Marketing Proposal

This marketing proposal, designed by [COMPANY.Company] is created exclusively for use

by [CLIENT COMPANY.Company] of [CLIENT BUSINESS].

1. EXECUTIVE SUMMARY
The following marketing proposal presents the results of extensive analysis, study of market
trends, and application of specifics unique to [CLIENT BUSINESS]. We believe our proposal
provides a complete marketing strategy which will culminate in highly successful results for your
business.

2. CREDENTIALS
[COMPANY.Company] has been making inroads in the marketing world for [NUMBER] years.
We are an innovative and seasoned group of marketing professionals with experience handling
the needs of a variety of clients. Our work in the [CLIENT INDUSTRY] industry has
demonstrated significant achievement, and garnered lasting results, and we hope to provide
you with outstanding services for your business.

3. SITUATION ANALYSIS
1. Market Trends
According to our research, current trends in your industry show[IDENTIFY TRENDS].
We feel these trends are significant in that they demonstrate[IDENTIFY SIGNIFICANCE].
a. Industry Competitors
Leading competitors in this industry have shown the following strengths and weaknesses
[IDENTIFY STRENGTHS AND WEAKNESSES].

4. MARKETING STRATEGY
a. Promotional Strategy
Based on our above analysis, we believe the following promotional strategies will prove highly
successful for your business:

We plan to implement these strategies using:

[IDENTIFY STRATEGIES PRINT RADIO MAILINGS SURVEYS BROCHURES].
b. Internet Strategy
At [COMPANY.Company], we know that Internet marketing is now vital to the success of any
business. We have developed the following strategies for marketing your business online.
We will implement these strategies using:
[IDENTIFY STRATEGIES SEO SOCIAL MEDIA GOOGLE ADWORDS EMAIL CAMPAIGNS].

5. MARKETING GOALS/PROJECTIONS &

OUTLOOK
Upon implementation of the above marketing strategy, our analysis projects the following
outcomes:
[STATE PROJECTIONS]

6. IMPLEMENTATION
a. Timeline
b. Maintenance

7. FINANCIALS
The cost breakdown of the aforementioned marketing strategy, alongside the implementation
procedures, is as follows:
[COST BREAKDOWN]

8. CONDITIONS
Prior to a contractual agreement, proposal may be amended upon collaboration with the
client, [CLIENT COMPANY.Company] of [CLIENT BUSINESS], at the discretion
of [COMPANY.Company].

9. ACCEPTANCE
Your signature below indicates acceptance of this marketing proposal. Your initial payment per
the terms above will also represent acceptance of this proposal, and entrance into a contractual
agreement with [COMPANY.Company].
[COMPANY.Company]
Representative: [COMPANY.FirstName] [COMPANY.LastName]
[COMPANY ADDRESS] [COMPANY PHONE]

Signature: __________________________
Date: ____________________

[CLIENT COMPANY.Company]
Representative: [CLIENT COMPANY.FirstName] [CLIENT COMPANY.LastName]
[CLIENT COMPANY ADDRESS] [CLIENT COMPANY PHONE]

Signature: __________________________
Date: ____________________