MA Graphic Design Design & Rhetoric Visual Summary

Design & Rhetoric
Visual Summary
MA Graphic Design
Part Time
Unit 2.3
Eleanor Maclure
MA Graphic Design
Part Time
Unit 2.3
Design & Rhetoric
Visual Summary
Design & Rhetoric

Visual Summary
Eleanor Maclure
The Semiotics of Paint Colours

How Colours Acquire Meaning
Initial Inspiration
Design & Rhetoric Visual Summary
Initial Research
Other Inspiration
RCA Student Project
Other Inspiration
RCA Student Project
Other Inspiration
10
11
Colour Charts
12
13
Colour Charts
14
15
Colour Charts
16
17
Friday Colour Series

Jennifer Young
18
19
Historical Paint Colours
20
21
Historical Paint Colours
22
23
20th Century Colour

Trends/Palettes
1900s
24
1920s
1930s
25
20th Century Colour

Trends/Palettes
1940s
26
1950s
1960s
27
20th Century Colour

Trends/Palettes
1970s
28
1980s
1990s
29
Commercial Paint Advertising
30
31
Commercial Paint Advertising
32
33
Paint Name Research
Colour Cards Designer Paint Ranges

34
35
Paint Name Research
Colour Cards Designer Paint Ranges

36
Colour Cards Upper Mass Market Ranges

37
Paint Name Research
Colour Cards Upper Mass Market Ranges

38
39
Paint Name Research
Colour Cards Historic & Traditional Ranges

40
41
Paint Name Research
Colour Cards Historic & Traditional Ranges

42
Colour Cards Eco Paint
Colour Cards Mass Market

43
Paint Name Research

44
45
Paint Name Research

46
47
Paint Name Research

48
49
Paint Name Research
Colour Cards Trade

50
51
Word Clouds
All Paint Names

52
Eco Paint Colours

53
Word Clouds
Consumer Paint Colours

54
Designer Paint Colours

55
Word Clouds
Historic Paint Colours

56
Mass Market Paint Colours

57
Word Clouds
Upper Mass Market Paint Colours

58
Trade Paint Colours

59
Colour Averaging
with Photoshop
60
Tuscan Olive
Sea Green
Cactus
Water
61
Clear Ocean
Sea
Mediterranean Blue
Blue Lagoon
Colour Averaging
with Photoshop
62
Devine Foam
Sand Dunes
Pale Sand
Sand
63
Pebble Beach
Seashell
Mushroom
Golden Sand
Colour Averaging
with Colourphon
64
Aloe
Beach Hut
65
Fire Hydrant
Terracotta
Reference: Colourphon, 2008. [online] Available at: <http://www.colourphon.co.uk/> [Accessed 16/12/10].
Colour Averaging
with Colourphon
66
Sand Dunes
Pebble Beach
67
Making Waves
Mushroom
Reference: Colourphon, 2008. [online] Available at: <http://www.colourphon.co.uk/> [Accessed 16/12/10].
Farrow & Ball
68
69
Farrow & Ball Pixellated Paint Chips
70
Archive
71
Arsenic
72
Babouche
73
Ball Green
74
Black
Blue
Blackened
Blazer
Blue
Grey
Blue
Ground
Bone
Bookroom
Red
Borrowed
Light
75
Breakfast
Room
Green
Brinjal
Buff
Calamine
Calke
Green
Card
Room
Green
Carriage
Green
Castle
Grey
76
Dead
Salmon
Dimity
Dix Blue
Dorset
Cream
Downpipe
Drawing
Room Blue
Dutch Pink
Eating
Room Red
77
Elephants
Breath
Farrows
Cream
Fawn
Folly
Green
Fowler
Pink
French
Grey
Gervaise
Yellow
Great
White
78
Light Grey
Lime
White
London
Clay
London
Stone
Lulworth
Blue
Mahogany
Matchstick
Middleton
Pink
79
Minster
Green
Mouses
Back
New
White
Off
Black
Off White
Ointment
Pink
Old
White
Olive
80
Radiccio
Railings
Rectory
Red
Red
Earth
Ringwold
Ground
Sand
Savage
Ground
Saxon
Green
81
Setting
Plaster
Shaded
White
Skimming
Stone
Skylight
Slipper
Satin
Smoked
Trout
Stone
Blue
Stone
White
Colour Names and Culture

Best of British Ella Young
82
83
English Inspired Paint Names
84
85
English Inspired Paint Names
86
87
Naming Paint Colours

Same Colour, Different Name
88
Valentines
Fire Hydrant
Lipstick
Roses
Post Box
Ladybird
Vamp
Tomato
Sunset
Strawberry
Queen of Hearts
Blood Red
Naming Paint Colours

Same Name, Different Colour
89
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Lipstick
Naming Paint Colours Anchoring

Based on a Theme TV Schedule
90
My School Prom
Freak Like Me
Total Wipeout
Dont Tell the Bride
The Real Hustle
EastEnders
Lip Service
Family Guy
Nailing Your Colours to the Mast

