I.

INTRODUCTION
1.1 Objective of Study
The main objectives of this project are the following:
To study about ICICI BANK and INDUSIND BANK its related aspects like
its products & services.
To study about ICICI BANK and INDUSIND BANK its related aspect
history, organizational structure, subsidiary companies
To compare the both banks, according to products and services and customers

1.2 METHODLOGY
Data Gathering
Data is collected from the various websites, such as banking websites for e.g.
indusind.com, and Wikipedia, previous projects, analytical reports on web.

1.3 LIMITATIONS OF THE STUDY

Inadequate time was the major constraint during the whole project.
Due to security concerns only read-only access to the data was encouraged.
Confidential data were not allowed to access.

II MEANING
2.1HISTORY
HISTORY ICICI Bank
ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian
financial institution, and was its wholly owned subsidiary. ICICI's shareholding in
ICICI Bank was reduced to 46% through a public offering of shares in India in
fiscal 1998, an equity offering in the form of ADRs listed on the NYSE in fiscal
2000, ICICI Bank's acquisition of Bank of Madura Limited in an all-stock
amalgamation in fiscal 2001, and secondary market sales by ICICI to institutional
investors in fiscal 2001 and fiscal 2002. ICICI was formed in 1955 at the initiative
of the World Bank, the Government of India and representatives of Indian industry.
The principal objective was to create a development financial institution for
providing medium-term and long-term project financing to Indian businesses. In the
1990s, ICICI transformed its business from a development financial institution
offering only project finance to a diversified financial services group offering a
wide variety of products and services, both directly and through a number of
subsidiaries and affiliates like ICICI Bank. In 1999, ICICI become the first Indian
company and the first bank or financial institution from non-Japan Asia to be listed
on the NYSE.
After consideration of various corporate structuring alternatives in the context of the
emerging competitive scenario in the Indian banking industry, and the move
towards universal banking, the managements of ICICI and ICICI Bank formed the
view that the merger of ICICI with ICICI Bank would be the optimal strategic
alternative for both entities, and would create the optimal legal structure for the
ICICI group's universal banking strategy. The merger would enhance value for
2

ICICI shareholders through the merged entity's access to low-cost deposits, greater
opportunities for earning fee-based income and the ability to participate in the
payments system and provide transaction-banking services. The merger would
enhance value for ICICI Bank shareholders through a large capital base and scale of
operations, seamless access to ICICI's strong corporate relationships built up over
five decades, entry into new business segments, higher market share in various
business segments, particularly fee-based services, and access to the vast talent pool
of ICICI and its subsidiaries. In October 2001, the Boards of Directors of ICICI and
ICICI Bank approved the merger of ICICI and two of its wholly-owned retail
finance subsidiaries, ICICI Personal Financial Services Limited and ICICI Capital
Services Limited, with ICICI Bank. The merger was approved by shareholders of
ICICI and ICICI Bank in January 2002, by the High Cities of Gujarat at Ahmadabad
in March 2002, and by the High Cities of Judicature at Mumbai and the Reserve
Bank of India in April 2002. Consequent to the merger, the ICICI group's financing
and banking operations, both wholesale and retail, have been integrated in a single
entity. ICICI Bank has formulated a Code of Business Conduct and Ethics for its
directors and employees.

HISTORY OF INDUSIND BANK

INDUSIND Bank incorporated in April 1994 derives its name from the Indus
Valley civilization. The bank was the vision of Srichand P Hinduja, a Non-Resident
Indian businessman and head of the Hinduja Group.
A decade after its incorporation, June 2004, the bank was merged with Ashok
Leyland Finance, which is among the largest leasing finance and hire purchase
companies in India.
INDUSIND Bank has emerged as one of the fastest-growing banks in the banking
sector in India. Currently it has a network 1635 branches along with 745 ATMs.
It has presence in over more than 300 geographical locations spread over 28 states
including Union Territories and also global presence in countries like UAE and UK.
It is the first Indian bank to receive ISO 9001:2000 certification for its corporate
office and its entire network of branches.
The bank has entered into a strategic alliance with Religare Securities for offering a
value-added 3-in-1 savings accounts-linked package to customers - comprising a
savings bank account, a depository account, and an Internet trading account.

