innovation

quality
dynamism
energy
design
impact
people
heart

a global concept that goes beyond products

innovation
quality
dynamism
energy
design
impact
people
heart

A YOUNG, INNOVATIVE
AND DYNAMIC REALITY
IN THE PROFESSIONAL MARKET.

International
technology

Founded in 1999 within the tough and extremely

competitive Italian professional market, in a few
years it has reached important results and has been
identified by experts as the emerging brand of recent
years.
Created by its founder, Ivano Panzeri, with the strong
will of offering the hairstylist innovative ideas from a
technological and commercial point of view, it has
reached a prestigious place on the Italian market
and it has imposed itself on the international market,
entering more than 30 countries in the world.
This result has been achieved thanks to an advanced
technological research in the products formulations
and to an aggressive commercial and marketing
strategy.
Born with the objective of offering the professional
industry a global concept of development, not only
does z.one concept supply products, but it is
complemented with commercial and communication
ideas, which are addressed both to the hairstylist,
and to the end-consumer.
The salons image is thus enhanced, both on a
stylistic, and on a managerial level, thanks to its
training courses.
z.one concept is always looking for new solutions
and new emotions.

> research laboratories in the USA and in Italy

> advanced formulas
> ongoing and up-to-date research

Innovative product lines

> high quality
> high motivation
> attractive packaging
> communication supports
and innovative concepts
Not only products
> haircut fashion collections
> high quality stylistic training materials
> supports and image for the salon
> communication and advertising materials
for the salon
> technical training
> managerial training
> events
> 1 affiliation: glam generation.

SMOOTHING CREAM
extra-smoothing cream

VOLUMIZING &
STYLING FOAM
volumizing & styling foam

STYLING GEL
finishing and styling gel

VOLUMIZER HAIRSPRAY
volumizing hairspray

WET HARD GEL

wet look hard gel

CURL DEFINER
curls definer

Volumizing powder
matt volumizing powder

Silkening Milk
hydrating and polishing
milk for all hair types

Eccentric perception combined with simplicity breeds elegance. The

ideal of hair styling is conceived, contaminated by different genres
and redrawn, to recreate a real icon of style. Imagine a world ruled
by freedom of style, where the intense use of colors expresses all
its character.

INSPIRATION

A sophisticated and elegant hair styling line that takes the consumer on a journey into an elite world made of contrasts, colors
and shapes, to create, define and reach perfection.

Shell and substance

12 Wonders
leave in for all hair types

STRONG HOLD GEL

strong hold gel

TEXTURIZING
& VOLUMIZING FOAM
volumizing and texturizing
foam

ECO HAIRSPRAY
volumizing ecological
hairspray

GLAZE
gel liquid

FLUID GLOSS
anti-frizz polishing fluid

CUTTING LOTION
cutting lotion

some like it stylish

RE-FILLER CONDITIONER
anti-frizz treatment maintainer
conditioner
MARACUJA PROTECTIVE OIL
protective oil for every hair
type
FINAL PROTECTor
protective spray for every hair
type

PREPARING SHAMPOO
pre-treatment keratine alkaline
shampoo
FILLER
anti-frizz intensive
professional smoothing
treatment
RE-FILLER SHAMPOO
anti-frizz treatment maintainer
shampoo

MORNING IN PARIS
moisturizing shower gel

MODELING WAX
modeling wax
DEFINING & SHINING WAX
defining and shining
glittered wax

SUNSET IN ROME
moisturizing shower gel
LONDON BY NIGHT
moisturizing shower gel

SHAPING POMADE
modeling paste
STICKY PASTE
sticky paste
MOULDING MUDD
modeling mud

Eco-sensitivity

INSPIRATION

Organic ingredients to satisfy our demanding clients who want to

preserve the environment. The symbol of the increased sensitivity towards the environment, and of the consciousness that good
health is obtained first with daily choices. Organic ingredients that
create a combination between the ethical commitment towards the
environment and the sensitivity of the consumers, together with the
ingredients that respect as much as possible the source of origin.
The styling technological formulas contain patented organic elements, ingredients that protect the hair structure during and after
every styling phase.

