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AURA CULTURE BOOK


AURA DATING ACADEMY
WINTER 2012

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AURA CULTURE BOOK 2014

AURA DATING ACADEMY


CORE VALUES FOR MEN

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DIGNITY
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1.
Give good feelings to others.
2.
Add value to others by our presence.
3.
Never play with the emotions of others, especially the more vulnerable.
4.
Respect the dignity of all human beings, regardless of race, religion, gender, age, or political
persuasion.
5.
Earn the respect of others; do not simply demand it.

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AUTHENTICITY
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6.
7.
8.
9.
10.

Become our best selves.


Be true to my edge wherever it may be.
Take constructive criticism like a man.
Be understanding and empathetic.
Compare my progress against my former self not against others; check my ego at the door.

11.
12.
13.
14.
15.

Have courage in facing fear; in the face of fear, step up.


Push beyond my comfort zone.
Persevere; adapt but never give up.
Speak up when wronged; do not harbour resentment
Have FUN!

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COURAGE
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At the end of this book, right after the members' entries, we've provided an explanation of these core
values.

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We've invited current members of Aura Dating Academy to write, in a couple pages each, what
the Aura experience means to them and to offer any advice they'd like to pass onto new members.
Except for correcting typos and grammatical errors, we've left everything unedited and published it all in
this book.
We update the Culture Book every season (roughly every three months), so remember to come
back next season to see the new entries.

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As always, we welcome your feedback. So feel free to write to us at: admin@auradating.com


Enjoy!
--From the team at Aura Dating Academy

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Name: Bernard L.

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Current Achievement Level: Ambassador

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What does the Aura experience mean to you?

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Aura has played a huge part in my life. For me, its a life-changing experience from how I dress, walk,
talk and most importantly, the way I think. It means a lot to me. Its making me into a better man.

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Lets talk about my image, which has improved a lot since I joined AURA. I used to be called a geek
or nerd by my friends who had no idea of the right haircut, how to dress or what personal care
products I should have. I was really confused about buying the right clothes for me before I joined Aura.
With the help of David and other Aura members, I have improved tremendously in my fashion sense.

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In the past, I had tried to lose weight but none of the attempts were really fruitful. Back in early June, I
went for Davids frequent 1-on-1, and I remember vividly that he gave me a lot of advice including
having a healthier body. I was a bit shocked at that time as David was kind of EXPLOSIVE while he
told me those things. It somehow planted a seed in me. After that day, I started to embark on the journey
to lose weight. Within 3 months, I lost about 10 kg.'s and Im still working towards my target of
becoming another BIG POPPA PIMP, hahaha (i.e., brother DESL, the champion bodybuilder).

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Ever since I joined Aura, I have done a lot of things which in the past, I would have thought was
impossible like making friends with beautiful female strangers on the streets, being comfortable in clubs,
talking to many strangers on any occasions, etc. AURA really helped me to push my edge and go beyond
my comfort zone. Im grateful for that.

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Other than that, my life has been so much more fulfilled with lots of learning. I appreciate the fact that
David has a scholarly background. He has recommended us lots of good books and resources. In his

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teachings, David quotes from different books and relates them to the Social Arts. Reading has been a
big part of my life and with recommended books by David, I have really enjoyed the process of selfdevelopment with his feedback and guidance.

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Overall, I am really thankful that I joined AURA. Its one of the best decisions I have made in my life.
The only thing I regret is I should have joined AURA earlier.

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What do you like about the Aura experience?

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There are sooo many things I like about the Aura experience.

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Firstly, I like the fact that it helps me to improve myself in any social situation from approaching,
making connections, transitioning from phase to phase, generating attraction, etc. Back in the day when
I was still a geek, what Im doing in social situations now was really impossible even to conceive of.
Now, I can say that Im comfortable going into any social situations even when I am alone.

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Other than that, I like how David is very knowledgeable and always gives his best in conducting classes,
giving advice in 1 on 1, replying to FRs, pushing us in RockStar Night and enhancing the contents of
AURA. Quoting Lt Walker, this guy is legit man. I can feel Davids dedication and enthusiasm in
helping all of us to becoming a better man. For me, he is more than a DATING COACH as he teaches us
about philosophy, psychology and other aspects of life.

