(650) 269-6780 MARTIN ELSBACH MDELSBACH@GMAIL.

COM
HTTP://WWW.LINKEDIN.COM/IN/MARTINELSBACH

Program and Project Management

IT Management professional helping businesses advance by integrating and adapting new and legacy
technologies. Hands-on and management experience in all phases of the System Development Life Cycle
(SDLC). Proven abilities in managing efforts from feasibility into production. Experienced consulting with
senior management to identify strategic needs, business cases, and implementation plans. Extensive
experience in staffing and delivering high-priority, mission-critical projects utilizing both on- and off-shore
resources. Accustomed to high-pressure, high-expectation environments. P&L experience. PMP in
progress.

EDUCATION BS, Chemistry City College of New York

OTHER
• Unitech Project of the Year for Revenue Assurance – SBC Long Distance – 2000
• ITIL Certified
• Patent – “Video Pedestal Network”, Hyundai Electronics of America, Rao, Siccardo, Levesque,
Elsbach
• Publication – US West Communications Tech Pub – “US West Network TRACIR Interface
Specifications”
• Member – Business Process Management Institute
• Member – Project Management Institute

MBA OFFICE SUPPLY (APR 2009 – PRESENT)

Project Manager - Contract
Design and plan an EDI installation for processing orders and product shipments for the Government
Services Administration (GSA).

NORTON CAPITAL MANAGEMENT – Denver, CO (Feb 2007 – Present)

Project Manager - Contract
Designed and developed UNIX based systems for several Investment management firms. The Portfolio
Management system performs stock market trades, tracks individual and composite portfolio
performance, performs portfolio balancing, calculates client fees and generates bills, and provides client
reports. The system reduces labor costs associated with portfolio management by 98 percent.

BLUE SHIELD OF CALIFORNIA – San Francisco, CA (Aug 2006 – Jan 2007)

Manager Application Support - Contract
Established a team supporting production systems and the transition of new systems into production
• Identified technologies and knowledge areas required to support almost 400 applications in use,
including web based, UNIX, Mainframe and vendor supplied (PeopleSoft HR updates and testing,
etc.) and custom applications.
• Created SharePoint knowledge repository for all applications.
• Created process and staffing model, working with test and release groups that minimized cost
while meeting Service Level Agreements.

CALIFORNIA STATE AUTOMOBILE ASSOCIATION (CSAA) - San Francisco, CA (Sep 2002 – Aug 2006)
Manager Quality Assurance
Managed the migration from a fully outsourced IT environment to a self-sufficient, fully functional, in-
house operation
• Managed Quality Assurance of legacy system replacement (a $700M effort) migrating to a Service
Oriented Architecture (SOA), web/JAVA based environment for intranet users and Business-to-
Consumer (B2C) Portal. Technologies included Mainframe, Wintel, and UNIX (several types).
Activities included interface design and test, physical environment design, data migration and
transformation including audit of vendor process and work products, as well as functional and non-
functional validation.
 Martin Elsbach Resume – Page 2

• Oversight of 62 active projects.

• Developed SDLC process and a repository of templates for adoption and use by all projects and
programs.
• Created Centers of Excellence (COE) for core competencies: Project Management, Software
Quality Assurance, and Requirements.
• Raised CMMI status of quality organization to level three (3). Standardized methods and
procedures on all projects.
• Managed testing of legacy (Membership and Insurance) and vendor supplied (Siebel, PeopleSoft
HR, Genesys, other) systems.
• Managed acquisition and installation of treasury system.
• Implemented new point-of-sale system for storefront locations.
• Established 24/7 testing strategy utilizing on- and off-shore resources (150 seats in India and 64 in
U.S.).

VERTEX MANAGEMENT, INC. - Redwood Shores, CA (Feb 2001 – Nov 2001)

Project Manager - Contract
Venture capital arm of the former Singapore Technologies Group (ST) headquartered in Singapore with
worldwide offices. Aggregate fund size in excess of US$1 billion invested in more than 300 companies in
the U.S., Europe, Israel and Asia.
• Designed and implemented a global IT infrastructure with nodes in London, Singapore, Israel, and
California.
• Worked with president and board members to establish objectives and budget.
• Assembled temporary implementation team to build environment and train non-technical staff.
• Network installed without incident and project completed on time and on budget ($1.1M).
• Identified and implemented a Venture Capital application package to support the highly mobile
and distributed work force of approximately 80 employees.

AT&T INC. - Pleasanton, CA (Jun 1997 – Nov 2000)

Long Distance - Project Manager - Contract
Managed several efforts; project scale ranged from $1MM-$7MM.
• Established Network Cost Management and Revenue Assurance operations. All systems were
implemented on AIX. Responsible for process definition and systems to ensure costs of service
delivery were valid and that all earned revenues were realized. These efforts identified a source of
major revenue leakage (37%).
• Managed implementation of several billing systems for inbound wholesale call traffic.
• Specified switch call detail reporting requirements for international traffic.
• Negotiated terms/conditions for International Direct Operating Agreements with foreign carriers
(Asia, Americas). Managed process for reporting international call traffic and revenue exchange
with foreign carriers. Created process for dispute resolution.

JUDICIAL COUNCIL OF CALIFORNIA - San Francisco, CA (Feb 1997 – May 1997)

Consultant
Evaluated proposed third-party network implementation to serve Appellate, Superior and Municipal
Courts
• Identified security and cost issues; proposed alternative solutions, reduced cost by 80%
($2M/year).

EARLIER PROJECT MANAGEMENT ASSIGNMENTS - CONTRACTS

JUDICIAL COUNCIL OF CALIFORNIA (AOC) - – San Francisco, CA (Feb 1997 –May 1997)
• Consulted on choice of vendor/technology for court system intranet/portal.
RYAN HANKEN KENT INC – Redwood Shores, CA (Dec 1996 –Mar 1997)

• Created research report on the Network Management Software market for company’s research
subscribers
 Martin Elsbach Resume – Page 3

WELLS FARGO BANK – San Francisco, CA (Sep 1996 – Dec 1996)

• Evaluated, redesigned and managed the help desk trouble ticket software and reporting process
for a 13 state network/bank conversion, resulting in better control of the project.
HYUNDAI ELECTRONICS – Milpitas, CA (Aug 1995 – Jul 1996)
• Managed development of digital video server products.
HEWLETT PACKARD – Santa Clara, CA (Jul 1994 – Aug 1995)
• Managed development of digital video server products.
NEC TECHNOLOGIES – San Jose, CA (Jul 1995 – Aug 1995)
• Consulted on marketing strategy for new server product line.
AT&T INC. – San Ramon, CA (Feb 1994 – Jun 1994)
• Created protocol and system interface for a customer network management platform.
BANK OF AMERICA – Concord, CA (Aug 1993 –Dec 1993)
• Provided strategic planning for managing SNA and IP networks. Evaluated technology and
management strategies of proposed projects.