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Investment

Yr
Invst(billion)

0
2

Year of Completion

3 Yr 3 onwards

Depreciation Amount(Bil)

0
72.00
6%
Yr 3
2%
1.72

EBITDA Margin

30%

S&GA
Current
Growth for 12 yrs
Allocation

3 bil
5% p.a
10% of total

Gen and Admin


Yr 3
As a % of Rev
Yr
S and GA
Allocated for New SGA
G and A
Total Allocated Cost

Distr
Capacity Util
Increase every year

1
76.32

2
80.90

4
2.5%
0.50%
2.27

5
3.0%
0.50%
2.89

1
3.15

2
3.31

200

Yr
Market Size
Growth

Increase
Sales

2
0.5

2.5

Market Survey Cost (Initial Cost Mil)

Market Share GAP

1
1

100 mil
6%
0
3

70%
3.50%

New Business

8% of Total Capacity

Capacity Expansion cost


Inflation
DDB Depreciation

1 (yr 3)
2%
20 yrs

Advertising Exp
Current
Incr
Yr 3 onwards

1 bn
5% 12 yrs
10% addnl exp

Yr
Expense
Addnl Advert
Total Advert

0
1.00

1
1.05

2
1.10

1.00

1.05

1.10

WC Details
A/C Receivable
Inv
Credit Offered

5% Revenue
20% COGS
8% COGS

Beta
Rating
Default Spread

1.04
BBB1.65%

Stk Price
Shares Out

39.9
446 Mil

Capital Structure
Debt
Maturity
Interest

1394 Mil
6 yrs
61 Mil

TAX RATE
Effective
Marginal

38.80%
40%

US Govt Bond Rate


Expected Inflation

2.5%
2%

Lease Obligation
2014
2015
2016
2017
2018
Thereafter
Total Minimum
working capital
years

1105
1087
915
738
586
1716
6147

Accounts recivables
Inventory
Payables
Working capital
Growth rate in steady state
RF
Beta
Rm
Cost of Equity
Cost of Debt
Equity Market value
Debt value
D/E
WACC

0
0
0
0

0
0
0
0

0
0
0
0

3%
2.5%
1.04
9.05% A.Damodaran India Equity Risk Premium
11.91%
4.1500%
17795.4 mn
1394 mn
0.0726442724
11.35%

3
85.75

4
90.90

5
96.35

6
3.5%
0.50%
3.57

7
4.0%
0.50%
4.33

8
4.5%
0.50%
5.16

3
3.47
0.35
0.10
0.45

4
3.65
0.36
0.13
0.50

5
3.83
0.38
0.17
0.55

6
102.13

7
108.26

8
114.76

9
121.64

10
128.94

9
10
5.0%
5.0%
0.50% Stable
6.08
6.45

11

12

13

6
4.02
0.40
0.21
0.61

7
4.22
0.42
0.25
0.67

6.83

7.24

7.68

8
4.43
0.44
0.30
0.74

9
4.65
0.47
0.35
0.82

10
4.89
0.49
0.38
0.86

3
1.16
0.12
1.27

4
1.22
0.12
1.34

5
1.28
0.13
1.40

6
1.34
0.13
1.47

7
1.41
0.14
1.55

8
1.48
0.15
1.63

9
1.55
0.16
1.71

10
1.63
0.16
1.79

10

0.085753 0.113623 0.144528 0.178733 0.216523


0.089458 0.09943 0.110285 0.122091 0.134925
0.035783 0.039772 0.044114 0.048837 0.05397
0.139428 0.173281 0.210699 0.251988 0.297478

quity Risk Premium

0.258203 0.304106 0.322353


0.148867 0.164006 0.172915
0.059547 0.065602 0.069166
0.347524 0.40251 0.426102

11
136.68

12
144.88

13
153.57

14
162.79

12
5.39
0.54
0.42
0.96

13
5.39
0.54
0.45
0.99

14
5.39
0.54
0.47
1.01

14

8.14

11
5.13
0.51
0.40
0.91

11
1.71
0.17
1.88

12
1.80
0.18
1.98

13
1.89
0.19
2.07

14
1.98
0.20
2.18

11

12

13

14

15

0.341694 0.362195 0.383927 0.406963


0.182313 0.192225 0.197294 0.202666
0.072925 0.07689 0.078918 0.081067
0.451081 0.477531 0.502303 0.528562