2.2 COMPANY INFORMATION

ICICI Bank Limited

Type

Private Company

Traded as

BSE: 532174
NSE: ICICIBANK
NYSE: IBN
BSE SENSEX Constituent
CNX Nifty Constituent

Industry

Banking, Financial services

Founded

1994

Headquarters Mumbai, Maharashtra, India

Area served

Worldwide

Key people

Mr. M. K. Sharma (Chairman)

Ms.ChandaKochhar (MD & CEO)

Products

Credit cards, Consumer banking,

corporate banking, finance and
insurance, investment banking,
mortgage loans, private banking,
wealth management

Revenue

US$ 9.8 billion (2015)

Operating
income

US$ 3.2 billion (2015)

Profit

US$ 1.8 billion (2015)

Total assets

US$ 103.4 billion (2015)

Total equity

US$ 12.9 billion (2015)

Number of
employees

67,857 (2015)

IndusInd Bank

Type

Scheduled Bank

Traded as

NSE: INDUSINDBK
BSE: 532187
LSE: 16GF

Industry

Banking and financial services

Founded

Mumbai, MaharashtraIndia
(April 1994)

Founder

Srichand P. Hinduja

Tower 1, One India bulls Centre,

Headquarters 841, SenapatiBapatMarg, Lower
Parel, Mumbai
Key people
Revenue

RomeshSobti (CEO)
82.5 billion (US$1.3 billion)
(2014)

Owner

Hinduja Group

Website

indusind.com

2.3 Company profile

ICICI BANK
ICICI Bank is Indias second-largest bank with total assets of US$ 103.4 billion
2015 and profit US$ 1.8 billion for the year 2015. ICICI Bank is the most valuable
bank in India in terms of market capitalization and is ranked second amongst all the
companies listed on the Indian stock exchanges. In terms of free float market
capitalization*. The Bank has a network of about 4050 branches and12890 ATMs
in India and presence in 18 countries. ICICI Bank offers a wide range of banking
products and financial services to corporate and retail customer through a variety of
delivery channels and through its specialized subsidiaries and affiliates in the areas
of investment banking, life and non-life insurance, venture capital and asset
management. The Bank currently has subsidiaries in the United Kingdom, Russia
and Canada, branches in Singapore, Bahrain, Hong Kong, Sri Lanka and Dubai
International Finance Center and representative offices in the United States, United
Arab Emirates, China, South Africa, Bangladesh, Thailand, Malaysia and Indonesia.
UK subsidiary has established a branch in Belgium.
ICICI Bank's equity shares are listed in India on Bombay Stock Exchange (BSE)
and the National Stock Exchange (NSE) of India Limited and its American
Depositary Receipts (ADRs) are listed on the New York Stock Exchange (NYSE).

Company profile
IndusInd Bank

IndusInd Bank Limited is a Mumbai based Indian new generation bank, established
in 1994. The bank offers commercial, transactional and electronic banking products
and services. IndusindBank was inaugurated in April 1994 by then Union Finance
Minister Manmohan Singh. Indusind Bank is the first among the new-generation
private banks in India.
The bank started its operations with a capital amount of Rs. 1 billion among which
Rs. 600 million was donated by the Indian Residents and Rs. 400 million was raised
by the Non-Resident Indians. The bank has specialized in retail banking services
and continuously upgrades its support systems by introducing newer technologies. It
is also working on expanding its network of branches all across the country along
with meeting the global benchmark. According to the bank, its name is derived from
the rich and vivid Indus Valley Civilization.
IndusInd Bank has 745 branches, and 1635 ATMs spread across 392 geographic
locations of the country as on 30 September 2012 with 2 representative offices, one
each in London and Dubai. Mumbai has the maximum number of bank branches
followed by New Delhi and Chennai.