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I also like the very friendly culture of AURA brothers. There are always some brothers who we can seek
help from when we are stuck or lost. We hang out together and become real life friends. I always
remember how a few AURA members give me advice and show up at clubs just for me. In the Forum,
you can see almost everyone contribute to the richness of the contents. You can get tips on life, free
ebooks, travel tips, insider advice on the club scene, etc. Nowadays, Ill visit the AURA FORUM at least

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once a day and http://auradating.com/forum.html is consistently my most visited website in my Mozilla


Firefox.

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What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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The Academy basically has 99.999% of what is required for us to achieve our goals in the SOCIAL
ARTS. My main advice to new Aurjandro is to make full use of all the resources in the Academy.

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First and foremost, please embark on the journey with an open mind and be non-judgemental of what
you learn in the Academy. Please let go of your ego while learning in the Academy. This will help a lot
in your learning.

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Please attend all the classes you can or listen to the recordings and then, do all the assignments you can.
If you attend classes, do ask questions, be vocal and participate as much as possible in the drills. All
these will help crystallise Davids teaching in your mind.

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Other than that, attend all the activities organized by the Academy, like the frequent 1-on-1's, Rock Star
Night, Overseas Trips, etc. Through all these activities, you will gain enormously useful experiences.
Humans learn through experiences, and they help us to grow. Quoting David in one of the class
recordings, F*CKING COME TO 1-ON-1 MAN!!! Prepare your questions and go to 1-on-1. Im sure
David will give his best to answer your questions. Even if you dont have any specific questions, its
also good to hang out with David at the 1-ON-1 as he will chat with you and then, find out your progress
followed by some invaluable advices.

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Always TAKE ACTIONS and do not be afraid to take risks. You may make mistakes but the main thing
is through mistakes, youll learn. Its important to get FEEDBACK from David and other mentors. One

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very efficient way to do this is to post your FRs in the AURA forum. Writing FRs not only allows us to
get feedback but also lets us REFLECT on what went well and what should have done better.

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Last but not least, I just want to quote from AURA103: How well you do in the social arts reflects
your mechanics and your attitude, not your innate ability. We all must be responsible for our learning.
Everything has been laid out for you in the Aura Academy but you have to TAKE ACTION. So, ARE
YOU READY, BRO?

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Name: Muhammad B.

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Current Achievement Level:
Mastery

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What does the Aura experience mean to you?

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Life-changing. The experience in the Academy not only makes me better with women but also with the
people around me such as my former managers and all.

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Back in the day, just approaching a person to ask for the time was hard for me. But now, Im able to tell
myself to go to a person I would like to know and make connections with him/her. I truly appreciate that
Im able to make more friends and connect with them.

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The fact that Im happier right now being able to achieve my goals and being happier about myself has
left me with no regrets in joining the academy.

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What do you like about the Aura experience?

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Getting pushed to the limits by David and the wing girls has got to be one of the best experiences to ever
get. Allowing myself to get my butt kicked by David in-field, in classes and on 1 on 1s each time AND
getting my butt kicked by the wing girls in drills have never failed to get me improvingand the
memories of it just bring a smile to my face because they are priceless.

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The experiences of getting pushed to the limits by myself and the people that I have dated and met in the
clubs/streets are really enjoyable and challenging. Looking back at how pathetic and funny I was on my
journey, it is really easy to conclude that it is indeed the journey and the process which is more
enjoyable than the destination and result.

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What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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Make use of every opportunity you can find or create to improve yourself. When the coaches ask for an
answer, try answering that question. When theyre asking who wants to do the drills on the stage, get up
there. Go for as many 1-1 coaching as possible with a list of questions, and listen well.

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Go for the Rockstar Nights and ask for feedback on your performance. And always, remember to write
your FRs so that you will be able to reflect on what you have done and how you can improve yourself.

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Always be humble and remember to take yourself like an empty glass of water. We all suck, thats why
were in the Academy in the first place. Accept criticisms well so that you can improve yourself.

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And very importantly dare to try out new things. I bet that there are many things that the coaches will
tell you to do that you will not feel 100% comfortable doing. Things such as physical touch and trying
out new styles of fashion might not get you comfortable at the first place but just do it.

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As time passes and you get used to trying them, you will find out yourself how much you have
improved.

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Name: Leonard L.

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Current Achievement Level: Acolyte

What does the Aura experience mean to you? What do you like about the Aura experience?

