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Table of Contents
Welcome To 7 Days To Success! ..................................................................................... 4
Day One: Improve Your Health ....................................................................................... 8
Day Two: How To Persuade A Crowd ............................................................................ 12
Day Three: How To Sell To Anybody ............................................................................. 15
Day Three: How To Sell To Anybody ............................................................................. 15
Day Four: Gain Self Confidence...................................................................................... 19
Day Four: Gain Self Confidence...................................................................................... 19
Day Five: Create Fantastic Relationships ...................................................................... 21
Day Six: Manage Your Time Effectively .........................................................................23
Day Seven: Step Up To Success .................................................................................... 26
Its Your Future .............................................................................................................. 29
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To start your journey of discovery about Neuro Linguistic Programming (NLP) there
are a basic series of presuppositions which will be useful for you to learn. By
studying the basic foundational principles you will begin what will hopefully be a life
long journey of self discovery and improvement.
The first principle and perhaps the most important are: The map is not the territory.
This statement originated with a Polish count by the name of Korzybsk back in 1933.
When you experience the world via your senses you make an internal map of this in
your brain. Because this map is shaped by your own experiences this internal map
will never be the same as anyone elses. For example if Im viewing a chess match
my internal map will be much different to the one bobby Fischer forms if he
watches exactly the same match. We are seeing exactly the same things but his
breadth of knowledge, understanding of the game and personal experience will
mean that his map will probably be nothing like mine.
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imagine instead that you were born into this environment, and had never lived
anywhere else. To you it would seem normal. You would probably not even notice
that there was so much lack or if you did you would just accept it as being a regular
part of life. If you want to communicate with someone it becomes much easier if
you understand their internal map. People respond to the world according to their
internal map. While their behaviour may seem strange to you, it may seem
completely irrational. It is based on their internal map.
Another presupposition you will want to take on board is that there is no failure
only feedback. Many people allow themselves to get weighed down with what they
perceive as past failures. But this is really only feedback. For example it is fact that
most successful business people fail in a business venture before finally succeeding.
What separates the successful business person from the unsuccessful one it to be
able to take a business failure as merely feedback as a strategy this does not work in
this context. By taking this information on board they are able to formulate a more
successful strategy
One of the most empowering principles that NLP offers is that Individuals have all
the resources they need to achieve their desired outcomes. By this it means that
while you may not currently have the internal resources that you need to achieve
your outcome. You do currently posses the internal resources to find the internal
and external resources you will require to achieve your outcome.
Next you should understand that every behaviour have a positive intent. Even if the
behaviour is non-productive, it still has a positive intent behind it. This positive
intent is called secondary gain. Take for example, a gang member who commits a
drive by shooting. This would seem to have no positive intent. But there is
secondary gain in that he will gain acclaim and recognition amongst his peer. By
identifying the persons positive intent we can find more productive or beneficial
ways of satisfying that intention.
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Seven Days to NLP Success will look at how you can use NLP to improve your
health. The core principle behind this is the mind and body are interlinked and affect
each other. This is really a pretty simple idea. A healthy mind and body work
together and treat each other.
Finally you will also learn later in the book how to use NLP to improve yourself and
your social position in life. NLP offers a great tool to speed up your success with the
principle Modelling successful performance leads to excellence. If you want to be
great in a particular field and you have you can model someone else who is
successful in that field and achieve the same outcomes they have.
NLP can assist you in all areas of your life. In particular it can help you to
NLP has been described as the study of human excellence and I think that this is a
pretty fitting description. NLP has its origins in the 1970s when a group of
psychologists began to study successful people to see what it was about their
behaviour that lead to their success. The psychologists in this group were John
Grinder a linguist, Gregory Bateson an anthropologist and Richard Bandler a
psychologists. Between them they were the fathers of the discipline we know as
Neurolinguist Programming or NLP for short.
NLP is not a static science however and has evolved significantly since then. We
know have a much better understanding of human behaviour and thought
processes and this has been incorporated into NLP. One of the important things to
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In Seven Days to NLP Success I have provided you with seven different areas of your
life that you can use NLP to improve. Before beginning to use NLP it is important
that you set out your intention. Your intentions are the outcome that you want to
achieve. Without a clear idea of where we are going it is unlikely that you will reach
your desired destination. If you want to go to the grocery store then before you
leave your house its a good idea to know where it is or at least that you want to
actually visit the grocery store. If you just leave your house and start wandering
around you might reach the grocery store but it is not likely.
