LIFE INSURANCE CORPORATION OF INDIA

CENTRAL OFFICE

“Yogakshema”
Jeevan Bima Marg,
MUMBAI – 400 021

Ref: Mktg./ZD/05/2010 02.02.2010

TO ALL ZONAL MANAGERS, OFFICERS IN-CHARGE

OF DIVISIONS, ZTCs, MDC, STCs AND AUDIT CENTRES.

Re: Development Officers’ month – Conducting of Unit Meetings

In the CMC Meeting held on 9th January, 2010, it has been decided to
declare January/February 2010 as Development Officers’ month.

It has been decided by the Competent Authority to specifically conduct a

relationship building exercise as well as advice and support Development
Officers in conducting their unit meetings. The Divisional/Branch Offices are
requested to undertake the following activities:

1. The Branch Office shall extend all support in the form of providing space,
study material etc. to any Development Officer willing to conduct unit
meetings during February, 2010. The cost of conducting one unit meeting per
Development Officer shall be borne by LIC of India. For the purpose of this,
the Development Officers are divided into 3 categories as shown below. The
maximum amount of expenses that can be incurred by the Office is as under:

Category Place of Posting Amount (Rs.)

I Cities of Mumbai, Kolkata, Chennai, Delhi & Rs. 300/- per
Noida, Faridabad, Ghaziabad, Gurgaon and participant.
Navi Mumbai.
II Cities with Population exceeding 12 lakhs, Rs. 225/- per
except those mentioned in (I) above, any City participant.
in the State of Goa and Gandhinagar.
III Other Places. Rs. 150/- per
participant.

2. All out efforts should be taken to ensure that maximum number of

Development Officers organize it and agenda should cover the following
issues besides any other issues of common areas:

i) Product knowledge and particularly Jeevan Nischay and re-

positioning of Market Plus – I and New Plan if any.
ii) A Session on soft skills.
iii) Goal setting, targets and planning for the last quarter should be
discussed with all Agents unit-wise.
 3. Care should be taken to ensure that all Probationary Development
Officers and low performing Development Officers conduct this meeting
during this period.

4. The unit meetings shall be conducted in the presence of the Branch

Marketing Officials. In case more than one meeting has been arranged on
the same day, any other Officer from the Branch Office shall be present.
Register of attendance of the agents shall be maintained. The Branch
Office shall maintain the details of the expenses incurred for the meeting
such as bills/vouchers etc. The expenses incurred for the conduct of the
unit meetings shall be settled by the Branch Office directly.

5. The expenses incurred for the conduct of the meetings shall be absorbed
by the Central Office. The account code to be debited shall be informed
separately.

6. After the end of the meeting, the Branch Office shall prepare a statement
giving details, such as, the date of the meeting, name of the Development
Officer, number of agents under his organisation, number of agents who
have attended the meeting, the total expenses incurred etc. and submit
the same to the Divisional Office.

7. During the first week of March, 2010, the Divisional Office will send a
consolidated statement to the Central Office with a copy to the Zonal
Office giving details, such as, number of meetings held, number of
participants and the amount of expenses incurred.

Executive Director (Marketing)