ANA

DE CASTRO

PORTFOLIO

CONTACT

Ana de Castro
175 W 5th S
Rexburg, ID 83440
347.738.7105
decastronana@gmail.com

TABLE OF
CONTENTS
Business Card
Letterhead
Brochure
Event Ad
Logos
Montage
Flier
Imaging
Webpage

BUSINESS
CARD
Description
Matching business card and letterhead for fake company using a new created logo.
Date
June 13, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Illustrator & Adobe InDesign
Objective
Create a new logo that goes along with the company.
Have matching bussniess card and letterhead.
Consistant design between the two.
Use Illustrator & InDesign.
Process
I used Illustrator first to create the logo and the city skyline. The crown was basically
made with lines and circles. I just put them together and adjusted the thickness of the
lines. The city skyline took more time as I had to draw a lot of rectangles with different
sizes and put them together to make it look like buildings. After those things were
done I opened InDesign and organized all the information into a business card.

e Designpire
& Video
Ana de Castro

347.738.7105
anacastro@empire.com
300 Empire Dr.
Rexburg, ID 83440

LETTERHEAD
Description
Matching business card and letterhead for fake company using a new created logo.
Date
June 13, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Illustrator & Adobe InDesign
Objective
Create a new logo that goes along with the company.
Have matching bussniess card and letterhead.
Consistant design between the two.
Use Illustrator & InDesign.
Process
For the letterhead I just used the logos I had already created so most of my work was done
only in InDesign. I had to enlarge the city skyline and fade it to 2% so it is really fair in the
background and doesnt distract from what would potentially be written in the letter. I put the
Empire logo on the left side of the page and the contact information on the right. The two
are connect by a dotted line that goes across the page. That gives it structure and makes
the page flow better.

e Designpire
& Video

Ana de Castro
347.738.7105
anacastro@empire.com
300 Empire Dr.
Rexburg, ID 83440

BROCHURE
Description
A three-sided folding brochure
Date
July 11, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Illustrator, Adobe InDesign & Adobe Photoshop
Objective
Create a new logo and use it in the brochure.
Have cropped image (background removed) and text wrapping.
Use a combination of the Adobe programs.
Process
I first had to decide my theme and then what the brochure was going to be about and
then I used paper and pencil to draw my ideas. It was crucial to know on what side I
needed to have certain things so that when I printed and folded everything would be
in the right place. The logo was the first thing I created using Illustrator. I used mostly
the shape and pen tool to create it. I then chose the images I wanted to use and
placed them in the flier. The cropped alien image was done in Photoshop where I used
the Magic Wand Tool to remove the background. I also turned the cover page alien
into green using Photoshop. The rest was done in InDesign where I just organized the
layout and put everything together.

THEY
ARE
AMONG
US

THEY
ARE
AMONG
US

HERE IS HOW YOU

FIND THEM
Go to dark areas. The best time for alien
activity is from midnight to 4am.
Prime locations are large forests, open
countryside, deep canyons and vast
deserts. The more stars you see, the
more likely you are in an attractive area.
Dont look weak and bring food. Studies
indicate that injured human beings are
not appealing to aliens and that they
have chosen those eating sandwiches.
Make sure you go alone. Dont be
hesitant or timid. Aliens dont
like crybabies.
Be yourself. Dont be too
anxious to be taken away.
Appear semi-occupied.
Dont be too available.
Talk about you alien
passion with your friends
and family. Alien spies are
everywhere and if they pick up
on your conversation you will get
at least a UFO sighting.
If you see a light, RUN. Aliens love the
thrill of the chase. Put up a fight and
act like you dont want to go.

Believers inc.
ALL RIGHTS RESERVED

BECOME AN ALIEN
AMBASSADOR!JOIN
THE BELIEVERS NOW
Believers was
founded in
2000 by famous
writer and TV
personality Giorgio
A. Tsoukalos and
its purpose is to
bring together all
of those who have
a firm belief that
aliens exist and
might even live
among us.
For 15 years now the believers stay
strong to their faith and have been
preparing for the eventual alien
arrival to planet Earth.
To join the believers you must
pay a $25 dollar fee that pays
for a weeklong retreat in a secret
meeting place. It is said that
during this meeting believers will
be initiated and contact aliens for
the first time.
For more information visit our
website: www.webelieve.org

EVENT AD
Description
Event ad using one scanned image.
Date
May 16, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Microsoft Word
Objective
Create event ad using only Microsoft Word
Scan and import high-quality image
Use color scheme and fonts that go with the message and audience
Process
I first scanned the picture I wanted to use and made sure the quality of the image still
remained the same. I then decided that I wanted the picture to be my background so I faded
it a little. I needed to find a color that went well with the ocean blue and I came up with
orange. I created those orange rectangles easily using the shape tool on Word. I also used a
font that would reach to the audiece. The whole layout is very hip and modern looking. I had
to change the color of the Billabong logo so it matched the event name. I decided to put it
the right corner to balance out the body copy on the left.

