17/2/2015

REQUIREMENT SPECIFICATION FOR DESIGN AND DEVELOP A WEBSITE

SIMILAR TO MaxBounty.com

Date: 17 February 2015

Dear Project Owner,

A2Z Infotech Media is an IT services providing company across India since 2010. Our Company Corporate Office in Jaipur. A2Z
Infotech Media provides a complete set of valuable IT solutions like web development, web design, Software development and
internet marketing solution.

We offer Affordable website design and development services for individuals and businesses by ascertaining your target market and
evaluating your particular website needs.

Our Company believes in providing the latest and best of the technology to our clients. Our experts are highly experienced enough to
provide the best of the class solution for any kind of business running at optimum performance levels and offer extensions to the
functionality of your new edge business solution.

Contents
1.

About Us .................................................................................................................... 5

2.

The Proposed Project ................................................................................................... 5

1.

Objective .................................................................................................................... 6

Our focus is to, develop website that evolve as one uses it, and provide fast deployment, and offer automatic service to users.
2.

Technical Solution Proposed ........................................................................................ 6

3.

Design Specification .................................................................................................... 6

4.

References ................................................................................................................. 6

5.

Modes of Website ........................................................................................................ 7

As per my understanding there will be two modes of users over the site. ..................................... 7

User Mode .................................................................................................................................. 7

a.

Administrator Login Module ................................................................................................................................................................... 16

b.

User profile management Module .......................................................................................................................................................... 16

c.

Content Management System Module: .................................................................................................................................................. 16

1. Project Scope ................................................................................................................................................................................................... 17

System Security ............................................................................................................... 19
We understand that security is of utmost importance in any web-based application. Therefore, we will make serious efforts to
ensure that the application we develop is secure and cheat proof. ......................................... 19
Deliverables .................................................................................................................... 21
Warranty Period and Maintenance .................................................................................... 21
Buyer Responsibilities/Dependencies ................................................................................ 21

1. About Us
Anchored by industry-experienced professionals, A2ZInfotechmedia Pvt. Ltd. is an IT solution provider and is engaged in application
development and e-Business solutions development, website development, Smart device application development, support and
maintenance services. We are based at Jaipur, India.
2. The Proposed Project
We are scoping a website for affiliate marketers will represent advertisers and affiliate publishers as one of the
largest and most experienced lead generation networks in the marketplace.
There will be three types of users: Admin, advertiser and publisher.
Advertiser will be able to sign up over the website and will be able to pay to the publishers only as per the performance. The CPA model (Cost
per Action), is the optimal method of buying online advertising because the advertiser defines the Actions they are seeking from a surfer in
advance (a sale on the website, a form being filled, a download, etc.) and only pays when that Action occurs.
Publishers will be able to sign up over the website and will be able to take advantage of the doorway to hundreds of high converting, top paying
advertising campaigns, all easily found in seconds with the proprietary network interface.
When the publisher or advertiser doesnt login on the website then there will be some pages, which are: Home, What we do, Advertiser,
Publisher, FAQ, BLOG, Campaigns.
When the publisher logged in over the website then there will be Home page where publisher will be able to see the network news, Newest
Campaign Name, Top Campaigns, and Affiliate Referral Program, Quick Stats and the publishers affiliate rep. Publisher will be able to search for
the campaigns with keywords, details (country, category, subcategory), traffic type (Social Media, Contextual, Email, Mobile, Search, Banner,
Incentive) and filter (Pay-Per-Call, Bookmarked, MB Suggested). Campaigns will be shown with ID, name, EPC, CPR rate. Publisher will be able to
edit his profile. He will be able to check his report with report type, a date range. Publisher will also get the resources to get traffic on the
website affiliates.

1. Objective
Our focus is to, develop website that evolve as one uses it, and provide fast deployment, and offer automatic service to users.
2. Technical Solution Proposed

One Central Repository Database

One Server Application with two modes User mode, Administrator mode.

3. Design Specification

The planned website would provide the modern, clean, elegant, and easy to navigate and user friendly layout
with simple and attractive color scheme exactly as per the requirement so that it would be able to draw the
users attention with prime and updated information available on it.

We will provide exotic look for your website that will give eye catching appearance to users over the website.

The website would be developed using the standard resolution size but we always welcome our client
comments and ideas and work according to the client specification. If you have any comments regarding this we
are open to discuss with you.

4. References
Requirements extracted from conversation held through messages on Skype with client.

5. Modes of Website
As per my understanding there will be two modes of users over the site.

User Mode

Advertiser Mode
Publisher Mode
Administrator Mode

Module level description

9.1

User MODE

a. Home Page module:

User will be able to see the just launched campaigns, latest news and featured advertisers. Already registered publishers will be able to login.

b. Login Module:
Already registered advertiser or publishers will be able to login over the website.

c. What We Do Module:
This page contains content about the website and about the services it provides.

d. Advertiser Page Module:

This page contains content for the advertisers like benefits for them to register over the website etc. After reading the content if advertiser
wants to register over the website then he will click on Become an advertiser. This will redirect the advertiser to the contact us page.
Advertiser wont get registered directly over the website.

e. Publisher Page Module:

This page will conatin contents which will provide information about the publishers and will give the information of how the publishers can do
the campaigns.User will be able to sign up as a publisher and can register over the website.

f.

FAQ Page:

This page will contain frequently asked questions which users usually want to ask to solve their queries.

g. Blog Page:
This page will contain blogs related to the services of the website, advertiser and publisher. User will be able to subscribe to the website. Will be
able to see the recent comments on the blogs. Facebook feeds will be shown on this page. User will be able to follow the website instagram and
will be able to connect on Facebook, twitter, google+, Linkedin and RSS feed.
There will be option on the blog page to redirect on resources and website. There will be about us page also where the description of the
website and founder will be there.

h. Resources Page Module:

This page will contain resources to get traffic on the website affiliates.

i.