Liberating is the first word that comes to my mind. The first time I saw David live in the free seminar
and just stepping onstage to do a direct opener demonstration was stepping out of my very small comfort
zone then. How times have changed and there is so much more to look forward in the future.

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I still vividly remember my Admissions Congress experience. It was the first time I had approached that
many girls and I knew from then on I had made the right decision in trusting both myself and David to
help me make the changes in my life that I had so long been dreaming of.

Ive gone through many ups and downs throughout my 6 months in Aura thus far. Sometimes I have felt
that I was not progressing as I has envisaged and I felt really down and helpless.

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These were times when Aura Academy has helped me so much. From the teachings / scolding / pushing
by Dr. David to the backing by fellow academy members.

Notable high points were meeting incredible people along the journey (great mentors and friends such as
David, Jonathan, Lt.Walker, Kingpin) who pushed me really hard yet were always there to listen and
help me out with the challenges I was facing in this journey towards social freedom and becoming a
more attractive person.

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I also made so many new great friends who share the same passions and challenges as myself, and we
have had great times during our bromance sessions debriefing, reflecting and sharing with each other on
our lives, dreams and goals.

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Another turning point for me was the Bootcamp with David and Christian Hudson. Its funny/amazing
as I had a premonition in a dream that taking this Bootcamp was going to take me to the next level in
terms of social skills. I feel I benefitted tremendously from the teachings, mindset resets and overall infield practice immediate feedback I got from the Bootcamp.

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It was my first same night hook-up that weekend, and this broke many many mental barriers which I
previously had.

The experience for me is more then getting laid and girls. It is about a process of finding my true
identity, and I feel I am slowly but surely beginning/progressing to live the life that I always wanted to
and believed that I so rightfully deserved. (Man cant believe tears keep rolling down as I write this!!)

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Its about making amazing connections with people whom I have now gained the confidence to go out
and meet and make our lives better for one another.

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More importantly, it taught me to invest in myself and take the risks and actions to make my life better
and happier.

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There is no better satisfaction than that.

Discovering the world of women has been such an enlightening (although fearful at times) experience
for me.

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I loved everything in this Aura experience (from the pain to the ecstasy of joy). Ive learnt tons more
about myself as well as others than any other point in my life.

My sincere thanks and gratitude to everyone who has played their part in my journey.

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Thank you so much for the the tremendous life lessons in helping me make the changes I've wanted in
my life and also for being an inspiration for me to strive towards:)

What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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Live life as if today was your last and go beyond your edges as the benefits and joys are limitless and so
fulfilling!

Please go for 1-1s (these are GOLD!!)

Ive benefitted so much when I started to write FRs on a consistent basis and started implementing
Davids recommendations. Writing FRs has also made me evaluate and reflect on my interactions in a
more profound way and its like I go through them vividly all over again.

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Have a plan (e.g going to clubs on a biweekly basis and trying new things that
youve learnt).

Till the next time


Leonard

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Name: Ben A.

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Current Achievement Level: ACOLYTE

What does the Aura experience mean to you?

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The Aura experience is definitely one of the most valuable and memorable experiences of my life.
David, the Aurjandros and the mentors have taught me so many things about life. Making new friends
and meeting new people are some of the best experiences in Aura.

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Aura doesnt only teach you to be a social man, Aura teaches you to be a man who is full of passion,
goals and dreams. Aura also teaches you how to be an attractive alpha male. Being an alpha male is the
most important aspect of attraction. Learning to be an alpha male doesnt only teach you how to be good
with women, but how to be good with everybody. Aura have made me understand not only how women
think but how people think. You will never see life the same way after Aura.

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What do you like about the Aura experience?

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The Aura experience, I dont just like the Aura experience. I LOVE IT!

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The best part about the Aura experience is the people around you. The peer support group is the major
drive in my journey in Aura. It is definitely difficult for David alone to take care of every Aurjandro, so
the culture of taking care of each other is really the best thing about the Aura experience. Nowadays
when I go to clubs looking for fun and meeting new people, Aurjandro are the first in my guestlist. They
are always there through thick and thin. Everyone helps one another. The Ambassadors are really
respectable as they spend time with you and give you awesome advices. Nobody looks down on
anybody. We all learn from one another.