So the first question you need to answer is what area of your life is that you would
like to improve? Would you like to be a more effective public speaker? Would you
like to lose weight? Would you like to make money or increase your sales?
The key is to knowing your outcome. NLP has the tools to get you there but you
must know what it is that you want to use it for. Some of you may wish to improve
in all seven areas of your life covered in this book. That is perfectly acceptable
provided that you set this intention from the start.
If this is your first introduction to the world of NLP then you are in for a special
treat. Understanding that there are actual tools that you can use to change any
aspect of your life can be incredibly liberating. Remember the tools are there for
you to use but it is up to you to put them to work.
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Many health problems have their root cause in one thing: stress. NLP recognises
that there is a mind / body connection which means that the two are inextricably
linked. Unfortunately these days people are more stressed out than ever before.
Thanks to modern communications and the internet we are accessible at all times
and the expectations placed on us can feel insurmountable. We also seem to have
an ever increasing amount of responsibilities to deal with and only a fixed amount
of hours in the day to get things done. Chronic fatigue and stress can have serious
effects on your health. Fatigue can weaken your bodys immunity system and leave
you susceptible to disease and illness.
NLP provides a variety of tools to help you reduce or remove stress and any fears
you may have of becoming ill. Y use NLP to condition a new set of healthier
behaviours to overcome any unhealthy patterns you may have had in the past. Here
is an exercise you can use next time that you are feeling stressed. You can do this
exercise standing, lying down or sitting in a comfortable chair.
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Step One:
First start to relax your muscles. While you are doing this smile, even if you dont
feel like smiling, just smile. Hold the smile for at least twenty seconds. It is
important to remember that your physiology is connected to your internal mood. By
mimicking a happy unstressed physical state we can help put ourselves into that
state.
Step Two:
Now imagine a place where you feel happy, or perhaps a place you have felt happy
in the past. Possibly it will be somewhere that you vacation. Or maybe it is the
favourite room of your house. Remember that place vividly now in your mind. See
the colors of that place. If you are at the beach, hear the sound of the water gently
lapping on the beach. Try and picture this place as vividly as possible.
Step Three:
Next you will concentrate on your breathing. Take a deep breath, bring the air all
the way down, and then hold for a count of five seconds. One of the best ways to
release tension is to concentrate on your breathing.
Step Four:
Now say the words I feel incredibly relaxed and I feel fantastic Keep thinking
about the place that makes you happy.
Step Five:
Now breathe out and let the stress flow from your body. While you do this tap a
certain part of your body. This could be your hip for example. Each time you repeat
this process tap the same body part. This technique is known as anchoring. Now
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whenever you are feeling stressed. Just simply tap your hip and you will be returned
to the relaxed state that you feel now.
Step Six:
Repeat the process above for about five repetitions or until you are no longer
feeling stressed. Neuro Linguistic Programming is really about creating new
patterns, and you can achieve this through repetition.
One of the key tenets of NLP is that we have the ability to choose between our
internal states. While we have no control over what happens to us in the external
world. For example you cannot help being hit by another car. You can choose the
mental state that is associated with that external event. If you want to live a life
that is less stressed and is healthier then you need to learn how to deal with your
stressors. Much of the stress that we experience is essentially self generated. We
tell ourselves that we are unable to cope with a particular situation, or we are
unable to achieve a certain target. More often than not we are the reason for our
increased level of stresses. You are in a sense hypnotising yourself into a stressful
state. While this may sound overwhelmingly negative it is important to understand
that is in fact quite empowering. You have complete control over your own mental
states and you can decide how you feel.
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You will find that you can create a sense of appreciation where you are grateful for
the things that you have and the opportunities that are available to you. You will
also be able to find greater pleasure in the more simple aspects of your day to day
life. Overall by combining NLP with the power of hypnosis you can live a healthier
and more fulfilling life.
