Strategic Partner / PE investor

India & Middle East

Corporate Development
May 2015

The One Asia Group

The One Asia Group passionately believes that the world has changed and that the real opportuni9es are going to be
generated from and in Asia Pacic for the next decade. Those opportuni9es centre around educa9ng the populous,
establishing beAer technology and assis9ng companies improve their opera9onal processes to bring ecient and
sustainable results.
How we do this is to act as business accelerators, working with the best specialists in each sector to assist clients in
managing their opportuni9es and to build and deliver long term sustainable solu9ons.
What we do is provide strategic advisory services across business sectors but with geographic focus, we add value to
transac9ons and businesses within the Asia region and beyond.
The One Asia Group was established in 2011 to provide advisory services to businesses wishing to enter the Asia Pcic
region and to those already in the region wishing to improve their interna9onal business channels and opera9ons.
The group believes it is important to have in---country exper9se and therefore feet on the ground in order to provide
consistent and value added advise for client deliverables.
The group operates across business sectors via enhancing the core teams competencies with sector specic specialists in
this way the group acts as business excellence partners to its clients.
The group has also forged strong business rela9onships with governmental and private en99es to work in concert to
deliver client requirements.
The One Asia Group is incorporated in Hong Kong (One Asia Group Limited), Singapore (One Asia Group Pte Limited),
Indonesia (PT Insan Persada Nusantara) and the United Kingdom (One Asia Group Limited), with further representa9on
in Australia and Vietnam.

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Professional Services

Compe9tor Analysis

Corporate Goals

Financial & Business

Deployment Planning

Management

Feasibility Reports

Corporate Allignment

Financial Modeling

Project Management

Marke9ng

Due Diligence

Regulatory
Requirements

Prepara9on of
Corporate Collateral

Partner Iden9ca9on

Sales Strategy

Transac9onal Proposal

SWOT Analysis

analysis

Market Partnerships &

CRM

Structuring

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Procurement

CRM

Project Management

Establishment

Mandate closure

Representa9on

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Partners

Jeremy Kemp
Founding Partner

Jeremy is the Founding Partner of the One Asia Group focused on opera9onal management, business turnaround and business
accelera9on solu9ons.

Jeremy moved to Indonesia in 1994 and in 1995 became an equity partner in Pacic Financial Services (PFS), an independent
nancial advisory rm providing advice to clients in South East Asia. In 2002 he managed the merger of PFS with six other
advisory rms to form Financial Partners Interna9onal (FPI) where he took up the posi9on of Chief Opera9ons Ocer for the
group.

He played a key role in crea9ng and leading the opera9onal aspects of FPI as the group expanded, and at its sale to Financial
Partners Bank in September 2007 the group operated in eight countries throughout Asia and the Middle East and had assets
under advice in excess of US$1billion.

Jeremy is a current board member of the Bri9sh Chamber of Commerce in Indonesia and a member of the Ins9tute of
Directors (IoD) London. He is also an Associate Fellow of the Australian Ins9tute of Management and a member of the
Australian Ins9tute of Company Directors.
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Dean Roberts
Director / Head of Strategic Development

Dean holds extensive organisa9on, structuring and managerial experience and is a Permanent Resident of Hong Kong and
Singapore and has served as a Consultant and Non Execu9ve Director for several companies at various stages of growth,
opera9onally focused on; Analy9cal review of projects and investments, strategy formula9on, maintaining and developing the
business porgolio and opera9onal and nancial management.

Dean manages the groups business aspects in regards to Strategic Development, M&A, Trade and PE nancing, including
structuring, for our global clients.

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Client Proposi9on
Our client is a family run business with 45 years combined experience within logis9cs and EPC contract business lines.
Key managerial sta hold in excess of 100 years professional experience between them and hold cross func9onal
responsibili9es.
The Group have been in business within both Chennai and in the Gulf region for 18 years with the taxi & transporta9on
sector becoming their core opera9ng development.
Business rela9onships are strong with Government bodies and are extensive within the Banking community ( in all
opera9ng centres ).
The Groups key banking rela9onship is with; State Bank of india in Chennai and Qatar Interna9onal Islamic Bank (QIIB)
Doha who have just provided a new QR 10million facility for acquiring 150 new vehicles.
Proposi9on - Op9ons exist for:
A strategic Opera9ng partner
Sale of an equity stake in the overall business, OR an equity stake is available for the group or specic countries within
the groups opera9ons.
Strategic partner to provide: plagorm access to maximise vehicle usage, supply contract drivers to Doha and Dubai,
opera9onal exper9se and or nego9ate to purchase second hand vehicles for the home market ( lel / right hand drive )
Equity Stake Is tabled as an outright 100% sale of the Chennai based business OR an equity stake of the combined
business within both Chennai and Doha


