JENNIFER N.

GORDON
630 E 3rd Ave., Salt Lake City, UT 84103

jenniferngordon.wordpress.com
(916) 698-1216

jengordon0@gmail.com

SKILLS
Organized, creative and detail oriented professional with a background in writing, media relations, strategic social media, event
planning, business strategy, community relations, design, project management and strategic planning.
Knowledge of Adobe Creative Suite, Hootsuite, CSS, HTML, CisionPoint, Radian6, Constant Contact and Compete.

RELATED EXPERIENCE
December 2013 - Current
Public Relations/Social Media Account Coordinator
Richter7, Salt Lake City, UT
Coordinate client TV appearances, media training, press conferences, events, regular release writing, video
production, graphic and web design for various clients, including: Papa Murphys Pizza, Zermatt Resort, Homestead

Resort, Valley Behavioral Health, Utah Department of Transportation, Fashion Place Mall, FranklinCovey and C.R England
Generate social media content, posting ads and delving into analytics for key insights to maximize clients social media
presence, including: Park City Chamber of Commerce, Associated Food Stores, Papa Murphys Pizza and Wendys
Public Relations Intern
April 2013 - June 2013
Goodman Media International, New York, NY
Researched and generated media lists for clients including: PBS, Readers Digest,
Intermountain Healthcare, Hospital for Special Surgery, Scholastic and The New York Times
Secured coverage for Intermountain Healthcare in two different markets for a satellite media tour
Pitched and coordinated placement for a national Facebook chat for the Hospital for Special Surgery;
led to over 200 questions, close to 6,000 people who viewed the chat and over 300 new followers
Drafted pitches, conducted follow-up calls, tracked press coverage and performed other tasks for
seven different accounts
Communications Intern
LDS International and Public Affairs, New York, NY
Established and strengthened relationships with the diplomatic corps, including Permanent

Representatives to the United Nations and Consuls General
Planned events for Permanent Representatives to the United Nations and Consuls General
Established and strengthened relationships with leaders of various faiths in the New York area
Community Relations and Promotions Intern
Orem Owlz Baseball, Orem, UT
Assisted with pre-season activities such as mascot appearances and parades
On-field Emcee and assisted with on-field sponsored promotions
Represented the Orem Owlz Kidz Club, generating more attendance at home games

June 2013 - August 2013

June 2012 - September 2012

Reporter
The Universe, BYU, Provo, UT
Published 20 articles covering BYU baseball and local recreation
Received the best beat reporter award

April 2012 - June 2012

Vice President
BYUSA Student Leadership, Clubs Area, Provo, UT
Led and assisted presidents of more than 100 BYU clubs and 30,000 students
Supervised four executive directors who oversaw 28 program directors and committee members
Served as Advertising Consultant for more than 80 BYU clubs

April 2012 - April 2013

EDUCATION
B.A. in Communications, Public Relations Emphasis
Brigham Young University, Provo, UT

December 2013