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The Aura experience teaches you to live life even more happily. Aurjandro teach one another how to go
into clubs for free (I have saved a lot of money out of this). Peer support has helped me a lot. I never felt
alone. If I ever feel very down or demotivated, Aurjandro jump in and boost me up, giving me a whole
lot of energy to keep going. The best part of the Aura Culture, is really Aurjandro helping one another
whole heartedly.

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The Aura experience have made me meet new people, recently, Christian Hudson. I am wanting to meet
more of these mentors who you will learn a lot from. Learning never ends in Aura. There is always new
things to learn, to revise. I have taken so much notes in Aura that taking notes in school have suddenly
become the norm for me (before Aura, I never take personal note of anything I learn in school ). The
Aura experience has definitely turned me into a better man.

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AURA CULTURE BOOK 2014

What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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The first thing you MUST do when you first enter Aura is to make friends with ALL the Aurjandro
(especially Ambassadors and above). Be a friendly guy and learn from everyone. Invite Aurjandros to
events, outings, coffee sessions, and Gym sessions (they are awesome). Learn and APPLY! Invite
Aurjandro to hangout sessions to meet new people and club with them. Its a really motivating factor as
you will feel sooo weird if you become an AFA among Aurjandro, and the environment drives you to be
a better social man. Making friends and getting to know Aurjandro are an absolute must!

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Next thing you should do is to download ALL the classes, take extensive notes and LEARN! Be serious
in learning and APPLY! Every time you get stuck, go for the one on ones (even if youre not stuck and
youre free, just go, you will always learn something new). ALWAYS and always be on the good side of
David. If he tells you to change something, YOU BETTER DO IT! Take criticism and bad experiences
as learning points (this is what changed me). After Aura, I didnt care about what others thought.
Everything I do, whether right or wrong, I took it as a learning experience. THROW YOUR EGO
ASIDE! Dont get emotional about mistakes you have done, just change and learn from it. David might
be very fierce and strict with you, TAKE IT LIKE A MAN!

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Davids Music (you should know what music is :P) is what drove me to handle my Approach Anxiety. I
progressed faster than some of my peers due to this, approaching is not a problem for me now.

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In short, make good friends and keep in contact with everyone you meet through Aura. Learn everything
and put your ego aside.

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JUST BRING IT!

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Name: Anton L.

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Current Level of
Achievement: Acolyte

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What does the Aura
experience mean to
you?

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Transformation.

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What do you like about the Aura experience?

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I like the fact that it's gotten me RESULTS. Before starting the Academy, I didn't know what I was doing
or how to attract a girl. Now I'm dating new girls every week. I have the power to walk up to a hot girl I
see at the bus stop or street and meet her. It's amazing.

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What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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Be open to change. Welcome criticism. David is not just a teacher. He's also a coach. Coaches aren't
always nice to their players. Sometimes they have to be harsh to get their point across. It's because he
sees more in you than you see in yourself.

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As David's said to me before, once we enter the Academy, we are no longer the customers. We are the
product. The beautiful women of the world are the real customers! And the Aura coaches (David, Lt.
Walker, Kingpin, Christian Hudson) are there to ensure that they produce the highest quality products.
It's like Apple making sure they don't produce any defective iPhones. They are quality control. Trust
them and do what they say. Try out their advice in the real world first before questioning it. Let them
make you the best you can be.

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Practice a lot. Aura gives you all the information you need to excel, but you need to go out there and
apply it, practice it. When David is there in person for coaching, don't just run away from him because
you're scared he'll push you outside your comfort zone. Ask him to watch you and give you feedback.

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We've signed up for a whole year. So take a long term perspective. Many want to see gradual
incremental progress. They want to see better results each week (like 5 numbers this week and then 7
numbers the next week) or else they get frustrated. But real growth is never that way. It happens in dips
and peaks. Although the dips can be tough and depressing, the highs just keep getting better and better.
It's when we step back and look at the longer term trajectory, that's when we're blown away by how
much we've developed over the weeks and months. And with all the value Aura is giving us, my only
regret is that I didn't sign up sooner.

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Name: Bo L.

Current Achievement Level: Acolyte

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What does the Aura experience mean to you?