III Bank Product & Customer Segment:

PERSONAL BANKING
Loan Product
Auto
Loan
Loan
Against
Security
Loan
Against
Property
Personal loan
Credit card
2-wheeler loan
Commercial
vehicles finance
Home loans
Retail
business
banking
Tractor loan
Working
Capital
Finance
Construction
Equipment Finance
Health
Care
Finance
Education Loan
Gold Loan
Cards

Credit Card
Debit Card
Prepaid Card

------------------------------Forex Services

Deposit Product

Saving a/c
Current a/c
Fixed deposit
Demat a/c
Safe
Deposit
Lockers

Investment & Insurance

Mutual Fund
Bonds
Knowledge Centre
Insurance
General and Health
Insurance
Equity and Derivatives
Mudra Gold Bar

Payment Services

Access To Bank

Net Safe
Merchant
Prepaid Refill
Bill pay
Visa Bill pay
Insta Pay

Net Banking
One View
Insta Alert

Direct Pay

Email Statements
9

ATM
Phone Banking

------------------------------Product & Services

Trade Services

Visa
Transfer
eMonies

Money

Branch Network

Funds

3.1 PRODUCTS & SERVICES OFFERED BY ICICI BANK

ICICI Bank offers wide variety of Deposit Products to suit your requirements.
Coupled with convenience of networked branches/ ATMs and facility of Echannels like Internet and Mobile Banking, ICICI Bank brings banking at your
doorstep. Select any of its deposit products and provide your details online and
their representative will contact you for Account Opening.

i. ACCOUNTS
SAVING ACCOUNTS
ICICI Bank offers customers a power packed Savings Account
with a host of convenient features and banking channels to
transact through. So now customers can bank at their
convenience, without the stress of waiting in queues.
Special Savings Account:
The Special Savings Account has been designed keeping in mind the specific
needs of organizations such as Trusts, Associations, Societies, Councils, Clubs etc.
It provides organizations solutions with added value and is ideal for tax exempted
entities.

10

LIFE PLUS Senior citizens savings account

LIFE PLUS, a special savings account for senior citizens from ICICI Bank is
packed with a host of benefits, designed keeping your unique financial requirements
in mind.
Special senior citizens desk to cater to all banking transactions, so that you
dont wait in queues.
Higher interest rate on FD/RD: avail the combined benefits of safety,
flexibility and attractive returns with ICICI Bank Fixed Deposit and
Recurring Deposit.
Free special senior citizen LIFE PLUS debit card.
Money multiplies facility.
Extended banking hours allows you to visit our branches, as per your
convenience.
Anywhere banking access to various services, ICICI Bank has to offer
anytime, anywhere and from any place, including branches, ATMs and
phone banking.
Nomination facility available.
Quarterly average balance (QAB) requirement of Rs.5000.
Quarterly physical statements are delivered to your doorstep to absolutely
free of cost.
Passbook on request.

11

Young Stars Account:

Young Stars is a banking service for children, aged
1day -18 years, brought to you by ICICI Bank to help
the parents meet the present and future aspirations that
they hold for their child. It offers various savings and
investment options to the parent
along with teaching the child to manage his/her personal finance in a more
responsible and independent manner. Young Stars will guide your child through
the world of banking -through checking the account balance, fun zones and special
pages on the internet. It makes banking a pleasure and of course teaches your child
to manage their personal finances. With the pocket money that you transfer to your
child's account, you can even shop with him / her at Young Stars very own
shopping page. You can even open a recurring deposit in your child's name.
Once you are done with your 'banking', you can access your child's account with
all the fun links to special zones designed to suit your child's area of interests and
also

impart

knowledge

on

the

12

current

events

of

the

world.

Advantage woman savings account

The ICICI Bank Advantage Woman Account enables
todays independent women to enjoy hassle-free banking
services. Besides the core ICICI Bank advantage, the
Advantage Woman Savings Account is packed with
special benefits for our women
customers. Enjoy your present and plan for the future with ICICI Banks
Advantage Woman Savings Account. Advantage Woman offers a specially
designed woman's debit card which helps you shop and save simultaneously,
manages your household expenditures and comes with a bag full of offers attached
to it.
Special International Womans Debit Card with lots of offers.
Free unlimited access to any banks ATM.
Bill Pay facility & Multi Channel Access.
Payable-at-par cheque book.
Nomination facility available.
Zero balance facility with an RD of Rs.2000 or Quarterly Average Balance
(QAB) requirement of Rs. 10,000.