If you are suffering from high stress levels the best treatment is often hypnotherapy
combined with the principles of NLP. When you are in hypnotic trance you will be
able to be treated with regression or recall strategies. These can help to identify and
treat subconscious and pervasive reasons for your stress. The principles of
hypnotherapy are derived from Milton Erikson. Ericksons teachings are some of the
foundational principles of NLP. He was an American Psychiatrist why was known for
his ability to cure psychological and behavioural problems using unconventional
psychotherapy techniques. This is now known as Erickson Hypnosis.
Remember that the overall health of your body is inextricably linked to the way that
you think. By using NLP techniques such as hypnosis, reframing and anchoring it is
possible to install a new set of more positive mental frames. This will allow you to
live a healthier and stress free life.
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While
being
an
effective
impact
that
you
can
have.
of
speaking
in
public.
It
Probably the first thing I would say about public speaking is that, like most things it
comes down to practice. If you look at the effective public speakers they usually
have one thing in common and that is that they speak a lot. If you want to be a
better public speaker you really just need to start making more speeches. Very few
people start out as great speakers, but almost anyone can become one if they are
willing to practice.
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One of the principles that NLP teaches is to start with the outcome in mind. This is
also true of public speaking. Thinking about what the purpose of your speech is.
What do you want your audience to take away from the speech? How do you want
them to respond at the speech? What is the message that you are trying to get
across?
Before you give your speech you will want to put yourself in the correct state. This is
where Anchors can be very useful. Think about the way you want to come across on
stage. For some speeches a more humorous approach will be best. At others you
will want to be more serious and dignified. Think about the state that most matches
your speech. In order to put yourself in this state before you go onstage to speak
you will need to think about a time in your past when you were in that state.
Think carefully about that time, visualising it carefully, hold your body now as you
did then, and think about your breathing, how did you breathe? If you want to
appear confident and energetic, were you standing up right? How you were head
tilted? Visualise exactly what it was like to be in this state. If you havent been in that
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state, look at someone else, on TV who is in the state you want to be, and then
replicate that state.
Now you want to be able to recall that state just before you need it. In order to do
this you will want to drop an anchor. When you are in the peak of the state, do
something with your hands. Squeeze them into a fist. Or make a ring with the
thumb and first finger. Now relax. See if you can recall the state by doing the same
hand motion. See if it puts you back in that state. If not repeat the exercise until it is
firmly imbedded. Remember with speaking as in all things practice makes perfect.
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The NLP practitioner has a certain approach when it comes to making sales. In
essence the approach is about building a relationship first and then making a sale.
You should ask yourself, what is more profitable? Making one sale through hard
selling techniques, burning your client out, and never selling to that person again,
Or is a better approach to develop a relationship with that person. Finding out what
they want and what their problems are, and then providing a solution to their
problems. By building a relationship with your client you will be able to sell them
your product and service multiple times. Overall developing relationships and
addressing the actual needs of your customers is both more profitable and straight
out less work.
The techniques that NLP can teach you will help you to instantly create rapport with
the person that you are talking to. We buy things from people that we like or that
we feel are like us. As a salesperson you will often encounter people who are quite
different to you. The fact is that not everybody thinks the same way you do. You
dont even have to like the person you are talking with to create rapport if you use
NLP. You also may only have a very small window to sell something to that client.
This is where being able to create rapport quickly is so important for sales. Once you
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are in rapport with someone, then you will have the opportunity to cultivate a
relationship with them. But the first step to sales is always to create rapport.
One of the best ways to match and mirror someone is to first mirror their body
language without being obvious about this. If the other person notices you
mimicking them, then rapport will definitely be broken. You can push this further
than you might imagine. People dont think much about their own body language.
So if you observe them, and then start to subtly copy them it is very unlikely that the
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other person will notice. Remember the matching and mirroring technique always
begins with observation.
Once you have started to mirror their physical behaviour. Notice the tone of voice
and speed that they speak. This is very important because if you are a person who
talks very loudly and your customer talks very quietly it is easy to upset them. It is
up to you as the NLP salesperson to adjust your behaviour to theirs. If this bothers
you, remember that there is real power in this approach. Would you rather be
effective and successful? Or act the way you always do and be unsuccessful? I would
say that a successful salesperson will choose the former every time. So alter first the
volume you are speaking to match the other person. Then either speed up or slow
down your speech so that you are speaking at the same speed as the other person.
