BUSINESS PLAN

OF
GIRBO ENTERPRISE

NAME OF MEMBERS NO. MATRIC
1. HEZRUL AKRAM BIN KAMARUDDIN C12A087
2. KUMARENDRAN A/L MUNIANDY C12A108
3. FARIDAH BINTI RAMLAN C12A059
4. KHAIRUL NISAH BINTI JOHARI C12A105
5. CHAN SIEW FONG C12A033
6. SITI MUHAINI BINTI RAHMAT C12A108


GROUP : L3T1
LECTURER : PUAN NUR HAZELEN BT MAT RUSOK





CONTENT
NO. CONTENT PAGES
1. INTRODUCTION
-Name of the company
-Nature of business
-Industry profile
-Location of the business
-Date of business commencement
-Factors in selecting the proposed business

2. PURPOSE OF PREPARING A BUSINESS PLAN
3. COMPANY BACKGROUND
4. OWNERS/PARTNERS BACKGROUND
5. BACKGROUND OF THE BUSINESS
6. ADMINISTRATIVE PLAN
-Introduction to the organization
-Organisation chart
-Manpower Planning
-Schedule of Tasks and Responsibilities


7. MARKETING PLAN
-Product or Service Description
-Target market
-Market Size
-Competition
-Promotion Strategy
-Market Share
-Sales Forecast
-Marketing Strategy

8. OPERATION PLAN
-Material Requirements
-Manpower Requirements
-Machine and Equipments
-Operation Layout Plan
-Location
-Operation Overheads
-Operation Budget

9. COCLUSION

1.0 INTRODUCTION
NAME OF BUSINESS
Girbo Enterprise
NATURE OF BUSINESS
This company offer water services and food services to conform to customers specifications
and needs. We believe that most people nowadays need water and food because majority of
them are like to eat and drink, expecially at the weather hot day. Girbo Enterprise is a new
company and locally own by students of University Malaysia Kelantan and will be positioned as
the most choosen company in University Malaysia Kelantan through our creative approach and
presentation. With reasonable price and a wide variety of foods and drinking water to choose
from Girbo Enterprise will be answer to the demand of fast food and drinking water that can be
comsumed at anytime and anywhere. We hope that by providing these services, all people can
get services from our company.
INDUSTRY PROFILE
Girbo Enterprise is a business of making food and drinking water for customer according to
their life.
LOCATION OF BUSINESS
Girbo Entreprise is located at University Malaysia Kelantan. The location is strategic because it
is at the centre of housing area where there are primary school, secondary school and
polytechnic. It is also at the centre of a community area where that provides all accommodation
that all people need. Other than that, this location has sufficient parking lots. This location is a
big area.
DATE OF COMMENCEMENT
28 Mac 2013




FACTOR IN SELECTING THE PROPOSED VENTURE
We have decided to establish the drinking water and food due to opportunity and potential to
make profits at the University Malaysia Kelantan area. Besides that, there are several reasons
that attracted me to this business and its location. Altogether, there are three reasons why we
decided to establish Girbo Enterprise.
Firstly, we observe that there are many people in this area. Such, lecturer, staff and
students of University Malaysia Kelantan. Many of them will need drinking water and food
every day. We assume that all of them will require our service in this area because in University
Malaysia Kelantan not have a lot of shop that sell food and drinking water like our services.
Secondly, the reason is to enable our product to compete with other competitors. We
know that have any company also sell the same product with us. But we will use some
technique to attract many customers.
Lastly, the reason that we decided is because our product is low cost in production. We
not use a lot of cost because we just use water and some fruits to make a drinking water and
we just use fast food.











2.0 PURPOSED OF PREPARING A BUSINESS PLAN
This business plan is prepared as a guide for managing the proposed business venture drinking
water and food. This business plan is prepared by Girbo Enterprise for the obtaining approval to
run a business activity at University Malaysia Kelantan. Other than that, this business plan also
enable us to apply what we have been though in our Fundamentals of Entrepreneurship course
while give us a chance to have a new experience and gain a priceless knowledge about business
and entrepreneurial world. In preparing this business in order to achieve the companys goal.
This business plan is also prepared for an amount of RM 200.00.


















