Académique Documents
Professionnel Documents
Culture Documents
Prokick
Shake of life!
Business Plan
1.
Name of Enterprise
Biozen Corporation
2.
Name of Entrepreneurs
Adnan Mannan
Anupam Das Gupta
Sumon Bhattacharjee
Shanto Banik
Logo of the Company
3.
4.
5.
E-mail : biozenlimited@yahoo.com
8.
Table of Contents
Sl
I
II
III
IV
Content
Executive Summary
Brief Description of the Business
Description of Product/ Service
Marketing Plan
4.1
4.2
4.3
Marketing Area
4.4
Target Customer
4.5
Price
4.6
Sales Forecasting
4.7
Marketing Strategy
4.8
Marketing budget
4.9
Risk of business
4.10
Seasonal trend
Operations Plan
5.1
5.2
5.3
Production Capacity
5.4
5.5
5.6
5.7
5.8
5.9
Production Cost
5.10
Inventory management
VI
6.1
Organizational Structure
6.2
Associate organizations
6.3
Succession Plan
6.4
6.5
Office Equipment
6.6
6.7
Administrative Expenses
Pages
Content
6.8
6.9
6.10
6.11
VII
Financial Plan
7.1
Fixed Asset
7.2
Current Asset
7.3
Start-up Cost
7.4
Total Investment
7.5
Source of Fund
7.6
7.7
Income Statement
7.8
Break-Even Point
7.9
7.10
7.11
VIII
8.1
Environmental Issues
8.2
Ethical Issues
8.3
Legal issues
8.4
8.5
Working Area
8.6
Networking Linkage/Partnership
8.7
8.8
Use of ICT
IX
Conclusion
Appendices
Annex-I: Financial Ratio Analysis
Pages
I.
Executive Summary
In this business plan, we tried to introduce a start up company like biotechnology based company.
This business plan is all about a biotechnology based business plan named Biozen Corporation. The
aim of this company is to make a safe and healthy nation through probiotic product named Prokick.
The entrepreneurs have taken the business initiative based on their creativity, analysis of different
business area, possibility of business growth, introducing a new area in Bangladesh and to build a
healthy generation and to achieve MDGs. This probiotic product is a combination of 4 beneficial
bacteria. According to the scientific report, these bacteria have not any adverse effect. These bacteria
will play significant role in improving digestion, immunity, reduce cholesterol, blood pressure, and
strengthen the body and active against some other harmful bacteria.
Here, we the entrepreneurs tried to develop a roadmap for marketing management, production and
operation management, organization and management plan, human resource management, sales
forecasting, optimum utilization of raw materials and resources, risk assessment and risk mitigating
techniques, financial analysis, productivity improvement, monitoring and evaluation system, business
social responsibility, research and development, training and development, environmental issues, legal
and ethical issues, safety and security measures, intellectual property rights.
We measured the potential market and demand of this type of product through an intensive survey
(attached) and we got positive response from 90 respondents divided into two categories: customers
and distributors. We targeted the customer level above age 5. In our business plan, we showed that we
reached in BEP at 1 year 11 month and growing very fastly. The specialty of our product is to produce
sauce, jelly, ice-cream in future and its possible for a customer to add this product with Tang,
Horlicks and the like.
We want to establish the business from January 15 ,2013. ..workforce including skilled, semiskilled, unskilled are required for the business. We do believe that introducing this kind of product
will surely enhance a new dimension in our nations product basket and will add value to the
economy. Through introduction of this product people of developing countries like us will get the
flavor of developed countries.
Nature of Business
: Manufacturing
3.
Sector/Industry
4.
Objectives
: Use of biotechnology in food production and processing has
become a new phenomenon over the world in the last few decades. Biotechnology based food
products have drawn attention of health conscious people in the Western world. Recent research in
biotechnogy has proved usefulness and effectivity of biotechnogy based products in maintaining good
health system as well as solving various health problems like reducing cholesterol, controlling blood
sugar level etc. But such biotechnology based products are very rare in South Asian Countries
especially in Bangladesh. Keeping these factors in mind, Biozen has planned to set up biotechnology
basd food industry for the first time in Bangladesh. The main objectives of the proposed plan are :
- To market biotechnology based product like probiotic health drinks, probiotic beverages etc.