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Strategic Benets

The proposi9on seeks to either jointly collaborate and increase penetra9ng and developing fast growing transporta9on sectors
within the Gulf region and into the Cehnnai based business OR nego9ate an outright sale of Chennai opera9ons.
Specic benets include :
Economies of scale through joint new vehicle orders from a single manufacturer
The client currently replaces their Chennai and Doha vehicles from the 3rd year, this could provide a natural way to
further reduce the opera9ng age of exis9ng eets for the new venture
Management skills would be exchanged and jointly developed
IT applica9ons can be rolled out to be a uniform product throughout the strategically developed Group
The biggest single barrier to growth for the client is the number of drivers, collabora9on could involve ac9ve assignments
of drivers to Qatar or Dubai. Where they would be housed and oered 3 meals per day with prot par9cipa9on on their
vehicles
Outright sale of Chennai opera9ons would take out a market compe9tor, allow accelerated growth and reduce the
compe99ve landscape

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Taxi Group Financials Revenues

Actual (650 Taxis

Doha and 200
Chennai)

Net Revenues
US$

2012

2013

2014
(10 Months to October)

4.5Million

14.1Million

16.1Million

Projected (Based on Fleet of 800 Taxis in Doha and 200 in Chennai)

Net Revenues
US$

2015

2016

2017

2018

23.8Million

25.3 Million

29 Million

29.3 Million

3.4 Million

1.0 Million

Sales of older taxis

Adver9sing Revnues

0.5 Million

0.5 Million

0.5 Million

0.5 Million

Garage Rental

0.4 Million

0.5 Million

0.5 Million

0.5 Million

Total Revenue

24.7 Million

26.3 Million

33.4Million

31.3 Million

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Taxi Group Financials Revenues

USD33,400,000
USD31,300,000

USD26,300,000
USD24,700,000

USD16,100,000
USD14,000,000

USD4,500,000

2012

2013

2014 (10 Months)

2015

Business Excellence Partner

2016

2017

2018
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Focus on the Chennai Taxi Industry

Interes9ngly Chennai has been a real pioneer within public transport and is at the front of technology roll outs to transform call
taxi sector in.
The demand for personal transporta9on was not tapped 9ll technology was used to bring order to the sector and convenience
to the commuter. It is es9mated that only 5% of the taxi industry is organized in Chennai, the con9nuing development
poten9al is quite clear.
Cab operators have developed apps that make geung a cab far easier than hailing an auto, customers using the app can not
only book a cab but also track it to the loca9on.
The cab industry has realised that technology can enhance their own business and at the same 9me pass on growth to the
drivers as well. Drivers also use smartphone-based apps that work as in-car naviga9on and communica9on devices as well as
fare meters.
The compe99ve landscape has drama9cally changed in a very short period of 9me and is set to only enhance rider experience
as more apps are developed to maximise the smart phone

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Focus on the Qatar Taxi Industry

Mowasalat ( the Qatar licensing board ) has publicly stated its inten9on to more than double the current eet of taxis by the
9me the 2022 World Cup comes around from 3,000 to 7,000 taxis.
The current total eet in Qatar comprises of about 3,500 cars, with 1,200 of those Mowasalat directly run taxis, and the rest
operated by three franchisees :
1,000 blue-roofed cars,
800 from maroon-roofed, and
150 from yellow-roofed Cars.

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Eec9ve October 1st 2014, the Ministry of Transport announced a reduc9on in franchise fees payable to Mowasalat by 33%. By
2017 it is the Governments publicly stated inten9on to en9rely priva9se its taxis and for Mowasalat to operate solely as a
regulator.
Both Uber and a local technology driven taxi service Careem began opera9ng in Qatar this year but neither see themselves as
compe99on to the licensed taxi companies as they serve a dierent priced market segment i.e. higher minimum fare and also
are opera9ng within uncharted waters with regards to not holding transporta9on licenses