3.0 BUSINESS/COMPANY BACKGROUND
Name of Company : Girbo Entreprise
Address : University Malaysia Kelantan, Karung Berkunci No.01,
16300 Bachok, Kelantan.
Operations Address : University Malaysia Kelantan, Karung Berkunci No.01,
16300 Bachok, Kelantan.
Telephone number : 097797094
Fax Number : -
Email address : mixgirboentreprise@yahoo.com
From of Business : Sole proprietorship
Main Business Activity (ies) : Confectionary food products
Date commencement : 28 Mac 2013
Date registration : Mac 2013
Registration Number : K87XXXX
Initial (own) Capital : RM 200.00
Name of Bank : Maybank (proposed)
Bank Account Number : 586xxxxx










4.0 BACKGROUND OF OWNER
Personal particulars of owner ( 1 )


Name of the Owner : Hezrul Akram Bin Kamarudin
Identity card number : 920519-05-5115
Permanent address No 58 Rumah Rakyat Serting Tengah,
72200 Batu Kikir Jempol, Negeri Sembilan.

Correspondence address No 58 Rumah Rakyat Serting Tengah,
72200 Batu Kikir Jempol, Negeri Sembilan.
Telephone number : 019 - 6039203
Age : 21
Gender : Male
Maritial Status : Single
Academic Qualification : Degree
E-mail address : H.A@gmail.com
Experience : Collectors




Personal particulars of owner ( 2 )




Name of the Owner : Faridah Binti Ramlan

Identity card number : 920404-01-6124

Permanent address : Kg, Parit Jayus no.4 Sri Medan, 83400, Batu Pahat

Johor.

Correspondence address : Kg, Parit Jayus no.4 Sri Medan, 83400, Batu Pahat

Johor.

Telephone number : 017-7443926

Age :21

Gender : Female

Academic Qualification : Degree

E-mail address : faridah_ramlan@ymail.com

Experience : Promoter






Personal particulars of owner ( 3 )



Name of the Owner : Khairul Nisah Binti Johari

Identity card number : 920824-02-5756

Permanent address : 21-A kg. Perupok, 06760, Pendang, Kedah Darul Aman.

Correspondence address : 21-A kg. Perupok, 06760, Pendang, Kedah Darul Aman.

Telephone number : 013-4370928

Age : 21

Gender : Female

Maritial status : Single

Academic Qualification : Degree

E-mail address : nisah_khairul@ mail.com

Experience : -







Personal particulars of owner ( 4 )



Name of the Owner : Chan Siew Fong

Identity card number : 920326-03-5126

Permanent address : Kampung Gerai, 22000 Jertih, Terengganu.

Correspondence address : Kampung Gerai, 22000 Jertih, Terengganu.

Telephone number : 019-9769326

Age : 21

Gender : Female

Maritial status : Single

Academic Qualification : Degree

E-mail address : chanlit@yahoo.com
Experience : Promoter






Personal particulars of owner ( 5 )



Name of the Owner : Kumarendran A/L Muniandy

Identity card number : 920107-07-5347

Permanent address : No. 14 Lorong Kasawari 11, Taman Kasawari, 14100
Simpang Ampat, Pulau Pinang.

Correspondence address : No. 14 Lorong Kasawari 11, Taman Kasawari, 14100
Simpang Ampat, Pulau Pinang.

Telephone number : 014-9027811

Age : 21

Gender : Male

Maritial status : Single

Academic Qualification : Degree

E-mail address : kumar7@live.com.my

Experience : -




Personal particulars of owner ( 6 )



Name of the Owner : Siti Muhaini Binti Rahmat

Identity card number : 920829-05-5022

Permanent address : No. 318 Blok 10, Felda Raja Alias 1, 72120 Bandar Seri
Jempol, Negeri Sembilan Darul Khusus.

Correspondence address : No. 318 Blok 10, Felda Raja Alias 1, 72120 Bandar Seri
Jempol, Negeri Sembilan Darul Khusus.

Telephone number : 017-8861452

Age : 21

Gender : Female

Maritial status : Single

Academic Qualification : Degree

E-mail address : sitimuhaini_rahmat@yahoo.com

Experience : -




5.0 BACKGROUND OF THE BUSINESS

Physical Location
Girbo Entreprise is located University Malaysia Kelantan, Karung Berkunci No.01,16300
Bachok. Generally, the premise is the shop situated in the University Malaysia Kelantan and
institution area with many facilities nearby.
Price of premise
Since of premise is a commercial business premise owned by University Malaysia
Kelantan, the rent is lower than market rate. Expenses for the rent cost about RM50 per week.
Distance from the source of raw material
We get the raw materials from supplies around the Bachok, Kelantan area. Our main
supplier is company fast fries Supplier which located at Bachok, Kelantan. The suppliers always
guarantees that the material are not faulty.
Availability of manpower
Since this business required skilled workers, in the search foe available manpower needs
to be expended to other areas. I plan to maintain the number of workers in the first year and
search for more staff from local training institutes in Bachok.
Transportation facilities
Customers can reach our premise by bus, taxi, motorcycle, and walk. The location is also
convenient for our supplier to deliver the raw material. The location also is easy to customer
find us.
Distance from customers
Our company is located 100 meters from the nearest housing and school which makes it
very easy to frequent.






