Blood Donation System

@SajjadHusain

Demand of Blood

1 in 7
People that enter the
Hospital need blood

Every 2 Seconds
Someone needs blood donated to them

=
About 3 gallons of blood supports the entire nations
blood demand for only 1 minute

Donating 1 Pint of blood saves on average three lives

Donating 1 Pint of blood every month saves on average 36 lives a year!

Supply & Demand

50
Supply

37.5
Shortage
25

Demand

12.5

10

20

30

Supply 3%
Demand 6%

40

50

The US blood supply has dropped

to its lowest level in 15 years

The American Red Cross has

only 1 day reserve rather than
the 3-5 days reserve needed

Understanding Current Blood Donors

Gender Breakdown of Current Donors

Title

Female
30%
Male
70%

*WHO

Age Breakdown of Current Donors

Title

18-25
27%

26+
73%

*WHO

How can we leverage technology to

increase the national blood supply and save lives?

Smartphones

50.4%
For the first time in US history, majority of
mobile subscribers own smartphones

51%
For the first time in Chinas history, majority
of mobile subscribers own smartphones

520%
Nigeria is expected to hit 25M smartphone
users by 2016 (2012 4M)

66%
Two thirds of new mobile buyers opt for
smartphones

Age Breakdown of Current Donors

Title

18-25
27%

26+
73%

*WHO

Smartphone Penetration by Age

70%

66%
62%
58%

53%
45%

35%

33%

22%

18%

0%

Age 18-24

Age 25-34

Age 35-44

Age 45-54

Age 55-64

Age 65+
*Nielsen

Number of Smart Phone Users in the US

200,000,000

150,000,000

100,000,000

50,000,000

0
2010

2011

2012

2013

2014

2015

2016
*Nielsen Estimates

Mobile penetration into the World market

is only going to increase

How can we use smartphones to increase

the worlds blood supply?

Smart Mobile Application

American
Red Cross

Smartphone location services

(or manual entry if disabled)

User Bio-data
(Name, Birth Date, Gender, Blood Type,
Screening Questionnaires)

Smart Scheduling
(based on user & collection centers opening)

=
American
Red Cross

When an emergency strikes, the app can send out an alert based on users
location and bio data to schedule a blood donation

Example

American
Red Cross

Maximize Reach

American
Red Cross

Benefits

Reach thousands immediately with critical information

Send geographically targeted notifications

Uses many platforms

Saves millions of dollars

Save lives one drop at a time

Thank You.

@SajjadHusain