenance Products) to conduct an indepen-
dent assurance of the data gathering processes
used for collection of KPI data that is to be in-
cluded in the A.I.S.E. Annual Review and Sus-
tainability Report 2013. The scope of the assur-
ance, based on the SGS Sustainability Report
Assurance methodology, was restricted to look-
ing at the data collection processes of a sample
totaling nine of A.I.S.E.s Charter for Sustain-
able Cleaning members that submit KPI data
for inclusion in the Sustainability Report. We
are of the opinion that the KPI data collection
processes employed by the nine organisations
are currently well established, generally reliable
and should be able to be applied consistently
on an annual basis. Our full Assurance State-
ment provides our detailed ndings and conclu-
sions and can be found at the following web
address: www.sustainable-cleaning.com/
en.publicarea_sustainabilityreport.orb
Complementary note
from Deloitte
SGS was requested
by A.I.S.E. to assess
the KPI reporting processes of the companies
who have been participating in the Charter
for Sustainable Cleaning. SGS has provided
A.I.S.E. and Deloitte with a report of the visits
to the reporting companies that they under-
took to carry out this assessment. SGS raised
a few minor issues in this report.
On the basis of the SGS report, Deloitte was
asked by A.I.S.E. to contact the companies
concerned to ask for conrmation of the re-
ported data or to update their declaration.
Following these inquiries, the concerned
companies provided adjusted data for inclu-
sion in the nal data set, as communicated
in this A.I.S.E. Activity and Sustainability Re-
port 2012-2013. These data have not been
audited by Deloitte.
KPI HIGHLIGHTS 2012 vs 2011
Production
Total production tonnage fell by -2.3% in 2012
compared with 2011 on a like-for-like basis
Charter footprint
The total production tonnage covered by the
Charter including new companies joining was
12.1mt, equivalent to 95% of total output in
the EU
Energy consumption
Total energy consumed fell -1.9% on a like-
for-like basis
CO
2
emissions
Total emissions of CO
2
fell -2% on a like-for-
like basis
Change since 2006
Energy use per tonne of production is down
by -19% and CO
2
by -24% over the 7 years
since 2006
Advanced sustainability
The number of products in the laundry cate-
gory bearing the new Advanced Sustainability
Prole logo reached 30%
26
I
KPI commentary (2012 vs 2011)
Charter 2005/2010
The rst upgraded version of the Charter was introduced in 2010. This
upgrade added an important extra dimension to the Charter the prod-
uct dimension which enables companies to use an enhanced logo
design to indicate when products meet certain advanced sustainability
proles (ASPs). One consequence of this 2010 upgrade was an additon-
al KPI reporting requirement, namely to report the number of products
carrying the enhanced ASP logo. As at December 2012 approximately
70% of companies had migrated to Charter 2010. This report covers
results for both Charter 2005 and migrated Charter 2010 companies.
Charter Area
The term Charter Area in this report refers to the EU and EFTA mem-
ber states as at 31 December 2011, namely the EU 27 plus Iceland,
Liechtenstein, Norway and Switzerland.
Companies reporting
There was a further increase in the number of companies reporting
for 2012. In the previous year there were 72 companies; this year the
number increased to 89. This number refers to the headquarters of
Ordinary Member companies signed up to the Charter. In terms of
manufacturing sites included in the 2012 reporting, the total increased
to 191. Expressed in terms of operating entities of all the Ordinary
Members in each country, including sales ofces, the total at Decem-
ber 2012 was 1091. The KPIs are estimated to cover around 90% of all
household, cleaning and maintenance production in the Charter Area.
There was also an increase in the number of Associate Members joining
the Charter during 2012, from 90 to 103. This trend conrms the continu-
ing support of retailers, distributors and importers for the industrys drive to
improve sustainability. There have been no withdrawals from membership
to date but there have been two consolidations resulting from mergers.
Comparability
As mentioned in earlier years the steady increase in the reporting base
means that the results are becoming more reliable, nevertheless direct
comparisons between the years, especially the earlier years, should be
made with care. It should also be noted that small companies tend to
have manufacturing proles which differ from those of the multina-
tionals, and as a consequence there can be increases or decreases in
the overall KPI results which reect such differences to a greater extent
than any underlying change in performance.
From 2007 onwards year-on-year comparisons can be considered
broadly reliable. In the commentary that follows like-for-like com-
parisons which exclude the effect of companies reporting for the rst
time this year are provided wherever they are felt to give a better view
of the trend than the headline year-on-year change.
Multinationals and SMEs
Some clear underlying differences in performance emerge between the
large multinational companies and the small and medium enterprises.