Once you have established the same body language and speech patterns as the
customer. Next you want to mirror their breathing. There is something very
important about breathing that reaches us at a very primitive level. If you are
breathing in time with someone you are almost certainly in rapport with them.
Along with this you want to match the other persons overall energy levels. If the
other person is highly energetic then you may need to up your own energy levels.
Generally with sales people its the other way around. You are a bundle of energy
and the customer is more reserved. Slow yourself down and operate at the
customers energy level.
The great thing is once you have created rapport with someone. Then you can start
to lead the other person. You have to make sure that you have actually established
rapport before you begin leading, but once you have that rapport then you can start
to control the flow of the conversation. Experiment with leading by altering your
body movements and see if the other person follows you. If not you may have to
build further rapport before you can lead.
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Using rapport can help you to establish a relationship with anyone. This will greatly
increase your chances of establishing working relationships with many different
people and as a result increase your overall sales. Remember to create a
relationship first, and then sell. The impact on your sales can be massive.
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to
replace
the
negative
affirmations
with
positive
affirmations.
Make Sure You Are Addressing The Core Issue. When we write our affirmation we
have to make sure that we are addressing the real issue. What you see as the
problem you want to remedy may only be a symptom of a more underlying
problem. For example you may say you want a raise of $50 a week. But perhaps the
real issue is one of self confidence or motivation.
Next you want to write your affirmations in the present tense. For example I now
weigh 70 kilograms. Is in the present tense where as I am going to weigh 70
kilograms Is not. The difference is important because your mind doesn't know
exactly when this is going to take place, so you may be waiting a while.
Affirmations have to be about YOU. You cannot write affirmations about other
people. For example My employees are a hard working, diligent and always on
time. Instead an affirmation would be more along the lines of I lead people to
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accomplish all that they can with passion and excitement. Remember NLP is
concerned with SELF Improvement. Change yourself first and the world will follow.
Use energy in your affirmations. Use words such as passionate, excited, and
delighted. You want your affirmations to have force. Find the words that are right
for you and drive you one. Also remember that your affirmation should be positive.
Never write what you dont want only what you do want. However if you are having
trouble identifying exactly what it is that you do want. First write down what it is
that you dont want. For example I dont want to be thin. The opposite is that you
want to be thin and healthy, this is your affirmation.
or
who
you
will
be
with.
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One of the first things that you need to understand is that you are responsible for
one hundred percent of the communication that takes place between you and
another person. An important principle in NLP is that the meaning of
communication is the response it elicits It doesnt matter what you intend when
you communicate with someone. It only matters how it is received. The response
that you receive from your communication is its meaning.
As the communicator the responsibility of relaying your message is on you not the
receiver. For example you maybe a very physical person and you wish to express
your love to someone else, to do so you give them a hug. To a person who doesnt
like physical contact this may not communicate a sense of love but perhaps a sense
of uncomfortableness or impropriety. You cannot just say that it is their problem;
that they have issues and should be more open to physical contact. The
responsibility is on you to communicate your love in a way that they are open too
How do you know the right way to communicate? First think about your outcome.
What is it that you want to achieve? From this starting position, work out a plan to
effectively relay your message so that this outcome is achieved.
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Another key to using NLP to improve your relationships is to understand that you
cannot communicate. Even if you said nothing, you are still communicating. If you
are angry with someone but you refrain from shouting your body language will still
give you away. The way you hold yourself, your posture, and the tone of your voice
tells people a lot more than the actual words that you use. Verbal communication is
as little as 7% of the message that you convey.
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When you are taking action you want to be in time. But when you want to plan your
time it is better to be in through time. It is important to understand that the idea of
counting time, through the use of a clock, is an abstraction. It originated in the
industrial revolution when it became necessary to keep workers to a strict
timetable. NLP can teach you to manipulate time so that you can move from in time
to through time. While time manipulation is too large a topic to cover in this eBook I
have provided you with some techniques to help you manage your time more
effectively.
