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MO 121

SILABUS
3 SKS

Mata Ajaran
: E-Business & Enterprise Resource Planning
KODE MATA AJARAN : MGMT 55077
PERIODE

: SEMESTER GASAL (SEPTEMBER DESEMBER 2013)

COURSE DESCRIPTION
& OBJECTIVES

The course aims to illustrate the importance of strategic e-business and enable students
to develop and assess e-business strategies in different industry environments. Students
are expected to discuss from a general management viewpoint. Specifically, the course
intends to help students:
1. to understand and evaluate the general economic importance of e-business in a
strategic context;
2. to acquire familiarity with strategic e-business applications;
3. to gain expertise in the effective and efficient application of these applications in real
world business situations;
4. to build up competencies required to successfully formulate, implement and assess
an e-business strategy; and
5. to develop and strengthen their ability to think in terms of a general management
perspective.

LEARNING METHODS

1. The classroom sessions adopt the Participant-Centered Learning (PCL). Participants


are expected to be actively involved while discussing case analyses.
2. Quiz can be given at any time in the class without prior notice.
3. Group assignment to prepare a written case analysis. Each group cocnsists of no
more than 3 (three) students.

PREPARED BY: DR. MOHAMMAD HAMSAL

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PLAGIARISM

Plagiarism often results from careless note-taking from other sources during writing
process, with intentionally unwilling, or unintentionally forget, to put references around
participants original words.
PLAGIARISM IS DEFINED AS:

Using someone elses words or idea without proper documentation;


Copying some portion of your text from another source without proper recognition;
Borrowing another persons specific ideas without documenting the source;
Turning in a paper written by or copying from someone else, from service
business, or from a World Wide Web Site (reproductions of such essays or
papers).
MAINTAINING INTELLECTUAL INTEGRITY:

In the learning and writing processes, it is important that participants learn how to
work with sources without plagiarizing, either intentionally or accidentally.
Intellectual endeavor emphasises sharing knowledge and information for advancing
knowledge.
Intellectual endeavor emphasises sharing knowledge and information for advancing
knowledge and personal growth, and yet the writing output is a result of his or her
own effort.
Participants need to develop autonomous thinking to reach their opinion and
conclusions. Participants are obligated to give explicit references on their own
writings on any quotations quote or paraphrasing of others point o views, whenever
needed to help clarify, sustain, support, or organise their own ideas.
When using other sources for a paper, participants must explicitly document
sources of ideas or words by listing the sources, both in citing the sources in the
main writing text and bibliography at the end of the paper.
To cite a source is to make clear to the reader (1) who originated the idea or
quotation that you have used; and (2) where it can be found. This then allows
sharing to other readers to check your evidence, to get better understanding, or for
further research.
Sanction. A practice of plagiarism is considered a serious offense and major
infringement of academic values which is subject to academic sanctions, on which the
lecturer shall give the paper a grade at the most 50, unless the Management of MMFEUI prefers other sanction.

PREPARED BY: DR. MOHAMMAD HAMSAL

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ASSESSMENT SYSTEM

NO.
1.
2.
3.
4.

TOTAL

FIRST HALF
PARTICIPATION/DISCUSSION/QUIZ
READING MATERIAL SUMMARY
CASE ANALYSIS
MID-SEMESTER EXAM

NO.
15%
10%
10%
15%

50%

1.
2.
3.
4.

TOTAL

SECOND HALF
PARTICIPATION/DISCUSSION/QUIZ
READING MATERIAL SUMMARY
CASE ANALYSIS
FINAL-SEMESTER EXAM

15%
10%
10%
15%

50%

REMARKS ON THE ABOVE TABLE:


No. 1. Attendance during the course and PCL-based participation in class discussion
No. 2. Reading Material Summary (individual assignment)
To summarize reading material (maximum of 2 pages) listed for each session,
starting from Session 2. Direct quotations are unacceptable.
No. 3. Case Analysis (group assignment, maximum of 3 participants per group)
a. Each group prepares 1 case for the First Half and 1 case for the Second Half.
b. The written paper of a case analysis with maximum 8 (eight) pages, excluding
cover and appendices containing tables, graphs or diagrams.
c. The discussion of a case analysis is either group presentation and ended by
discussion led by the lecturer; or classroom discussion led by the lecturer.
No. 4. Mid-Semester Exam is scheduled at the end of first half of semester and FinalSemester Exam is scheduled at the end of second half of semester, covering
only the journal articles on that period. Each lecturer prepares the exam.

READING MATERIALS
MAIN TEXT Chaffey, D. (2009). E-Business and E-Commerce Management: Strategy,
Implementation and Practices. 4th Edition. Prentice Hall.
3.

SUPPLEMENTARY TEXTS

Motiwalla, L. F. and J. Thompson (2009). Enterprise Systems for Management.


Pearson Education.
Kalakota, R. & M. Robinson (2001). e-Business 2.0: Roadmap for Success. Addison
Wesley Pearson Education.

PREPARED BY: DR. MOHAMMAD HAMSAL

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SCHEDULE, COURSE TOPICS & READING MATERIALS


FIRST HALF OF SEMESTER
SESSION
1.

TOPIC
INTRODUCTION TO E-BUSINESS

READING MATERIAL
CHAFFEY: CHAPTER 1

2.

E-COMMERCE FUNDAMENTALS

CHAFFEY: CHAPTER 2

3.

E-BUSINESS INFRASTRUCTURES

CHAFFEY: CHAPTER 3

4.

E-ENVIRONMENT

CHAFFEY: CHAPTER 4

5.

E-BUSINESS STRATEGY

CHAFFEY: CHAPTER 5

6.

SUPPLY CHAIN MANAGEMENT

CHAFFEY: CHAPTER 6

7.

CASE ANALYSIS 1

SECOND HALF OF SEMESTER


SESSION
8.

TOPIC
E-PROCUREMENT

READING MATERIAL
CHAFFEY: CHAPTER 7

9.

E-MARKETING

CHAFFEY: CHAPTER 8

10.

CUSTOMER RELATIONSHIP MANAGEMENT

CHAFFEY: CHAPTER 9

11.

CHANGE MANAGEMENT

CHAFFEY: CHAPTER 10

12.

ENTERPRISE RESOURCE PLANNING (ERP)

MOTIWALLA & THOMPSON: CHAPTER 1

13.

ERP IMPLEMENTATION/STUDY

TBA

14.

CASE ANALYSIS 2

PREPARED BY: DR. MOHAMMAD HAMSAL

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