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Anderson recently argued in this forum, scholars who opt out of social media or who dont keep
up with local press and media debates will be missing something fundamentally important
about the new politics. In this brief essay, I will touch briefly on each of these three levels of
change and argue that it must fundamentally change how we as academics do our jobs.
repertoires rapidly moved from one Arab country to another. The five way al-Jazeera split
screen showing simultaneous, nearly identical protests in multiple Arab capitals is the iconic
image of the Arab spring.
Rather than simply imposing a single master narrative, however, al-Jazeera privileged argument
and contentious debate about those shared interests. Its talk shows turned an
Arab narrative into a common Arab public sphere through argument. It helped that al-Jazeera
was by the early 2000s viewed almost universally across the region, creating a sort of common
knowledge and shared platform. When carried out in a shared forum, rather than in a
balkanized information environment of partisan media, the act of argument and acrimonious
debate reinforces a sense of common identity and shared fate.
That unified focal point could not easily survive the pressures of market and political
competition. Over the course of the 2000s a parade of imitators and competitors emerged,
creating a fragmented public sphere which cumulatively created the expectation of the
availability of such media. During periods of ordinary politics, Arab viewers increasingly
switched between a dizzying variety of television stations, some local and some regional. But
they generally turned back to al-Jazeera en masse during moments of regional crisis, whether
the 2006 Israeli war with Hezbollah or the 2011 Arab spring.
The rapid rise of internet penetration and social media layered additional opportunities for the
dissemination of information and ideas onto this top-down broadcasting model. Originally
concentrated in urban elite youth, the internet and SMS texting or sharing of videos over mobile
phones rapidly became accessible to growing sectors of society. Social media allowed for
connections across society, the rapid sharing of information, the coordination of activism, and
the expression of political beliefs even through actions as cheap as the adoption of a
revolutionary Twitter avatar. Social media had both unifying and fragmenting effects on the new
Arab public. It turbocharged the evolution of a public sphere sensibility, as hundreds of
thousands of individual Arabs joined into public arguments and debates on these new forums.
Social media could also push towards localization and polarization, however, as the like-minded
sought each other out in what seems to be close to an iron law of online behavior.
The new Arab public sphere played an absolutely vital role in building the networks among
activists themselves, both inside of countries (i.e. Egyptian protest organizers were veterans of a
decade of experiments with protest and information activism) and across the region (i.e. key
protest organizers came to know each other personally and virtually and cooperated in sharing
information and ideas). This new public sphere supported wide ranging debates and generated
new ideas, forged new relationships, framed the rush of events within a coherent shared
narrative and manifestly drove the regional and international political agenda. It is simply not
possible to account for the intensity and speed of the spread of protests, their immediate
absorption into a common Arab identity frame, or their rapid regional dissemination without
this new public. Protestors across the region chanted identical slogans and held up identical
posters, shared Twitter hashtags, and hung on every twist and curve in any Arab country. Arab
social media users eagerly shared user-generated videos mocking Moammar Qaddafis Zenga
Zenga speech or mashing up Yemeni President Ali Abdullah Saleh with a Katy Perry song.
But this newly mobilized Arab public sphere also proved vulnerable.
First, the ownership of the key regional satellite television stations al-Jazeera (Qatar) and alArabiya (Saudi Arabia) proved to be a liability. Those stations increasingly shaped their coverage
to fit the interests of their owners, with badly distorting effects. Thus, the uprising in Bahrain,
which at its height had more than half the citizen population in the streets, largely disappeared
from the television screens as Qatar and Saudi Arabia moved to help the monarchy crush its
opponents. The leaders of those Gulf countries used their television stations in increasingly
blatant ways in supporting military intervention and fomenting protest against governments in
Libya and Syria a self-defeating exercise of power, as those stations lost credibility through
their propaganda efforts. The instrumentalization of television stations wholly owned by
wealthy Gulf leaders had always been a potential problem for the new Arab public, and now it
became real.
The decline of al-Jazeera as a seemingly independent voice of the Arab street is not on its own
the lethal blow to a new Arab public sphere which it might have been a decade earlier. The Arab
public sphere has long since transcended reliance on any one forum. But the degraded status of
the one site viewed by virtually all politically attuned Arabs eliminated a unique source of
common knowledge and unified attention. The intense, often furious arguments which
dominated al-Jazeeras talk shows during its glory days highlighted disagreement and diversity
of views, but unified the public around shared concern about the issues being debated. The shift
towards more overtly partisan media, where viewers tend to seek out like-minded sources,
promotes the polarization of Arab discourse into increasingly entrenched, mutually hostile
camps. This privileges ever more extreme and exclusionary rhetoric over efforts to find middle
ground, reducing both common identification and the prospect for meaningful public debate.