The research of z.one conceptTM laboratories has formulated an

innovative system to obtain soft and straight hair after just one
application. The long-lasting effect that youve always desired.
No Inhibition Smoothing Line is an anti-frizz treatment system
that acts thanks to a combination of passion fruit oil and keratin.
The product penetrates the hair and guarantees long-lasting results.
No Inhibition Smoothing treatment is suitable for every hair type,
both natural and treated, which grants a perfect result even on very
damaged hair. No Inhibition Smoothing Line formulation is formaldehyde- and derivate free. The shampoo is salt and paraben free.

smoothing

No Inhibition has created the first SLS FREE color

that, as well as guaranteeing a brilliant result, also has a
rejuvenating effect on the hair.
A treasure that propagates its extraordinary properties
by delivering sublime color and radiant hair.
MULTICROME - Age defense*
restructures hair
generates radiance, hence the color effectively reflects
light
fixes the pigments of color for longer lasting intensity
Thanks to this synergetic complex hair appears brighter
and healthier.
NO INHIBITION MULTI-COLOR:
guarantees perfect long-lasting color thanks to its stateof-the-art pigment content
hair is nourished and radiant
Thanks to this synergy the color reflects intensely giving
hair a younger effect. The final result is hair that is visibly
healthy, as if it were rejuvenated.

simply zen interprets a new approach to hair treatments:

an essential approach in perfect harmony with the senses
that influence the overall wellbeing of the individual.
Following the paths of zen philosophy, based on simplicity, purity and naturalism, combined with the results
of z.one conceptTM research and development, simply zen
expresses a concept of total wellbeing, starting from the
beauty of the hair and the health of the scalp.
simply zen is the result of the combination of natural elements with the latest technological discoveries, to grant
optimal results, which respect fully the natural balance of
mind and body. From the health of hair, to psycho-physical
balance, thanks to aromatherapy principles.
In simply zen the essential oils, combined with the effectiveness of the active principle on blemishes, release sensations of wellbeing and internal relaxation.

| densifying
Scientific innovation at the service of hair beauty. Thanks to the
technological research of the simply zen laboratories, a new
ANTI-AGE system has been created to counteract hair loss and
give more thickness to the hair if used continuously. The active
ingredients have been selected to counteract the biological causes
of hair loss and to help the hair grow strong and thicker. The
densifying intensive treatment combines various benefical effects
that act in synergy: nourishing and stimulating the hair bulb,
increasing the micro-circulation of the scalp and the hairs vitality,
and carrying out an anti-aging action.

| equilibrium scalp lotion

essential preventive lotion
for every hair type
| equilibrium body wash
invigorating body wash

| preparing potion
pre-shampoo preparing
essential oils for the scalp
of every hair type
| equilibrium shampoo
essential shampoo
for frequent washes
invigorating spray
for scalp and body

| equilibrium scalp & body mist

| densifying shampoo
preventive shampoo for hair
loss with indian kino tree extract
| densifying lotion
preventive lotion for hair loss
with indian kino tree extract
| active concentrate
intensive concentrate
against hair loss with indian
kino tree extract

balance, purity, essentiality, naturalness,

wellbeing and beauty,

| prevention
Prevention is a fundamental behaviour for the health and wellbeing
of scalp and hair. Balancing and purifying on scalp, and treating
on hair, thanks to the beneficial mix of keratin proteins, wheat proteins, hydrating agents, vitamins, specific botanical extracts and
essential oils, this line of products has multiple beneficial effects
that vary according to the product.

| nourishing conditioner
repairing conditioner
for dry or chemically
treated hair

| moisture no rinse
hydrating and protective
leave-in conditioner for fine,
normal or slightly dry hair

| nourishing deep mask

deep nourishing mask
for dry or chemically
treated hair

| cuticle redefiner
specific cuticle smoother
for all hair types

| nourishing shampoo
nourishing shampoo for dry
and chemically treated hair

| hydrating conditioner
moisturizing conditioner
for slightly dry hair
| hydrating clay mask
deep hydrating sea clay mask
for dry hair

| dandruff clay hairwash

purifying green clay hairwash
for dandruff hair
| dandruff clay mask
deeply purifying green clay
mask for dandruff hair