Current Accounts:
Every business requires efficient banking facilities to support its business
activities. ICICI Bank offers premium quality service, unfolding a wide array of
class products. With technology leadership and service the bank is able to meet
some of the most challenging financial needs of clients. A Current Account is one
that is required by Businessman, Joint stock companies, Institutions, Public
authorities, public corporations etc. Any business that has numerous banking
13

transactions need a current account as it

Allows running account supporting unlimited withdrawals and deposits.

Is meant for convenience and not to save money.

Roaming Current Account

Only Roaming Current Account from ICICI Bank travels the distance with
customers business. With advanced technological features such as MCC and LCC,
banking needs are well taken care of; customers can access their accounts at over
500 networked branches across thecountry.
So while customers take care of their business, ICICI Banks Roaming Current
Account simplifies banking for them.

14

Salary Accounts
Salary Account is a feature rich corporate payroll account with benefits for both
corporate and its employees.
The process of drawing cheques for salaries is replaced by sending
a single ASCII file to the bank and the amount is directly credited
into the employees salary account
Cuts down payroll processing workload
Salary Account can be opened with minimum 10 employees
Instant credit of salaries
ICICI Bank Salary Account is a benefit-rich payroll account for Employers and
Employees. As an organization, you can opt for our Salary Accounts to enable easy
disbursements of salaries and enjoy numerous other benefits too. With ICICI Bank
Salary Accounts your employees will enjoy the convenience of :

Having the largest network of ATMs at their command,

Free 24 hour Phone Banking,

Free Internet Banking.

All that the organization would require to do is to send ICICI Bank an advice (in
form of a cheque/debit instruction etc) for the total salary amount along with the
salary details of the designated employees in a soft and hard copy format and we
will credit the respective

15

Employees' accounts as per your statement of advice ICICI Bank Salary Accounts
benefits you in more than one ways:

Reduces paperwork.

Saves remittance costs.

Employees receive instant credit of salaries more convenient than ECS. Besides all
of the above, employees automatically become ICICI Bank account holders with
special benefits and privileges of 8-8 banking, Investment advisory and much
more...
Fixed deposits:
Fixed deposits are options which help you grow your
money thus creating wealth in a safer and secure way.
ICICI provides its customers with various kinds of
fixed deposit facilities that are flexible and cater to
customers who have different needs and wants in their
fixed deposits.
ICICI provides a Fixed Deposit that allows customers to deposit their money for
just as long as you wish.
Wide range of tenures 15 days to 10 years.
Choice of investment plan traditional and cumulative deposits.
Partial withdrawal allowed.
Loan facility available you can avail loan up to 90% of principal and
accrued interest.
Auto renewal facility you can choose this option so that the deposit can be
16

renewed on maturity.
Interest compounded quarterly.
Additional interest rate of 0.5% for senior citizens.

Recurring Deposits:
ICICI Bank Recurring Deposits are an ideal way to invest small amounts of money
every month and end up with a large kitty on maturity. High recurring billing and
recurring payments can be a drain on your finances and hence large investments
may seem a planaway.
Recurring deposits aims to encourage savings without putting any stress on
customers finances by making them to put a lump sum amount in fixed deposit in
one go. The recurring deposit also attracts high rate of return that are identical to
the fixed deposit rates and most importantly no TDS is applicable in it .the
minimum balance of deposit is of Rs.500 and thereafter in multiples of Rs.100 the
minimum period is 6 months and thereafter in multiples of 3 months, nomination
facility is also available.

17

Security Deposits:
A few Corporate stipulate to their new employees to
provide Security Deposit to reduce attrition. ICICI
Banks proposal for the employee is to keep the
Security Deposit in the form of a Fixed Deposit (FD)
with the Bank. The employee cannot withdraw such
FDs without the consent of the company and the
company has the right to withdraw the FD in the event of employee leaving the
organization before a certain stipulated period.

