CATEGORY

4 Advanced

3 Satisfactory

2 Beginning

1 Needs Improvement

Use of Color

There was careful

and deliberate
consideration of
color choices and
the colors
enhanced the
presentation.

The color choices

created an
attractive
presentation and
did not detract from
the presented
information.

There was
evidence of some
consideration
given to color
choices but at
times, the colors
detract from the
presented
information.

The color choices appear to

be the focal point of the
presentation and overwhelm
the presented information.

Use of Images

The images that

were used were
appropriate and
clearly enhanced
the
communication of
main ideas. There
was careful
consideration of
the placement and
size of the
images.

The images that

were used were
mostly appropriate
and enhanced the
communication of
main ideas. There
was evidence of
some careful
consideration of the
placement and size
of the images.

Some of the
images that were
used were
appropriate and
enhanced the
communication of
main ideas. More
careful
consideration of
the placement and
size of the images
is needed.

The images that were used

either did not enhance the
communication of main
ideas or were the focal point
of the presentation or there
were no images added to
the presentation.

The font styles and The font styles

The font styles and sizes
Presentation of The font styles
and sizes chosen sizes chosen were and sizes chosen chosen were not easy to
Information

Consideration
of Audience

were very easy to

read. Text was
well spaced and
did not overwhelm
the space.
Information
conveyed the
main ideas very
well.

easy to read. Text

was well spaced
and did not
overwhelm the
space. Information
conveyed the main
ideas well.

were somewhat
easy to read.
There was some
crowding with the
text and the text
overwhelmed the
space. Main ideas
were
communicated
somewhat clearly.

read. The amount of

information overwhelmed
the space or there was not
enough information to
clearly communicate the
main ideas of the
presentation.

There was a clear

intent to
communicate
ideas using
language and
images that could
be easily
understood by the
intended
audience.

There was an intent

to communicate
ideas using
language and
images that could
be easily
understood by the
intended audience.

Generally, there
was an intent to
communicate
ideas using
language and
images that could
be easily
understood by the
intended
audience. Some of
the word choices
and images
caused some
confusion.

There was no consideration

to communicate ideas using
language and images that
could be easily understood
by the intended audience.
The word choices and
images confused the
communication of the main
ideas.