1ST

Credits
Quantitative Techniques
3
Marketing Essentials
3
Accounting for Managerial Decision Making
3
Organization Behaviour-I
2
Economics for Managerial Decision Making-I
3
IT for Managers
2
Business Statistics
3
Research for Managerial Decisions
2
Market and Market Research
2
Organisational Analysis and Strategic Insight 2
Legal System(Company+Business Law)
2
Management Process
2
Executive Communication
3
Introduction to Entrepreneurship
1
Beyond Principles of Management and Econom 3
2ND
Economic for Managerial Decision Making-II
2
Executive Communication
3
Financial Management
4
Human Resource Management
3
Operations & Optimization Research
4
Advertising Management & IMC
3
Consumer Behaviour
2
Management Information System & KM
3
National Economic Planning-I
2
National Economic Planning-II
2
Organisation Behaviour-II
2
Product Management
2
Sales Management
2
Brand Management
2
3RD
Entrepreneurship & Small Business Manageme 2
Macro Economics
2
Executive Communication
2
Organisation Development
2
Business Policy & Competitive Strategy
2
MARKETING (COMPULSORY)
Service Marketing
Marketing strategy
International Marketing
Sustainable Development and Green Marketin

2
2
2
4

HR & PERSONNEL MANAGEMENT ELECTIVES (OPTIONAL)

Training & Development
Group Dynamics
Compensation Management
Strategic HR
FINANCE ELECTIVES (OPTIONAL)

2
2
2
4

Securities Analysis & Portfolio Management

Insurance & Banking
Advanced Accounting
Management of Indian Financial Systems

4
2
2
2

Projects
Discuss the Importance of QT in FMCG Distribution Management
Explain the Branding Success-stories of any 3 P&G Products
Discuss the Importance of Marginal Costing in Automobile Pricing Decisions with 3 Examples
Draw a Comparative Analysis on the Leadership Styles of Steve Jobs, Bill Gates and Richard Bra
Explain the concept of economies and diseconomies of scale with real examples from FMCG Indu
Discuss the Role of VOIP in Indian ITeS Industry
Discuss any 3 Applications of BS in Supply Chain Management of Online Product Distribution (lik
Explain 3 Major Decisions taken by HUL Distribution that ensured their success in India
Cite Examples of any 3 Major Business Success which were ensured through effective Market Re
Explain 2 Major Business Failures and Highlight the Strategic Mistakes done by the respective m
Cite Major 5 Legal Problems for any Start-up Business in India in the Agricultural Industry
Design the Business Process Cycle for Whatsapp
Focus on 5 Key Communication Success Keys for Executives in a Culturally Diversified Country li
Design a Comprehensive Business Plan for on-call-cab facility (like OLA etc)
Implementation Hurdles of Happy Capitalism in India's MNC-diven Economy

Discuss the 5 Adverse Impacts of Substitition Effect in Indian Restaurant Industry

Discuss any 5 Take-aways from a book called 7 Habits of Highly Effective People
Capital Asset Pricing Model and its Importance in Stocks-Management
Discuss any 3 Advanced Training Modules used to ITeS Industry to Enhance Employees' Work-Lif
Relevance of Game Theory in an Multi National Pharmaceutical Company like Pfizer
Analyse any 5 Successful Latest Campaigns Developed by O&M
Discuss the Pre-Purchase Perceived Risks Analysis for Indian Consumers in Real Estate Industry
The Role of Knowledge Management in Indian Private Transport Industry
5 Ways that Socialism Benefits more for the Citizens over Capitalism
Ananlyse 3 Major Economical Steps taken by China that put them ahead of India
5 Successful Ways that BPO Industry can use to help the employees to overcome ever-increasin
Cite and Analyse 5 Major Product Failures due to Packaging Short-comings
Role of Customers' Bargaining Power in Sales Management for White-Goods Industry in India
Discuss the Success Stories of 3 Local Brands who've Fought and Won against the MNC Brands i
5 Key Assistances that GOI is providing for Indian SMEs and their Actual Relevance
What is Deficit Financed Budget and How GOI can use it to its Advantage
5 Key Success Tricks to Use During Business Negotiations
Role of Roganisational Politics in any 3 Indian PSUs
Cite 4 Examples where Corporations have Benefitted through Skimming Pricing Policy

Discuss any 5 Exceptional Attributes Behind the Success of INOX in India

Discuss ITC's Marketing Strategy in the Tobacco Industry
Suggest 5 Exceptional Attributes Behind the Success of Hyundai in India
Discuss any 5 Major Green Marketing Initiatives taken by any 5 Corporations from EU

ES (OPTIONAL)

How to Become a Successful Trainer in Sales Industry

What is Group Psyche? What Role did it play during Kargil War Amongst Several Regiments of In
Cite the Adjustments Done by any 5 Indian Companies in their Compensation Policies to Compet
Discuss the Roles played by HR before Merger and Acquisitions with Examples of any 5 Compan

Describe the procedure developed by Markowitz for choosing the optimal portfolio of risky asse
Discuss any 5 Types Reinsurance Policy used in India with their respective Principles and Advan
Role of AS-6, AS-1 and AS-2 in Indian Financial Market
Status of Merchant Banking in India

sions with 3 Examples

Bill Gates and Richard Branson
examples from FMCG Industry

e Product Distribution (like eBay etc)

r success in India
rough effective Market Research
done by the respective managements
gricultural Industry

rally Diversified Country like India

ant Industry

ance Employees' Work-Life Balance

ny like Pfizer

rs in Real Estate Industry

ad of India
overcome ever-increasing Depression Level

Goods Industry in India

against the MNC Brands in the same Industry

al Relevance

g Pricing Policy

ations from EU

st Several Regiments of Indian Army?

nsation Policies to Compete with MNCs
xamples of any 5 Companies

mal portfolio of risky assets (With 5 Examples)

tive Principles and Advantages