KATHRYN KAO

490 Barnett Shoals Rd.

Unit 227
Athens, GA 30605
kathrynkao88@gmail.com
kathrynkao.strikingly.com
LinkedIn: Kathryn Kao
678.896.8849

PROFILE
Highly experienced with Adobe InDesign, Illustrator and Photoshop
Experience shooting and editing videos with Final Cut Pro 7 and Windows Live
Movie Maker
Seven years editorial experience with an interest an art and design
Extensive experience writing news stories and press releases
Highly developed understanding of the connection between public
relations, marketing and social media
Team player with strong communication and project management skills

EDUCATION
The University of Georgia, Athens, GA.
GPA: 3.9/4.0
Bachelor of Arts in Journalism/Magazine Emphasis
Grady College of Journalism and Mass Communication
[May, 2013]
Minors in Art/Art History and Chinese Language and Literature
Lamar Dodd School of Art and Franklin College of Arts and Sciences
[May, 2013]

EXPERIENCE
The University of Georgia: Content Strategist [2015-Present]
Promote positive image for the College of Education by producing content for a wide variety of college publications, including the website, news
releases, feature and research stories, e-newsletters, brochures, speeches
and video scripts
Research and produce high-quality, original content on a variety of topics
related to the College
Collaborate with fellow advancement team members on writing projects
Coordinate with UGA Photography and external vendors as needed
Manage content for the Colleges internal newsletter for faculty and staff

Digital Sherpa: Content Creation Specialist [2013-2015]

Manage content development for premium clients
Research and develop creative content calendars
Conduct monthly content calls with clients
Write organic and engaging content for SEO
Optimize content and photos in Wordpress
Update targeted keywords based on business focus
Copy-edit content delivered by writers

Digital Sherpa: Social Media & Content Intern [2013]

Research and develop creative content topics for clients
Update targeted keywords based on client preferences and business focus
Produce engaging and relevant title ideas
Copy-edit content delivered by writers

KATHRYN KAO

490 Barnett Shoals Rd.

Unit 227
Athens, GA 30605
kathrynkao88@gmail.com
kathrynkao.strikingly.com
LinkedIn: Kathryn Kao
678.896.8849

mIDEA: Art Director [2013]

Collegiate-run publication launced every semester
Responsible for all visual aspects of publication
Created and managed style guides
Evaluated and improved design layouts
Assisted in copy-editing and creative brainstorming
Responsible for packaging and printing magazine

Georgia Museum of Art: Public Relations Intern [2012-2013]

Compiled, wrote and distributed weekly email newsletter to 950+ subscribers
Organized and designed monthly event posters
Wrote press releases covering museum exhibitions and events
Designed and distributed fliers for museum events and programs
Assisted and attended museum special events by taking pictures and setting
up tables

UGAzine: Staff Writer [2011-2012]

Brainstormed story ideas at staff meetings
Interviewed and interacted with sources for publication
Wrote and edited articles concerned with lifestyle topics
Attended writer meetings with editors twice a month

InfUSion: Entertainment Writer [2010-2012]

Interviewed and wrote articles for the Entertainment Section
Sought out innovative and creative story lines corresponding with a specific
theme
Promoted cultural awareness in accordance with publications unique
mission statement
Advertised and promoted publication by passing out copies of magazine
Encouraged team moral with members at staff retreats and section meetings

SELECTED PUBLICATIONS
For the Georgia Museum of Art
Exhibit features local mans creations - Athens Banner-Herald
Georgia Museum of Art presents John Baeder - Online Athens
For InfUSion
Performing with purpose
Artful Expansion: The Georgia Museum of Art Revival
For mIDEA
A designers guide to web viewership

ORGANIZATIONS
Alpha Lambda Delta, Academic Honor Society
Asian American Student Organization
Asian Children Mentoring Program
Magazine Club

HONOR AND AWARDS

Summa Cum Laude
University of Georgia Presidential Scholar
University of Georgia Deans List
William I. Ray Jr. Scholar
University of Georgia Bookstore Scholar
Terry F. Barker Scholar
HOPE Scholar