Académique Documents
Professionnel Documents
Culture Documents
Batch: 2014-16
Term: II
Credits: 3
Course Instructor: Prof. Pradeep Mazumdar, Prof. Santhi Perumal and Dr. Shyam Sreekumaran Nair
Session Plan
Session
1
Topic
Introduction
Importance of BGS to managers; Political environment and Business
Strategy
Instructor: Prof. Pradeep Mazumdar
Reference
HBS 9388159;
HBS 9897012;
Keim and Hillman,
2008a; Friedman,
1970b
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2
3
10
11
12
13
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14
15
16
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18
19
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21
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HBS 9701048
HBS 9106014; HBS
9700127; HBS
9702475
HBS R0610C; HBS
97404; HBS 99407
HBS 9704426
HBS 9706426
HBS 9705040;
Hochschild (1998)d;
Panini (1999)e;
Ambirajan (2000)f
HBS 7859BC; HSS
95311
W11060g
HBS 9709029
Keim, G.D., Hillman, A.J. Political environments and business strategy: Implications for managers.
Business Horizons. 2008. 51 (47-53).
c
Friedman, M. The social responsibility of business is to increase its profits. The New York Times.
September 13, 1970.
c
Friedman, M. Capitalism and Freedom. University of Chicago Press. 2002. Fortieth Anniversary Edition.
d
Hochschild, A. Globalisation and Culture. Economic and Political Weekly. May 23, 1998.
e
Panini, M.N., Trends in Cultural Globalisation: From Agriculture to Agribusiness in Karnataka. Economic
and Political Weekly. Economic and Political Weekly. July 31, 1999.
f
Ambirajan, S. Globalisation, Media and Culture. Economic and Political Weekly, June 17, 2000.
g
The students are expected to find their our reading materials.
Business, Government, Society and Sustainability
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Pedagogy
The subject pedagogy will be mix of discussion-cum- lecture mode, case presentations, class discussion, and
class room and take home exercises and assignments.
Evaluation Scheme
Components
Class Participationh
Group Assignment Case Presentationi
Quiz
End Term
Weightages
20
20
20
40
Learning Outcomes
1 to 5
2
3, 4
1 to 5
Class Participation would refer to the following: exhibiting critical thinking, maintaining decorum and
taking initiative to build a learning culture.
i
A class will be divided into ten teams. All the teams should be prepared for making power point
presentations in every class. A team would be selected through cold call for the presentation. The topic for
the assignment would be the case chosen for that particular sessions discussion.
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