These differences are not visible in the data provided because all the gures
are aggregated. Consideration is being given to whether an analysis of the
differences should be provided in future years as a benchmarking service.
Tonnage production
The total production output of all the companies in the Charter scheme
was 12.7mt, up from 12.1mt in 2011. However, after allowing for 0.86mt
attributable to the seventeen new Ordinary Member companies report-
ing for the rst time in 2012, the underlying level of total output was
down year on year by -2.7%. The proportion of that 12.7mt of output
to which these sustainability results apply was 12.1mt, a slight decline
to 95.3% compared with last years 98%, but nevertheless continues to
mean the Charter is strongly representative of the whole EU + 4 industry.
Consumer unit sales
There total number of consumer units sold by all the Charter com-
panies was 10.6 billion, a very slight increase compared with 2011,
but there was an underlying fall of -3.4% when the newly reporting
companies are excluded.
Chemical safety evaluation
The proportion of chemicals covered by full HERA risk assess-
ment was 75.7%. There was no real change year on year,
reecting the fact that no new HERA assessments were pub-
lished during the year. It is not expected that there will be any signi-
cant movement in the future as the HERA programme is in effect com-
pleted. In due course the use of HERA assessments will be superseded
by the coming into force of REACH assessments which HERA was de-
signed to pave the way for. HERA assessments cover the main high
volume chemicals, and almost all manufacturers using these are now
in the Charter, whereas the new companies joining are mainly users of
low volume speciality chemicals.
All chemicals used in the industry have recognised safety approvals,
but safety evaluation in the context of the Charter refers to human
and environmental risk assessments.
In the case of I&I companies the ratio of products sold as controlled
dosing units as a proportion of all units was up by +1.6% at approximatly
18%. The reason for expressing the ratio in this way is to take account
of the extent to which end-user risk involved in handling concentrated
products is being reduced by the introduction of controlled dosing.
Occupational health and safety
The average number of accidents per 100,000 hours worked
during 2012 was 0.79 against 0.81 in the previous year, a small
improvement. Overall, the long term average at around 0.75
continues to be a good performance, well below the typical rate of 2.0
for all manufacturing industries and 1.0 for the chemical industry. How-
ever the range is wide, especially among small companies, and drawing
too much signicance from the year on year change should be avoided.
One of the benets of the Charter is to enable companies to benchmark
themselves against the rest of the industry, stimulating improvement.
Occupational health and safety:
0
0,2
0,4
0,6
0,8
1
1,2
1,4
1,6
1,8
2
2007 2008 2009 2010 2011 2012
I
27
Consumer health and safety
The number of consumer contacts classied as real or per-
ceived health-related enquiries, as a proportion of all con-
sumer enquiries, was stable at 1.5%. The expected range
is 1% to 2%. The total number of contacts recorded was down
-12% year-on-year, of which the number concerning product safe-
ty issues was also slightly down at 2.4%. There has been a steady
trend downwards reecting the wider use of on-pack and website
consumer information.
In the I&I sector the number of persons trained in safe handling in-
creased markedly from 83,000 to 112,000 this year, a signicant re-
versal of the decline seen in 2011. Although this may reect some
denition issues, there is unquestionably a trend towards greater lev-
els of safehandling training.
Consumer response services
The number of dedicated consumer carelines or response services op-
erated in the Charter Area was 730 compared with 647 last year. It is
thought this number may now be close to the maximum in relation
to the total number of operating entities (1091) bearing in mind that
some carelines are international covering more than one country.
Consumer and user information
There was an apparent fall in the number of units sold in the
Charter Area bearing two or more A.I.S.E. safe use icons to
5.5 billion, being approx 50% of all consumer products sold
by the Charter members. However, this was mainly due to a large
uctuation in one report, due to denition issues, and the underlying
trend is believed to be rising. On the other hand, usage of consumer
best use information on-pack, encouraging sustainability at the con-
sumer use stage, was up by +23%.
Poorly biodegradable organics
Charter members report their total purchases of the chemi-
cals specied on a published A.I.S.E. list of poorly bio-degra-
dable organics (dened in Annex III of the KPI Detailed Ex-
planation), as a proportion of total chemicals purchased. This year saw
a fall from 2.8% to 1.9% reversing an increase in 2011. The expected
range is between 2% and 3%.
Energy consumed
The total energy, expressed in GJ, consumed by the indus-
try was 10.98 million against 10.91 million in 2011. How-
ever, after deducting the amount consumed by companies
reporting this year for the rst time, the total was down to 10.77