| hydrating shampoo
moisturizing shampoo
for slightly dry hair

| dandruff peeling pomade

deep purifying exfoliating
for dandruff hair
| dandruff controller shampoo
purifying and maintenance
shampoo for dandruff hair
| dandruff intensive shampoo
intensive purifying shampoo
for dandruff or flaking scalp

| stimulating intensive treatment

deep stimulating treatment
for hair loss
| stimulating clay hairwash
stimulating red clay hairwash
for hair loss
| stimulating clay mask
deep stimulating
red clay mask for hair loss

| normalizing clay hairwash

normalizing white clay
hairwash for oily hair
| normalizing clay mask
deep normalizing white clay
mask for oily hair
| normalizing treatment
sebum normalizing lotion
for hair

| stimulating shampoo
stimulating shampoo
for hair loss

| calming shampoo
calming shampoo
for hair with sensitive scalp
| calming scalp treatment
soothing treatment
for hair with sensitive scalp
| normalizing shampoo
normalizing shampoo for oily
scalp and hair

| stimulating scalp lotion

intensive stimulating lotion
for hair loss

| calming scalp fluid

pre-shampoo soothing fluid
for hair with sensitive scalp
| calming body wash
calming body wash
specific shampoo
for grey or white hair

| whiteness shampoo

| calming

| stimulating

| dandruff

| conditioning

The specific calming products have been formulated to decongest, soothe, calm, balance the scalp and invigorate hair, leaving
it vital, soft and shiny. A synergic calming complex, composed of
horse chestnut, liquorice, caffeine and zinc, botanical extracts of
mauve, chamomile, oats, white nettle, hypericum, rosemary and
high concentrations of Aloe Vera, has a deep emollient, purifying,
balancing, soothing and calming action.

Excessive and anomalous hair loss can be counteracted by an

effective programme of intensive hair follicle stimulation. Delicate
cleansing and specific constant stimulation of the scalp are two key
factors to fight excessive hair loss. Essential oils of rosemary, cinnamon, ginger, cajuput, specific botanical extracts of ginkgo biloba,
aloe, arnica, calamus, Pheophycaes algae stimulate the weakened
hair bulb, boosting scalp microcirculation and helping re-growth.
Red clay-based products give an extra burst of energy to tired and
debilitated hair with stimulating and oxygenating benefits.

The anti-bacterial and anti-itch benefits of specific active ingredients, among which there is selenium sulphide, combined with
green clay, silica micro-spheres, essential oils, botanical extracts
and hydrating agents, allow each product to offer an effective and
balanced solution to dandruff, in harmony with scalp and hair.

The lack of hydration in hair is a very common anomaly, both in

natural and in treated hair. With simply zen conditioning, the beauty
of hair is transformed at each use, from the internal to the external structure, resulting in full-bodied, resistant, strong and shiny
hair. The benefits of innovative hydrating and nourishing agents,
hydrolyzed keratin, wheat and yeast proteins, wheat amino acids,
all with different molecular weights, guarantee a deep and selective penetration. Olive and jojoba oils, Aloe Vera gel and specific
botanical extracts confer a constant hydration to scalp and hair at
each use, leaving hair soft, manageable and shiny.

| normalizing
The beneficial properties of Kaolin, a white clay derived from
granite rocks, combined with essential oils of Balm-mint, Cinnamon,
Peppermint and Orange, with astringent action, purifying, antiinflammatory, refreshing and soothing, permit an efficient normalizing action on sebum on both waxen or fluent seborrhea.

| powder bath
invigorating bath salts
| thermal body wash
vitalizing thermal body wash
| thermal body cream
invigorating thermal
body cream

| restructure in shampoo
deep restructuring shampoo
for dry or damaged hair
| restructure in deep remedy
deep restructuring fluid
for dry or damaged hair
| restructure in treatment
deep restructuring treatment
for dry or damaged hair

| restructure in

| spa

Taking care of ones hair is a daily routine that must not be neglected.
Hair needs constant and accurate care. The daily action of hairdryers
and hair straighteners, chemical treatments or prolonged sun
exposure dry up the hair. The result is dull hair which loses its natural
vitality. It is important to intervene with an efficient programme that
acts both from the outside and from the inside of the shaft to restore
the natural hair balance. From simply zen comes a new restructuring
treatment for damaged hair which acts deeply and restores its natural
brightness. It increases the resistance of the hair structure and makes
hair soft and bright. A complete programme that offers the optimal
solution, both for fine and for medium-thick hair, through a targeted
action in every phase of the treatment.

