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NORTH JERSEY
83
2014
JSTANDARD.COM
Federation
releases
community
survey results
Page 22
Cover Story
Survey says
What the federation study tells us about us
LARRY YUDELSON
ho are you?
Thats a question we
wonder about here at the
Jewish Standard: Who are
you, our reader?
And its a question the Jewish Federation
of Northern New Jersey wanted answered:
Who are you, the Jewishly involved resident of northern New Jersey?
s
a
c
i
n
i
t
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Cover Story
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Town: Ridgewood
Town: Hackensack
Synagogue: Unaffiliated
Affiliation: Reform
Affiliation: Conservative
Affiliation: Reform
Number of children: 2
Number of children: 3
Number of children: 1
yyss
m
aam
S
m
m
S
Extremely
attached
Not attached
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Cover Story
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Name: Ed Snyder
Town: Tenafly
Town: Tenafly
Synagogue: Kesher
Synagogue: Unaffiliated
Affiliation: Reform
Affiliation: Orthodox
Affiliation: Conservative
Number of children: 2
Number of children: 2
Number of children: 3
www.jstandard.com
Jewish standard nOVeMBer 21, 2014 25
Cover Story
JCC Fort Lee/Congregation Gesher Shalom CSI Scholar Fund Presents:
Joshua Nelson
IN CONCERT
www.jstandard.com
26 Jewish Standard NOVEMBER 21, 2014
Cover Story
90 percent said they viewed the school favorably. Three
attached to Israel, as against 68 percent overall, and 26
One finding Mr. Shames highlighted was the correlaother long-standing day schools the Solomon Schechter
tion between a respondents high income and his or her
percent said they were not at all attached, as against
Day School in New Milford, the Yavneh Academy in Parafeeling included in the community. A household income
only 6 percent overall.
mus, and the Moriah School in Englewood also had high
of $200,000 or more allows people to feel theyre more
The bulk of the survey respondents 81 percent
favorability and high recognition. In fact, they were better
engaged, he said.
live in Bergen County. Eleven percent are from Passaic
recognized than the Jewish federation itself, which was recNearly a quarter of respondents didnt answer the quesCounty. Seven percent are from Hudson County: 2 percent from the northern part of the county, including
tion on income. Of those who did, 30 percent reported
ognized by 77 percent of respondents.
North Bergen, and 5 percent from the southern part,
an income of more than $200,000; a further 15 percent
The discrepancy possibly reflects the federations having
including Hoboken. That division reflects two separate
reported income between $150,000 and $200,000.
changed the name of the agency three or four times, Mr.
Jewish communities in the county. In the north, the
According to the U.S. Census Bureau, Bergen Countys
Shames said. What would UJA have scored?
average age of the respondent is 63, far older than the
median income is $79,272, ranking it 39th in the country.
Of those who were familiar with federation, 83 percent
overall average of 51. But in the Hoboken community,
One key set of questions for federation concerned how
rated it as excellent or good.
the average age is only 39.
the community viewed its institutions. Have you heard of
But Mr. Shames doesnt want to look at the federations
The denomination figures for southern Hudson
various agencies, community centers, federation programs,
glass as being four-fifths full and be satisfied. For me,
reflected the strong influence of the United Synagogue
and schools, it asked. And if you have heard, what do you
theres a lot of room for growth, he said.
of Hoboken, which is Conservative: 62 percent identithink of them?
That potential growth can be seen in the gap between
fied as Conservative, versus 21 percent as Reform and
The survey showed that people generally were familiar
respondents who say they donate to their synagogue 72
only 2 percent as Orthodox. But answers to a differwith those institutions.
percent and those who give to federation 45 percent.
ent question highlight the impact of Hobokens new
The Frisch School in Paramus was the most recognized
Jews who are affiliated who dont give to Federation are
Lubavitch congregation: 28 percent of south Hudson
institution 92 percent of respondents said they were someour best market, Mr. Shames said. Our growth opportuwhat or very familiar with it. Of those who were familiar,
nity is from the marginally affiliated, and the affiliated who
respondents said they belong to or support Chabad,
and 70 percent said they belong to or support a synagogue. (The survey question differentiated between
support of a synagogue, shul or temple and Chabad;
the division was because synagogues charge dues
while Chabads services are provided free.)