million, a fall of -1.3% like-for-like. Expressed as consumption per
tonne of production the energy consumed is stable at 0.91GJ/t.
Since 2006 there has been an overall efciency improvement of
-19% per tonne of production.
CO
2
emissions
Total CO
2
emissions generated by the industry were 639,000 com-
pared with 622,000 in 2011. However, as with total energy, on a
like-for-like basis, emissions fell by -2% to 610,000. Expressed as
emissions per tonne of production there was a small rise from 52kg
to 53kg. Since 2006 there has been an overall reduction in emissions
of -24% per tonne of production, already exceeding the Kyoto 2020
target by a signicant margin. The match with total energy consumed
is not exact due to the fact that CO
2
emissions are variable depending
on the mix of fuel used to generate energy.
The production is decoupled from energy use and CO
2
emissions
90
95
100
105
110
115
120
2007 2008 2009 2010 2011 2012
Energy index - Total
(2007 = 100)
CO
2
index - Total
(2007 = 100)
Production index - Total
(2007 = 100)
Consumed water
Total water consumed during manufacturing increased to
1.44 m per tonne of production, which represents an in-
crease of 4.5% like-for-like, but remains in line with the six
year average. Caution should be exercised in extrapolating a trend since
water consumed is a function of the mix of products manufactured.
Waste and hazardous waste
Total waste generated, including hazardous waste sent off-
site, was unchanged at 12.1 kg per tonne of production com-
pared with 12.0 kg per tonne in 2011. The underlying rate of
waste generation appears to be stable in the range 11kg to 13kg per
tonne. These gures are sensitive to site closures which can generate a
one-off increase in waste as a consequence of de-commissioning. There
was a signicant reduction in hazardous waste sent off-site from 3.8kg
per tonne of production to 2.8kg. The six-year average is around 4kg.
Packaging used
There was a 1% decrease in total packaging material pur-
chased from 1.09 million to 1.08 million tonnes. Per tonne
of production it fell from 91.3 kg per tonne to 89.8kg. The
proportion of products in rellable containers was 1.5%. Compac-
tion of products reduces the absolute weight of packaging required
per pack, but on the other hand with compacted products the pro-
portion of total pack weight attributable to the packaging is higher
relative to the weight of the contents compared with un-compact-
ed products. Thus when expressed per tonne the trend appears to
be at. When expressed in grams of packaging per wash or dose,
the trend is likely to be more clearly downward.
28
I
Charter Annex
Equivalent elements of Charter
Sustainability Procedures and ISO 9001, ISO
14001/EMAS and BS OHSAS 18001
A number of schemes exist with regard to quality management
or environmental management systems, such as ISO 9001, ISO
14001/EMAS and BS OHSAS 18001. However, those are common
to any industry sector.
Within the Charter system, a tailored approach to quality/
environmental management schemes is proposed for the
detergent and maintenance products sector inspired by these
schemes. However, it is also proposed that where companies are
already certied annually under ISO 9001, ISO 14001/EMAS and BS
OHSAS 18001, there is a system of equivalences or synergies
in place.
This principle is based on the assumption that those Charter CSP
control activities which are essentially the same as the relevant
elements of the above standards can be regarded by the independ-
ent verier as having been veried already.
The aim is to avoid duplication of company resources spent on au-
dits. However, the CSPs include a number of additional or separate
management controls which relate to wider sustainability conside-
rations, tailored to the detergents and maintenance products sector.
The chart on this page is intended to illustrate how the A.I.S.E.
Charter for Sustainable Cleaning compares with three important
established benchmarks: ISO 9001, ISO 14001/EMAS and BS OH-
SAS 18001. It does not attempt to show all the instances where
the requirements of standards are more detailed than required by
the Charter.
Detailed guidance can be found on the Charter site:
www.sustainable-cleaning.com
Standard fulfils the CSP (at least scoring level 3).
(No actions needed)
Standard could fulfil the CSP under certain conditions.
(Easily adoptable, few efforts needed)
Standard contains no requirements to fulfil the CSP.
(Relatively easy to adopt, some actions needed)
Source: Analysis of Dr. W. Bethuser, official Charter verifier (March 2009)
Charter sustainability procedures
vs. ISO9001, ISO 14001/EMAS and
BS OHSAS18001
Raw material selection
(essential)
Raw material safety
evaluation (essential)
Raw material suppliers
selection (within 3 years)
Packaging design and
selection (within 3 years)
Resources use policy
(essential)
Occupational health
and safety management
(essential)
Manufacturing environ-
mental management
(essential)
Distribution safety evaluation
(within 3 years)
Product recall (essential)
Finished product safety
evaluation (essential)
Consumer and user
information (within 3 years)
Product performance
(within 3 years)
Product review
(within 3 years)
CSP
A1
A2
B
C
D
E
F
G
H
I
J
K1
K2
ISO 14001/
EMAS
ISO 9001 BS OHSAS
18001