From the simply zen research, a line that uses the benefits of trace
elements and hydrating oils for a soft and velvety skin. 3 products
with invigorating properties to cleanse and hydrate the body.

color maintainer
shampoo
hydrating and protective
shampoo for colored hair

color maintainer
conditioner
hydrating and protective
conditioner for colored hair

leave in conditioner
leave-in conditioner for every
hair type

conditioning
whipped cream
creamy conditioning
and protective mousse
for every hair type

DAILY FREQUENT SHAMPOO

delicate and protective
shampoo for all hair types
or for frequent use

The benefits of milk and fruit for the wellbeing and

beauty of hair today are contained in a complete line
which satisfies every need of the salon. milk_shake
treatments: cleansing and conditioning of every hair type.
milk_shake integrity system: reintegrate the hair with
its natural components. milk_shake no frizz: the best
care against the frizz effect. milk_shake life styling: a
line of products created for natural styling. milk_shake
curl passion: 3 products for the beauty of curly hair.
milk_shake volume solution: the best volumizer for
fine hair. milk_shake argan range: nourishes the
hair fibres and gives the hair shine and flexibility. milk_
shake body care: 6 fragrances for 4 products for
skin cleansing and hydration. milk_shake sun&more:
hair and body protection under the beach umbrella.
milk_shake color: products studied to satisfy every
colouring need. milk_shake color specifics: support
to colouring to obtain perfect results.

natural yogurt mask

protein yogurt powder
compound for natural
or colored hair

natural milk mask

protein milk powder
compound for dry
or damaged hair

natural mask base

restructuring base
for natural mask

milk_shake

repairing hair
treatment
repairing treatment
for dry and damaged hair

active yogurt mask

conditioning yogurt mask for
natural or colored hair

treatments
Cleansing and conditioning for every hair type to ensure:
> better internal structure > strength and resistance > body
> hydration > brightness > softness. A line of innovative and
effective products for the treatment of natural or dry and
dehydrated hair, and for color maintenance.

active MILK mask

restructuring milk mask for
dry or damaged hair

glistening milk
hydrating and polishing milk
for frizzy hair

glistening treatment
treatment for control
of frizzy hair

glistening spray
polishing spray
for frizzy hair
glistening SERUM
drops of brightness
for frizzy hair

incredible milk
leave in spray treatment

intensive treatment
deep nourishment

nourishing shampoo
cleansing
nourishing conditioner
nourishment

nourishing
Muru muru butter
nourishing pre-shampoo
treatment
integrity booster
pre-shampoo protein
treatment
integrity repairing hair
repairing hair

integrity system

incredible milk

no frizz

Shiny, soft and healthy hair. All this is possible thanks to

milk_shake integrity system. An innovative treatment system that is based on a very simple principle: reintegrate the hair
with its natural components. milk_shake integrity system
will give your hair all the necessary elements to make it look
beautiful and healthy, thanks to the Amino Acids Complex,
a protein and amino acid mix purposely made with different
molecular weights, so that it can work on two levels.
1 level: Selective ingredients deeply penetrate to reintegrate
and restructure the natural composition of the hair.
2 level: Additional ingredients create an external protective
barrier.

From milk_shake a unique product with 12 effects:

1. Repairs all hair types > 2. Frizz control > 3. Prevents split ends
> 4. Heat protection > 5. Long lasting hairstyle > 6. Incredibly
detangling > 7. Magnificent shine > 8. Adds body and volume >
9. Easier ironing > 10. Protects and maintains color > 11. Protects
from UV rays > 12. Smoothes the cuticle
Milk shake incredible milk is an intense spray mask that contains
12 incredible effects. The result is:
- Soft and silky hair with incredible volume
- A velvety texture
- Suitable for all hair types: colored, natural, fine, coarse, straight
or curly.
Use: thanks to its spray applicator, its easy to use and can be
sprayed directly onto the hair. Apply to towel dried hair, distribute
and proceed with the desired style.