- To acquire large market share with quality health drinks in Bangladesh.
- Providing safe, healthy, and consumer oriented biotechnology based products that will help
to build a healthy generation and to achieve MDGs.
- To create employment opportunity for unemployed people.
- To enhance GDP/GNP and to implement the govt. policy by industrialization.
- To earn foreign currency through export.
5.
Employment
:
Skilled
Semi-skilled
Unskilled
Permanent
13
Temporary
Total
11
6.
16
Sl
Educational
Qualification
Experience in
Other Business
Business
Experience
Ownership
(%)
Adnan Mannan
M.
Sc. Diagonistic Business
(Biotechnology
and Molucular Bouti Business
Biology)
5 years
50
3 years
Anupam
Gupta
Sumon
Bhattacharjee
M.B.A.
Consultancy Business
(Accounting and
Information
Systems)
3 years
15
Shanto Banik
M BA
3 years
15
20
(Marketing)
7.
8.
Total Investment
Initial Investment
9.
Fixed Asset
Total
10.
Current Asset
Equity
BDT. 66.67 (50.00%)
Total
BDT.
30000000
(100.00%)
Potential Market:
Local
Food and Beverage industry of all over
Bangladesh.
International
South Asian and Middle East Countries
Sl
2.
Competitors
Position
Tang
1st
Horlicks
2nd
3rd
Weakness
Lack of
public
awareness
Tang
Large market
share, rebust
brand image
Horlicks
Large market
share, good
product quality.
Not
considered as
a health
drink, Nonprobiotic
drink
Nonprobiotic
drink
Rose Fibre
Probiotic
(Imported from
Malyasia by
Destiny Group)
Your business
No market
awareness,
Poor product
features, high
price, very
very poor
market share.
Opportunity
Huge undiscovered
and untapped market
for biotechnology
based product
Entrance into the
beverage market with
diversified product
Threat
Entrance of
international and local
established brands with
similar product
Entrance of
international and local
brands with
biotechnology based
product
Inclusion of
biotechnology based
product in the product
line
Entrance of
international and local
brands with
biotechnology based
product
Entrance of
international and local
established brands with
similar product
Huge undiscovered
and untapped market
for probiotic health
and beverage drinks
Marketing Area:
What is the existing market/ market scenario of the product/ service?
-Health drinks and beverages hold a huge market in Bangladesh and South Asian Countires. This
market can easily be converted into a market for probiotic health and beverage products by adding
probiotic features to health drinks and beverages. Not only that, in the long run, probiotic bacteria
can be injected to any other product like juice, sauce, jelly etc. to produce probiotic juice,
probiotic sauce, probiotic jelly etc. So, though the existing market of probiotic foods and
beverages seems very meager, in future total market of various food and beverage products can be
converted into a profitable market for probiotic food and drinks.
In which areas will you market your products?
- In the short run (First 3-5 years)- All the divisions of Bangladesh
- In the long run- The South Asian Countries.
Does your product have international market? Where?
-Probiotic food and beverage products are popular in Europe and USA. In future, the others areas
like Asia, Middleeast and Africa can become a popular market for such products.
4.
Target Customer:
Who will be the target customer segment of this product/ service in the market?
The customers will be of above five (5) years in age.
What are the characteristics of the target group? (Quality or price concious?
In which situation are they eager to buy? What factors do they consider when they buy?)
The target group will be quality conscious. They will be aware about this kind of product and will
demand for that.
They are eager to buy that product when they will tired or bored. They will consider the below
factors..
1. Quality
2. Price
3. Availability
4. Product Information
5. Consistent performance
6. Familarity
7. Reference
8. Price value relationship etc.
5.
Price:
Sl
1
2
3
Product Category
500 gm plastic bottle jar
250 gm refill pack
15 gm refill pack
6.
Sales Forecasting:
How many units of products will be sold in the market?
1. 500 gm plastic bottle jar How much (in BDT) do you expect to sell? (3 years)
Year
1
2
7.