I
29
PART 3
A.I.S.E.
MEMBERS AND CONTACTS
1.
Board
(from July 2012
until June 2013*)
Charles-Franois
GAUDEFROY
(President)
Unilever
Ad JESPERS
Sealed Air (Diversey)

Welmoed CLOUS
Ecolab

Ana-Maria COURAS
Portugal, Spain

Maurizio
MARCHESINI
(Vice President)
Procter & Gamble
Luciano PIZZATO
Reckitt Benckiser

Andrea RUMPLER
Bulgaria, Croatia,
Czech Republic,
Hungary, Poland,
Romania, Serbia/
Montenegro, Slovak
Republic, Slovenia
Andreas LANGE
Austria, Germany,
Switzerland
Philip MALPASS
(Vice-President)
Ireland, United
Kingdom
Luis ZUNZUNEGUI
SC Johnson

Arndt SCHEIDGEN
(Treasurer)
Henkel
Claude PERRIN
France

Franoise
VANTIGGELEN
(Observer)
Chairperson of the
National Associations
Committee
Giuseppe ABELLO
Cyprus, Greece, Italy

Sari KARJOMAA
Denmark, Estonia,
Latvia, Lithuania,
Finland, Norway,
Sweden
Pierre VANDEPUTTE
Belgium,
Luxembourg,
TheNetherlands
Matthias KREYSEL
McBride

Henk VOSSEN
(Observer)
SME representative
Jean-Bernard
VIDAILLET
Colgate-Palmolive

* The Board also included the following
members for part of this period: Thomas
Mller-Kirschbaum (Henkel), Hans Bender
(Procter & Gamble), Tim Seaman (McBride),
Filippo Meroni (S.C. Johnson), Peter
Schfer (Austria, Germany, Switzerland),
Eric Gilliot (Reckitt Benckiser).
To access the latest version of members
please visit www.aise.eu
30
I
Ordinary Company Members
2.
Members
(as at May 2013)
COLGATE PALMOLIVE
Mr Jean-Bernard Vidaillet
Colgate Palmolive
60 Avenue de LEurope
F-92270 Bois-Colombes
Tel: 33 1 47 68 65 25
SEALED AIR (DIVERSEY)
Mr Ad Jespers
PA / P.O. Box 40441
NL-3504 AE Utrecht
Tel: 31 30 24 76 209
ad.jespers@sealedair.com
ECOLAB
Ms Welmoed Clous
Richtistr 7
CH-8304 Wallisellen
Tel: 41 44877 2202
welmoed.clous@ecolab.com
HENKEL
Mr Arndt Scheidgen
Henkelstrasse 67
D-40191 Dsseldorf
Tel: 49 211 797 60 44
arndt.scheidgen@henkel.com
MCBRIDE
Mr Matthias Kreysel
28th Floor, Centre Point
103 New Oxford Street
UK-WC1A 1DD London
Tel: 44 207 539 7863
m.kreysel@mcbride.co.uk
RECKITT BENCKISER
Mr Luciano Pizzato
Via Spadolini 7
I-20141 Milano
Tel: 39 02 844 75 302
S.C. JOHNSON EUROPE
Mr Luis Zunzunegui
ZA. La Piece 8
CH-1180 Rolle
Tel: 41 21 822 1403
lzunzun@scj.com
UNILEVER
Mr Charles-Franois Gaudefroy
Olivier van Noortlaan 120
P.O. Box 114
NL - 3130 AC Vlaardingen
Tel: 31 10 460 54 33
PROCTER AND GAMBLE
Mr Maurizio Marchesini
Temselaan 100
B-1853 Strombeek Bever
Brussels
Belgium
Tel: 32 2 456 21 11
marchesini.m@pg.com
A.I.S.E. Ordinary National Association Members
AUSTRIA
Fachverband der Chemischen
Industrie sterreichs - F.C.I.O.
Mr Christian
Grndling
Wiedner Hauptstrasse 63
A-1045 Wien
Tel: 43 590 900 33 48
gruendling@fcio.wko.at
www.fcio.at
BELGIUM /
LUXEMBOURG
Association Belgo-
Luxembourgeoise des
Producteurs et des Distributeurs
de Savons, Cosmtiques,
Dtergents, Produits dEntretien,
dHygine et de Toilette, Colles,
Produits et Matriel Connexes
DETIC/ESSENSCIA
Ms Franoise
Van Tiggelen
Boulevard Reyers 80
B-1030 Brussels
Tel: 32 2 238 97 65
fvantiggelen@detic.be
www.detic.be
BULGARIA
Bulgarian Association of the
Detergent Industry BADI
Ms Marina Lazarova