Firstly you need to plan and prioritise your work. It really is as simple as working out
what the most important things are that you need to do. What will move your
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overall goals forward? And then do those things first. If something is not moving
you towards either your short or long term goals then it is not vital that you do it.
Next up, if you want to get things done you need to be enthusiastic about doing
them. The way to achieve this is change your attitude. NLP offers a range of
different tools to help change your attitude. If you want a quick way to get yourself
in a more resourceful state where you can get more done, check out the section on
personal development in this book. There you will find a technique to put yourself in
a resourceful state so that you can get more done.
You need to focus on the task at hand. Work on only one task at a time. Do not
allow yourself to get distracted. If necessary turn off your cell phone and make sure
other people do not disturb you. Start working on the first task on your list. Work
until you complete this task and then move on to the next task. The secret is to only
do one thing at a time and not to think about whatever else may need to be done.
You also need time to recharge. Make sure that you are taking consistent small
breaks throughout the day. There is no point in sitting in front a keyboard and
monitor for hours on end if you are achieving nothing. Give your mind some time to
recharge. Every half an hour get up, make a cup of tea, walk around for five minutes
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and then return to work. Also make sure that you establish a good work/ life
balance.
You need to learn how to delegate. There is simply not enough time to do
everything yourself. Think about the tasks that you have to do in a day. Which of
these tasks can only be done by you and nobody else? These are the tasks that you
should do. If there are other tasks that somebody else could do then get them to do
it. Dont worry about the fact that you could do the task faster than someone else.
What is important is whether that task can only be done by you.
Make sure that the work that you are doing is aligned with your values. It is
important that you are doing work that is important to you. Getting a lot done will
be a lot easier if you are committed to the work.
One of the most important things to understand about time management is the fact
that the many of the things we do on a daily basis arent that important to moving
us towards the place we want to be. Creating an inspiring future and thinking about
what exactly you need to achieve to reach it, will help you to prioritise your tasks.
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One of the major difficulties we face is to move forward even when things are going
very badly for us. It is easy to move forward when the world seems to be going in
our favour. But when we face adversity we often feel resource less and unable to
summon motivation. One of the great things about NLP is that you can use the
technique known as anchoring to quickly bring yourself back into a state of
resourcefulness and confidence. Once you are in this state you will be ready to
tackle whatever challenges you face.
An anchor can be defined as an external stimulus which sets off an internal state.
We already have anchors in place. Its just that we are usually unaware of them. The
smell of fried chicken is a classic example of an anchor, which stimulates a certain
reaction. For most people this is an internal state of hunger and desire. The
interesting thing to realise is that NLP offers you the tools to change what this
anchor means for you. Imagine if you were trying to lose weight and you could
change the anchor of the smell of fried food to one of disgust rather than hunger.
Wouldnt this be a useful thing to be able to do?
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One of the things most people want from personal development is to discover a
way to put ourselves into a resourceful state. Here is a simple way for you to be able
to create a resourceful state on cue.
Next think back to a time when you were in that resourceful state. You need to find
a time when you felt resourceful, however it does not need to be similar to the
situation you are in now.
Finally you want to relive that time now in your mind. Whenever you are visualising
something in your mind with NLP it is important to be very clear about what it looks
like. You need to recall exactly the sight, sounds, smells and feelings of what that
time was like. Give yourself enough time to vividly recall what it was like. Your
image should be like you would see in a movie, full of colours and sound.
Once you have achieved your peak resourceful state it is time to set your anchor.
Generally a hand movement makes a good anchor. Typical hand movements are
clenching the fist or making a circle with the thumb and first finger.
Now in the future whenever you need to get back to that resourceful state simply
fire the anchor. Just do the same hand motion that you did at that time in order to
trigger the state. Repetition is the key here. You may need to reinforce the anchor
over a period of time for it to stick in your mind.
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Another very useful NLP tool when it comes to NLP is modelling. Modelling is one of
the fastest ways for you to achieve success. At its essence it say that if you do the
same things as someone who is already having success in the area that you want to
achieve in, then you can replicate that success. There are many ways for you to
learn new skills. For example you could go to class or read a book. Bur the fastest
way to accelerate the process is through modelling.
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