BUSINESS

0415

OVERVIEW
KBU International College is committed to produce highly
employable graduates, through its partnership with reputable
institutions.
With programmes tailored to meet industry requirements, KBU
graduates are hired instantly upon graduation and in many
instances even before graduation.

01

SCHOOL OF BUSINESS,
HOSPITALITY AND
TOURISM MANAGEMENT
The School of Business, Hospitality and Tourism Management has an
excellent track record in producing highly employable graduates.
The School strives to equip students with a solid foundation in
business management, marketing and finance.

Why Choose Business Degree Programmes At KBU?

Fully franchised UK programmes

Availability of student exchange programme for a period of one
semester at Anglia Ruskin University, UK.
Lecturers are equipped with a multitude of teaching and
commercial experience
Conceptual and skill-based learning, giving graduates an edge in
employability
Combination of lectures, guest lectures and live lectures from
Anglia Ruskin University (ARU) via video conferencing
Exposure to field trips, research and consultancy projects
State-of-the-art facilities such as computer lab, library, e-library,
electronic databases and discussion rooms
Soft skills development

Learning Business At KBU

Master of Business Administration (MBA), Anglia Ruskin University

BA (Hons) Business Management (3+0), Anglia Ruskin University
BA (Hons) Marketing (3+0), Anglia Ruskin University
BSc (Hons) Accounting and Finance (3+0), Anglia Ruskin University
Foundation in Business Administration
Diploma in Business Administration
Certificate in Business Administration

02

PROGRAMME
PATHWAY
SPM/GCE 'O' Level or Equivalent

1
Credit

3
Credits

5
Credits

STPM / UEC / GCE A-Levels / AUSMAT

or Equivalent

UK HONOURS DEGREES
BA (Hons) Business Management (3+0)
JPT/BPP (A9960)5/19

Certicate in Business
Administration

Foundation in Business
Administration

JPT/BPP(A8274)1/18

JPT/BPP (A9286)10/18

(1 years)

(1 year)

(3 years)
Awarded by Anglia Ruskin
University, UK

BSc (Hons) Accounting and

Finance (3+0) JPT/BPP (A8509)1/18
(3 years)
Awarded by Anglia Ruskin
University, UK

Diploma in Business
Administration
JPT/BPP (A6729)11/16

(2 years)
Advanced standing to
Year 2 of Degree
programmes

BA (Hons) Marketing (3+0)

JPT/BPP (A8508)1/18

(3 years)
Awarded by Anglia Ruskin
University, UK

UK MASTER PROGRAMME
Master of Business Administration
(MBA) JPT/BPP (FA0108)11/15
(2 years)
Awarded by Anglia Ruskin
University, UK

03

ANGLIA RUSKIN
UNIVERSITY

With a student population of 35,000, Anglia Ruskin University is

one of the largest universities in the East of England. It offers an
ever expanding range of contemporary courses designed to meet
the needs of the individual and the requirements of a
knowledge-based economy.
Extracted/ adapted from: www.anglia.ac.uk

04

CERTIFICATE IN BUSINESS
ADMINISTRATION
JPT/BPP (A8274)1/18

The certificate programme equips students with basic

knowledge and skill sets needed in the field of business
administration. Upon completion, graduates will be able to
apply their skills in the workplace.

Duration: 1 1/4 years (4 semesters) at KBU

Intakes: January, March, May and October
Entry Requirements:
SPM

: Minimum 1 credit and at least a pass in

Malay and History

UEC

: Minimum 1 B and at least a pass in English

GCE O-Levels : At least 1 credit

PROGRAMME STRUCTURE
Semester 1
English 1
Basic Accounting
Computing Skills
Basic Mathematics
Semester 2
Ofce Procedure
English 2
Computerised Accounting Skills
Principles of Economics
Principles & Practices of Business
Semester 3
Business Communications
Fundamentals of Marketing
Semester 4
Basic Finance
Introduction to Management
Introduction to Statistics
MPU Compulsory Subjects*
*All Malaysian and International students are required
to take 3 MPU compulsory subjects

05

FOUNDATION IN BUSINESS
ADMINISTRATION
JPT/BPP (A9286) 10/18

The Foundation in Business Administration programme

serves as a pre-degree route. It introduces students to the
world of business.
The programme will springboard the students to an
exciting education journey.

