Monday February 1, 2010

Your Local Executive SAN DIEGO, CA 92106

Summary Single Family Homes

This Week
Real-Time Market Profile Trend
Median List Price $ 915,000 ≠≠
Asking Price Per Square Foot $ 487 ±+
The median list price in SAN DIEGO, CA 92106 this week is Average Days on Market (DOM) 166 ≠≠
$915,000.
Percent of Properties with Price Decrease 39 %
Percent Relisted (reset DOM) 16 %
Inventory is up and Market Action is trending down recently. While
days-on-market appears to be trending lower, the overall Percent Flip (price increased) 4%
conditions are weakening a bit. Median House Size (sq ft) 2318
Median Lot Size 4,501 - 6,500 sqft
Median Number of Bedrooms 3.0
Median Number of Bathrooms 2.5

Supply and Demand Market Action Index Strong Buyer's 16.0 ≠≠

The market has been consistently cool for several weeks. Demand ±+ No change == Strong upward trend ≠≠ Strong downward trend
level are low relative to the available inventory. It's a Buyer's
market and prices continue to fall. Look for a persistent shift in = Slight upward trend ≠ Slight downward trend
Market Action before prices plateau or begin to rise again.

Price
Market Action Index Prices in this zip code have been on a downward trend recently
and this week, while essentially flat, doesn't break us out of that
cycle.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the

Market?" By measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -

where each quartile is 25% of homes
ordered by price.
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
0.25 - 0.50
Top/First $ 2,375,000 3600 acre 4.0 3.5 54 19 3 0 132 Most expensive 25% of properties

6,501 -
Upper/Second $ 1,197,500 2642 8,000 sqft 4.0 2.8 56 20 1 1 152 Upper-middle 25% of properties

4,501 -
Lower/Third $ 849,750 2221 6,500 sqft 3.0 2.5 58 20 4 0 228 Lower-middle 25% of properties

4,501 -
Bottom/Fourth $ 672,500 1514 6,500 sqft 3.0 2.0 61 20 1 2 152 Least expensive 25% of properties

Pickford Escrow and The Escrow Firm

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