ICICI Bank Tax-Saver Fixed Deposit

ICICI Banks Tax-Saver Fixed Deposit enables you to save tax and earn high
returns. A dual benefit option structured to maximize your advantage. ICICI
Banks Tax Saver FD is the perfect solution for your investment needs.
EEFC Account
Indian exports have surged over the last decade owing to an unprecedented boom
in sectors like software, biotechnology, gems, Jewellery, textiles etc. As a result of
this, the volume of inward remittances has also increased significantly. To shield
the firms engaged in regular export and import from the exchange rate fluctuations
RBI has allowed parking of foreign currency by exporters in an account designated
as Exchange Earners Foreign Currency Account (EEFC). EEFC accounts are
Current Accounts held in foreign currency with authorized dealers of foreign
exchanged.

18

Resident Foreign Currency (Domestic) Account

Do you want to save money while buying foreign currency for travelling abroad?
You can buy travelers cheques, foreign currency in cash and foreign currency
demand draft for your expenses overseas. If you are a frequent traveler, you may
not want to go through the hassles of buying foreign currency every time you
travel abroad.
The Reserve Bank of India has now made it easier for you to access foreign
currency by permitting a foreign currency account (domestic) for resident Indians.
In line with RBI guidelines, ICICI Bank has come up with a scheme that helps you
get rid of all your Forex worries. You can park your foreign currency in ICICI
Bank under RFC (D) account. Non-interest bearing Resident Foreign Currency (D)
(RFC (D)) with ICICI Bank can be maintained in four major currencies (USD,
EURO, GBP and Japanese Yen)

PRIVILEGE BANKING:
Privilege banking service ensures preferential treatment to its customers.
Silver privilege A/c
Waiver of multi-city cheque book usage up to Rs. 1, 00,000 per month.
Waiver of DD/PO charges for up to Rs.50, 000 per day.
Preferential rates of gold coins, deposits locker &foreign exchange.
Quarterly average balance requirement of Rs.25000.
Gold privilege A/c
Priority processing at all ICICI Bank branches and customer care.
Free usage of payable -at-par cheque book.
19

 Free international gold debit card with higher daily withdrawal and spend
limit.
Waiver of DD/PO charges for up to Rs.100,000 per day.
Free anywhere banking facility.
Preferential rates for gold coins, deposit lockers and foreign exchange.
Quarterly Average Balance (QAB) requirement of Rs.50000.
Titanium privilege A/c
Branch relationship manager supported with phone banking relationship
manager.
Priority processing at ICICI Bank branches and customer care.
Free international titanium debit card with higher daily withdrawal and
spend limit.
Free anywhere banking facility.
Free usage of multi-city cheque book.
Free physical monthly account statement.
Complete waiver on DD/PO charges.
Preferential rates for gold coins, deposit lockers and foreign exchange.
Quarterly average balance (QAB) requirement of Rs.75000 and Total
Relationship Value (TRV)ofRs. 5,00,000.

Family banking:
Superior product benefits of privilege banking, wealth
management and global private client (GPC) available to all the
members of your family while the required minimum balance
can be maintained in any of the accounts.
Access to superior benefits for the entire family.
Flexibility to maintain balances across account.
20

 Lower minimum balance requirement at individual customer level.

Single family bank convenience for the entire family and easier funds
management.
Outward Remittance:
Send money to your loved ones abroad
ICICI Bank offers you a simple way to send money outside India. Our Outward
Remittance facilities make remitting money abroad quick, and reliable. ICICI
Banks Outward Remittance is the solution for your all your needs. Be it money for
education, gift money or maintenance for loved ones or donation for a cause. Our
extensive

network

gives

us

reach

21

to

most

parts

of

the

world.

Advantage Deposit
Advantage Deposit is a combination of fixed deposit and mutual fund investment,
offering you the safety of a fixed deposit and the returns of an equity fund.
Advantage Deposit counters equity-market fluctuations through Systematic
Investment Plans.
Combination of a Fixed Deposit (with monthly interest payout) and
Systematic Investment Plan (SIP) of a Mutual Fund.
Re-investment of monthly interest payout of Fixed Deposit into systematic
investment plan of Mutual Fund.
Automatic debits to account through Standing Instruction / ECS debit
mandate.
New Pension System of Government of India
ICICI Bank with 49 branches is a Point of Presence (POP) for the NEW PENSION
SYSTEM launched on May 1, 2009 by the Government of India. The scheme,
promoted by the PFRDA (Pension Fund Regulatory and Development Authority,
Government of India), is a first of its kind in India and is being launched pan-India
by 22 other POP's as well.
The purpose of this pension scheme is to promote security of income to its
subscribers in their old age. The scheme will empower a subscriber to plan his own
retirement and pension. It not only will help him save for life after retirement but
also is a good investment tool as the returns are market-driven. For optimum
returns, the Government has appointed six fund managers for subscribers to choose
from.