That 70 percent is the same as the whole surveys
response for synagogue support. The total for Chabad
OR
association is 17 percent. (Five percent said that they
ORNOVEMBER 16 THRU WED., NOVEMBER 26 , 2014
MORE OFF
SUN.,
belong to a chavurah, which was a third option.)
MORE OFF
TOP APPLIANCE buy one, get one
SUN., NOV. 9TH THRU SUN., NOV. 16TH, 2014
Respondents who are unaffiliated with
a synagogue, DOORBUSTERS
BRAND DOORBUSTERS
KENMORE
SAVE $200
Chabad, or chavurah ranked key questions of Jewish
SAVE $740
SAVE $1200
OFF*
$
99
50%
identity less intensely than others. Sixty one percent$
on drawer liners
SALE
109999 SAVE $30 $169999
with purchase of these
OFF
S A V I334-pc.
N G S C E L E B R AT I O N
tool storage chests
Craftsman
Samsung
of this group strongly agreed that being Jewish isKenmore
$
99
*Of equal or lesser value.
mechanic's tool set
28-cu ft
28-cu. ft.
SALE, EA.french
See store for offer details.
00947334
french door
door
WHIRLPOOL ,
Eighteen percent of respondents said they belonged
UP
MAYTAG , GE ,
FREE
UP
MONTHS
SPECIAL
TO
1
TO
to one of three local Jewish community centers, and 27
SAMSUNG & OTHER
EXTRA
OFF
FINANCING
DELIVERY
OFF
OFF
ON ALL APPLIANCES OVER $499
ALL APPLIANCES
ON APPLIANCES OVER $499 WITH
YOUR SEARSTOP
CARD APPLIANCE BRANDS
percent said they belong to or support the local chapWITH A QUALIFYING
SEARS
CARD
WITH
YOUR
SEARS
CARD
In participating
stores.
Local
curbside
delivery.
Additional
feesExclusions
may apply. See
store for
details.
(1) Advertised
savings
are valid in-store only and range
from
5%-30%.
(2) Advertised
savings are valid
in-store only
and
range
from
5%-10%.
(1,2,3)
apply.
See
below for details. Offers good thru 11/26/14.
(4) See below for offer details and Important Special Financing/Deferred Interest Details. Offer good thru 11/26/14. On all appliances: Colors, connectors, ice maker hook-up and installation extra. Total capacity.
ter of a Jewish social or political organization.
TH
TH
89
24
SAVE $540
449
479 Kenmore
99
EA.
44%
refrigerator
04660412
Reg. 589.99
Kenmore
TRADE UP
TO ENERGY STAR
FOR ONLY $50 MORE**
(02622102, 349.99)
SAVE $15
14
SAVE $5
499
99
4.3FrigidaireOFF
Gallery
26-cu. ft.
cubic feet
capacity electric
dryer 02665132
Gas dryer priced higher.
$
26%
49999
EA.
24MONTHS
19
SALE
Kenmore
3.9 cu. ft.
379
99
Craftsman MACH
100-pc. drilling and
series 17 pc. 1/4-in.
ON ALL APPLIANCES OVER $499 WITH
A QUALIFYING
SEARS CARD
driving accessory
T-handle
driver
kit 00931639
00948025
99
19EXTRA
SALE
5%
44%
OFF
capacity electric
dryer 02681122
SAVE $50
$
OFF
4999
SALE
3
GearWrench
ALL APPLIANCES
20-pc. ratcheting
Craftsman
EA.
Kenmore
7.0 cu. ft.
SAVE $20
99
49999
OFF
Additional discounts
and offers do not apply.