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The Aura experience for me is about growth. It's about developing myself to a level in which I have
choice, and options in the important aspects of my life. It's about being honest with who I currently am
and growing that person to a level that is capable of the things that I have dreamed of. It's about being
with a group of people who are committed to their own personal growth, and who share the same desire
for holistic growth as people... that is, a level of greatness in all areas of life.

What do you like about the Aura experience?

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Aura is about progress. I know that the coaches are competent and knowledgeable, so this puts me at
ease in knowing that I have come to the right place. When first starting out one needs to know that those
they are learning from can be trusted, and it doesn't take long after going through the experience to
realize that indeed, Aura Academy is at the top of the game.

In knowing that those doing the teaching and the materials being presented are top notch, I can direct my
attention to the aspects that are my areas of responsibility.

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The Aura experience of having a group of people who know my desired outcomes, know how to assist
me in achieving my desired outcomes, and be so accessible makes this journey less time consuming and
more enjoyable.

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I know that my time won't be wasted because the community values action and progress, and with that,
David will be honest in his observations of my progress and field reports. The honesty and direct way in
which I am guided is extremely valuable, as it ensures that I am aware of the true causes that need to be

directly addressed.

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What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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KNOW what you want - Clearly define for yourself your vision of what it is you desire to achieve by
going through Aura.

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Accept 100% responsibility - Although the resources, guidance and group is there, you will not just
magically become successful through their work and association. The decision points, internal
dialogue, comprehensions, action and genuine learning and growth of you as a person are your own
responsibility, and no one can do this for you. Hope is not a strategy. This means that you will have to
directly do the work. "If the bus isn't coming, you had better start walking."

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Get Ready to Work - Make sure you are very clear of what is involved - scheduling your time to the
lessons, the training days, rock star nights, going out to try the materials, journal writing, writing field
reports. As stated above, YOU will be doing this.

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Commit - Make the decision that you will do what it takes to achieve what you've envisioned. This
might seem obvious, but when I first started on my journey, I was one of those guys who thought that I
would just pay the money to be a part of it all, and things will just magically happen for me. Not so.
Obviously I have to do something, too. Accept responsibility, know what you will have to be doing, and
commit to doing them.

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Utilize the community aspect of the Academy - Your fellow Aurjandro are going through or have gone
through what you are experiencing. Utilize their wisdom, but still acknowledge what
is solely your responsibility.

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Consistency/Persistence - Know that getting to where you envision yourself to be will come from
the accumulation of small successes, small changes in your perception one night, small adjustments in

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your behavior another night. It will not all come overnight, so stay consistent in the tiny adjustments and
changes and be persistent, and eventually the accumulation of all the tiny, sometimes seemingly
insignificant gains will add up to you waking up one day with two airline stewardesses, one on each side
of you in bed, and a big grin on your face. (Or whatever your version of success in this area looks like to
you.)

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Mindset is very important - Because success isn't going to happen overnight but through the
accumulation of tiny gains and success. You must hold strong in the face of what many might view of as
"failure".

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You will get rejected. You will make mistakes. You will have to face some of your fears. BUT, what's
been helping me as of late, is associating all of this, good and bad, with fun! The process can be and is
fun when you take on the right mindset.

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Name: George M.

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Current Level of Achievement:
Acolyte

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The Aura experience to me:

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Knowing oneself as we are now, what we want to be, and going about becoming that person.

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What I like about the Aura experience:

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The open, non - judging, and accepting nature of the mentors & peers. Aurjandro surround me with their
enthusiasm, determination, persistence, and their zest for improvement. An environment conducive for
developing into the ideal self of my choice inside the class room & beyond, in the aspect of "dating" &
beyond. An environment suitable for developing my life into the one I want it to be.

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Advice to the rookies:

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It isn't enough to get the concepts into your head. You will be taught a lot in Aura, but you need to know
which ones are relevant to you (varies as you progress). I'll just list a few "hacks" that you can use to
maximize your results with the minimal effort.

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1. 80/20 principle - 80% of the results come from 20% of input - the 20% varies from person to person...
identify your 20%

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2. Practice the lessons you learn.

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3. Report your practice for feedback - the best way to learn is to not only know what went wrong, but
also to know what went right. Feedback from the instructors on your reports allow you to customize
what is taught & make it your own.

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4. Last, but not the least - do not compare yourself with others. Each person comes in with their own
goals (which change as time goes by). Know yourself, and work on being the best you can be.