Political Comment through Colour
91
Dave & Nick
Milliband
Nick Griffin
House of Commons
Election Result
New Labour
Coalition
Brighton & Hove
Whitehall
Gordon Brown
No 10
Deficit
The Colours of London
92
Black Cab
Fog
Routemaster Bus
Pigeons
The Tube
Millennium Dome
Hyde Park
Harrods
Oyster Card
The Thames
China Town
Boris Bikes
The Colours of England
93
Cricket
Beer
Tea
Fish & Chips
Telephone Box
Black Cab
Tabloids
The Weather
Sunburn
Deckchairs
Pigeons
Brass Bands
The Great British Seaside
94
Punch & Judy
Donkey Ride
Ice Cream
Fish & Chips
Rain
Seaweed
Sandcastle
Stick of Rock
Sunburn
Deckchairs
Seagulls
Candy Floss
Pantone Colours of the Year
95
Cerulean Blue: Chosen for the

millennium for its calming zen state of
mind.
Fuchsia Rose: A reversal from the

previous year, more exciting, more
feminine and sexy.
True Red: Recognises the impact of

9/11 with a patriotic hue.
Aqua Sky: A cool blue meant to

restore hope and serenity.
Pantone Colours of the Year
96
Tiger Lily: Acknowledges the hipness

of orange, with a touch of exoticism.
Sand Dollar: A neutral colour that

expresses concern about the
economy.
Chili Pepper: Chosen for its pizazz

and sophistication and its hint of ethnic
taste.
Blue Iris: A mix of blue and purple that

suggests dependability and magic.
97
Blue Turquoise: Another reversal to a

calming shade.
Mimosa: Embodies hopefulness and

reassurance in a climate of change.
Turquoise: Transports us to an
exciting, tropical paradise while offering
a sense of protection and healing in
stressful times.
Honeysuckle: Energizing Honeysuckle

lifts spirits and imparts confidence to
meet lifes ongoing challenges
Pantone 2011 Calendar

Derek Bowers
98
99
News Stories of 2010
100
101
Colours of the Year 2010
102
Haitian Earthquake Pantone 409 C
Snow Pantone 2707 C
Oil Spill Pantone 432 C
Ash Cloud Pantone 7544 C
103
Coalition Pantone 534 C
World Cup Pantone 7404 C
Pakistans Floods Pantone 417 C
Popes Visit Pantone 656 C
Colours of the Year 2010
104
Miners Rescue Pantone 7576 C
Royal Engagement Pantone 7686 C
Student Riots Pantone 158 C
WikiLeaks Pantone 7443 C
2010 A Year in Colour
Haitian Earthquake
105
Pantone 409 C
Pantone 430 C
Pantone 433 C
Pantone 432 C
Pantone 6794 C
Pantone 431 C
Pantone 651 C
Pantone 7683 C
Pantone 7618 C
Pantone 393 C
Snow
Pantone 653 C
Oil Spill
Pantone 7546 C
Ash Cloud
106
Pantone Neutral
Black C
Pantone 430 C
Pantone 432 C
Pantone 5255 C
Pantone 431 C
Pantone 7451 C
Pantone 2766 C
Pantone Neutral
Black C
Pantone 7730 C
Pantone Bright Red C
Coalition
Pantone Black 6 C
World Cup
Pantone 7670 C
Pakistans Floods
107
Pantone 424 C
Pantone Neutral
Black C
Pantone 430 C
Pantone 7539 C
Pantone 436 C
Pantone 5165 C
Pantone 437 C
Pantone 430 C
Pantone 534 C
Pantone 195 C
Popes Visit
Pantone 2707 C
Miners Rescue
Pantone Neutral
Black C
Royal Engagement
108
Pantone 7562 C
Pantone 503 C
Pantone 433 C
Pantone 534 C
Pantone 437 C
Pantone 143 C
Pantone 4975 C
Pantone 7543 C
Pantone 684 C
Pantone 651 C
Student Riots
Pantone 484 C
WikiLeaks
Pantone 430 C
Final Output
Colours of the Year Book

109
Ash Cloud
Ash Cloud Pantone 7544 C this

cool grey evokes the towering cloud
that drifted over Europe. Its calm
exterior masks the chaos caused by the
grounding of aircraft and the awesome
power of the volcanos eruption.
Air travel was significantly disrupted in April and again in May

by the volcanic eruption of Mount Eyjafjallajkull in Iceland,
which began on 14th April. The eruption itself was small, but
it formed a gigantic cloud of ash, which rose nine kilometres
into the sky. Atmospheric winds allowed the cloud to drift
over large parts of mainland Europe resulting in a complete
shutdown of the affected airspace for a period of five days.
This was the biggest disruption in air travel since World War
II as the high levels of silica in the cloud are highly damaging
to aircraft engines, causing them to fail. The chaos caused
by the cancellation of flights lead to thousands of travellers
being stranded and losses of millions of pounds to the
airline industry.
Ash Cloud
Pantone 7544 C
Pantone Neutral
Black C
Pantone 430 C
Pantone 432 C
Pantone 5255 C
Final Output
Colours of the Year Book