Projected Sales
Quantity
Unit Price
30000
250
50000
115
500000
8
45000
280
57500
130
575000
9
Description of Product
500 gm plastic bottle jar
250 gm refill pack
15 gm refill pack
500 gm plastic bottle jar
250 gm refill pack
15 gm refill pack
500 gm plastic bottle jar
250 gm refill pack
15 gm refill pack
Total Sales
55000
70000
590000
Total Taka
7500000
5750000
4000000
12600000
7475000
5175000
425
15950000
9450000
5900000
73800000
290
135
10
Marketing Strategy:
To achieve the sales target we will apply multidimensional marketing strategy such as product
availability through retail stores, massive promotional tools, competitive pricing system, continuous
development of product quality, establishing brand image etc.
The target customers are the age of above 5 years.
We will identify and approach potential market through intensive survey among the customers and
distributors (Questionnaire attached) and analysis of the survey report.
(a) Promotional Strategy:
Promotional strategies to sell the product are:
Promotional Tools
Newspaper
Advertisement
TVC
Face Book
Word of Mouth
Use of opinion leaders
Direct Marketing
FM Radio
Class Room References
Bill Board
Sign Board
Co-operative Advertising
Sponsoring Events
Magazine Publish
In 2nd Year
In 2nd Year
In 2nd Year
In 2nd Year
10
11
12
8.
Item
(a) Promotion
Newspaper Advertisement
Television Advertisement
Bill Board
Banner
Budget
Prothom Alo Last page, 6 column
-Consecutively first 3 days (Bdt. 13500*3*3)
-1st year, one day in every two months (Bdt
13500*3*5)
Local Daily: Dainik Azadi, Dainik Purbokon
1st year, two days in each month (4000*2*12)
Advertisement in Channel - I
(6000*2*5*12)
GEC in Chittagong & shahbag moor in Dhaka
In different occasion (Eid, pooja, pahela baishak,
16th december, 26 march) (3000*200)
121500
445500
96000
720000
1200000
600000
372000
149760
3704760
Risk of business:
What are the expected risks in your business?
Temparature to maintain the bacteria.
Fire
Payment of loan as per schedule
What steps can be taken to manage/overcome/mitigate these risks?
Maintenance of temperature in optimum level
Insurance policy maintenance
Confirmation of sales and collection of arrear payment
Put tick () mark
Weather
Flood
Fire
Earthquake
V. Operations Plan
1.
Work/Activities
1
Year 1
7 8
10
11
12
Market survey
Business plan preparation
Registration and license for business
Application for loan
Decoration of office and factory
Initiative for import of machineries
Installation of machineries
Recruitment of scientists and employees
Training of employees
Import of raw materials
Building market awareness
Test production run
Getting license from BSTI
Commencement of production
3.
Production Capacity:
What is the yearly production capacity? (Quantity in units & Value in BDT)
Product
Prokick
Health
Drink
Units
Time
Quantity
500 gm plastic
bottle jar
250 gm refill pack
1 year
15 gm refill pack
1 year
1 year
Unit
Price*
250
Taka
75000000
115
41400000
9600000
Total
4.
Quantity
Price (BDT)
Durability of
Assets (in
years)
Depreciation
per year
(In Taka)
4 kathas
12000000
01
4000000
20
200000
01
01
4000000
2500000
10
20
400000
125000
5.
Fixed Asset
Building
10000
Machinery and equipment
80000
Furniture and Fixture
10000
Total
* For the 1st year only. From the 2nd year onwards, repair and maintenance cost is
assumed to increase by 5% per year (as shown in the income statement).
6.
Unit
Media per
ton
M. ton
Formula
per MT
Quantity
10 ton
production
93.78
12
Unit
Price
(BDT)
24000 per
ton
24690
100000
Cost (Taka)
240000
Burley
2315428
Milk powder/ lemon
1200000
formulation
Total
3755428
Burley will be imported from India. Media for bacteria and milk powder formula will be
procured from local market. Raw materials will be available round the year.
7.
All the workers are available round the year. Trained scientist will be hired from local/domestic firms
as well as fresh graduates from local educational institutions will be recruited. The workers will be
trained by the recruited scientists.
8.
9.
Description
Utilities (gas, electricity, water)
Depreciation of fixed assets
Repair and maintenance cost
Rent (land, building, machine
etc. if any)
Others (Specify)
Total
Ref
Cost (yearly)
120000
1057600
100000
Production Cost:
What will be the production cost of the product/service?
Sl
1
2
3
10.
Description
Cost of Raw Materials
Wages
Factory Overhead Cost
Total
Ref.
