Académique Documents
Professionnel Documents
Culture Documents
market that the companys business idea is attributed to, and the discussion of
the marketing mix that the company will use to reach the marketing goal and
success. Interpretations of the information from the individuals gathered in the
market research are also included. Important analyses are also discussed in
here such as the SWOT analysis and the broad discussion of marketing
strategy that will be used by the company.
INTRODUCTION
COMPANY OVERVIEW
This part of the study discusses the company and its very nature. This
will also present the companys mission and vision, goals and objectives and
the companys core values. Furthermore, this will also provide a brief
description of its services as well as the location of the company.
1.1 Nature of the Business
Servizo Company is a general partnership form of organization.
Primarily, the business falls under the service industry as it assists or shop for
someone. The business aims to serve the customers and to ensure that their
needs are met.
Servizo Company belongs to the service industry where competition is
stiff but will make a difference in reference to the services that the company will
be offering.
Servizo Company will always take into account the feedbacks and
suggestions of the valued customers. The company would expect the
possibilities of having negative feedbacks. These, in turn, will help the
proponents achieve the companys goal of providing quality service. On a
lighter
note, the company is more open for optimistic responses, but more than that is
the relationship of the company with them.
Buy The Time
4
1.2
items without stress. With our staffs, we intend to grow into a larger market
where we can still be personable and can offer greater choices.
Buy The Time will lend time to customers who have difficulty buying
their needs and wants. The company will buy the things that their customers
want and it will be delivered to them so that they can maximize their time with
their family. The customers will have a personal shopper and they can get their
needs and wants even if they are at home.
1.3
Obtain and serve clients with a knowledgeable sales team offering avails
of goods based on their desires and needs.
Allow people to obtain custom items with minimal interruption into their
day and life for a low charge.
Grow into a large franchise with a reputation for getting the desired item
at a reasonable cost.
Core Values. The partners have formulated four company values that
would help the company for a continuous flight in the business arena. They
are the following:
ACCOUNTABILITY
The company is willing to accept responsibility with an attitude of
diligence and patience.
INTEGRITY
Being ethically unyielding, honest and inspiring trust by saying what we
mean, matching our behaviour to our words and taking responsibility for
our actions.
DEDICATION
The company will selflessly devote its energy and time to provide
efficient and effective service.
EXCELLENCE
It will pursue in possessing good qualities in an eminent degree.
Company Motto
Our everyday is organized by your demands.
1.4
venture, location is one of the important factors that would greatly affect the
success of the business. The location should be a place that would lessen the
cost of service without sacrificing the benefits.
Servizo Company would be located at M.H. Del Pilar corner D. Silang
Street. Servizo Company considers the nearness of the office site to the
establishments where most of the needs and wants of every customer can be
bought.
1.5
Summary
Servizo Company will offer services that help people to ease their
errands called Buy The Time. It is a shopping service that allows the client
to shop their needs and wants without stress. Committed to accountability,
integrity, dedication and excellence, Servizo will achieve quality service, will
have a strong and capable organization, will gain a trusted name in the
Buy The Time
7
community and will facilitate continuous improvement. All of these will start at
the small office building in M.H. Del Pilar corner D. Silang Street.