Supporting FTTH roll-out

Ericsson OSS Solutions

Gianluca Ruggieri
Principal Solution Consultant
gruggier@telcordia.com

EUE 2012 15 March 2012

ESRI and ArcGIS are registered trademarks of Environmental Systems Research, Inc.
Copyright 2011 Telcordia Technologies, Inc. All rights reserved.

Ericsson and Telcordia

The leader in Service

Fulfillment, Network
Optimization and Service
Assurance

Mobile domain excellence

Service capabilities
Leadership in Charging & Billing
Global presence

Leading position in
charging and billing
Significant capabilities to
support efficient operations
end-to-end

Good customer footprint

Leading Service Fulfillment and
Service Assurance
Strong presence in Europe & North
America

Strong multi-vendor
capabilities

STRONG PARTNER FOR OSS/BSS

MODERNIZATION AND TRANSFORMATION
2

OSS and BSS Functional Map

Customer Relationship Management

Plan to
Provision

Business Processes

Trouble to
Resolution

Order to
Cash

Technology

Billing
&
Rev. Mgmt

People

Telcordia + Ericsson Portfolio

Customer Relationship Management

Plan, Build
& Optimize

Service
Management

Service Catalog
Order Management

SM & PM

Billing
RealTime
Charging

Inventory Management
Workforce
Management

Mediation

Activation
Analytics
Ericsson
Portfolio

BUSINESS
PROCESSES

Telcordia
Portfolio

TECHNOLOGY

PEOPLE

Telcordia Application Map

Customer Relationship Management

DYNAMIC
Order to
SERVICE
CashCATALOG

Plan to
Provision
NETWORK
ENGINEER

SERVICEto
Trouble
DIRECTOR
Resolution

WORK
DIRECTOR

GRANITE
INVENTORY

Integrated
Inventory

Business Processes

Billing
&
Rev. Mgmt

FORCE

ACTIVATOR

Technology

People

FTTx in EU27

Around 260
FTTx
projects

4.5 M FTTH/B subscribers

25.8M FTTH/B homes passed
Average Take up rate 17.5%

Growth
rates

+28% FTTH/B subscribers

+41% FTTH/B homes passed

2018
just around
the corner

on 195M houwseholds, 20% by 2018

13M already connected - 26M will be
connected by 2018
4,3M per year or 360k per month

OSS Solution Capabilities

From planning to resolution and beyond

Coordinate marketing, engineering, service delivery

Design & Engineering: Automate FTTH design
Manage order complexity of service bundles
Simplify assignment of multiple elements
Assure positive customer experience from the start

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

10

Intelligently Prioritize Where to Build

Target market areas using demographic information
I want to identify all
MDUs within 1 km
of node with market
value > 250

1. Locate revenue
hot-spots

Clusters
Of
Properties

2. Develop
optimal design

Node
Location

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

11

3. Market to
customer base

Automate Tedious Design Work

Customer sites
Select Homes to be passed within FSA

Flatliners for blown fiber

Starting point
Pick the service provider starting equipment

Greenfield or Brownfield
Specify the existing civil/telecom infrastructure to be reused

Faster Design
Automatic design of Civil Works

Optimal Design

The Tool creates: spans, cabinets, MHs, poles ...

Consistent Design
Automatic design of Telecom network
The Tool creates: cables, splices, equipments (active and
passive)

saving 2-4M for every 100K homes passed

TELCORDIA PROPRIETARY - INTERNAL USE ONLY
See proprietary restrictions on title page.

12

Realizing the Potential of Automation

Design Automation

FSA design time accelerated by 40%

from 120 hours to 70 hours

NETWORK
ENGINEER

13

Automate Planning Through Provisioning

Telcordia FTTx Integrated Solution Architecture and Flow

Planning
Requests

Customer
Requests

- New Connect
- Change
- Disconnect

- New Subdivision
- FTTx Overlay

NETWORK
ENGINEER

Speed new
FTTx design
work

Integrated
Inventory

GRANITE
INVENTORY

Assign & Design

Design Assistant

Automate
data transfer
for speed and
accuracy

Plan-to-Provision

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

Work
Director

Order-to-Service

14

Automate
all
assignments

International fiber-based CSP saves $5 million in OPEX

with expert Plan-to-Provision process.
Goal

Automate network build and provisioning to enable fast response to

enterprise customer needs
Unify network management processes across multiple acquired properties

Solution
GRANITE
INVENTORY

NETWORK
ENGINEER

Integrated
Inventory

Potential Realized

$5M annual OPEX savings through automated work order creation and mgmt
$6.4M savings through major systems consolidation (eliminated 100 systems)
$3.5M in savings annually due to fewer truck rolls
$2.5M in savings annually through improvements in the service assurance
process related to cross-layer correlation
$5M in capital recovered
Ability to sell off redundant assets worth $10M
15