V. Operation Plan- (6)
V. Operation Plan- (7)
V. Operation Plan- (8)
Cost (yearly)
3755428
3702240
1277600
8711868
Inventory Management:
The company has a plan to maintain 5% inventory level. Since, the production cycle can be completed
within 1 week, there will be no work in progress at the end of the year. Raw materials like burley will
be improted once in a year. It is assumed that, inventory of burley and finished goods will be 5% of
the total purchase and production. The company has sufficient storage capacity for storing the
inventory.
Organizational Structure:
Name
Experience
Qualification
2
3
4
2.
Associate/Partner Organizations
Partner organizations
1. Chittagong city corporation
2. Department of Genetic Engineering and
Biotechnology, University of Chittagong
3. Department of Biochemistry and Molucular
Biology, University of Science,
3.
Description
Supplier of waste.
Succession Plan
- Since the business is a partnership business, in absence of any one or two of the
partner(s), the remaining partners will run the business. Death or retirement of any partner
and any change in ownership will be dealt as per partnership deed.
4.
Sl
1
2
3
4
5
6
7
8
5.
Time
15 days
30 days
1 day
10 days
2 months
1 month
1 month
3 months
Cost
Tk. 10,000
Tk. 2,500
0
Tk. 20,000
Tk. 1,20,000
Tk. 20,000
Tk. 3,27,500
Tk. 5,00,000
Office Equipment:
SL.
Items
Qn
.
15000
10 Years
90000
5,000
10 Years
10000
8
40
5,000
500
10 Years
10 Years
40000
20000
3
4
Duration
Total
(Tk.)
Chair (Revolving)
6
7
8
9
Sofa Set
File cabinet
Almirah
Fittings & others
20
3000
10 Years
60000
3
10
4
16000
4000
15000
10
10
10
10
48000
40000
60000
100000
4,68,000
Years
Years
Years
Years
Total
6.
Year 1
Type
s.l
Basic
No.
House rent
Medical
others
Monthly
Salary
Monthy
Total
Yearly
bonus
Yearly
total
(TK.)
Designation
Microbiologis
Permananent
11000
5500
700
1000
18200
36400
44000
480800
Biotechnologist
Permananent
11000
5500
700
1000
18200
18200
22000
240400
Chemist
Permananent
11000
5500
700
1000
18200
36400
44000
480800
Permananent
7252
3626
700
1000
12578
12578
14504
165440
Nutrition Officer
Finance officer cum
Accountants
Permananent
11000
5500
700
1000
18200
18200
22000
240400
Marketing Officer
Permananent
9500
4750
700
1000
15950
15950
19000
210400
Marketing Officer
Contructual
8000
Consolidated
8000
72000
864000
Lab Technicial
Contructual
7000
Consolidated
7000
7000
84000
R&D
Contructual
15000
Consolidated
15000
30000
360000
10
Consultant
Contructual
25000
Consolidated
25000
25000
300000
11
Security Guard
Contructual
8000
Consolidated
8000
16000
192000
12
Driver
Contructual
7000
Consolidated
7000
7000
7.
Administrative Expenses:
8.
3,702,240
100,000
120,000
500,000
4,441,368
8,863,608
9.
84000
3702240
10.
11.
Fixed Assets:
Item
Ref.
Land
Building
Machineries & Equipment
Furniture & Fixture
Vehicle (Van, Truck if any)
Others (Specify)
Total
2.
Current Asset:
Description
Raw materials expenditure
Wages
Factory Overhead
expenditure
Marketing expenditure
Administrative expenditure
Present (Tk)
Proposed (Tk)
V. Operation Plan-(4)
V. Operation Plan -(4)
V. Operation Plan -(4)
V. Operation Plan -(4)
V. Operation Plan -(4)
V. Operation Plan -(4)
Duration
Ref.
Present (Tk)
Proposed (Tk)
Others (Specify)
Total
What is the cost of Fixed Asset and Current Asset?
How much capital is needed?
3.
Start-up Cost
Taka
4.
Total Investment
Taka
5.
Sources of Fund:
How much capital you need for your business?
How will you source this?
If you are availing any loan from any bank/financial institution, please describe in detail.
Description
Loan
Present
Proposed
Bank/ Others Bank/FI Others
Equity
Present Proposed
Total
Present Proposed
6.
