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  • Polypropylene (PP) That Can Be

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    Pericleanu Andreea
    30 vues2 pages
    Starbucks has made efforts to increase recycled content and implement reverse logistics for its paper cups. However, the plastic lining makes recycling difficult as the materials must be separated, which most recycling centers cannot do efficiently. As a result, most cups still end up in landfills. To improve recyclability, Starbucks should design fully recyclable or compostable cups. It could also work with recycling centers to share knowledge on sorting lined cups, or collaborate with other companies to produce recyclable cups at a larger scale.

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    Starbucks has made efforts to increase recycled content and implement reverse logistics for its paper cups. However, the plastic lining makes recycling difficult as the materials must be separated, which most recycling centers cannot do efficiently. As a result, most cups still end up in landfills. To improve recyclability, Starbucks should design fully recyclable or compostable cups. It could also work with recycling centers to share knowledge on sorting lined cups, or collaborate with other companies to produce recyclable cups at a larger scale.

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    30 vues2 pages

    Polypropylene (PP) That Can Be

    Transféré par

    Pericleanu Andreea
    Starbucks has made efforts to increase recycled content and implement reverse logistics for its paper cups. However, the plastic lining makes recycling difficult as the materials must be separated, which most recycling centers cannot do efficiently. As a result, most cups still end up in landfills. To improve recyclability, Starbucks should design fully recyclable or compostable cups. It could also work with recycling centers to share knowledge on sorting lined cups, or collaborate with other companies to produce recyclable cups at a larger scale.

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    © All Rights Reserved
    Téléchargez comme DOCX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 2

    Since2006,Starbuckshasstartedtousereverselogisticsandrecycledcontent

    initscupsforitshotdrinksthroughapaperlayermadeof90%virginpaperboardand
    10%postconsumerpaper.1
    Whatcanbeimprovedintheproduct?
    Duringrecycling,thepolyethyleneliningmustberemovedfromthepaper
    liningbecausethesedifferentmaterialsgothroughdifferentprocesses.Themajorities
    oftransferstations donothavetheinfrastructureorcostefficiencymotivationto
    separatethem.Thus,Starbuckscannotimplementreverselogisticsworldwideandits
    notcostefficientorsustainabletotransportandrecycletheminhouse.(Kong,2013) 2
    Also,althoughthecompanysgoalby2015istohavefrontofstorerecyclinginallof
    its stores, about80%ofthecupsarestilltakenoutbythecustomers andthe
    majorityofthemendupinthelandfillafterbeingcollectedbythelocalgarbage
    trucks. Therefore, Starbucks should design and implement 100% recyclable or
    compostablecupsforitshotdrinks.
    On the other hand, the recycling centers use machines during the highly
    energyintensivepulpingprocessandfuelfossilincollectionorredistribution.Thus,
    asabetteralternativetodegradation,thecompanycouldalsoincineratethepaper
    cupstorecoveraround0.16MJ/cupofenergy.
    Nevertheless,thecompanyintroducedareusablecupmadeofpolypropylene
    (PP)thatcanbecomingledthatmightincreaselocalcenterswillingnesstorecycle
    them.(Gangemi,2013,Ottman,2011,MacKerron,2015,Kong,2013)
    Whatcanbeimprovedintheprocess?
    Recyclingcentres,admitthatmorecoffeecupsneedtoberecycledinorderfor
    theprocesstobeprofitableandthatifcupsarecontaminatedwithmorethan15%of
    liquidorothermaterials,itbecomesverydifficulttoworkwiththematthemill.
    Thus,Starbuckscouldeithershareitsknowhowwithothercompaniessothat
    the infrastructure could be improved through R&D collaboration 3 or it could
    1 Virginpaperboardismadebyharvestingandprocessingoftreeswhilethe100%recycledpaperboardismadefrom100%
    recoveredfibercollectedfrompostconsumerandpostindustrialsources.

    2 Thepaperprovidestherigidityforthecup,whiletheplasticlayerkeepsthepaperlayerintactbyprotectingitfromthehot
    beverage.

    3 The optical scanners that now filter out milk and juice paper cartons can also sort out coated cups,
    according to Jim Hanna, Starbucks director of environmental impact. He says the programs and tests
    that Starbucks has conducted have shown that recyclers can separate the plastic lining from coffee
    cups and that food contamination can be filtered out, which have been two of the biggest concerns.

    cooperatewithotherstogeneratemassscalerecyclablecupsthatwillincrease,both
    forthebenefitoftheentirecommunity.
    However,beingtheleaderintermsofsustainabilityStarbuckswillloseits
    competitiveadvantage,andthusitsprofitability.Nevertheless, Starbuckscouldalso
    reducetheover8millioncupsofferedtocustomersbyencouragingthemmoretoseat
    insidethestoreanduseceramiccupsortoreusetheirtumblers.
    http://organicsrecycling.org.uk/page.php?
    article=2074&name=Starbucks+looks+for+ways+to+encourage+paper+cup+recyclin
    g+
    http://www.triplepundit.com/2010/12/starbucksralliesrecyclersacceptcoffeecups/
    http://www.designlifecycle.com/starbuckspapercups/

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