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Qatar Popula9on Growth

The Wealthiest country on Earth is Qatar, according to Bloomberg. It is a small country with a popula9on of 278,000 Qatar
ci9zens and almost 2,000,000 people temporarily living in the country for various reasons. Qatar is located in the Qatar
Peninsula on the northeast side of Saudi Arabia.
Large oil and gas produc9on have made Qatar the worlds highest per-capita income country according to the CIA World
Factbook. Per capita GDP is an astonishing $102,100. EconomyWatch.com states that 85% of Qatars exports revenues comes
from oil and gas and the U.S. Energy Informa9on Administra9on report shows daily oil produc9on at 1.579 million barrels per
day.
Qatar is the host of the 2022 World Cup (soccer), Bloomberg reports the na9on plans to spend more than $200 billion on
infrastructure including 8 stadiums and hundreds of miles on light rail and transport.
According to the Qatar Sta9s9cal Authority (QSA),
popula9on growth began picking up in mid-2012
and rose to double-digits in June 2013 (11.3%).
Qatar once again is at the top of the rankings for
the worlds highest popula9on growth. Qatars
popula9on is expected to reach 2.2m by end 2014,
i.e. about now. This implies an average 10.5%
annual growth rate over the next two years

This will have a large posi9ve impact on non-oil growth, a moderate impact on ina9on and produce signicantly higher road
conges9on in the next few years as new expatriates drive up demand for goods and services in the economy.
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Chennai Popula9on Growth

Chennai with current popula9on of 4,828,853 (4.8 million) is one of the largest ci9es of South India. The Popula9on density of
Chennai is 26903, which is currently largest in the state of Tamil Nadu.
Chennai has witnessed a tremendous growth in its manufacturing, retail, health care and IT sector in the last 10 years. It is
regarded as India's fourth largest city aler Delhi, Mumbai and Kolkata.
Being a major business hub of the state, the popula9on of Chennai has witnessed a rapid growth in its Popula9on. Chennai has
become an important des9na9on for trade and tourism in recent years. It has evoked as a city with tremendous poten9al for
industrial growth because of its economic viability and available infrastructure. The state government departments are geared
towards increasing trade and commerce links with other countries and developing greater industrial growth. This boom in the
trade and business of Chennai city accounts largely for its rapidly growing popula9on. Popula9on growth chart :

4,850,000
4,800,000
4,750,000
Series1
4,700,000

Series2

4,650,000

4,600,000
2011

2012

2013

2014

Business Excellence Partner

2015

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Chennai Demographics

Chennai Metropolitan Area contributes to a GDP of $219 billion. Chennai's economy has a broad industrial base in the
automobile, computer, technology, hardware manufacturing and healthcare sectors.
As of 2012, the city is India's second largest exporter of informa9on technology (IT) and business process outsourcing (BPO)
services. A major part of India's automobile industry is based in and around the city thus earning it the nickname "
Detroit of India.
It is known as the Cultural Capital of South India and is the most visited city in India by interna9onal tourists according to
Euromonitor. The city also serves as the loca9on of the Madras Stock Exchange and the secondary nancial hub in India
following Mumbai.
Prominent nancial ins9tu9ons, including the World Bank, Standard Chartered Bank, ABN AMRO, Bank of America, The Royal
Bank of Scotland, Goldman Sachs, Barclays, HSBC, ING Group, Allianz, Sumitomo Mitsui Banking Corpora9on, The Bank of
Tokyo-Mitsubishi UFJ, Abu Dhabi Commercial Bank, Asian Development Bank, Credit Suisse, BNP Paribas For9s, Irevna,
Deutsche Bank and Ci9bank have back oce and development center opera9ons in the city. Telecom and Electronics
manufacturers based in and around Chennai include Nokia, Nokia Siemens, Motorola, Dell, Force10, Wipro, Zebronics, Foxconn
and Siemens among others.
Chennai is currently the largest electronics hardware exporter in India, accoun9ng for 45% of total electronic exports

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Qatar Developing as a Sports Hub

Ahead of the world cup, Qatar is already developing its interna9onal reputa9on as a spor9ng venue through hos9ng several
interna9onal sports events, that include:
World Handball championships

Tennis - Qatar ExxonMobil & Qatar Total Open

Street Drag Racing Qatar racing club

World Athle9cs Championships (2019)

Qatar Masters Golf ( European tour )
Qatar Interna9onal Triathlon

These events bring par9cipants, spectators and further tourist arrivals, all further fuelling transporta9on demand.

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2022 World Cup Factor

The ethics commiAee of FIFA`s world governing body have conrmed the event will be taking place in Qatar in 2022 despite
inves9ga9ons surrounding the original Qatari bid process.
Over USD 100billion in new infrastructure projects are underway including major upgrades to roads rail, airport, port, hotels,
entertainment and of course sports facili9es.
Tourist arrivals are expected to rise at CAGR of 1.9% between now and 2022 culmina9ng in an expected 1 million visitors during
the actual event.
It is the greatest opportunity Qatar has ever had to showcase its public transport system. The underlying popula9on growth
together with increased visitor numbers ahead of 2022 comfortably supports the demand for new taxis, and the revenue
projec9ons as per previous slide are conserva9ve.

