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SHORTCUTS
INTRODUCTION
SYLLABUS
HOW TO APPLY
ABOUT US
Apply early
and SAVE
UP TO
300/US$500
Certificate
DIPLOMA FOR
Postgraduate
Diploma
Diploma
SHIP AND
PORT AGENTS
Masters
DELIVERED BY PART-TIME DISTANCE LEARNING OVER 12 MONTHS - COMMENCES 23rd MARCH 2015
Course Programme
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COURSE DIRECTOR:
Darrell Bate
Head of Quality Assurance in Further Education and
Ofsted Inspector
IDEAL n Early or mid-career ship and port agents wishing to develop their knowledge
FOR:
n Experienced agents wishing to update their knowledge and prepare for fresh challenges
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Supported and
Approved by:
CONTENT
SHORTCUTS
INTRODUCTION
SYLLABUS
ABOUT US
Dear Colleague,
Ship and port agents provide a
varied and vital role within the overall supply chain and
operate in a highly competitive marketplace for their
services.
The increasing complexity of the sector requires
well-trained and highly educated people to enter the
profession. Rapid change in the supply chain requires
existing agents to engage in CPD and ensure they stay on
top of their profession. The course includes a thorough
examination of the modern agents role, the different
services required and provided, core commercial skills,
legal issues for agents, and the latest contemporary
issues in the sector.
This professional development diploma will provide the
tools to become a successful ship/port agent to enable
you to:
R
espond to customer and supply chain processes
which have become vastly more agile and globally
spread
D
eliver a wider, varied and complex set of services, in a
more competitive market
P
ossess vast knowledge and be ready to respond and
roll up their sleeves to get tasks completed
U
nderstand the needs of owners, shipbrokers,
charterers, cargo owners and cargo receivers
F orm close client partnerships based on expertise and
proven professionalism
P
rogress from traditional port agents who merely
provide local knowledge and physical presence in a
port
Darrell Bate
Course Director
HOW TO APPLY
For detailed information about how the course works please see About the
Course on the back of this brochure.
CONTENT
SHORTCUTS
INTRODUCTION
SYLLABUS
ABOUT US
HOW TO APPLY
Commercial Relationships
Module learning outcomes:
Categorise how an agent is remunerated
Understand core marketing and business development skills
Describe core agency contract terms and clauses
Explain how agents work in the best interest of their client
Commercial position of the ship/port agent
- Forming a sound relationship between the principal and the
agent
- Assessing the principals needs
- Credit analysis
- Agency appointment and acceptance
- Contracts/agency agreements
- Templates
- Maintaining records
Remuneration and the format for the charging of services
provided
- Rate structures/agreed fees/margins
- Recharging fees
Financial management
Business development
- Marketing and sales development for agents
QA procedures/ISO accreditation
Local laws and regulations
Legal position of ships master and the ships agent
Press and public relations
- Managing the public and media
Ship Documentation
Module learning outcomes:
Describe how ships are regulated
Discuss the documentation required by a vessel to trade
Recognise the agents role in relation to this documentation
Analyse the ship owners need for marine insurance
UNCLOS and the international conventions that govern the
maritime industry,
The administration of these conventions by flag states, port
states and coastal states
The registration of ships
The International Maritime Organisation (IMO) and the
conventions that govern shipping
- SOLAS
- ISM Code
- ISPS Code
- IMDG Code
- MARPOL
- STCW
The requirement for marine accident investigation following a
major incident
The International Labour Organisation (ILO) and their
conventions that govern shipping
Maritime Labour Convention (MLC)
Crew employment contracts
Crew documentation
The role of Classification Societies
Certificates and surveys
- Marine insurance
- Hull and machinery
- P&I
- War risks
- Cargo insurance
STUDENT TESTIMONIAL
I was impressed with the way the Ship
Agent Diploma was delivered, the data
and the useful information we gained
from this course. I would recommend
this course for all who are involved in
the maritime industry as it contributes
to the continuing professional
development needs of everyone in it.
(M.El Zein, Sea Pride Enterprise)
CONTENT
SHORTCUTS
INTRODUCTION
SYLLABUS
ABOUT US
HOW TO APPLY
Contemporary Issues
Module learning outcomes:
Critique contemporary issues impacting on the sector
Issues facing agents
- Competition
-C
hanging relationships between agents an stakeholders
- Increasing complexity and regulation
- Ethics
- E nterprise resource planning systems
-W
eb based agent systems
-C
hanges in the liner sector
-C
ultural understanding
-H
umanitarian support for seafarers
- T he IMDG Code
www.lloydsmaritimeacademy.com/mbasa
for information.