SAVE $20
45%
OFF
Kenmore
3.9 cu. ft. front load
TOOL DEALS
ON THE PAIR
%
44
OFF
THE
$PAIR
washer 02641122
Reg. 899.99 ea.
side-by-side
refrigerator
with LED lighting
04634713/
FGHS2655PF
Reg. 1499.99
Kenmore
7.0 cu. ft.
OFF
40
399
SAVE $800
ON THE PAIR
1097
37%
high efficiency
washer 02625132
Reg. 719.99 ea.
SAVE $800
SAVE $402
SPECIAL FINANCING
SALE
Craftsman
SALE
EA.
OFF
electric dryer
02661402 Gas
dryer priced higher.
Additional discounts
and offers do not apply.
10%
ALL KENMORE
4
ON THE PAIR
Kenmore
249
SAVE $480
299
5%
30% APPLIANCES
50%
199
10
SEARS
CARD
wrench
set Standard
FREE
DELIVERY
ON APPLIANCES OVER $499
WITH YOUR SEARS CARD
DONATE
$5 toiceMake-A-Wish
(1,4) Exclusions apply. See below for details. Offers good thru 11/16/14. (5) See below for offer details and Important Special Financing/Deferred Interest Details. Offer good thru 11/16/14. Total capacity. On all appliances:
Colors, connectors,
maker hook-up and
installation extra. *Among leading freestanding electrical ranges using industry accepted tests with 9" single element, stock pot and 13 lbs. of water. **Based on U.S. Environmental Protection Agencys Energy Star program. Average
295 cycles
per year.
andhousehold
shopwashes
BLACK
FRIDAY
WISHWednesday
SALE PRICES GOOD NOVEMBER 9 THRU NOVEMBER 16, 2014 THIS ADVERTISEMENT INCLUDES ITEMS AT SALE PRICES AS WELL AS ITEMS AT OUR EVERYDAY COMPETITIVE
PRICES.
Between November
2-December 31, 2014, Sears Hometown & Outlet Stores will donate 100% of customer donations to
with
a minimum
Sears Appliance & Hardware Stores may be independently operated by authorized franchisees of Sears Home Appliance Showroom, LLC. The SEARS mark is a service Make-A-Wish,
mark of Sears
Brands,
LLC. guarantee of $150,000 from all in-store holiday promotions. For more information, visit wish.org.
Stores
will be
accepting
$1,
$5 orfrom
$10the
towards
Make-A-Wish
SM
required. With credit approval, for qualifying purchases made on a Sears
card November
(Sears Commercial
One
accounts
excluded)
Sears
Home
Improvement
valid on donations
installed sales
Between
2-December
31, 2014,
Sears
Hometown
& Outlet
Stores
will donateAccount
100% of customer
to only. Offer is only valid for consumer accounts in good standing; is subject to change
without notice; see store for details. May not be combined with any Make-A-Wish,
other promotional
Searsguarantee
cards: Asofof$150,000
8/4/2014,
APR
for purchases:
VARIABLE 7.24%-27.24%
or NON-VARIABLE
with aoffer.
minimum
from
all in-store
holiday promotions.
For more information,
visit wish.org. 14.00%-29.99%. MINIMUM INTEREST CHARGE: UP TO $2. See card agreement
for details, including the APRs and fees applicable to you. Sears cards are issued by Citibank, N.A. APPLIANCE OFFER: (1) Advertised savings are valid in-store only and range from 5%-30%. (2) Advertised savings are valid in-store only and range from 5%-10%.
to your account
the
purchase date if
the purchase balance is not paid in full within the promotional period or if you make a late payment. Minimum
paymentsrequired. With
IMPORTANT SPECIAL FINANCING/DEFERRED INTEREST DETAILS
(whenBosch
offered):
Interest will
be charged
from
(1,2,3)
, Whirlpool
,
KitchenAid
,
Maytag
,
Amana
,
LG
and
Samsung
appliances
limited
to
10%
off.