6.0 ADMINISTRATION PLAN/ORGANIZATION/MANAGEMENT
Organizations vision, mission and objectives
Table BP 1.1. logo, vision, mission and objectives of Girbo Entreprise


Logo of the
Business








Companys Vision


To become a successful food and drinking water service

Companys
Mission


To open a new branches and become a good servicess

Companys
Objective








Our companys objective are :
To sale our product to all communities regardless of face and
age.
To establish the company Girbo Entreprise in University
Malaysia Kelantan because in Bachok does not have special
shop that just sale fast food and drinking water.
To help facilitate people in University Malaysia Kelantan does
not require a long time to get fast food and drinking water.










Girbo Entreprise
ORGANIZATION CHART
The organizational chart for our company is quite simple given that it contains only one
level of management. As the business grows, the levels of management and number of
employees may be increased. Figure BP 2.1 illustrates our proposed structure.





Figure BP 2.1 Organizational structure of Girbo Entreprise.




AKRAM
(Manager)
FARIDAH
(Operation
Manager)
CHAN
(Financial
Manager)
MUHAINI
( Marketing
Manager)
KHAIRUL NISAH
(Sale Manager)
KUMAR
(Promoter
manager)
MANPOWER PLANNING
Girbo Entreprise has 4 manager and 10 workers to manage and execute the operations of the
business as shown in table BP 2.2

Position


Number of Manager
General Manager 1
Operation Manager 1
Financial Manager 1
Marketing Manager 1
Sale Manager 1
Promoter Manager 1
Table BP. 2.2. Position and number of manager


CAPITAL
Capital of our business is in the region of RM 200.00
1 members = RM 200/6
= RM 37.00









SCHEDULE OF TASK AND RESPONSIBILITIES
Table BP 2.3 describes the tasks and responsibilities of every position. The following
functions and responsibilities have been identified and will be delegates to the respective
individual to ensure the smooth operation of the business.

Table BP 2.3 Schedule of task and responsibilities of employees


Position


Main tasks

General Manager


-To plan,implement and control the
overall management of the business.
-To plan and monitor the strategic
progress of the business.
-To be accountable for the overall
performance of the business.

Operation Manager -Monitoring day to day operations of
the business.
-Ensure the profitable operation of the
business.
-Stock/inventory control and security
Financial Manager -Responsible for providing financial
advice.
-Support to customer
-Colleagues to enable them to make
sound business decision.
Marketing Manager -Responsible for stall research,
advertising, public relations, sales,
and customer service.
-Coordination of strategic business
planning, including the development of
customer in marketing plan.
-Identification of new business
opportunities.
Sale Manager -Develops a business plan and sales
strategy for the market that ensure
attainment of stall sales goals and
profitability.
-Responsible for the performance and
development of the Account
Executives.

















7.0 MARKETING PLAN/ANALYSIS
Girbo Enterprise is involved in the service industry. We believe that our countrys
economy which is expanding positively plays its part in the development of Girbo enterprise.
With the increasing number of people in the community, Girbo enterprise is able to take
advantage of this development by offering fast food and drinking water services to them. By
coming out with high quality service, we sure that our business will be able to compete with
other competitors in the University Malaysia Kelantan area.

PRODUCT DESCRIPTION
This marketing plan was prepared by our company/group for the enterprenuers week
programme by selling food product and drinking water like popia, fish ball, and sausage.
MARKET TARGET
The target market of Girbo Enterprise is comprised of the residents of the University
Malaysia Kelantan, Karung Berkunci No.01, 16300 Bachok, Kelantan such as lecturer, staf ,
visitor and students.

Target Total Percentage (%) Total size
Lecturer 110 80 88
Staf 80 60 48
students 1000 100 1000
Visitor 50 50 25

MARKET SIZE
Small market size.
COMPETITION AND MARKET SIZE
Girbo Enterprise supply the product area University Malaysia Kelantan. We also predict
there must a few competition between our group and other group by selling the same product,
but we do not know who is them yet.


Name of
Competitor
Percentage of
Market Size
RM Strength Weakness
Jom Singgah
Enterprise


- - Easy to
bring and
to eat

- Its more to
fast food
- Not suitable
for breakfast,
lunch and
dinner.
Gerenti
Kenyang Sdn.
Bhd.
- - Not use oil
so, it
reduce
cholestrol
- Customers
need to wait
because it
must be grill
first.