5.25 yrs
0.25 yrs
5.00 yrs
16.00% p.a.
10,000,000
63 months
03 months
60 months
1.33% per month
400,000
252,908
Month
0
2013 ,1
2
3
4
5
6
7
8
9
10
11
12
2014, 1
2
3
4
5
6
7
8
9
10
11
12
2015, 1
2
3
4
5
6
7
8
9
10
11
12
2016, 1
2
3
4
5
6
7
8
9
10
11
12
2017, 1
2
3
4
5
6
7
8
9
10
11
12(adjuste
d)
Installmen
t
Number
Opening
Balance
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
10,400,000
10,400,000
10,285,759
10,169,994
10,052,686
9,933,814
9,813,357
9,691,293
9,567,603
9,442,263
9,315,252
9,186,547
9,056,126
8,923,967
8,790,045
8,654,337
8,516,821
8,377,470
8,236,262
8,093,171
7,948,172
7,801,239
7,652,348
7,501,471
7,348,583
7,193,656
7,036,663
6,877,577
6,716,370
6,553,014
6,387,479
6,219,738
6,049,760
5,877,515
5,702,974
5,526,106
5,346,879
5,165,263
4,981,225
4,794,733
4,605,755
4,414,257
4,220,206
4,023,567
3,824,307
3,622,390
3,417,780
3,210,443
3,000,340
2,787,437
2,571,695
2,353,076
2,131,542
1,907,055
1,679,574
1,449,061
1,215,474
978,772
738,914
495,858
60
249,562
Installment
Amount
monthly
0
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
252,908
Closing
Interest
0
138,667
137,143
135,600
134,036
132,451
130,845
129,217
127,568
125,897
124,203
122,487
120,748
118,986
117,201
115,391
113,558
111,700
109,817
107,909
105,976
104,017
102,031
100,020
97,981
95,915
93,822
91,701
89,552
87,374
85,166
82,930
80,663
78,367
76,040
73,681
71,292
68,870
66,416
63,930
61,410
58,857
56,269
53,648
50,991
48,299
45,570
42,806
40,005
37,166
34,289
31,374
28,421
25,427
22,394
19,321
16,206
13,050
9,852
6,611
Principal
0
114,241
115,765
117,308
118,872
120,457
122,063
123,691
125,340
127,011
128,705
130,421
132,160
133,922
135,707
137,517
139,350
141,208
143,091
144,999
146,932
148,891
150,877
152,888
154,927
156,993
159,086
161,207
163,356
165,534
167,742
169,978
172,245
174,541
176,868
179,227
181,616
184,038
186,492
188,978
191,498
194,051
196,639
199,260
201,917
204,609
207,338
210,102
212,903
215,742
218,619
221,534
224,487
227,481
230,514
233,587
236,702
239,858
243,056
246,297
Balance
10,400,000
10,285,759
10,169,994
10,052,686
9,933,814
9,813,357
9,691,293
9,567,603
9,442,263
9,315,252
9,186,547
9,056,126
8,923,967
8,790,045
8,654,337
8,516,821
8,377,470
8,236,262
8,093,171
7,948,172
7,801,239
7,652,348
7,501,471
7,348,583
7,193,656
7,036,663
6,877,577
6,716,370
6,553,014
6,387,479
6,219,738
6,049,760
5,877,515
5,702,974
5,526,106
5,346,879
5,165,263
4,981,225
4,794,733
4,605,755
4,414,257
4,220,206
4,023,567
3,824,307
3,622,390
3,417,780
3,210,443
3,000,340
2,787,437
2,571,695
2,353,076
2,131,542
1,907,055
1,679,574
1,449,061
1,215,474
978,772
738,914
495,858
249,562
3,346
249,562
7.