SURF THE SOUND

MUSIC FESTIVAL
Jaws Maui, Hawaii
June 28 - 2pm
G en er al Ad m issio n : $4 5 *
B ac ks tag e VI P Pass : $ 15 0 *
Co me j oi n B il l ab o ng a t J a w Bea c h
i n Ma u i, H a w ai i fo r a fu n da y ful l o f
m us i c an d su r fin g! H a n g ou t w i th
Je rem y F lo re s , A le x R i be ir o a nd
m an y ot he r po pu l ar s u rfe rs . Ja ck
Jo h ns o n a nd Ben H ar per w i ll al s o
b e t h ere a nd w i ll b o th c lo s e th e
fes t iv a l w it h a com bi n ed se t. Yo u
d o nt wa n t to m i ss t hi s !
* A l l pr oc eed s w il l b e d on a ted t o
O cea n W i l dli fe R es ea rch
w ww .o cea n wi l dl ifer es ea rc h.o r g

LOGOS
Description
Create a logo for a company and use three color variations.
Date
June 6, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Illustrator
Objective
Create logo from scratch, not using any pre-existing images
Use Illustrator
Have a color, black and white version
Process
To start off I met with my client and asked him what kind of logo he wanted and the
message that he was trying to send. I used the things like the stencil font and the
brush effect for the circles to give it a rough vibe. I created the weight by adding lines
together and making them thicker. I then added the words motivation and fitness
to the logo and made them wrap arround the inside of the circles. The message we
wanted to send was something like Hire me as your personal trainer with me and I
will give you hardcore abs! and I feel like we were able to transmit that.

Steve Thomas
Fitness & Motivation

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MONTAGE
Description
An inspirational montage made by the blending of two or more images
Date
July 18, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Photoshop
Objective
Use Adobe Photoshop
Blend two or more images and use masks
Process
I opened the picture of Christ on a separate doument and used the laso tool to select the
part I wanted to keep. I then inserted it on top of the ocean image. I created a layer for
it and used the black brush tool to paint over the parts I wanted to blend more into the
picture. You can see that Christ is a little transparent in some parts more than others. I did
the same thing with the girl walking on the beach. However I made her more transparent
because I wanted Christ to be the focus. I then used the shape tool to draw a rectangle and
wrote the words inside it.

FLIER
Description
Black & white promotional flier to promote a graduate leadership conference.
Date
May 8, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe InDesign
Objective
Apply design principles and use correct typography
Use InDesign
Create a flier with images, text and theme already chosen by instructor
Process
I started sketching out some ideas at first but then once I got to InDesign it all
changed. I wanted to do something different, clean and modern. I tried to bring focus
to Leadership because that was the message I wanted to send. I think I left a pretty
good amount of white space and made the words that needed attention bigger and
the body copy small.

Graduate

LEADERSHIP
Conference

DO YOU WANT TO HAVE COMPETITIVE

EDGE IN BUSINESS?

OCTOBER 21
8 am - 5 pm
LINCOLN
CONVENTION
CENTER

C o m e l e a r n h ow a t Vo u a n t C o m m u n i c a t i o n s a n n u a l G r a d u a t e
L e a d e r s h i p C o n f e re n c e . Vo u a n t C o m m u n i c a t i o n s i s d evo t e d
t o h e l p i n g t o m o r row s l e a d e r s g a i n e s s e n t i a l l e a d e r s h i p
s k i l l s i n t h e wo r k p l a c e . D u r i n g t h i s d y n a m i c t h re e - d ay
s e m i n a r, a t t e n d e e s w i l l m e e t w i t h t o p e xe c u t i ve s o f Vo u a n t
C o m m u n i c a t i o n s t o d i s c u s s b re a k t h ro u g h l e a d e r s h i p
t e c h n i q u e s , w h i l e c u l t i v a t i n g a t t r i b u t e s o f l e a d e r s h i p.
C o n f e re n c e i s av a i l a b l e t o g r a d u a t i n g s e n i o r s .
Space is limited.
For more information visit: http://www.vouantcomm.com/leaders

IMAGING
Description
Photograph taken by me and edited using Photoshop
Date
May 20, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
Adobe Photoshop
Objective
Use the different tools on Photoshop to create an interesting photgraph
Correct any flaws the image might have
Process
The picture was initially colorful and I made it black and white. I used the contrasting
tool to make the blacks blacker and whites whites. I blurred the background on the left
side a little bit. I also sharpened the image where there was rain and also around the
girls face and camera.

WEB PAGE
Description
Web page designed to show basic coding knowledge and to show personally created
logo
Date
June 27, 2015
Course/ Instructor
Comm 130 section 4
Jason Reeder
Program(s)/ Tools
TextWrangler
Adobe Illustrator
Objective
Develop basic HTML skills
Use CSS to incorporate color and other design elements to web page
Showcase logo and describe the creation process
Use TextWrangler and Illustrator
Process
I created this web page using TextWrangler. I had two files, one CSS and one Html
that connect with each other and make everything look nice. First I got the html file
organized and then used CSS to add color and style to the page. I had to make sure
that all the links were connected to each other. If I had one letter or number wrong the
design would not work. I used a CSS validating website to make sure everything I did
was correct and check my work.