Duration: 1 year (3 semesters) at KBU

Intakes: January, March and July
Entry Requirements:
SPM

: Minimum 5 credits (inclusive of English and

at least a pass in Malay & History)

UEC

: Minimum 4 Bs (inclusive of English)

GCE O-Levels : Minimum 5 credits (inclusive of English)

PROGRAMME STRUCTURE
Semester 1
Business Mathematics
Information Technology in Practice
Principles of Accounting 1
Microeconomics
English
Semester 2
Business Communication
Introduction to Management
Principles of Accounting 2
Macroeconomics
Principles of Marketing
Semester 3
Cost & Management Accounting
Business Statistics

06

DIPLOMA IN BUSINESS
ADMINISTRATION
JPT/BPP (A6729)11/16

The diploma programme provides a comprehensive

knowledge and insight into the field of business.
Upon completion, graduates will have a holistic
perspective of the business world and will be well prepared
for a role in the business world or as an entrepreneur.

Duration: 2 years (6 semesters) at KBU

Intakes: January, March, May and October
Entry Requirements:
SPM

: Minimum 3 credits and at least a pass in

Malay, History & English

UEC

: Minimum 3 Bs and at least a pass in English

GCE O-Levels : Minimum 3 credits and at least a pass in

English

Semester 2
Business English for Communication
Introduction to Macroeconomics
Business Mathematics
Financial Accounting 2
Introduction to Information Technology
Semester 3
English-Reading and Writing for
Academic Purposes
Statistics for Business
International Business
Semester 4
Public Speaking
Cost Accounting
Financial Accounting 3
Introduction to Marketing
Principles of Management
Semester 5

PROGRAMME STRUCTURE
Semester 1
English
Introduction to Microeconomics
Information Technology in Business
Financial Accounting 1
Organisation Theory and Behaviour

Business Communication
Management Accounting
Fundamentals of Finance
Semester 6
Investment Analysis
Human Resource Management
Business Ethics
Introduction to Law
E-Commerce
Entrepreneurship
MPU Compulsory Subjects*

07

* All Malaysian and International students are required

to take 4 MPU compulsory subjects.

BA (HONS)
MARKETING
JPT/BPP (A8508)1/18

The degree in BA (Hons) Marketing provides a solid

foundation in the principles of marketing which is
relevant to the professional standards of the Chartered
Institute of Marketing. Upon completion, students will
be able to demonstrate a comprehensive
understanding of marketing theories and apply
marketing strategies.

Career Opportunities

Graduates can opt for a career in marketing,

business development or to strike out as an
entrepreneur.

Duration: 3 years at KBU

Intakes: Year 1 (February and August); Year 2 and 3
(February and September)

Entry Requirements:
STPM:
Minimum 2 Cs & 5 credits in SPM (inclusive of
English)#
UEC:
Minimum 5 Bs (inclusive of English)
GCE A-Levels:
Minimum 2 Es & 5 credits in SPM (inclusive of English)#
Diploma in Business Administration:
CGPA of 2.0
AUSMAT:
Minimum ATAR score of 65%
# SPM students: A pass in Malay and History is required.

PROGRAMME STRUCTURE
Year 1
Economics for Business and Management
Academic Skills
International Business in Focus/
Introduction to Business Law
Introduction to Accounting and Finance
Analysis of Business
Marketing Essentials
Introduction to People, Organisations and
Management
Year 2

International Business
Financial Tools for Planning and Decision Making
Enterprise and Entrepreneurial Management
Accounting for Control and Performance
Management
Financial Reporting
Auditing
Business Research Skills/ Methods
Year 3

International Marketing
Strategic Management Analysis
Marketing Consultancy
Undergraduate Major Project
Sustainable Management Futures
Retail Marketing
Organisational Change Management

MPU Compulsory Subjects*

* All Malaysian and International students are required
to take 5 MPU compulsory subjects.
08

BA (HONS) BUSINESS
MANAGEMENT (3+0)
JPT/BPP (A9960)5/19

The Business Management degree equips students with a broad

spectrum of knowledge in Corporate Management, Marketing
as well as Accounting and Finance. The syllabus emphasises
on a sound understanding of contemporary issues such as
globalisation, sustainability and management practices.

Career Opportunities

The degree provides an excellent foundation for a career in

financial sector, marketing, consultancy or business management

Professional Recognition
The degree is eligible for 3 exemptions (out of total 14 papers)
from the ACCA.

Duration: 3 years at KBU

Intakes: Year 1 (February and August); Year 2 and 3 (February
and September)

Entry Requirements:
STPM:
Minimum 2 Cs & 5 credits in SPM (inclusive of English)#
UEC:
Minimum 5 Bs (inclusive of English)
GCE A-Levels:
Minimum 2 Es & 5 credits in SPM (inclusive of English)#
Diploma in Business Administration:
CGPA of 2.0
AUSMAT

: Minimum ATAR score of 65%

# SPM students: A pass in Malay and History is required.

09

PROGRAMME STRUCTURE
Year 1

Economics for Business and Management

Introduction to Accounting and Finance
International Business in Focus/ Introduction to Business Law
Academic Skills
Introduction to People, Organisations and Management
Marketing Essentials
Analysis of Business