Year 01
10,400,000
3,034,896
1,558,863
Year 02
8,923,967
3,034,896
1,304,585
Year 03
7,193,656
3,034,896
1,006,503
Year 04
5,165,263
3,034,896
657,070
Year 05
2,787,437
3,034,896
247,459
1,476,033
8,923,967
1,730,311
7,193,656
2,028,393
5,165,263
2,377,826
2,787,437
2,787,437
0
Income Statement:
Year 02
Year 03
Revenue
Sales revenue*
Less Vat
Total revenue/Sales
50,133,600
4,557,600
45,576,000
Operating Cost
Media for Bacteria**
Formulation cost
cost of Barlery
Depreciation
wastage cost
Labor cost
cost of packaging
Total Operating Cost
240,000
1,200,000
2,315,428
1,010,800
6,000
44,000
1,836,000
6,652,228
120,000
1,200,000
4,927,729
1,010,800
1,000
48,400
3,801,600
11,109,529
120,000
1,320,000
8,240,857
1,010,800
1,000
53,240
6,359,760
17,105,657
38,923,772
82,922,471
133,374,343
3,702,240
100,000
120,000
500,000
4,441,368
46,800
8,910,408
4,015,040
105,000
126,000
300,000
7,876,256
46,800
12,469,096
4,303,840
110,250
132,300
315,000
8,684,040
46,800
13,592,230
30,013,364
1,558,863
28,454,501
70,453,375
1,304,585
69,148,790
119,782,113
1,006,503
118,775,610
7,113,625
17,287,197
29,693,903
21,340,876
51,861,592
89,081,708
0
21,340,876
21,340,876
0
21,340,876
51,861,592
73,202,468
0
73,202,468
89,081,708
162,284,176
0
21,340,876
73,202,468
162,284,176
Gross Profit
General & Administratives Expenses
Salary & allown
Repair and others
Office Expenses
Other Admin. Expenses
Marketing cost
Depreciation of Office equipment
Total G & A Expenses
EBIT
Interest Expenses
Net Profit before Tax
Corporate Tax
25%
0%
94,032,000
9,403,200
94,032,000
165,528,000
15,048,000
150,480,000
8.
Break-Even Point
What is the Break-Even Point? Represent in a graph (if possible)
What are the total sales and number of units sold needed to break even?
Description
Fixed Cost
Variable Cost
Variable Cost
Fixed Cost
Year 01
Year 02
Year 03
Current Assets:
Cash & Bank
Accounts Receivable
Advance, Deposits & Prepayments
Other receivable
Inventory
19,843,665
3,745,973
500,000
1,872,986
0
65,304,766
7,728,658
400,000
3,864,329
0
25,962,624
77,297,753
146,602,495
12,368,219
300,000
6,184,110
0
165,454,82
4
Fixed Assets:
Fixed Assets at Cost
Less Accumulated Depreciation
Total Written Down Value of Fixed
Asset
25,726,000
1,057,600
25,726,000
2,115,200
25,726,000
3,172,800
24,668,400
23,610,800
22,553,200
Total Assets
50,631,024
100,908,55
3
188,008,02
4
Current Liabilities:
Trade Creditors
Accounts Payable
Sub Total
0
366,181
366,181
0
512,429
512,429
0
558,585
558,585
8,923,967
8,923,967
7,193,656
7,193,656
5,165,263
5,165,263
Total Liabilities
9,290,148
7,706,084
5,723,848
Equity:
Paid Up Capital
Retained Earnings
20,000,000
21,340,876
20,000,000
73,202,468
Sub Total
41,340,876
93,202,468
20,000,000
162,284,176
182,284,17
6
50,631,024
100,908,55
3
188,008,02
4
10.
0
0
Year 01
Year 02
Year 03
Year 04
Year 05
21,340,876
1,057,600
51,861,592
1,057,600
89,081,708
1,057,600
99,075,120
1,057,600
110,095,915
1,057,600
(1,872,986)
(1,991,342)
(2,319,781)
(618,411)
(680,252)
(3,745,973)
(3,982,685)
(4,639,562)
(1,236,822)
(1,360,504)
(500,000)
100,000
100,000
46,156
0
45,677
0
366,181
0
16,645,69
8
146,247
0
47,191,41
2
83,326,121
98,323,164
49,745
0
109,162,50
4
(25,726,000)
(25,726,00
0)
20,000,000
10,400,000
30,400,000
0
(1,476,033)
(1,476,03
3)
0
(1,730,311)
(1,730,31
1)
0
(2,028,393)
(2,028,393
)
0
(2,377,826)
(2,377,826
)
4,674,000
15,169,66
5
45,461,10
2
81,297,728
4,674,000
19,843,66
5
19,843,665
65,304,76
6
65,304,766
146,602,49
5
95,945,338
146,602,49
5
242,547,83
3
0
4,674,000
0
(2,787,437)
(2,787,437
)
106,375,06
7
242,547,833
348,922,90
0
Total Revenue
(Tk.)