A specific complete line for the control of frizzy hair. 5 products

to obtain soft and shiny hair with a few simple steps. From the
milk_shake research, specific ingredients for considerable
results. > date seed oil extract > abyssinian oil > avocado oil
> almond oil > rice bran oil > Argan oil > special conditioning
and hydrating agents > mix of conditioning volatile silicones.

A line of products based on the concept of naturalness in

the result. The innovative ingredients contained in the products allow delicate, conditioning styling with a natural effect.
New technological discoveries store the shapes, define the
styling effects and exalt the brightness of hair. A new style for
hair styling to exalt beauty in a low voice, with glamour, class
and delicacy.

milk_shake argan is a line of products suitable for every

hair type, normal, dry, tired and dull, because it strengthens
and hydrates the hair. It nourishes the hair fibres and gives
shine and flexibility,besides combating split ends and drying.
A complete line that acts in every phase: > cleansing > conditioning > finishing.

volume solution
shampoo
volume shampoo
volume solution
conditioner
volume conditioner

ARGAN BODY WASH

argan body wash
ARGAN BODY OIL
argan velvety body oil

argan range

volume solution styling

volume styling

argan shampoo
Argan oil shampoo for all hair
types
argan deep treatment
deep treatment for all hair
types

eco-mist styler
volumizing ecological spray
texturizing paste
moulding paste

glistening argan oil

Argan oil treatment for all hair
types

sparkling glaze
definition gel
open air hairspray
soft and medium fixative spray
shaping foam
styling foam

liquid designer
styling and volumizing liquid
smoothing cream
smoothing cream
styling potion
styling elixir

life styling

volume solution
milk_shake < volume solution > gives tone and vitality to
fine and limp hair, deeply nourishing and thickening the hair
shaft, giving the hair major volume and luminosity.

A complete line dedicated to curly hairs care: > enhances the natural elasticity of curly hair > draws and defines,
making curls more separated > makes the hair silky
and shiny > has an anti-frizz action. 3 products to
cleanse, hydrate and define curly hair, giving it natural elasticity and softness. milk_shake curl passion:
> defines without making hair heavy > gives a natural look >
creates a healthy and elastic curl > makes styling easier.

BEAUTY MASK
hydrating and nourishing
hair mask
ABSOLUTE BRONZE
tan deepening gel

body care

sun&more

A line for cleansing and hydration of the skin, which combines

all the milk_shake brands quality with a new packaging and with new scents. Let yourself be caressed by sweetness and discover the pleasure of taking care of your body
with milk_shake body care, and choose among the available
fragrances: > the sweetness of milk > the energy of fruit > the richness of the Japanese cherry flower.

A complete line of products for the protection and the

hydration of hair and body, which offers: > protection
during sun exposure > nourishment > softness.
A moisturizing treatment for silky, shiny hair and healthy,
bright skin, even after a day out in the sun. With organic oils
and natural ingredients.

SENSUAL LOTION
after sun hydrating milk

ALL OVER SHAMPOO

hair & body moisturizing
shampoo
SUNSCREEN CREAM
body sunscreen emulsion
spf 15 medium protection

PLEASURE OIL
emollient soft oil
for hair & body

curl passion shampoo

Shampoo for curly hair
curl passion mask
Mask for curly hair
curl passion designer
Styling for curly hair

curl passion

cocoa butter hand cream

cocoa butter hand cream

acid color sealer

post-color acidifier

COLOR sealing shampoo

post-color shampoo

powerful protector
pre-color protective fluid

COLOR sealing
conditioner
post-color conditioner

pro color equalizer

pre-color equalizer

Instant remover
haircolour skin cleanser

conditioning hair
Lightening oil

delicate permanent creative

colour oil
permanent colour

conditioning
semi_permanent
colour

color juice

illuminate

color specifics

Ideal to revive the colour of natural and/or colour treated

hair, and to complete and add value to each colour service.
Available in 11 pre-mixed shades, it can be used to tone after
bleaching or to correct undesired hues. With maximum two
applications per week, it maintains the hair colors intensity,
brightness and brilliance. The color is longer lasting, thanks to
integrity 41, a patented antioxidant complex, which ensures
better color maintenance.