Office 102
20 Joliot Curie Str
BG-1113 Sofia
Tel. 359 2 969 8654
mariana.lazarova@badi-bg.org
www.badi-bg.org
CROATIA
Society of Traders and Producers
of Cleaning Products, Washing
Products and Cosmetics at the
Croatian Chamber of Commerce-
STPC - VPC
Ms Dubravka
Marijanovic
Rooseveltov trg 2
HR-10000 Zagreb
Tel: 385 31 513 530
dubravka.marijanovic@saponia.hr
www.saponia.hr
CYPRUS
Cyprus Aerosol, Detergents &
Cosmetics Manufacturers
Association - CADCMA
Mr Andreas Andreou
P.O. Box 21455
CY-1509 Nicosia
Tel: 357 22 889 737
andand@ccci.org.cy
CZECH REPUBLIC
Committee for Detergents
with the Czech Association
for Branded Products - CSZV
Mr Karel Strak
Te s nov 5
CZ-110 00 Prague 1
Tel: 420 222 316 606
cszv@cszv.cz
www.cszv.cz
DENMARK
Brancheforening for Saebe,
Parfumeog Teknisk/kemiske
Artikler - SPT
Ms Hanna Lyche

Brsen
DK-1217 Kbenhavn K
Tel: 45 4520 2010
hl@spt.dk
www.spt.dk
ESTONIA
Federation of Estonian
Chemical Industries - EKTL
Mr Hallar Meybaum
Peterburi tee 46
EST-11415 Tallinn
Tel: 372 6139775
info@keemia.ee
www.keemia.ee
FINLAND
Teknokemian Yhdistys r.y. - TY
Ms Sari Karjomaa
P.O. Box 311
FIN-00131 Helsinki
Tel: 358 9 1728 4335
sari.karjomaa@teknokem.fi
www.teknokem.fi
FRANCE
Association Franaise des
Industries de la Dtergence,
de lEntretien et des Produits
dHygine Industrielle - AFISE
Ms Claude Perrin
Rue de Sze
F-75009 Paris
Tel: 33 1 40 98 19 19
claude.perrin@afise.fr
www.afise.fr
GERMANY
Industrieverband Hygiene
und Oberflchenschutz fr
industrielle und institutionelle
Anwendung e.V. - IHO
Mr Heiko Faubel
Mainzer Landstrae 55
D-60329 Frankfurt/Main
Tel: 49 69 2556 1245
faubel@iho.de
www.iho.de
Industrieverband Krperpflege-
und Waschmittel e.V. - IKW
Mr Andreas Lange
Mainzer Landstrae 55
D-60329 Frankfurt/Main
Tel: 49 69 25 56 13 21
alange@ikw.org
www.ikw.org
GREECE
Association of the Greek
Industry of Detergents and
Soaps - SEVAS
Mr Theo Michaelides
Vervainon street no.14
GR-115 27 Athens
Tel: 30 210 777 27 80
sevasth@otenet.gr
luciano.pizzato@reckittbenckiser.com
jean-bernard_vidaillet@colpal.com
charles-francois.gaudefroy@unilever.com
I
31
HUNGARY
Hungarian Cosmetic and Home
Care Association - KOZMOS
Mr Istvn Murnyi
Gombcz Zoltn u. 14
H-1118 Budapest
Tel: 36 1 398 0823
muranyi.istvan@kozmos.hu
www.kozmos.hu
IRELAND
Irish Cosmetics & Detergents
Association - I.C.D.A.
Ms Siobhan Dean
84-86 Lower Baggot Street
IRL-Dublin 2
Tel: 353 1 606 16 71
siobhan.dean@ibec.ie
www.icda.ie
ITALY
Associazione Nazionale
Detergenti e Specialit per
lIndustria e per la Casa -
ASSOCASA
Mr Giuseppe Abello
Via G. Da Procida, 11
I-20149 Milano
Tel: 39 02 34 56 52 35
g.abello@federchimica.it
assocasa.federchimica.it
LATVIA
The Association of Latvian
Chemical and Pharmaceutical
Industry - LAKIFA
Ms Raina Dureja
Brivibas Str. 40-41
LV-1050 Riga
Tel: 371 729 86 93
lakifa@lakifa.lv
www.lakifa.lv
LITHUANIA
Lithuanian Cosmetics and
Household Chemicals Producers
Association - LIKOCHEMA
Ms Inara Joniskiene
Rytu i ejimas, 6 auktas
A.Tum eno 4,
