Sunbulah: overview on SKUs and timeline

Last updated:8.2.15

Standard Range
Convenience

Missing info

Super Supreme Pizza

Pepperoni Special Pizza

Margarita Pizza

Chicken Premier Pizza

Veggie Delight Pizza

Spicy Chicken Pizza

Umm Ali

Puff Pastry Beef Pie

Format Adaptation

Puff Pastry Cheese Pie

10

Chicken Samosa

11

Vegetable Samosa

12

Cheese Samosa

13

Beef Samosa

14

Vegetables Spring Rolls

15

Cheese Spring Roll 9new sku)

16

Chicken Spring Rolls

17

Spinach Cheese Mini Filo Pastry (new sku)

18

Apple Mini Filo Pastry (new sku)

19

Cheese Mini Filo Pastry (new sku)

Pastry

Missing info

Small Pizza Crust

Medium Pizza Crusts

Filo Pastry Leaves/Gulash

Puff Pastry Squares

Puff Pastry Squares - whole wheat

Mini Puff Pastry Squares

Butter Puff Pastry

Low fat Puff Pastry Square

Puff Pastry Sheet

10

Large Burake Pastry Sheet

11

Sambusak Leaves

12

Sambusak Leaves - whole wheat

13

Konafah Dough

14

Baklawa Filo

15

Spring Roll Pastry

2 SKUs

16

Egg Roll Pastry

2 SKUs

17

Burr Spring Roll Pastry

18

Paratha

19

Onion Paratha

20

Garlic Paratha

Fruits

Missing info

One Size

Format Adaptation

Status

Next Step

Work on client feedback +

mention why not to revise
claims/icons as per the final
claims sheet

Agency shared revised layouts on

6th Jan. Client shared feedback on
2nd Feb

Status

Deadline

Next Step

12th Feb

Deadline

One Size

2 SKUs

One Size

2 SKUs

Client shared feedback on 27th

Jan. Agency to share revised
layouts by10th Feb

Need client approval by 12th Jan

16th Feb

One Size

One Size

Strawberry

Mango Slices

Guava Pulp

Cheese
1

Mozzerella Blocks (new sku)

Shredded Moz

Hallomi Cheese (new sku)

Format Adaptation

Missing info

One Size

Format Adaptation
One size

4 Sizes
One Size

Labneh

Missing info

Turkish Labneh

Format Adaptation

1
2

Status

Next Step

Client provided feedback on 2nd

Feb (revert back to old submission
for claims/icons) + change the
icon "No preservative"

Status

Deadline

Deliver and get consolidate

feedback/approval

Next Step

Deadline

Need client approval + ask client

Agency delivered revised layouts
to check 2.3kg ingrediants & room
on 29th Jan
temprature (shredded)

Status

12th Feb

Next Step

12th Feb

Deadline

180g
475g

Agency delivered revised layouts

on 29th Jan

Need client approval by 10th Jan

12th Feb

2.75kg

Cakes
1

Vanilla Pound Cake

Chocolate Pound Cake

Sultana Pound Cake

Orange Pound Cake

Dates Pound Cake

Banana Pound Cake

Missing info

Format Adaptation

One Size

Vegetables

Missing info

Garden Peas

3 SKUs

Peas & Carrots

2 SKUs

Mixed Vegetable

3 SKUs

Broad Beans

missing 1 die line of 900g + barcode

2 SKUs

Cut Green Beans

2 SKUs

Sweet Corn

Corn on the Cob

Mini Corn on the Cob

French Fries

2 SKUs

10

Thin French Fries

2 SKUs

11

Spinach

12

Molokhia

13

Okra zero

14

Okra Extra

15

Artichoke

Meat

Missing info

Lamb Burger (follow beef burger die lines)