milk_shake illuminate is an ammonia free product which contains certified organic oils and fruit extracts. A new lightening
and tonalizing service with natural effect. It moisturizes your hair
in just one step and your hair appears bright and soft, with a
natural shade, like after a day under the sunlight. A lightening
oil and four tonalizing creams (golden, copper, violet, blue) to
neutralize, give a colder or a warmer shade, soften or illuminate
the color of lightened hair.

cond. direct colour

sunlight cream

The world of coloring evolves: with milk_shake color specifics you will have improved results and more comfortable color
services. 6 products from the milk_shake research to complete the color service. > to allow improved results throughout
the color services offered and to increase their durability > to
provide a more pleasurable professional color service > to have
no limits in coloring and to satisfy all customers requirements
> to evolve the color service and to characterize it as a unique
and professional service.

The coloring power of pigments and the wellbeing of

milk_shake: the ideal combination for healthy, beautiful and
colored hair. Direct color is an innovative and gentle cosmetic
coloring, which performs color services with excellent results.
It is totally ammonia and peroxide free, respects hair structure
without modifying it and is available in 11 mixable shades.

The new delicate lightening service of milk_shake for

blonde, brilliant and shiny hair. It is an innovative and delicate
lightening cream, extremely efficacious on hair lightening whilst
delicate on the hair structure, thanks to added natural oils.

Delicate and treating color without ammonia, it leaves hair shiny

and rich in color. It is ideal to brighten a natural base, to give
intense tones, to hide the first grey hair, to make existing coloring uniform, or to refresh it.

hair lightening cream

A new generation of permanent color is born, thanks to the

technology at the service of beauty. The new NanoBioGenius
technology, studied for a longer lasting, shine and conditioning,
grants highly creative coloring, which allows unlimited combinations for endless results.

toning cream for hair

An oil color without ammonia that, thanks to the 2o4 organic

complex, exalts incredible color and tone, leaving hair hydrated, soft and bright. It is a conditioning permanent color that
totally covers grey hair and makes the coloring treatment a
pleasant experience.

z.one color
the new attitude
conditioning
permanent colour

ligh [10] blue

tonalizing
conditioning
powder
bleach

ligh [10] color

lightening conditioning
coloring powder

z.one color the new attitude

conditioning permanent colour

conditioning
permanent colour

bleaching

A permanent conditioning color which perfectly covers grey hair

and maintains an incredible brightness and intense and vibrant
colors. z.one color the new attitude has been formulated with
new generation pigments to guarantee intense, uniform and
long lasting results, with rich and brilliant tones and a complete
grey coverage. Exclusive patented Integrity 41, found in all
products of the z.one color expressions family, guarantees
a better and longer lasting color hold, thanks to its strong
antioxidant action. z.one color the new attitude, thanks to
its minimum ammonia content and to its moderate pH, has a
pleasant fragrance and leaves hair shiny, vital, conditioned and
full in color.

A complete line of bleaching and combined oxidants, which

can reach the highest levels of lightening to satisfy every need.
dust free conditioning powder bleach: To reach
blue: To bleach
the highest goals on hair bleaching.
while reducing golden tones, leaving hair soft, combable
color : Lightening and color in one servand shiny.
ice for personalized effects on both natural and colored hair.
totalroots decolorize :The bleaching moisture-rich
coloring system to obtain the most difficult results in total hair
tone controller : 4 effective and delicate
bleaching.
jelly toners to obtain perfect results by controlling after-bleaching tones or on natural white hair.

ligh [10]
totalroots
decolorizE
the system
for total hair
bleaching

ligh [10] tone controller

tonalizer gel
for perfect blonds

ligh [10]
dust free
conditioning
powder bleach

re texturizing
system
All the answers to a long lasting wave, with maximum respect
to hair integrity.