Hot stuff - - Variety of
food sold.
- The big
cup of
jelly.
- Make people
not full,
because its
only

PROMOTION STARATEGY
Promotion strategy that we used is
- Colourful banner



- Taster (give people try our product first)
- Buy Yong Taufu you will get free vegetables such as spinach and cauliflower


SALES FORECAST
This programme taken 3 days , the following are the sales forecast of our products :
- Sales forecast for jelly

Day 1 2 3 total
Unit 25 20 50 95
Price
(RM)
0.70 0.70 0.70 2.10
Total
sale
(RM)
17.50 14.00 35.00 66.50

- Sales forecast for snek

day 1 2 3 Total
unit 10 9 14 33
Price
(RM)
0.50 0.50 0.50 3.50
Total
sale
(RM)
5.00 4.50 7.00 16.50

- Sales forecast for Yong Taufu

day 1 2 3 Total
Unit 25 26 30 81
Price
(RM)
3.00 3.00 3.00 9.00
Total
sale
(RM)
75.00 78.00 90.00 243.00

- Total sale forecast for all (unit)

Day 1 2 3 Total
Jelly 25 20 50 95
Snek 10 9 14 33
Yong Taufu 25 26 30 81
Total 59 55 94 209


- Total sale forecast for total sale (price)

Day 1 2 3 Total
Jelly 17.50 14.00 35.00 66.50
Snek 5.00 4.50 7.00 16.50
Yong Taufu 75.00 78.00 90.00 243.00
Total 97.50 96.50 132.00 326.00





total sale forecast for all
(unit)
jelly
snek
yong taufu
total
total sale forecast for total
sale (price)
jelly
snek
yong taufu
total
MARKETING STRATEGY
We are focus to the location that is in college university campus because its near to the our
target.
1. Product
Our food prepared based on the watermelon and fast food that is easy to get
2. Price
Our prise same with others stall
3. Promotion
We using discount with every purchase above RM5
4. Distribution product
Distribution product are direct to the customer.

MARKETING BUDGET

Item Fixed assets expenses ( RM) Other expenses ( RM)
Materiall and ingredients 50 -



8.0 OPERATION PLAN

PRODUCTION SCHEDULE

Product Quantity product / day
Jelly 40
Snek 30
Yong Taufu 24


MATERIAL REQUIREMENT ( per day)

Material requirement for a unit of jelly

Ingredients amount Cost (RM)
Jelly 1 pack 6.90
Sugar 1/2 pack 1.75
Creamer full fill 2 tin 5.00
Ice cube 1 pack 3.00
Water 2 litres 0.30


Material requirement for a unit of snek

Ingredients amount Cost (RM)
Keropok 1 pack 2.50


Material requirement for a unit of Yong Taufu

Ingredients Amount Cost (RM)
Sausage 2 pack 1.90
Fish Ball 1 pack 6.99
Crab Ball 1 pack 6.99
Chicken ball 1 pack 4.99
Finger Ball 1 pack 6.99
Crab Stick 1 pack 12.00
Vegetable 1 kg 4.00


MATERIALS REQUIREMENT ( 3 days)

Total material requirement for a jelly

Ingredients Amount Cost (RM)
jelly 3 20.70
Sugar 2 pack 5.75
Creamer full fill 3 tin 7.50
Ice cube 3 pack 9.00
Water 6 litre 1.20

Total material requirement for a snek

ingredients Amount Cost (RM)
Keropok 3 pack 7.5


Total material requirement for a yong Taufu

Ingredient Amount Cost (RM)
Sausage 6 pack 11.40
Fish Ball 3 pack 20.70
Crab Ball 3 pack 20.70
Chicken ball 3 pack 14.97
Finger Ball 3 pack 20.70
Crab Stick 3 pack 36.00
Vegetable 3 kg 12.00


MANPOWER REQUIREMENT

Direct labour Cost ( RM)
6 -

MACHINE, EQUIPMENT, AND FURNITURE

Type Cost/unit ( RM) quantity Total
Skillet - 1 -
Gas - 1 -
Table - 1 -
Gas stove - 1 -
Scoop - 2 -
Chair - 1 -

OPERATION LAYOUT PLAN
















OPERATION BUDGET
Items Fixed asset expenses ( RM) Other expenses ( RM)
- - -




DISPLAY OF FINISHED PRODUCT

OFFICE
COOKING
AREA

9.0 CONCLUSION
The business plan of Girbo Enterprise shows about our company background,owners,location
our strategy, financial and about company product. It also make our customers understand and
knows about our background. Its make them more confident to buy our products.