Offers
exclude
Hot
Buys,
Super
Hot
Buys,
Special
Purchases,
Jenn-Air
, Dacor, GE , GE Profile, GE Caf, air conditioners, water heaters, water softeners,
SM
credit approval, for qualifying purchases made on a Sears card dehumidifiers,
(Sears Commercial
One accounts
excluded)
Sears
Home
Improvement
Account
valid on(3)
installed
only. Offer with
is only
validSears
for consumer
accountsExcludes
in good standing;
is subject toOne
change
withoutand
notice;
seeStores.
store Sears Home Improvement AccountSM applies on installed
closeouts
and Everyday
Great
Price
items.
Offers good
thru 11/26/14.
Cannotsales
be combined
other
card discounts.
Sears Commercial
accounts
Outlet
for details. May not be combined with any other promotional offer.
Sears cards:
As of
APR for
purchases: VARIABLE
NON-VARIABLE
14.00%-29.99%.
MINIMUM
INTEREST
CHARGE:
$2. See Special
card agreement
for details, including
the APRsExcludes
and fees Outlet Stores. Offer good thru 11/26/14.
merchandise
only.
(4)8/4/2014,
Offer applies
to appliances
over $499 7.24%-27.24%
after discountsorand
coupons when
you use a qualifying
Sears
card. See
above UP
for TO
Important
Financing/Deferred
Interest Details.
applicable to you. Sears cards are issued by Citibank, N.A. APPLIANCE OFFER: (1,4) Bosch, Whirlpool, KitchenAid, Maytag, Amana, LG and Samsung appliances limited to 10% off. Offers exclude Hot Buys, Super Hot Buys, Special Purchases, Jenn-Air, Dacor, GE, GE Profile, GE
Caf, air conditioners, water heaters, water softeners, dehumidifiers, closeouts and Everyday Great Price items. Offers good thru 11/16/14. (4) Cannot be combined with other Sears card discounts. Excludes Sears Commercial One accounts and Outlet Stores. Sears Home Improvement
AccountSM applies on installed merchandise only. (5) Offer applies to appliances over $499 after discounts and coupons when you use a qualifying Sears card. See above for Important Special Financing/Deferred Interest Details. Excludes Outlet Stores. Offer good thru 11/16/14.
Bergenfield
Bergenfield
450 South
Washington Ave
450 SouthNew
Washington
Ave
Bergenfield,
Jersey 07621
Bergenfield,
New Jersey 07621
201-244-9160
201-244-9160
OPEN EVERY SUNDAY FROM 9:00A TO 6:00P
IT'S TIME
FOR YOUR SNOW
THROWER
WE HAVE IT!!
Cover Story
arent affiliated with us.
Going forward, the survey and in particular its
questions and answers about philanthropic priorities
will shape how the federation presents itself.
The alignment of what people are really interested
in reaffirms for me that the federation has a very real
role to play, Mr. Shames said.
The top three priorities are ensuring a vibrant
Jewish future, a safe and secure Israel, and fighting anti-Semitism. Theres a clear message in that.
These things wholly play into what the federation is.
It gives us an opportunity to galvanize the community differently.
Will such shifts help the federation? Mr. Shames
said he wants it to start putting aside money so it can
conduct a similar survey in five or seven years. (This
survey was funded by special grants from the Russell
Berrie Foundation and the Henry and Marilyn Taub
Foundation. And Mr. Shames singled out Norman
Seiden for pushing the federation to make the study.)
But enough about them.
Heres one more thing about you:
Unless youre reading this article on our website,
youre part of the 73 percent of survey respondents
who get news from print newspapers. And youre part
of the 69 percent of those people or half of everyone
who reads the Jewish Standard.
Now you know.
Chanukah Greetings
December 12th
Wish your family, friends, Jewish Standard readers,
and business associates a Happy Chanukah
with an ad in this issue.
upcoming aT
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december 6, 2014
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saT u r day,
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JCC on the Palisades Taub campus | 411 e clinTon ave, Tenafly, nj 07670 | 201.569.7900 | jccotp.org
Jewish Standard NOVEMBER 21, 2014 29