Total
Expenses
(Tk)
Gross Profit
(Tk.)
Other
Expenses
(Tk)
Net Profit
(Tk.)
Environmental Issues:
How does your plan address environmental issues such as: waste management, sustainable
development of raw materials, ecological balance, etc?
How will you use green technology/ energy efficient equipment in your business?
Do you require any clearance from Department of Environment? Which category does your
business fall in terms of location and influence on environment?
Is there a need for environment friendly waste management plant? Do you plan to use it?
2.
Ethical Issues:
What actions will you take to maintain ethical standards of your business in terms of
monopoly, fairness in market, loss, profit, etc.
3.
Legal Issues:
Biozens will comply with the following policies, rules and regulations
- Existing industrial policy of the Government
- Bangladesh Labour Code 2006
4.
Intellectual Property Issue:
Formula of probiotic health drink production will be patented for next three years. Biozen will start its
business by collecting license from the Chittagong City Corporation. Biozens product will be
certified by BSTI, BCSIR and Genetic Engineering & Biotechnology Dept., University of Dhaka.
Biozens first probiotic health drink product named Prokick will be trademarked.
5.
Working Environment:
Biozen is an equal opportunity employer. The employees will be recruited on the basis of caliber and
experience. The company will formulate a service rule to guide workers recruitment, compensation,
and promotion. Since the company is operating in food and beverage industry, product quality is a
very vital issue. Biozen will formulate effective motivational plan based on decent compensation and
sales commission, performance bonus and incentives, regular employee training. The employed
scientist, if required, will be given foreign training. In the long run, Biozen has a plan to run a child
care centre and medical centre for regular health checkup of the employees. If required, the employees
will be given training and counseling to maintain peace and harmony in the working environment.
6.
Biozen will go for long run relationship with stakeholders. Biozens policy is to maintain win-win
situation with the suppliers of raw materials, marketing intermediaries (wholesalers, retailers),
employees, and consumers. The suppliers of raw materials (burley, milk powder) will be asked to
supply quality raw material and the company will ensure timely payment to them. Biozen will retain
favourable credit policy for the marketing intermediaries. The sales persons will be given proper
training for maintaining encouraging liaison with the wholesalers and retailers. Biozen is an equal
opportunity employer and it will maintain healthy and safe working environment. For the consumer,
Biozen will serve quality product at competitive price. Biozens product will be certified by BSTI,
BCSIR.
7.
To ensure safety and security of the employees and the organization, Biozen will take the following
measures- Establish a production plant based on design of bioteck industry expert.
- Ensure internal factory environment as per requirements of Bangladesh Labour Code 2006.
- Employees will be given training on use of fire extinguisher, use of emergency exit etc.
8.
Use of ICT
IX. Conclusion
We tried to introduce biotechnology based business in Bangladesh. This is a
different and new area of business.
Our target is to provide healthy beverage. This health drinks provides six
beneficial features against diseases. There is not any existing major and
established brand in the local market with same features. We want to be the
market leader in probiotic business within one year .We also wants to create on
those beneficiary products. This product is not only a beverage or health drinks it
can serve various pharmaceutical effects or purposes.
New products will launch after second. Same technology can be used to produce
sauce, jelly, ice-cream. I t can also lead to scientific business. Bacteria produced
in our lab can be sold to other laboratories and companies. We will also promote
industrial academic linkage for developing our R & D sector.
Marketing policies will include TVC, paper advertisement, FM radio, word of
mouth.
This business will involve scientists and laborer .it will create new employment
opportunity for biotechnologist and microbiologist. A new door for business arena
of Bangladesh is going to be initiated.
X. Appendices
Please attach the following documents as per availability:
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
Ref.
Net Profit
X 100
Total Investment (VII. Financial Plan- 4)
Gross Profit
Net Sales
Net Sales
Result
Net Sales
Interest
Break-Even Point
Description
Break-Even Point
=
=
Ref.
FC
(S-v)
Total Fixed Cost in first year (FC)
Result
Ref.
Quick assets
Current Liabilities
Current Ratio
Current Assets
Current Liabilities
Equity
Total Liabilities
Net worth
Total asset
Result