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This is just one point of view... I'm sure that you will also be proud to call yourself an Aurjandro!

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WELCOME!

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Carpe Diem!
-G

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Name: Sonny L.

Current Achievement Level: Ambassador

What does the Aura experience mean to you?

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It means a lot to me - especially so when you continually strive to better yourself day by day. You could
feel you are improving - just by looking at the mindsets that you've acquired, the interactions you have
with people, the way you carry yourself, etc. Just a few tweaks in my socially programmed mind was all
it took to unleash my potential. I still feel that I have not yet reached to the best of myself, but I am
certainly proud to say that I am a much more polished individual as compared to just a year ago.

What do you like about the Aura experience?

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I like the fact that we are united in our common goal to improve ourselves as better men; everyone is
encouraging and gives feedback to each other to improve each other as better individuals. All those
moments we spend together, bantering about and taking a piss at each other - I know this might sound
gay but I cherish those moments especially. It's really nice to see the guys you started off with, and the
ones soon after, are improving day by day. It is indeed satisfying that, though how indirectly I
contributed to their development, you can see them at end of just 6 months - they are much more
becoming a complete package.

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What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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Go all out to improve yourself. Balance is the key - between leading a normal active live and also setting
aside time for socializing.

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Name: Daniel T.

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Current Achievement Level: Acolyte

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Q. What does the Aura experience mean to you?

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A. It means making a commitment to take time to attend
evening classes (or at the very minimum, listen through
the recordings + page through those Powerpoint slides by
yourself) and, more importantly, to put in the time and
effort to change and remake yourself. It has been
challenging along the way - sleep deprivation over Rockstar and non-Rockstar nights (I've never been an
avid clubber), funny looks from family and relatives from the changes in my wardrobe and dressing, and
developing this inner voice nagging about tonality, body language and eye contact. (But if nagging is
required to improve, I'm all for it. Nag more! :))

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But all in all, Aura has been (and still is) an extremely edifying experience with many worthwhile
memories made and friendships forged.

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Q. What do you like about the Aura experience?

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A. I think what's distinctive about Aura is in the impact it has had on my life, most probably due to the
sheer duration & community built around it - it's not like those (expensive) seminars or bootcamps that
pump you full of info or feel-good emotions but in terms of impact, leaves much wanting. I also
appreciate the comraderie and esprit de corps from fellow Aurjandro, those experienced 'old-birds' (for
their invaluable insights + feedback), as well as the new joiners (by spurring me to live up to their
expectations). And of course, for providing a shoulder to commiserate on, or simply provide a good,
sorely-needed berating :).

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Q. What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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A. Be involved! Ask questions, participate, and of course, help others if you can. Esprit de corps + pay it
forward :)).

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Name: Thomas T.

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Current Achievement Level: Acolyte

AURA CULTURE BOOK 2014

What does the Aura experience mean to you?

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I'll be able to grow in terms of my inter-personal and intra-personal communication skills. The
experience has made me more socially active, and I'm on my way to achieve my goal as a more socially
attractive real man.

What do you like about the Aura experience?

Practical drills in class to practice my socializing skills with dating coaches to observe and
pinpoint my sticking points

1 on 1 private consultations that allow me to ask any questions regarding dating

Rock Star Nights at various clubs to practice in-field what I've learnt to apply in real-life
situations, thereby calibrating and improving my social skills and self-development with each
Rock Star Night practices

Most importantly, fellow Aurjandro whom I've met who are more experienced in the dating and
socializing dynamics and are willing to help me improve myself. More friendship bonds are
established as well.

Field report feedback from our dating coaches to pin-point our sticking points, thereby improving
with every social interaction.

Female dating coach present to give us a female perspective of the socializing and dating world
and to give us valuable fashion advice on how to look sexually attractive

What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

Go to classes often and don't be shy to take up the drill lessons

AURA CULTURE BOOK 2014

Socialize as much as possible with the members of the opposite gender to get used to talking to
ladies, if you've only been talking to guys for your past entire life

Be daring to ask a lady out for dates, even if your social skills currently aren't top notch, so as to
learn real life lessons from your mistakes.

Be as detailed as possible in writing your field reports, so that you can identify your sticking points
and handle them fast!

Don't be shy to ask questions, that's the most crucial advice!

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Name: Andrew M.