RELATED DISTANCE
LEARNING COURSES
INCLUDE
Certificate in Chartering
Diploma in Crew Management
Certificate in KPIs for Shipping
Postgraduate Diploma in Marine
Insurance
Supply Management
Diploma in Maritime Business
Management
Postgraduate Diploma in Maritime Law
Diploma in Ship Management
Certificate in Ship Operations
MBA in Shipping & Logistics
For a full list of our maritime training courses
visit us online at
www.lloydsmaritimeacademy.com
CONTENT
SHORTCUTS
INTRODUCTION
SYLLABUS
COURSE DIRECTOR
Darrell Bate
Head of Quality Assurance in Further
Education and Ofsted Inspector
Darrell began his maritime career with the Cunard
Steamship Company Ltd at the age of 16 and
completed a four year deck officer cadetship, studying at the College
of Nautical Studies in Warsash. He obtained his Class 3 Certificate of
Competency and HNC in Nautical Science and served as third officer
aboard general cargo vessels trading worldwide. In 1983 he came ashore
to take up a ship operations post with Kearvaig Shipping, the UK operator
for Salen Shipping. This led to a job with Genchem Chartering, a specialist
firm in chemical transportation based in London. During this time Darrell
successfully passed his Chartered Shipbroker examinations and became
a member of the Chartered Institute of Shipbrokers. He worked latterly
as shipbroker with Baltic Exchange-based Van Ommeren Marine before
leaving the industry in 1988 to work in retail management. He had a
brief spell back at sea in the early nineties serving as 2nd Officer aboard
supertankers bound for demolition.
In 1996 Darrell retrained as an NVQ Trainer/Assessor and began a new
career in post 16 education and training, obtaining a Certificate in
Education and BSc in Education and Training. He has worked in both
colleges and private training providers in a number of curriculum roles
including lecturer, Head of School, Quality Manager and Senior Manager. In
2009 he was appointed additional inspector with Ofsted and now inspects
for them on a freelance basis. His current role is the lead manager for
performance and data at a large London further education college.
IN-COMPANY TRAINING
istance learning, face-to-face workshops, webinars and
D
blended delivery
Cut costs while improving performance
Ensuring a good return on your training investment is critical for all our clients and,
whether delivered by distance learning or instructor led workshops,
Lloyds Maritime Academy delivers the best training, at a competitive price and from a
reliable partner.
Lloyds Maritime Academy delivers all three and you can save up to 40% on your local,
regional and global training investment.
Many organisations have realised that Lloyds Maritime Academys programmes offer
so much more than conventional training courses whether its for graduate intakes,
needs-led coaching, supervisor and management training or boot camps. There are a
number of reasons why, including:
4 Working intensely to understand our clients business issues to deliver the highest
added value
4 Improving employee skills, knowledge and performance, helping to accelerate
development and building organisational capability
4 Advancing our clients global knowledge sharing and collaboration
4 Developing team based learning and internal networks which support workforce
development
4 Delivering instructor led workshops or webinars focused on a clients particular
business challenges
4 Developing courses with practitioners, for practitioners, with a focus on practical skills
and knowledge
4 Implementing blended solutions which incorporate online learning platforms,
including hosted corporate learning environments
4 Delivering at your location anywhere in the world
4 Supporting our clients consistently for over 15 years, offering a secure, trustworthy
and low risk solution
You are welcome to place individual students or groups on any of our publically
advertised distance learning courses, or for larger groups we will deliver to your
individual requirements, including blended delivery solutions, customised assessments,
flexible timescales and dedicated support for learning and development managers.
To find out more about the benefits of Corporate In-Company Training call
+44 (0)20 7017 4455 or email ct@informa.com.
Sign up for a trial to LloydsList.com and get all the most important
shipping news, analysis and comment at no charge for 10 days.
Visit www.lloydlist.com/trial or email: marketing@lloydslist.com
ABOUT US
HOW TO APPLY
DELIVERED BY
Lloyds Maritime Academy has for over 35 years
provided training programmes for the maritime and
transport industry. Through distance learning, face-toface seminars and bespoke training, Lloyds Maritime
Academy enables career enhancement and
progression regardless of work commitments or
location. Working with leading academics and industry bodies,
Lloyds Maritime Academy aims to be the trusted brand for
professional development within the shipping, ports, transport and
logistics industry.
www.lloydsmaritimeacademy.com
The National Maritime Training Centre is
based on the River Thames at Gravesend
and is part of North West Kent College.
Formerly the Gravesend National Sea
Training College, the Centre has a long
heritage in the training of seafarers and
shore-side personnel and remains a major provider of education
and training services to the maritime industry. The Centre is
approved by the UK Maritime & Coastguard Agency to issue STCW
certificates of competency.
The College is at the forefront of the provision of further and higher
education in the south east of England. It caters for more than
4,500 full-time students across two main campuses, with a wide
variety of academic and vocational courses, as well as professional
education and training via short courses, part-time study or distance
learning. Full-time and part-time higher education programmes
and foundation degrees are delivered via a partnership with the
University of Greenwich.
