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Automotive Electronics Market Analysis, Market Size,

Application Analysis, Regional Outlook, Competitive
Strategies And Forecasts, 2014 To 2020

Industry Insights
Automotive electronics include advance driver assistance system (ADAS), body electronics
infotainment, powertrain and safety systems. Increasing number of automobiles and increasing
demand for safety as well as luxury are expected to drive the automotive electronics market.
ADAS includes various sub-assistance systems such as adaptive cruise control system, pre-crash
safety system and lane keeping assist system. Furthermore, safety systems include active and
passive safety.
Active safety refers to the collision sensor based technology and passive safety refers to optimum
safety of vehicle occupants. Increasing number of automobiles causes rise in number of accidents
which are going to drive the automotive electronics safety system market. Automotive body
electronics include gateway modules, seating modules and body control modules. Automotive
infotainment system delivers entertainment and information content.
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Infotainment system uses bluetooth technology and smartphones to guide drivers to control the
system with touchscreen input, voice commands and physical controls. Automotive powertrain
system refers to a system of mechanical and electronics parts in automobiles which produce
energy.
Infotainment and safety systems are the major key drivers of the automotive electronics market.
ASAS is expected to drive the market in coming years due to increasing demand for luxurious
and more featured automobiles. Cost of the different systems in automotive electronics may
restraint the market. Increasing numbers of the automobiles and growing economic conditions of
population are the key opportunities over forecast period.
Application Insights
Advance driver assistance system (ADAS), body electronics, infotainment, powertrain and safety
systems are the applications of automotive electronics. Adoption of regulatory board rules by
government of different countries for safety has increased the demand for safety systems. Active
and passive safety system includes airbags, radar sensor, laser light sensor, vision sensors, seat
belts, forward collision warning system, lane departure warning and others. Infotainment system
is the major key driver which provides music systems, speakers, dashboard player, satellite radio,
GPS, tracking systems and audio/video systems.
ADAS provides additional guidance to a user for driving which facilitates additional safety while
driving. It is developed to assist, compliment and substitute the user in complex controlling
process. ADAS facilitates, blind-spot monitoring, adaptive cruise control, lane-departure
warning, lane-keeping assist, night vision and collision warning systems with braking
intervention and automatic steering. ADAS is expected to prevent accidents by taking partial
control of the Car. These automated safe systems are making the way for fully autonomous cars
of future which is driving factor of the market growth
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Regional Insights
Regional market of automotive electronics is spread over North America, Europe, Japan and
Asia. Asia Pacific includes China, India and South Korea which have been the largest geographic
regions for automotive electronics market and is expected to continue its growth. Government of
China has promoted safety assessment c-NCAP to encourage the buyers for fully electronically
equipped automobiles. North America includes Canada, the United States and Mexico which are
expected to witness the market growth over forecast period.

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Europe includes, France, Germany, UK, Spain and Italy are anticipated to show the growth in a
similar line to North America.. Other regions such as Latin America, Middle East and Europe are
expected to witness automotive electronics market growth. due to growth of automobile industry
Economic development and cost efficient automobiles are expected to drive the automotive
electronics market globally.
Competitive Insights
Automobile makers are expected to adopt the new technology to promote environment friendly,
safe and well equipped automobiles. Key players are Bosch, Delphi, TRW, Johnson Controls,
Analog Devices Inc., Banner Engineering Corporation, Autoliv Inc., Freescale Semiconductor
Inc., Infineon Technologies AG, Hyundai Mobis, Hella Kgaa Hueck & Co., ON Semiconductor,
Continental AG , Denso Corporation and Delphi Automotive PLC etc.
Table of Contents
Chapter 1. Executive Summary
1.1. Automotive Electronics - Industry Summary and Critical Success Factors (CSFs)
Chapter 2. Automotive Electronics Industry Outlook
2.1. Market Segmentation
2.2. Market Size and Growth Prospects
2.3. Automotive Electronics Value Chain Analysis
2.4. Automotive Electronics market Dynamics
2.5. Key Opportunities Prioritized
2.6. Industry Analysis - Porter's
2.7. Automotive Electronics - Company market share analysis, 2013
2.8. Automotive Electronics PESTEL Analysis, 2013
Chapter 3. Automotive Relays Application Outlook
3.1. Powertrain
3.2. Body Electronics
3.3. Infotainment
3.4. Safety Systems
3.5. ADAS
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Chapter 4. Automotive Relays Regional Outlook

4.1. North America
4.1.2. U.S.
4.2. Europe
4.3. Asia Pacific
4.4. RoW
Chapter 5. Competitive Landscape
5.1. Altera
5.2. Atmel Corporation
5.3. Audiovox Corp.
5.4. Avago Technologies
5.5. Bosch Group
5.6. Continental AG
5.7. Delphi Automotive
5.8. Denso Corp.
5.9. Dow Corning
5.10. Hitachi Automotive
5.11. Infineon Technologies
5.12. Panasonic
5.13. Texas Instruments
5.14.TRW Automotive
5.15.Wipro
Chapter 6. Methodology and Scope
6.1. Research Methodology
6.2. Research Scope & Assumption
6.3. List of Data Sources

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