Contact Us Page Module:

User will be able to contact for any query by filling up this form.

j.

Privacy Policy Page Module:

User will be able to see the privacy policies on this page.

9.2

Publisher Mode

This user will be able to register over the website and start working to promote the products of the advertiser. Publishers will get the
commission if the products get sold his promotion.
a. Login Module:
User will be able to login over the website as a publisher with email id and password.

b. Home Page Module:

Publisher will be able to see the home page after getting logged in over the website. He will be able to see the affiliate rep and will be able to
send them email. He will be able to see the newest campaigns with campaign ID, name and CPA rate. Publisher will be able to see the traffic
types of each campaign. He will be able to see the network news and Top campaigns. Publisher will be able to refer other affiliates.
Publisher will also be able to see his ID on the home page.

c. Search Campaign Page Module:

Publisher will be able to search for the campaigns with keywords, details (country, category, subcategory), traffic type (Social Media, Contextual,
Email, Mobile, Search, Banner, Incentive) and filter (Pay-Per-Call, Bookmarked, MB Suggested).

d. Profile Page Module:

Publisher will be able to edit his profile. He will be able to edit contact info, postal address, promotional methods, E-Mail preferences, Payment
info. Payment can be done by PayPal; Pre paid MasterCard or Direct Bank Deposits.
Publisher will be able to read warning before changing the status of receive campaign Notices, view payment options, view frequency options.
Publisher will be able to request a change to payment details.

e. Reports Page Module:

Publisher will be able to see the reports of his work. He will be able to see that for a campaign how many clicks and how many leads he got.
He will be able to see the earnings and EPC. Publisher will be able to see the Creative and sub Id of the visitors and can get who visited the
website.
Publisher will also be able to search report according to the report type and a date range. Also he will be able to download the report.

f.

Resources Page Module:

This page will contain resources to get traffic on the website affiliates.

g. Documentation:
Publisher will be able to see the information regarding SUB ID tracking, Callback Pixel/URL, API and Incentive site anti- fraud guidelines.
h. API Module:
Publisher will be able to download the API of the website.

ADMINISTRATOR MODE
a. Administrator Login Module
Administrator will be able to login to administrative panel by using a provided username and password.

b. User profile management Module

Admin will be able to manage all the advertisers and publishers profile over the website and able to add/edit/delete any user from the
site.

c. Content Management System Module:

In this module, Admin will be able to manage all the content of the site and able to edit/delete/ add any content over the site.
Add Content: Admin would be able to add any content on the web solution.

Edit Content: Admin would be able to edit any content on the site.
Delete Content: Admin would be able to delete any content over the site.
Milestone Breakup:
Estimated Cost: $1200(USD)
1. Upfront milestone: 20%
2. Second milestone, after completion of 60% work: 40% of payment
3. Third milestone, after completion of remaining work: 40% of payment

Time: 30-35 Working Day

*Note: After the completion of the project we will provide you SEO services. Around 5 SEO employees (with 0-6 months experience)
will work on your website. It will cost you around $950 USD per month.

1. Project Scope
-

Project designing: Once the project is awarded to us, we will ask for your design preferences and prepare first sample
accordingly. You can suggest changes in that sample after reviewing it. And this process will be continued till you approve the
design.

Graphic Designing, look and feel: The design will also include graphic design part along with the general layout.

Functionality Coding: The server side scripting would be done using x code and the database management tool used will be
SQL.

One time Product Deployment on Users server: The project scope includes uploading the completed website to Users server
from our development server, once the programming work is complete and approved.

Easy to use: The project will be easy to use for both mobile and website user.

Cross browser Compatibility: This website will be compatible with all browser like internet explorer, Mozilla, Google chrome
etc..

Project Team: There will be following members who will involve in this project:

No. of

Job/Designation

persons
1

Project Manager

Developer

Designer

Our Process:

We recommend building the e-commerce website with dedicated web-service using the following technology:
Using the above-mentioned technologies would ensure that your web solution is scalable and robust. Also, you can add multiple
modules to it easily at a later date

Buyer Side Scripting

Programming for the User side would be implemented in HTML, JavaScript and DHTML, CSS.
Database: MYSQL

System Security
We understand that security is of utmost importance in any web-based application. Therefore, we will make serious efforts
to ensure that the application we develop is secure and cheat proof.
Approach & Development Process
The following are the steps taken by us towards the development process of the site Finalization of specs and scope of project
Presentation of design options for the home page
Approval of home page design and inner pages will follow the same theme
Coding and programming based on templates delivered to programming team
Testing and debugging
Presentation of first draft (demo) of functionality for approval
Corrections and modifications
Testing and debugging
Presentation of final draft of site
Uploading of site on the final server location as specified by User
Final testing and delivery

Deliverables
The Project would have the following deliverables:
Development documents & Database Design
One time Installation on Users server

Warranty Period and Maintenance

We shall give a warranty for all the code. Post warranty, any changes or bugs shall be addressed as per the man-hour price
applicable as per the technology deployed.
Buyer Responsibilities/Dependencies
Our Team shall depend upon the User for the following:
Timely approval of presentations sent
Explicit and timely communication of requirements, scope, changes, updates
Adherence to User responsibilities and time lines in the project plan
Coordination between any third parties for information required by us for the project, if any.
Promptly sending us hosting, FTP, log report login details for scheduled progress of the project.
If a problem arises due to any changes made in code by you, during development process, it will not be our responsibility.
Fixing that problem will be treated additional work and charged accordingly.
Please let me know if any correction is required in this.

We look forward for your response.

A2Z INFOTECH MEDIA PVT LTD