The College is committed to helping students to achieve their
ambition whether they wish to gain their first job, achieve highlevel professional qualifications, change career or prepare for their
next promotion. The College takes pride in working in partnership
with industry to provide the correct mix of knowledge and practical
skills that are required to sustain the workforce.
The North West Kent College is a partner of Lloyds Maritime
Academy in delivering this course and manages assessment, quality
assurance and the award of the professional development Diploma.
www.nwkcollege.ac.uk/nmtc
SUPPORTING BODIES
The Institute of Chartered Shipbrokers
The Institute of Chartered Shipbrokers (ICS) is the
professional body that represents shipbrokers,
managers and agents worldwide. With 23 branches
in key shipping areas, 3,500 individuals and 120 companies,
membership of ICS shows a commitment to maintaining the
highest professional standards across the shipping industry.
Successful completion of the Lloyds Maritime Academy Diploma
in Ship Management provides exemptions to the Introduction
to Shipping and Ship Operations and Management course
examinations.
www.ics.org.uk
The Marine Society
The Marine Society recognises the
particular value of Lloyds Maritime Academys programmes
for seafarers and is committed to enhancing the well-being of
professional seafarers from all the sea services whether they be
serving, former or prospective seafarers. Amongst the London
based organisations operations are the promotion and facilitation
of seafarers education; the provision of an exchange onboard
book/media service to ships throughout the world; expert,
impartial and confidential advice on any matter of concern to
seafarers; and assuming a leading role in promoting the sea as a
career.
www.marine-society.org
CONTENT
SHORTCUTS
INTRODUCTION
SYLLABUS
HOW
HOW TO
TO APPLY
APPLY
ABOUT US
VIPCODE:
HA101
www.lloydsmaritimeacademy.com/spa
LMAadmin@informa.com
Apply by 2nd March 2015
to ensure acceptance by start date
UK Individual or UK Company
or EU Individual or EU
non-VAT Registered Company
ENDS: 11th March 2016 as the final date for access to the materials
and submission of your assessments.
EACHING METHOD:
T
The course is delivered by distance learning, with access to
online forums. Electronic versions of the materials in PDF
format are available to download, save to your computer, and
print from the course website.
PLEASE NOTE: Every effort will be made by the organisers to
distribute the materials at the rate specified. However, occasionally,
certain unforeseen circumstances may delay the delivery of a
module.
EXTRA MATERIALS REQUIRED:
The modules are designed to be self-contained; however,
a supplementary reading list will be included in the course
handbook.
COURSE WEBSITE:
The course website has been developed in order to offer
participants convenient and flexible access to course
modules and support materials. The website also provides access to
a course discussion forum allowing you to enhance your learning
experience through interaction with your fellow participants.
WEBSITE ACCESS:
Your username and password will be supplied by the course
start date. It is essential that you provide a current personal
email address on your application form to enable us to send you
access details without delay.
ASSESSMENT STRUCTURE:
Assessments are a compulsory element of the course and
occur at regular intervals throughout. They include a variety
of formats designed to test understanding of all the modules. All
assessments must be passed in order to gain the Diploma.
STUDY TIME:
As a rough guide, you may spend between 10 and 30 hours
studying each module in a month with additional time
needed to complete the assessments. Studying time is conditional
upon the participants preferred study style, existing knowledge,
experience and whether English is their mother tongue. The nature
of a distance learning programme requires students to adopt a
disciplined and independent approach to their studies. In order to
study independently, you will require good time management skills
and self motivation.
TUTOR SUPPORT:
COURSE DIRECTOR:
To support you during your studies the course director is
available to help with any subject and assessment issues via the
online forum or by email.
ADMINISTRATION:
For matters relating to enrolment, module delivery, and technical
queries, contact Danielle Knight, Senior Course Manager at Lloyds
Maritime Academy on tel: +44 (0)20 7017 4552, fax: +44 (0)20 7017
7854 or email: LMAadmin@informa.com.
COURSE AWARDS:
T he following awards are presented by the North West Kent
College on completion of the course.
DIPLOMA: Satisfactorily passing all of the assessments will result in
the award of a Diploma. Participants are either awarded a pass, merit
or distinction depending on the level of their achievement.
CERTIFICATE: If you are unable to complete the course, you may be
able to gain a certificate acknowledging the assessments you have
passed.
Note: This information provided is a broad outline of what students
can expect from the course. Accepted applicants should refer to their
course handbook for a more comprehensive overview of the course.
This is a Lloyds Maritime Academy programme, jointly developed
by North West Kent College and Lloyds Maritime Academy, with
enrolment and delivery managed by Lloyds Maritime Academy,
and assessment, quality assurance and award by North West Kent
College.
All information is correct at the time of going to print and due to
any unforeseen circumstances may be subject to change without
prior notice.
Lloyds and the Lloyds Crest are the registered trademarks of the Society
incorporated by the Lloyds Act 1871 by the name of Lloyds
www.lloydsmaritimeacademy.com/spa