1 barcode

Lamb Meatballs

Lamb Kebabs

Beef Kebab

Tube Minced Lamb

Tube Minced Beef

Minced Beef

Chicken Kubee

Format Adaptation

Status

Next Step

Client approved layouts

Status

Deadline

Deliver CDs

Next Step

8th Feb

Deadline

2 SKUs
One Size

Client provided new text on 28th

Jan. Agency to deliver revised
layouts on 10th Feb

Discuss claims/icons + need client

approval by 15th Feb

19th Feb

One Size

Format Adaptation

Status

Next Step

Deadline

3 SKUs
One Size

One Size

1 barcode

2 SKUs

Beef Kubee

10

Hot Chicken Nuggets

11

Fun Chicken Nuggets

One Size

12

Chicken Nuggets

13

Chicken Meatballs

14

Beef Burger

1 barcode

4 SKUs

15

Hot Beef Burger

1 barcode

3 SKUs

16

Giant Beef Burger

17

Beef Meatballs

18

Chicken Pop Corn

19

Chicken Fillet

20

Breaded Chicken Burger

1 barcode

21

Chicken Burger (follow chicken burger for 12 pcs die li 2 barcodes

22

Chicken Franks

Client to re-share feedback for

meat. Client shared feedback for
chicken on 2nd Feb

Discuss "did you know" +

claims/icons for chicken products

19th Feb

One Size

5 SKUs
5 SKUs

One Size

Premium Range
Mixed

Missing info

Pastry: Vol Au Vent

Approval on 2 illustration options

Meat: Chicken Tinder (new sku)

Instructions & Suggestions + Approval on 2 illustration options

Meat: Chicken Delux (Zinger - new sku)

Content/text + Instructions & Suggestions + Approval on 2

illustration options

Content/text + Instructions & Suggestions + Approval on 2

Meat: Gourmet Burger (new sku) (follow beef burger die line)
illustration options + barcode

Smoothies: Raspberry Heaven

Smoothies: Pineapple Sunset

Smoothies: Coconut Crush

Seafood: Breaded Fish Finger

Instructions & Suggestions + Approval on 2 illustration options

3 SKUs

Seafood: Breaded Fish Burger

Instructions & Suggestions + Approval on 2 illustration options

3 SKUs

10

Seafood: Breaded Shrimps

Instructions & Suggestions + Approval on 2 illustration options

11

Seafood: Jumbo Shrimps (new)

Content/text + Instructions & Suggestions + Approval on 2

illustration options

12

Veg: Mushroom Potato Croquette

13

Veg: Cheese Potato Croquette

14

Veg: Seasoned Potato Wedges

15

Veg: Seasoned French Fries (Super Crisp - new sku)

Instructions & Suggestions + Approval on 2 illustration options

+ die line

16

Veg: Coated French Fries (new sku)

Instructions & Suggestions + Approval on 2 illustration options

+ barcode

17

Veg: Mexican vegetables mix (new sku)

18

Veg: China mix (new sku)

19

Veg: Ratatouille Mix (new sku)

20

Veg: Euro Mix (new sku - Gold mix)

21

Veg: 4 Vegetables soup Mix (new sku)

Approval on 2 illustration options + did you know + content/text

Additional Info

Missing info

Format Adaptation

Status

Next Step

Deadline

Delivrables

Once all layouts are approved,

agency will deliver them by
CDs/Hard-drive

Package and deliver by

DHL/Aramex

26th Feb

PO for premium range illustrations

Client to provide a PO for

approved quote

29th Jan

Format Adaptation

Status

Next Step

Deadline

One Size

Approval on 2 illustration options + did you know

Discuss "did you know" + the

additional SKU (large shrimp) +
does not contain + claims/icons
+ask client why sharing cooking
instructions cus it's not needed

Shared on 31st December. Client

shared feedback on 2nd Feb

12th Feb

Instructions & Suggestions + Approval on 2 illustration options

+ barcode

One Size

Approval on 2 illustration options + did you know + content/text

Approval on 2 illustration options + did you know + content/text

+ barcode

142 layouts (standard 117 + premium 25) - Labneh and shredded layouts are not included
Green colour means the image has been changed/revised
Red colour means missing content

Mixed

Meat

Vegetables

Labneh

Cheese

Fruits

Pastry

Convenience