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Current Achievement Level: Acolyte

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Date: January 2012

What does the Aura experience mean to you?

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It means getting better in practical skills, mainly in the area of relationships so I do not end up a lonely
being.

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It is interesting in that I have learnt to be a more mature individual in terms of how my outlook on the
world has changed since joining the Academy, mainly thanks to David.

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It is also fun to get to know others and see how the more advanced members have progressed and I see
their level as something to aspire to.

AURA CULTURE BOOK 2014

It is a meaningful experience, that adds value in my life such that my quality of life improves as I learn
to be better socially.

What do you like about the Aura experience?

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I like that it takes a practical approach to life, in that what David teaches has been battle-tested and is not
just theory. I also like that I have learnt which areas to concentrate on, i.e., body language to a larger
extent than the verbal aspect of communication.

What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

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I would advise them to go to the 1 on 1 with David, to hang out with members more advanced than
themselves too.

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Also to prepare for the class by listening to previous recordings, and not only to rely on David to teach
but also ask other Aura members any questions they need clarifying regarding their sticking points. Also
take up yoga or a form of exercise that improves posture. As well, try doing extensive reading around
topics that David covers.

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Name: Anil Z.

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Current Achievement Level: Acolyte

AURA CULTURE BOOK 2014

What does the Aura experience mean to you?

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The experience to me means togetherness. Coming together for the same goal and helping each other
out. Leave no one behind.

What do you like about the Aura experience?

I like how it is a community where we are not judged on our personal background and the openness of
members to help each other out

What advice would you give new Aurjandro on how to make the most of their time in the
Academy?

Advice: Be realistic, if you hardly ever approached a girl before joining Aura don't think about getting
laid yet. Think of the steps you need to take and have taken to getting laid. It takes time and only when
you are being realistic, only then can you see your progress and not get frustrated. Also there's a good
reason why classes are once a week, so use the other 6 days to practice what you learn. Test the theories
taught and write reflections and FRs. You'll be wasting your time and David's if you come to him with
what if I say this or what if I did this. Come to him with I've said is this or I've done this and how can I
improve.

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Name: Ray T.

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Current Achievement Level: Apprentice

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AURA CULTURE BOOK 2014

What does the Aura experience mean to you?

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Life has been a fascinating adventure ever since I joined the Aura Academy. The second best thing about
Aura is the people - folks who share the same goals, whom I can swap stories with, and who are great
fun to hang out with. I've learnt loads just by watching and listening to some of the senior members too.

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What do you like about the Aura experience?

"Have fun, help others have fun, build connections" - you'll hear this a lot, and rightly so, because it's
TRUE. I've made this my philosophy for my social life.

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What advice would you give to new Aurjandro on how to make the most of their time in the
Academy?

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I'm one of the newest members, but one thing that has helped me and that I would therefore recommend
is - be serious about learning. I review the lecture notes and then practice what I've learnt. Later, I
analyze my actions and results, with help from the coaches. This cycle helps me to learn better.

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AURA CULTURE BOOK 2014

AURA DATING ACADEMY


CORE VALUES FOR MEN

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DIGNITY
6.

Give good feelings to others.

7.

Add value to others by our presence.

8.

Never play with the emotions of others, especially the more vulnerable.

9.

Respect the dignity of all human beings, regardless of race, religion, gender, age, or political

persuasion.
10.

Earn the respect of others; do not simply demand it.

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AUTHENTICITY
11.

Become our best selves.

12.

Be true to my edge wherever it may be.

13.

Take constructive criticism like a man.

14.

Be understanding and empathetic.

15.

Compare my progress against my former self not against others; check my ego at the door.

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COURAGE
16.

Have courage in facing fear; in the face of fear, step up.

17.

Push beyond my comfort zone.

18.

Persevere; adapt but never give up.

19.

Speak up when wronged; do not harbour resentment

20.

Have FUN!

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AURA CULTURE BOOK 2014

Dignity

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At your Admissions Congress, before you enter the Academy, your basic attitudes toward your fellow
human beings are already being tested. Through the activities you're asked to perform, we already begin
to nurture in you a mindset of giving value to others. Everyone can give value in its most basic, but
also most essential, formgood feelings.