110
Coalition
Coalition Pantone 534 C a political

blue, the colour of the Conservative Party
and their vision of The Big Society. But
in this palette where is the yellow of the
Liberal Democrats? That question has yet
to be answered.
After weeks of campaigning by the three main political

parties the people of Britain went to the polls for a General
Election on May 6th. None of the parties won the number
of seats in parliament necessary to win an overall majority,
resulting in a hung parliament. In the days following the
result Gordon Brown resigned as the leader of the Labour
Party and there was a brief attempt to create a Labour/
Liberal Democrat coalition. However this was still not
enough to create a majority. After several days of talks with
the Liberal Democrats, David Cameron, the Leader of the
Conservative party became the new Prime Minister and
Leader of the first coalition government in the UK to directly
result from an election.
Coalition
Pantone 534 C
Pantone Black 6 C
Pantone 431 C
Pantone 7451 C
Pantone 2766 C
World Cup
World Cup Pantone 7404 C this

vibrant hue captures the excitement and
dynamism of the tournament and the
colours of the host nation. It also reminds
us of the colour of many of the much
talked about vuvuzelas, made famous
around the world by the event.
The 2010 World Cup opened on June 11th in Johannesburg

in South Africa, the first time an African nation had hosted
the finals. Thirty-two teams competed in 64 matches, to see
Spain defeat the Netherlands 1-0 in extra time to win the
tournament. England was knocked out in a 4-1 defeat by
Germany in the second round, their worst performance in a
World Cup. Overall the tournament was viewed as a success
despite accusations beforehand that the government had
evicted residents and cleared slums near to the stadiums in
an attempt to clean-up the areas.
World Cup
Pantone 7404 C
Pantone 7670 C
Pantone Neutral
Black C
Pantone 7730 C
Pantone Bright Red C
111
Popes Visit
Popes Visit Pantone 656 C

reflects peacefulness and the cool white
of the Popes robes. It evokes a purity and
holiness, but like the Church it cannot
hide dark secrets forever.
The first Papal visit to Britain since 1982 saw Pope Benedict
tour Britain for six days. The run up to the visit had been
mired in controversy by claims that the Pope should not be
given a state visit, calls for his arrest by Richard Dawkins
for his involvement in the cover-up of child sex abuse within
the Catholic Church and comments by a senior aide to
the Pope describing Britain as like a third world country.
There were complaints about the cost to the UK taxpayer of
security for the visit and that tickets to the open air masses
were too expensive. Despite this thousands turned out to
see the Pope as he visited London, Edinburgh, Glasgow
and Birmingham.
Pantone 2707 C
Pantone 436 C
Pantone 5165 C
Pantone 437 C
Popes Visit
Pantone 656 C
WikiLeaks
WikiLeaks Pantone 7443 C has an

air of transparency to it, echoing the
transparency of governments WikiLeaks
tried to enforce. But at the same time
it represents a degree of opacity that
surrounds the organisation and its
founder Julian Assange.
WikiLeaks made the headlines on a number of occasions,

releasing a video of a US army helicopter shooting civilians
in Afghanistan in April. In July it then went on to release what
has become know as the Afghan War Logs, a set of classified
military documents about operations in Afghanistan, some
of which suggest war crimes. It followed in November with
the release of thousands of American diplomatic cables,
revealing comments, which have embarrassed a number of
high profile officials and leaders. WikiLeaks founder, Julian
Assange is currently under house arrest in England, fighting
an extradition to Sweden where he is wanted for charges
of sexual assault.
WikiLeaks
Pantone 7443 C
Pantone 430 C
Pantone 7543 C
Pantone 684 C
Pantone 651 C
Final Output
112
113

MA Graphic Design Design &amp; Rhetoric Visual Summary

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Design & Rhetoric

Design & Rhetoric

The Semiotics of Paint Colours

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Design & Rhetoric Visual Summary

Friday Colour Series

Design & Rhetoric Visual Summary

Historical Paint Colours

Design & Rhetoric Visual Summary

Historical Paint Colours

Design & Rhetoric Visual Summary

20th Century Colour

Design & Rhetoric Visual Summary

20th Century Colour

Design & Rhetoric Visual Summary

20th Century Colour

Design & Rhetoric Visual Summary

Commercial Paint Advertising

Design & Rhetoric Visual Summary

Commercial Paint Advertising

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Designer Paint Ranges

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Designer Paint Ranges

Design & Rhetoric Visual Summary

Colour Cards Upper Mass Market Ranges

Paint Name Research

Colour Cards Upper Mass Market Ranges

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Historic & Traditional Ranges

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Historic & Traditional Ranges

Colour Cards Eco Paint

Design & Rhetoric Visual Summary

Colour Cards Mass Market

Paint Name Research

Colour Cards Mass Market

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Mass Market

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Mass Market

Design & Rhetoric Visual Summary

Paint Name Research

Colour Cards Trade

Design & Rhetoric Visual Summary

All Paint Names

Design & Rhetoric Visual Summary

Eco Paint Colours

Consumer Paint Colours

Design & Rhetoric Visual Summary

Designer Paint Colours

Historic Paint Colours

MA Graphic Design Design & Rhetoric Visual Summary

MA Graphic Design Design & Rhetoric Visual Summary