LT-01109 Vilnius
Tel: 370 5 210 22 86
inara@likochema.lt
www.likochema.lt
NETHERLANDS (THE)
Nederlandse Vereniging van
Zeepfabrikanten - N.V.Z.
Mr Wouter Pfeifer
Waterigeweg 31
Postbus 914
NL-3700 AX Zeist
Tel: 31 30 69 21 880
pfeifer@nvz.nl
www.nvz.nl
NORWAY
Vaskemiddelleverandrenes
Forening - V.L.F.
Ms Ingrid Standal
P.O. Box 6780 St. Olavs Pl.
Kr. Augustsgt. 19
N-0130 Oslo
Tel: 47 22 99 22 70
ingrid.standal@vlf.no
www.vlf.no
POLAND
Polish Associations of
Cosmetics and Home Care
Products Producers
Ms Anna Oborska
Chalubinskiego 8
PL-00-613 Warszawa
Tel: 48 22 625 57 81
anna.oborska@czystepiekno.pl
www.czystepiekno.pl
PORTUGAL
Associaao dos Industriais de
Saboes, Detergentes e Produtos
de Conservaao e Limpeza -
A.I.S.D.P.C.L.
Ms Ana-Maria
Couras
Rua da Junqueira 39-
2 Edificio Rosa
P-1300-307 Lisboa
Tel: 351 21 799 15 50
amcouras@fiovde.pt
ROMANIA
Romanian Union of Cosmetics
and Detergent Manufacturers-
RUCODEM
Ms Mihaela Rabu
Str. Mihai Eminescu, 105-107,
Apt.6
RO-020073 Bucuresti S2
Tel: 40 21 210 88 85
mihaela.rabu@rucodem.ro
www.kozmodet.rs
SERBIA
Association of Manufacturers
and Importers of detergents
and cosmetics - KOZMODET
Ms Jelena Pejcinovic
Stevana Markovica 8/III
RS-11080 Belgrade
Tel: 381 11 2109 422
jelena.pejcinovic@kozmodet.rs
www.kozmodet.rs
SLOVAK REPUBLIC
Slovensk zdruzenie pre
znackov vrobky - SZZV
Mr Dusan Plesko
Metodova 7
SK-821 08 Bratislava 2
Tel: 421 2 5273 1113
szzv@szzv.sk
www.szzv.sk
SLOVENIA
Association of Cosmetics and
Detergents Producers of
Slovenia - K.P.C.
Ms Helena Gombac Ro zanec
Dimiceva 13
SI-1504 Ljubljana
Tel: 386 1 5898 263
helena.gombac@gzs.si
SPAIN
Asociacin de Empresas de
Detergentes y de Productos de
Limpieza, Mantenimiento y
Afines - ADELMA
Ms Pilar Espina
Plaza de Castilla 3, Planta 22 E2
E-28046 Madrid
Tel: 34 91 733 05 66
direcciongeneral@adelma.es
www.adelma.es
SWEDEN
Branschfreningen fr
Industriell och Institutionell
Hygien - I.I.H.
Ms Ulrika Flodberg
P.O. Box 5501
SE-114 85 Stockholm
Tel: 46 8 783 82 42
ulrika.flodberg@ktf.se
www.iih.se
Kemisk-Tekniska
Leverantrfrbundet - K.T.F.
Mr Olof Holmer
P.O. Box 5501
SE-114 85 Stockholm
Tel: 46 8 783 82 43
olof.holmer@ktf.se
www.ktf.se
SWITZERLAND
Schweizerischer Kosmetik- und
Waschmittelverband - SKW
Mr Bernard Clotta
Breitingerstrasse 35,
Postfach 2138
CH-8027 Zurich
Tel: 41 43 344 45 80
bernard.cloetta@skw-cds.ch
www.skw-cds.ch
UNITED KINGDOM
UK Cleaning Products Industry
Association - U.K.C.P.I.
Mr Philip Malpass
1st floor, Century House,
High Street
UK-CH3 9RJ Tattenhall, Cheshire
Tel: 44 1829 77 00 55
philip.malpass@ukcpi.org
www.ukcpi.org
A.I.S.E.
Extraordinary
Members
APCOHM
Russian Association of
Perfumery, Cosmetics &
Household Chemistry
Manufacturers
Mr Sergey Vanin
10 Novaya Sq.
RU-109012 Moscow
Tel: 7 495 258 93 71
ulantseva@apcohm.org
www.apcohm.org
A.I.S.E.
Associate
Members
AMFEP
Association of Manufacturers
and Formulators of Enzyme
Products
Boulevard Saint-Michel, 77-79
B-1040 Brussels
Tel: 32 2 740 29 62