Year 2

International Business
Enterprise and Entrepreneurial Management
Accounting for Decision Makers or Consumer Behaviour
Business Economics
Improving Organisational Performance
Systems and Operations Management
Business Research Skills/ Methods

Year 3

Strategic Management Analysis

International Intercultural Management
Marketing Consultancy
Undergraduate Major Project
Sustainable Management Futures
Strategic Management in Action
Organisational Change Management

MPU Compulsory Subjects*

* All Malaysian and International students are required to take 5 MPU
compulsory subjects.
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BSc (HONS) ACCOUNTING

& FINANCE (3+0)
JPT/BPP (A8509)1/18

The degree provides students with technical abilities and

knowledge specific to finance and accounting. Upon completion of
the course, students will be able to demonstrate skills in preparing
financial statements, performing financial analysis and delivering
financial projections.

Career Opportunities

Graduates can opt for a career as a public accountant or explore

opportunities in the field of commerce, banking or finance.

Professional Recognition

The degree is eligible for 9 exemptions (out of total 14 papers)

from the ACCA.

Duration: 3 years at KBU

Intakes: Year 1 (February and August); Year 2 and 3 (February
and September)

Entry Requirements:
STPM:
Minimum 2 Cs & 5 credits in SPM (inclusive of English)#
UEC:
Minimum 5 Bs (inclusive of English)
GCE A-Levels:
Minimum 2 Es & 5 credits in SPM (inclusive of English)#
Diploma in Business Administration:
CGPA of 2.0
AUSMAT

: Minimum ATAR score of 65%

# SPM students: A pass in Malay and History is required.

11

PROGRAMME STRUCTURE
Year 1

Economics for Business Management

Academic Skills
Introduction to Business Law
Introduction to Accounting and Finance
Analysis of Business
Accounting of Business
Introduction to People, Organisations and Management

Year 2

International Business
Financial Tools for Planning and Decision Making
Enterprise and Entrepreneurial Management
Accounting for Control and Performance Management
Financial Reporting
Auditing
Business Research Skills/ Methods

Year 3

Undergraduate Major Project

Advanced Financial Reporting
Taxation of Malaysian Corporate Organisations
Sustainable Management Futures
Business Financing
Strategic Financial Management

MPU Compulsory Subjects*

* All Malaysian and International students are required to take 5 MPU
compulsory subjects.

12

MASTER OF BUSINESS
ADMINISTRATION
JPT/BPP (FA0108)11/15

KBU offers a time-tested and prestigious MBA

programme in collaboration with the Lord Ashcroft
International Business School of Anglia Ruskin
University, UK. The Masters degree is specifically
designed to facilitate executives who want to move to
a more senior role in their organisation. Thus, the
programme has a far more general and strategic
approach than those which are merely focused on
specific subject areas.

Duration: 2 years (part time), 1 years (full time)

Intakes: February and September
Modules

- Organisational Behaviour
- Economics of Global Trade
- Project Management
- Decision Making and Problem Solving
- Marketing Management
- Strategic Financial Analysis
- Entrepreneurship and Innovation
- Research Methods for Managers
- Business Analysis Project
- Strategic Management
- Dissertation

Entry Requirements:
A degree in any discipline or a professional qualification
deemed to be equivalent.

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Why you should choose Anglia Ruskin

Universitys MBA
Offers up to four exemptions out of 11
modules for ACCA/CIMA members
Accredited by the Association of
Business Schools -a body representing
UKs leading business schools
Fully accredited by the Malaysian
Qualifications Agency (MQA) and
Ministry of Education
100% assignment-based, no
examinations
You can fit the classes into your busy
schedules as you can choose to enroll
for the course on a full-time or
part-time (Sat & Sun) basis
Lecturers are PhD and DBA holders
with vast industry experience
Live lectures from UK via video
conferencing plus visiting academics
Access to Emerald Database and the
universitys extensive e-library

HAPPENINGS AND HIGHLIGHTS

Visiting lecturer from Anglia

Ruskin, Mr Graham Webster
lecturing on the Subject
Strategic Management at KBU.

KBU Year 2 students at Anglia

Ruskins Cambridge campus.
(L-R) Woo Hee Yan, Khor Hui Yin,
Adeline Chen Yun Lin.

The Asia Region Best Speaker

of Business English Competition
- Matthew Chang (Centre).

CERTIFICATES
Your Passport To International Recognition
Awards from UK Partner Universities

Master's Degree

Accounting & Finance Degree

14

NOTE: KBU International College has made every effort to ensure that information presented in this brochure is as accurate as possible at the time of going to the press
but does not accept liability for any error or omission. KBU reserves the right not to conduct a programme / course / option / subject if there is insufficient demand.

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