Second, the crushing of the uprising in Bahrain and then the turn to violent civil war in Syria
helped to spread an increasingly nasty sectarianism through the region, dividing a once unified
narrative and giving lie to any notion that the new Arab public sphere would be uniquely
supportive of inclusive or non-violent discourses. It is difficult to exaggerate the importance of
Bahrains ability with military support from Saudi Arabia and the Gulf Cooperation Council to
crush a massively mobilized popular protest movement (as mentioned, at its height, more than
half the citizen population was estimated to have been on the streets). Bahrain did not only rely
on force, or even on the shocking wave of sectarian repression which followed. It also fully
invaded the public sphere. Saudi and Qatari television stations (including al-Jazeera) largely
ignored Bahrain in order to remove that struggle from the popular regional narrative, while the
Bahraini regime launched a massive public relations campaign designed to tarnish peaceful
human rights protestors as radical Iranian proxies. Bahraini regime supporters flooded social
media sites to promote the regime narrative and relentlessly hound anyone expressing support
for the opposition.
The sectarian Sunni-Shia dynamic and the vicious colonization of the public sphere by regime
counter-protest forces unleashed by Bahrain were magnified a thousand-fold by the struggle for
Syria. More than any other Arab arena, Syria proved extraordinarily divisive along both
sectarian and political lines as many Arabs who valued the anti-Israeli resistance of the regime
in Damascus pushed back against opposition narratives. The Syrian opposition relied heavily on
the media, as with the promotion of videos of protests, fighting and alleged regime atrocities
uploaded to YouTube. The Syrian regime pushed back with relentless propaganda of its own and
a fiercely cultivated narrative of foreign conspiracy. The public sphere became a scorched-earth
battlefield of arguments over the credibility of information and competing accusations of
complicity in conspiracies against one side or the other. As the conflict ground on and the body
count grew, many grew skeptical of almost all information about events in Syria disseminated by
either the regime or the opposition, while discourse about the crisis divided and polarized
sharply. If the early days of the Arab spring represented the best in a mobilized regional public
sphere, the struggle for Syria manifested the worst.
Finally, Egypts troubled transition exposed the limitations of the mechanisms which allowed
new political forces to punch above their weight in contentious politics when the action shifted
to electoral politics. While the Egyptian public sphere became a vibrant arena of new voices,
with active and deeply thoughtful debates about the constitution, elections, reform and
revolutionary action, this did not easily translate into successfully navigating the democratic
game. Elections privileged the choices of mass publics, not the efforts of empowered individual
voices. Liberal and revolutionary groups found themselves unable to translate their self-declared
revolutionary legitimacy into electoral success and increasingly found themselves back on the
streets protesting a profoundly unsatisfying transition. The fault did not lie exclusively with the
machinations of the military leadership. Too often, the allure of online presence and the thrill of
street protest distracted from the tedious, plebian work of forming political parties or building
civil society. Meanwhile, existing well-organized and popular movements such as the Muslim
Brotherhood proved far better adapted to quickly preparing for election campaigns and
institutional politics.
The emergence of a public sphere is a systemic transformation driven by powerful technological,
demographic and political forces, not a fragile moment rooted in the success of any particular
movement. It is unlikely that any Arab country will be able to avoid its insistent pressures.
Perhaps the Saudi regime can repress and co-opt protestors in the short term, but there is no
way it can avoid the contradictions between a young, deeply media-saturated public and a
ruthless policing of public space. Its effects will not be uniformly positive, however, nor will the
pace of change be even. As Syria has shown, the public sphere can all too easily be overwhelmed
by sectarian and partisan passions or transformed into a zone of naked political warfare. Any
public sphere detached from meaningfully democratic institutions, whether a transnational one
with no authoritative actor to make decisions on its behalf or a domestically repressive one
unwilling to do so will remain a weak public. If systematically frustrated, such publics can easily
turn ugly.