Relaxss has an innovative thio free or derivative free formula

that guarantees perfect and safe results with maximum respect
for hair fiber. Relaxss is a delicate straightening system that
satisfies the needs of those clients who desire a straight effect
or simply want to eliminate the frizzy effect.

relaxss straightening
hair straightening & relaxing gel

un iconic
Versatile perm for vital
and full bodied hair
equal+
porosity equalizer
protein equalizer
stay up
leave-in conditioner

angels curl SINGLE-DOSE KIT

thio derivates and ammonia free
extra mild perm
sensi t ve perm 1/2
SINGLE-DOSE KIT
thio free mild perm
tri dimensional curl
alkaline perm

_IMPACT
_VISIBILITY
_DESIGN
_BRIGHTNESS
_LINEARITY
_TRANSPARENCY
_ELEGANCE
_MINIMALISM

luminous
poster holder

To give an image maximum visibility.

Versatile in its use: To be placed in the window or
inside the salon; lighting system which emphasizes
the double-face image. Size: b. 75 cm h. 205 cm
d. 10 cm

expo light

expo invisible

A light source, which illuminates your salon, emphasises the beauty of the products, creates interest leading to purchase. Versatile use: Single or modular
for the wall, to create a retail space inside the salon
for a double display, as a bright picture for the salon
window and as an inside display stand that can be
personalised with the salon logo.
Size: b. 78 cm h. 208 cm d. 41 cm

A tool to communicate with the customers, which

initiates interest in the products and strengthens retail
sales. Easy to place: The two-faced Plexiglas
displayer emphasises the presence of the product
thanks to its transparent lines. To be placed behind
the window or inside the salon, it can be used singularly or in a series of units as an item of furniture.
Size: b. 50 cm h. 200 cm. d. 40 cm

BSZ094

communication
To communicate in an efficacious way is the first step
towards success. Strengthen ones own image. Boost
reputation inside and outside the salon. Increase
professionalism. Offer a homogeneous and updated
image of the salon.
z.one conceptTM offers you all the tools that make the
image the ambassador of the salon, perfectly integrated
with any style.

LOGO
salone

luxury expo

A visual impact to display products, exactly as if

they were on a precious pedestal. Easy to place: A
piece of furniture with minimum encumbrance, but
maximum visibility. Thanks to its minimal design, it is
suitable for any z.one concept product line.
Size: . 46 cm h. 104 cm

LOGO
salone

LOGO
salone

fabric banner

visible, of great impact and quality, the z.one concept banners allow to match the salons name with
the image chosen among a wide selection available
for the hairdresser.
TM

collections & news

Tendencies, fashion, haircuts, colors, styling: this is the

world of z.one concept collections. Two releases every
year: autumn/winter and spring/summer, for a collection
of images that increases the hairdressers professionalism.
Communication is the essential step to boost ones own
reputation. News have always been the tool that allows a
wide spread of the brand and a very good feed-back, in
terms of salon attendance. Two releases every year, at the
same time as collections.

The work of a hairstylist evolves with the market and with fashion, and for this reason it is
vitally important to keep up with the times and to always be up-to-date.

Training is the secret

to your success.

z.one concept gives you the instruments to make your work

unique in the marketplace.
TM

/ seasonal and annual fashion updates

/ lecturing and technical practice
/ stylistic and technical vision
/ international meetings to discover global fashion.

Boun less advertising

innovative

commercial
salon
Cards, posters and everything you need to create the identity of a glam generation
salon.
web
A personalized web site with the pictures of your salon and your promotions,
to increase the attendance in the salon through web marketing operations and on-line
advertising. Every web site is connected to the instutional glam generation one, with the
advantage of sharing all its contents. The site allows an integrated communication through
materials to be distributed into the salon in order to offer a global image.

video
A personalized video on the internet containing the name of your salon, which
you can advertise locally through promotional cards.
MAGAZINE
The glam generation magazine is distributed by your salon and contains
the most important news about hair, fashion and advice about how to maintain your
color or recreate your hairstyling at home.

EDUCATION
4 steps of education:
/ hair fashion stylistic training: z.one concept
/ technical training: z.one concept seminars
/ managerial training in the salon
/ commercial styling: only for glam generation
TM

TM

seminars

art&concept > z-one creative team

EN 03/13
Z050MATM0276

PANZERI DIFFUSION S.r.l. _ VIA BRODOLINI, 30 _ 21046 Malnate (VA) _ ITALY

z.one concept official

info@z-oneconcept.com
www.z-oneconcept.com