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Why do we men want to date more beautiful women? Not just for sex. Not just for ego validation. At
bottom, it's because we think all that will make us FEEL betterhappiness, pleasure, contentment. What
we are really after as human beings are good feelings.

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No matter how much money you have, or how much social power you wield, or how good-looking you
arewhat women really want from you is, at the root of it, good feelings.

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Respecting the dignity of other human beings is to give them what they truly want and what makes life
worth living. And at the Academy, we emphasize that value from day one. Give good feelings to others
and add value to their livesnot just through money, career advice, or other resourcesbut at the very
least, through giving them happiness.

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When it comes to matters of the heart, delicate treatment is required. The more advanced skills taught in
the upper levels of the Academylike guns and other firearmshave the potential to be used for great
good as well as possible harm. Never playing with the emotions of others through deception or
manipulation, Aurjandro (Aura Dating Academy members) should live as transparently and honestly as
possible, especially when it comes to love and romance.

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As real men, Aurjandro (Aura Dating Academy members) respect the dignity of others, but do not go
around demanding respect from others. We don't go through life complaining that others don't give us
any respect, whether that be our bosses at work, our peers, or women we like.

AURA CULTURE BOOK 2014

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Instead, we assume that the respect of others is earned, and we live our lives in a way that commands
respect from others, and more importantly, allows us to have self-respect. Look yourself in the mirror
and be proud of who you are.

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Authenticity

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In line with being proud of ourselves, we know that no one is perfect, especially ourselves. We
continually strive to improve ourselves, to become our best selves, daily building on who we already
are, adding new dimensions to our personalities, acquiring new learning experiences, and improving our
lives and the lives of those with whom we come into contact. As long as you are on track and happy with
your progress, you can be content with your current state while still making progress toward your goals
day by day.

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Making progress is about finding the edge of our comfort zones, our current skill levels, or our present
knowledge or experience, and trying to go just a bit beyond that every day. We shouldn't go too far
beyond the edge too fast, or else we might stress ourselves unnecessarily. As David Deida advises, a
man should lean just slightly beyond the edge of fear and discomfort. Constantly. In everything he
does.

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In finding his true edge, a man needs to honestly admit his fears, resistance, and the edge of his current
skills, knowledge, and experience. No one is perfect. Everyone has his limits, his weaknesses. It is
harmful to himself and his peers for a man to lie to himself or others about his real limits. It is
dishonourable and un-masculine if a man were to pretend he is more capable than he knows he is, or
even if he were to stop short of his actual edge. As David Deida points out, The more a man is playing
his real edge, the more valuable he is as good company for other men, the more he can be trusted to be
authentic and fully present.

AURA CULTURE BOOK 2014

The primary reason why people are not true to their real edge is because of the egothe selfish and selfcentered desire to esteem oneself higher than others. Ultimately, this is rooted in insecurity. The ego
crops up whenever we compare ourselves to others. So we don't waste time comparing ourselves to
others. In the long run, such comparison is counter-productive as it will never lead to lasting happiness
or contentment nor will it lead to masterful achievement. Instead, we race against our former selves.
Am I better than I was before? is the question to ask.

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Courage

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We know that fear is one of our best allies in improving ourselves.
When we feel fear, we must act. In the face of fear, we must step up.

!
Very few men have the courage for this. But Aurjandro know fear. Fear
is their constant ally. We feel it almost constantly, but we feel it
differently from other men because we are no longer uncomfortable
with it. Rather, feeling the fear shows that you are at your edge. There
can be no courage without fear.

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Staying with the fear and staying at your edge are what allow real
transformation to happen. Fear of fear leads others to live a lesser life
than they're capable of. Instead, own your fear.

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A real man is honourable; he is not passive-aggressive. That is, if he is wronged, he decides whether
anything constructive can be done about it. He might wait for an opportune time to speak about it with
those he perceives as having wronged him. What he does not do is to hide his hostility behind false
friendliness and smiles only to backstab the man later.

AURA CULTURE BOOK 2014

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Above all, mastery is attained when this whole processgiving good feelings and value to others,
finding and leaning into one's edge, facing one's fears and stepping upall this brings to you great
happiness, fulfilment, and FUN!

###

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Aura Dating (Pte. Ltd.)
www.auradating.com
admin@auradating.com
ACRA #201026297W

!
To find out more information, go to http://www.auradating.com or write to

ADMIN@AURADATING.COM

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