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Risks
Could the Group lose its license in Doha or Chennai ?
The Group was the very rst franchisee of the Royal Family owned Mowalasat, and has been supported by their various
ini9a9ves since launch in 2012.
Chennai are an established business and most unlikely to suer from any nega9ve interven9on
Can business growth slow ?
Indian growth is set to outpace China and with it only fuel further demand for transporta9on solu9ons
Doha is developing rapidly and has a number of signicant world events to host
Interven9on is unlikely as it will hurt Global status and further development
Can tourist arrivals slow down ?
Qatar is driving expansion of tourist arrivals and hos9ng of interna9onal events, is highly liberal and encourages investment
ows with no capital gains issues on foreign investment.
With all of the current and planned events it is highly unlikely signicant slow downs will be seen prior to the World Cup.
India has taken big steps to reduce the visa issues for tourists and is already seeing arrivals outpace 2014 arrival gures

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Summary
The taxi industry is rapidly developing throughout the Gulf and India, the project owners are well posi9oned and hold exis9ng
licenses, drivers and a eet of taxis and buses, the business is cash ow posi9ve and is achieving opera9ng margins of
approximately 55x, IRR levels in excess of 21% with strong rela9onships with licensing boards and Government bodies.
The Group are seeking either a strategic partner OR sale of an equity stake within the business.
We believe a strategic partner who could provide skilled management exper9se, systems and poten9ally tap into the pool
of experienced drivers within the Group and deliver to the Client OR
An outright investment into the Clients business for which we will be glad to support nancial modeling data and process
The scene is set for posi9ve growth which needs be fueled by acquisi9on or partnership
Upon conrma9on of interest and non disclosure agreements a data room is available with full due diligence materials, a
nancial model and 3 years of audited nancials. We look forward to mee9ng you and introducing the principals.

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Disclaimer

This Conden9al Presenta9on (the Presenta9on) is furnished on a conden9al basis to a selected
number of sophis9cated investors for the purpose of providing certain informa9on about an investment in
the Middle East Group, its assets, loans or securi9es (the Company). This Presenta9on is intended for
the use of the persons to whom it is given and is not to be redistributed, reproduced or used, in whole or
in part, for any other purpose.
Neither this Presenta9on nor any informa9on contained herein (i) is intended to provide the basis of any
investment or other evalua9on or (ii) should be considered as a recommenda9on by the Company that
any recipient of this Presenta9on should make an investment in the Company. Each investor
contempla9ng making an investment in the Company should make its own independent inves9ga9on of
the nancial condi9on and aairs of the Company.
No representa9ons or warran9es of any kind are intended or should be inferred with respect to the
economic return or the legal and/or tax consequences from an investment in the Company. In making an
investment decision, investors must rely on their own examina9on of the Company and the terms of any
investment, including merits and risks involved. Prospec9ve investors should not treat the contents of this
Presenta9on as advice rela9ng to legal, taxa9on or investment maAers and are advised to consult their
own professional advisors concerning the acquisi9on, holding or disposal of securi9es or loans.
Prospec9ve investors should inform themselves as to the legal requirements and tax consequences within
the countries of their ci9zenship, residence, domicile and place of business with respect to the acquisi9on,
holding or disposal of debt, and any foreign exchange restric9ons that may be relevant thereto.

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Contact Us

The Group operates across the heart of South East Asia, we are ideally placed to help you grow
your Asian business. With local talent, local knowledge and feet on the street we oer highly
personalised solu9ons.

Contact Details
Hong Kong

Indonesia

40 44 Wyndham Street
Central

18th Floor, World Trade Centre II

Jl Jend Sudirman Kav. 29-31
Jakarta 12920
Indonesia

6th Floor Wyndham Place

Hong Kong

Singapore

47 Hill Street
#06-06 SCCI BUILDING
Singapore 179365

United Kingdom

36, PanTles Close

St Johns, Woking
Surrey GU21 7PT
United Kingdom

Telephone : +62 21 2939 2006

Facsimile : +62 21 2939 2001

Website : www.one-asia.biz

Email : enquiries@one-asia.biz

Addi=onal Representa=on
Australia
Vietnam

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Asia Representatives

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