amfep@agep.eu
CESIO
Comit des Agents de Surface
et Intermdiaires Organiques
Ms Chantal De Cooman
Av. E. Van Nieuwenhuyse 4,
box 2
B-1160 Brussels
Tel: 32 2 676 72 55
Fax: 32 2 676 73 47
cdc@cefic.be
www.cefic.org
FEMIN
General Secretariat - Fdration
Europnne du Matriel de
lIndustrie de Nettoyage
Mr Toni DAndrea
c/o AFIDAMP Via Felice Casati 32
I-20124
Tel: 39 02 67 44 58 05
Fax: 39 02 66 71 22 99
tdandrea@afidamp.it
www.femin-eu.com
EGYPT
FEI
Mr Mohamed Fekri
AbdelShafi
1195 Corniche El Nil.
EG-Cairo
Tel: 202 25 79 65 90/1/2
Fax: 202 25 79 66 94
ceo@bftech.com.eg
www.fei.org.eg
PANARABIAN PENINSULA
Jeddah Chamber of Commerce
& Industry - Detergent Industry
Committee (DIC) (7 countries)
Mr Haitham T. Saleh
Saudi French Bank Building,
King Abdullah St.,
P.O. Box 2056, Jeddah
KSA-21451
Saudi Arabia
Tel: 966 2 653 8902
saleh.ht@pg.com
32
I
From left to right: Blanche Lermite, Martine Rebry, Caroline Morgan, Christine Boudet, Valrie Sjourn, Susanne Znker, Gosia Oledzka, Sophie Mathieu,
Elodie Cazelle, Laura Portugal, Laura Tuccimei, Christle Baer, Sascha Nissen, Sylvie Lemoine, Anny Marchal
Christle BAIER
Finance and Administration
Manager
+ 32 2 679 62 62
christele.baier@aise.eu
Christine BOUDET
Director of Legal Affairs
+32 2 679 62 61
christine.boudet@aise.eu
Elodie CAZELLE
Technical and Scientific
Affairs Manager
+32 2 679 62 84
elodie.cazelle@aise.eu
Sylvie LEMOINE
Director, Technical and
Regulatory Affairs
+32 2 679 20 16
sylvie.lemoine@aise.eu
Blanche LERMITE
External Affairs Manager
+32 2 679 20 15
blanche.lermite@aise.eu
Anny MARCHAL
Administrative Assistant
+32 2 679 62 64
anny.marchal@aise.eu
Sophie MATHIEU
Technical and Scientific
Affairs Manager
+32 2 679 62 85
sophie.mathieu@aise.eu
Caroline MORGAN
Communications Assistant
+32 2 679 62 66
caroline.morgan@aise.eu
Sascha NISSEN
Sustainability and
Communications Manager
+32 2 679 62 65
sascha.nissen@aise.eu
Gosia OLEDZKA
Technical and Scientific
Affairs Manager
+32 2 679 62 68
gosia.oledzka@aise.eu
Laura PORTUGAL
Technical and Scientific
Affairs Manager
+32 2 679 62 76
laura.portugal@aise.eu
Martine REBRY
Assistant to Director
General
+32 2 679 62 67
martine.rebry@aise.eu
Valrie SJOURN
Director, Sustainability
and Communications
+32 2 679 62 69
valerie.sejourne@aise.eu
Laura TUCCIMEI
Technical and Scientific
Affairs Manager
+32 2 679 62 70
laura.tuccimei@aise.eu
Susanne ZNKER
Director General
+32 2 679 62 71
susanne.zaenker@aise.eu
3. A.I.S.E.
secretariat team
(as at May 2013)
Glossary
ACI American Cleaning Institute
AFPSP Air Fresheners Product Stewardship Programme
ASP Advanced Sustainable Profile
BEUC European Consumer Organisation
BPR Biocidal Products Regulation
CARACAL Competent Authorities for REACH and CLP
CAS Chemical Abstracts Service
CECED European Committee of Household Appliance
Manufacturers
CEFIC European Chemical Industry Council
CESIO Comit Europen des Agents de Surfaces et
leurs Intermdiaires Organiques
CLP Classification, Labelling and Packaging