These notes of caution should not lead us to miss the deeper significance of the structural
transformation taking place. Empowered publics and new flows of information are
fundamentally rewriting the rules of regional politics. What today seems natural and obvious
Facebook groups devoted to mocking kings, television talk show hosts grilling military leaders
or top Muslim Brotherhood figures, electoral choices being openly debated everywhere from
online to taxicabs was unthinkable two decades ago. Authoritarian regimes will adapt, as will
Islamist movements and liberal civil society actors, and no specific political outcome is
preordained. But the new public sphere has already radically changed the basic stuff of political
life across the region and its disruptive effects have only begun.
of Facebook or Twitter postings and comments (which might be used to evaluate expectations or
attitudes in real time) and linkages between online social media and mass media content.
Facebook postings, blogs and other social media could be used in historiographical fashion as
online diaries rather than as large-n data sources.
But in all forms, researchers must be extremely careful about systematic bias in the data
sources. Twitter, for instance, is likely the best suited data set for Big Data analysis since it is a
self-contained universe in a research friendly format, but is among the least-often used social
media platforms in countries such as Egypt (only 0.26% of Egyptians and 0.04% of Syrians use
Twitter, according to a recent survey). Facebook is far more popular across the region, with
Egypts 10 million accounts not even placing it in the top ten per capita among Arab countries,
but it is less amenable to the needs of systematic research. Individual Facebook accounts are
harder to access systematically for research purposes due to privacy concerns, although
politically-oriented Facebook groups have become essential for research and for political action
alike. Broadcast media tends to be less amenable to systematic quantitative analysis, and after
all this time we still lack for the most part even rudimentary systematic content analysis,
audience research, or careful tracing of impact on political attitudes or behavior.
In short, methodology matters. We do not want to become the proverbial drunks looking for
keys under the streetlight because thats the only illuminated place. This is not necessarily a fatal
flaw, since the relevant population is defined by the question: if ones question is about online
activism, then online activists are a legitimate population to study. But if the goal is to generalize
to mass publics, then caveat emptor. Unfortunately, the tendency to date is for researchers to
acknowledge these limitations and then to proceed with the data analysis nevertheless. If
everybody interviews the same ten Egyptian activists because they are easily found tweeting in
English, then we may end up knowing less about Egyptian politics than we did before.
voices as native informants, or the idolization of celebrity activists two habits of which we have
seen far too much already. Nor does it mean simply accepting what the locals say as gospel.
Instead, it should mean the regular incorporation of Arab scholars, activists, writers, political
figures and ordinary people into all stages of the production and dissemination of knowledge. It
means treating them as fully equal actors, not simply objects to be analyzed. Their ideas, like
ours, should be challenged, discussed, debated and vetted but they must be included. I find
myself unable to look approvingly these days at manuscripts which do not generously cite Arab
editorials and online discussions of the relevant issues.
Scholars also will need to be on guard against abusing their own role in the process. It is all too
easy to over-identify with one faction in a local struggle, to adopt their language and biases and
blindspots and to promote rather than critically analyze their political projects. Such overidentification, whether with leftist Egyptian activists, the Syrian opposition, or one side of the
Israeli-Palestinian conflict, is deeply problematic for the academic mission. In a recent
essay (PDF) in Public Culture, outgoing SSRC President Craig Calhoun brilliantly laid out the
problems, some real and some imagined, with the engagement by Western academics with
Qaddafis Libya. The problem for individual scholars (as opposed to institutions seeking
financial support), Calhoun concludes, was not the decision to travel to Libya or take part in
dialogue with Qaddafi both perfectly legitimate actions for the engaged academic. Instead, the
distinction lay in how the scholar approached the encounter: Critical public engagement and
making scholarly, research-based knowledge available to inform public discussions are both
different from being drawn into the efforts of public actors to manage their public relations or
reputations. The boundary is of course not always clear. Can, and should, academics apply that
same standard to interactions with like-minded Arab activists?
Engaging with this new Arab public sphere will not necessarily be easy for academics. The need
to keep up with dozens of online newspapers, to say nothing of Facebook groups, blogs and
Twitter feeds, imposes a significant burden on already overworked scholars. So does the urgent
need to publish in online venues such as ForeignPolicy.com and to maintain an online social
media presence for those who hope to actually influence public debate. This public sphere
moves quickly, has its own internal language and references, and has little regard for formal
credentials. It demands relentless, inexhaustible attention which may cut against the instinct of
many academics to retreat from the immediate and look at the longer view. For some, this will
prove wise. But for those academics who hope to be relevant in the contemporary public
sphere,Lisa Anderson is right that there is really no choice other than to recognize and adapt to
these new structural realities about how information flows and ideas change.