Manage Order Complexity of Service Bundles

Orchestrate
order

Keep
track

Provide
status

Handle
rainy-days

Take
action

Continually
improve

Order of
magnitude
more complex

Manage all
elements of
bundle

Advise
customer in
real time

Must prepare
for any
scenario

Use
meaningful
reports

Leverage
operational
analytics

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

16

Privatized Southeast European CSP achieves 98%

flowthrough with comprehensive Order-to-Service solution.
Goal

Reorient the business toward the customer

Reengineer operations infrastructure new services on next-gen networks

Solution
DYNAMIC
SERVICE
CATALOG

WORK
DIRECTOR

GRANITE
INVENTORY

ACTIVATOR

Potential Realized

IPTV and broadband subscribers grew by 43% and 14% respectively in 2010
60% productivity improvement across automated pre-provisioning, fulfillment,
and fault repair
98% service flow thru provisioning, provisioning time interval reduced by 86%
Optimal service connectivity designs reduced from days to minutes
Higher operational data accuracy enabling more reliable process orchestration
and new SLAs
Reduced time to revenue due to higher reusability of proven service
components
17

Simplify Assignment of Multiple Elements

Realize faster service rollout and faster, more accurate provisioning

Fiber-to-the-Home Design
High-Speed Internet Access, IPTV, VoIP Path

Automate

Broadband Pipe Path

ONT Circuit Path

Placement of ONT,
RG, fiber drop

Ethernet
Access Path

Splitter Path

Assignment of
serving terminal,
fiber x-connects
Assignment of
logical access and
service paths

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

Central Office / Exchange

18

Remote Hut

Pioneering European mobile CSP realizes a fast, efficient

network upgrade for a better mobile broadband future.
Goal

Bring the customer experience of mobile broadband services to the same level as
if delivered over a fixed network
Implement a complete inventory solution that is fully in sync with radio planning
activities

Solution
GRANITE
INVENTORY

ACTIVATOR

Potential Realized

Faster response to changing traffic demands due to the ability to automate the
creation of capacity and rearrange network facilities
Faster cell site rollout and upgrades as a result of having a single platform to manage
all its radio access networks along with improved, more detailed processes for
capacity expansion
Less process fallout due to a centralized inventory repository for use by network
planners, repair technicians, and systems
Added operational flexibility and accurate inventory data to support infrastructure
sharing
19

Assure Positive Customer Experience from

the Start
Deploy the right
field technicians
for field repair

Understand and manage

performance of
end-to-end service

Dashboard

KQI

KQI

KQI

Automatically
diagnose and repair
the home network

KQI

Analytical Engine

KPI
OSS

Residential
Gateway/
Modem

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

KPI

KPI

KPI

Fault
Management

KPI

Performance
Management

Broadband
Access
Server

KPI
NMS/
EMS

Application
Servers
IP/Transport
Backbone

20

European Tier 1 service provider introduces new high

bandwidth services with a future-proof OSS architecture.
Goal

Transform existing OSS at fixed-line and mobile services provider to reduce costs and
enable new revenue opportunities

Solution

16-week Telcordia engagement assessing clients existing operations through in-depth

interviews with >50 mobile and fixed-line IT, operations, and network SMEs
Formulated forward-looking OSS architecture views including a Target Architecture,
Transition Plan, Data Strategy, Key Performance Indicator (KPI) Assessment, and
Implementation Recommendations
Constructed a detailed multi-million dollar Business Case which was reviewed and
agreed to by the key stakeholders within the IT, operations, network, marketing, and
finance organizations

Potential Realized

Board-level investment plan to improve corporate free cash flow by >10%, enabling
new next-generation services
Actionable OSS Transformation Program with major projects across Planning &
Engineering, Service Delivery, Service Assurance, and Work Force Management
domains
Average investment payback period of 3 years across project portfolio
Used world-wide expertise and benchmarks to provide critical support to gain buyin of multiple organizations regarding rationale and benefits of proposed program
21

Success is Measurable
Value

Automatically
creating fiber
engineering
designs for each
neighborhood

Automating
provisioning of
broadband DSL
and advanced
enterprise services

Driving down
mean-time-torepair for triple
play services over
FTTH access

40% savings in
planning time with
automated design
and connection

Doubled ADSL flowthrough rates to

>90% in most
critical geography

Processing 25,000
alarms every 5 min.
driving MTTR to
under one hour

Plan to Provision

Order to Service

Trouble to Resolution

Proof

TELCORDIA PROPRIETARY - INTERNAL USE ONLY

See proprietary restrictions on title page.

22

Together, we set out to consolidate our leadership in Operations and Business Support Systems.
With the industrys broadest portfolio to manage and monetize the world's most dynamic networks, we will
lead the way into a new era of converged communications. Our solutions and holistic insights empower
customers to have smarter processes and operations, resulting in an outstanding customer experience.
Learn more: www.ericsson.com/telcordia

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