CSA Chemical Safety Assessment
CSR Corporate Social Responsibility
CSP Charter Sustainability Procedures
DPD Dangerous Preparations Directive
DSD Dangerous Substances Directive
DUCC Downstream Users of Chemicals
Co-Ordination Group
EC European Commission
ECHA European Chemicals Agency
ECRN European Chemicals Region Network
EEB European Environmental Bureau
EMAS Eco-Management and Audit Scheme
ERASM Environmental Risk Assessment and Management
ES Exposure Scenario
ESC Environmental Safety Check
EUEB EU Eco-labelling Board
EUSES European Union System for the Evaluation of
Substances
FORUM ECHA Forum on Enforcement (REACH) and CLP
GHS Global Harmonised System (for Classification
and Labelling)
GPP Green Public Procurement
HERA Human & Environment Risk Assessment on
Ingredients of Household Cleaning Products
I&IP Institutional and Industrial Products
IA Impact Assessment
IAQ Indoor Air Quality
ICN Industry Classification Network
ICPAIE International Cleaning Products Associations
Information Exchange
IFRA International Fragrance Association
INCPA International Network for Cleaning Products
Association
INDA Alliance of European Industries involved in the
Transport of Dangerous Goods
IUCLID International Uniform Chemical Information
Database
JRC Joint Research Centre
KPI Key Performance Indicators
LCA Life Cycle Analysis
LCI Life Cycle Inventory
LSP Laundry Sustainability Project
PCC Poison Control Center
PCE European Chemical Bureau Department of
Physical & Chemical Exposure
PEC Predicted Environmental Concentration
PEF/OEF Product/Organisation Environmental footprint
PEG Partner Experts Group
PESR Projected Environmental Safety Ratio
PREP Product Resource Efficiency Project
PSP Product Stewardship Programme
RA, RAR Risk Assessment, Risk Assessment Report
RAC Risk Assessment Committee (REACH and CLP)
RCN Risk Communication Network
REACH Registration, Evaluation and Authorisation of
Chemicals
REACH-IT REACH Information Technology
REACT REACH Exposure Assessment Consumer Tool
SCHER Scientific Committee on Health and
Environmental Risks
SCP/SIP EU Action Plan on Sustainable Consumption
and Production and Sustainable Industrial Policy
SDS Safety Data Sheet
SME Small and Medium Sized Enterprise
SPERCs Specific Environmental Release Categories
UNEP United Nations Environment Programme
A.I.S.E.
15A Avenue Herrmann Debroux,
1160 Brussels, Belgium
Tel: + 32 (0)2 679 62 60
Fax: +32 (0)2 679 62 79
aise.main@aise.eu
www.aise.eu
Our thanks go to the Turkish artist Mehmet Ali Uysal for his installation
Giant Wooden Peg (Chaudfontaine, Belgium), for allowing us to feature his
creation in the context of A.I.S.E.s 60th anniversary and also to the Kamango
family for providing the inspiration for the cover of this years report.*

P
h
o
t
o
:

V
.

S

j
o
u
r
n

|

N
B
:

N
o

r
e
p
r
o
d
u
c
t
i
o
n
/
u
s
e

o
f

t
h
e
s
e

p
i
c
t
u
r
e
s

i
s

a
l
l
o
w
e
d

w
i
t
h
o
u
t

p
r
i
o
r

a
g
r
e
e
m
e
n
t

f
r
o
m

A
.
I
.
S
.
E
.
*