0
STRAIGHT LINE
DOUBLE DECLINING

INVESTMENT
BOOK VALUE:BEG
DEPRECIABLE BV
DDB DEPRECIATION
STL DEPRECIATION
DEPRECIATION USED
NET BOOK VALUE

DISTRIBUTION CAPACITY
INVESTMENT REQUIRED

2000

70.0%
1000

TIME LINE FOR DEPRECIATION


DOUBLE DEPRECIATION

TIME PERIOD
FINAL DEPRECIATION In Bil

10%

11%

13%

14%

17%

2000
2000
400
200
400
1600

500
1600
2100
420
233.3333333
420
1680

1680
1680
336
210
336
1344

1344
1344
268.8
192
268.8
1075.2

1075.2
1075.2
215.04
179.2
215.04
860.16

73.5%

77.0%

88.500%

92.0%

95.5%

1020

1040.4

1061.208

1
0.40

2
0.42

3
0.34

20%

1082.43216 1104.080803

4
0.27

5
0.22

10

20%

25%

33%

50%

100%

860.16
860.16
172.032
172.032
172.032
688.128

688.128
688.128
137.6256
172.032
172.032
516.096

516.096
516.096
103.2192
172.032
172.032
344.064

344.064
344.064
68.8128
172.032
172.032
172.032

172.032
172.032
34.4064
172.032
172.032
0

99.0%

100.0%

114.87

103.38

93.04

8
0.29

9
0.28

10
0.27

1126.162419 1148.685668
0

6
0.17

7
0.17

83.74

75.37

67.83

61.05

54.94

11
0.08

12
0.08

13
0.07

14
0.06

15
0.05

10

11

12

13

49.45

44.50

40.05

36.05

32.44

16
0.05

17
0.04

18
0.04

19
0.04

20
0.03

14

15

16

17

18

29.20

26.28

23.65

21.29

19.16

21
0.03

22
0.03

23
0.02

24
0.02

25
0.02

19

20

17.24

15.52

26
0.02

27
0.02

Year
Revenue
EBITDA
Depreciation
Allocated Cost
Advertising Expense
Operating Income(EBIT)
Interest Expense
PBT
TAX
PAT
Capital Invested
Total Capital Invested
Return on Capital

0.061
-0.06
-0.02
-0.04

0
0.40
-0.40
0.061
-0.46
-0.46

0
0.42
-0.42
0.061
-0.48
-0.48

1.72
0.51
0.34
0.45
0.12
-0.38
0.061
-0.45
-0.45

2.27
0.68
0.27
0.50
0.12
-0.21
0.061
-0.27
-0.27

2
2
-1.9%

1
3
-15.4%

0.5
3.5
-13.7%

3.5
-12.7%

3.5
-7.6%

0
0

10

11

12

2.89
0.87
0.22
0.55
0.13
-0.03
0.061
-0.09
-0.09

3.57
1.07
0.17
0.61
0.13
0.16
0
0.16
0.06
0.10

4.33
1.30
0.17
0.67
0.14
0.31
0
0.31
0.12
0.19

5.16
1.55
0.29
0.74
0.15
0.37
0
0.37
0.14
0.23

6.08
1.82
0.28
0.82
0.16
0.57
0
0.57
0.22
0.35

6.45
1.93
0.27
0.86
0.16
0.64
0
0.64
0.25
0.39

6.83
2.05
0.08
0.91
0.17
0.88
0
0.88
0.34
0.54

7.24
2.17
0.08
0.96
0.18
0.96
0
0.96
0.37
0.59

3.5
5.5%

1
4.5
5.0%

4.5
7.8%

4.5
8.7%

4.5
12.0%

4.5
13.0%

3.5
-2.5%

3.5
2.7%

13

14

7.68
2.30
0.07
0.99
0.19
1.06
0
1.06
0.41
0.65

8.14
2.44
0.06
1.01
0.20
1.17
0
1.17
0.45
0.72

4.5
14.4%

4.5
15.9%

working capital
Accounts recivables
Inventory
Payables
Working capital

Year
Net Income
Depriciation
Capex
Change in WC
Salvage Value
CFE
NPV
IRR

Years
Net Income
Depriciation
Capex
Change in WC
Salvage Value
CFE
Terminal Value
CFE
NPV
IRR

0 0.085753 0.113623

0
-0.04
0.00
2

1
-0.46
0.40
1
0

2
3
4
-0.48
-0.45
-0.27
0.42
0.34
0.27
0.5
0 0.139428 0.033853

-2.04
($2.17)

-1.06

-0.56

0
-0.04
0.00
2

1
-0.46
0.40
1
0

2
3
4
-0.48
-0.45
-0.27
0.42
0.34
0.27
0.5
0 0.139428 0.033853

-2.04

-1.06

-0.56

-0.25

-0.03

-2.04
($0.33)

-1.06

-0.56

-0.25

-0.03

-0.25

-0.03

0.144528 0.178733 0.216523 0.258203 0.304106 0.322353 0.341694 0.362195

5
-0.09
0.22

6
0.10
0.17

0.037418 0.041289

7
0.19
0.17

8
9
10
0.23
0.35
0.39
0.29
0.28
0.27
1
0.04549 0.050046 0.054986 0.023592

0.09

0.23

0.32

5
-0.09
0.22

6
0.10
0.17

7
0.19
0.17

0.037418 0.041289

-0.54

0.57

11
0.54
0.08

12
0.59
0.08

0.02498 0.026449

0.63

0.60

0.63

8
9
10
0.23
0.35
0.39
0.29
0.28
0.27
1
0.04549 0.050046 0.054986 0.023592

11
0.54
0.08

12
0.59
0.08

0.02498 0.026449

0.09

0.23

0.32

-0.54

0.57

0.63

0.60

0.63

0.09

0.23

0.32

-0.54

0.57

0.63

0.60

0.63

0.383927 0.406963

13
0.65
0.07

14
0.72
0.06

0.024773 0.026259
0
0.69
0.75

13
0.65
0.07

14
15
0.72 0.737147
0.06
0.06

0.024773 0.026259 0.026259


0
0.69
0.75
0.77
9.25
0.69
10.00

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