22

ii. Various Loans offered by ICICI Bank

HOME LOAN

Interest rates on home loans have come down considerably

in the last few years. Individuals, who opted for housing
loans in the years gone by, are still servicing them at 17% to
21% per annum quite a price to pay, since one can get a loan
today for around 12% per annum. In such a case, you can
opt for a balance transfer. Under this scheme, customers can
replace their existing old high interest loan by a
Cheaper ( equal to applicable current rates ) loan. ICICI Home Finance will not
only finance the balance amount of outstanding loan but also your prepayment
charges to the old housing finance company.
The result:
A lower EMI with the same tenure.
A reduced tenure with the same EMI.
A reduced tenure and EMI.
The same EMI and tenure but an additional amount as a loan.

23

PERSONAL LOANS
ICICI Bank Personal Loans are easy to get and absolutely
hassle free. With minimum documentation you can now
secure a loan for an amount up to Rs. 15 Lakhs.
Loans for salaried &self employed individuals.
Loans are available from Rs. 20,000 to Rs. 15 Lakhs.
Repayment tenures from 12 - 60 months.
No Security, Collateral or Guarantors required.
Loans can be used for any purpose with no questions asked regarding the
end use of the loan.
A balance transfer facility available for those who want to retire any higher
debt.
All loan repayments are done via equated monthly installments (EMI).

24

CAR LOAN

The NO.1 financier for car loans in the country.Network of

more than 1500 channel partners in over 780 locations.Tieups with all leading automobile manufacturers to ensure
the best deals.Flexible schemes & quick processing.
Hassle-free application

COMMERCIAL VEHICLE LOAN

Reaches you through more than 700 locations
across the country.
Range of products under one umbrella.
Funding of various products like HCVs,
Buses, MCVs, LCVs, 3 wheelers & used
vehicle.
Range of services on existing loans & extended products like funding of new
vehicles, refinance on used vehicles, balance transfer on high cost loans, top
up on existing loans, Extend product, working capital loans & other banking
products..
Preferred financier status with most of the leading manufacturers.
Simple documentation.
Quick turnaround time.
Flexible financing solutions to meet the individual requirement.

25

TWO WHEELER LOANS:

ICICI provides attractive schemes at competitive interest rates.

Finance facility available for all two wheelers ranging from mopeds to motor
bikes.
Now avail Finance up to 90%* of the On Road Cost of the vehicle,
repayable in convenient tenure options ranging from 6 months to 36
months*.
Ride Easy Pay Easy with ICICI Bank Two Wheeler Loans.
In an unlikely case of youre not meeting our norms NO PROBLEM - you
can still avail our loan, any blood relative can be your co-applicant.
Existing ICICI Bank Customers ride away on your favorite Two Wheeler by
availing Loan On Phone*-- a facility to get an instant loan over the phone!!
Apply for loan online, call or through sms.

26

FARM EQUIPMENT LOANS:

ICICI is the preferred financier for almost all leading
tractor manufacturers in the country.
ICICI finances farm equipments in over 381
locations spread across the country.
Provides fast processing of files with easy
documentation.
Flexible repayment options in tandem with the
farmer's
Seasonalliquidity.
Monthly, Quarterly and Half-yearly repayment patterns to choose from.
Comfortable repayment tenures from 1 year to 6 years.
CONSTRUCTION EQUIPMENT LOAN
Having funded infrastructure for over 4 decades, ICICI
understands the need of the customers better. ICICI Bank
offers attractive financial packages through their excellent
distribution network. The products are customized for new
entrepreneur to large business houses. ICICI has
tie-up with leading construction equipment manufacturers for wide range of
products. The Bank take over existing high cost loans at competitive terms
resulting in huge savings and is quick in processing due to easy formalities and one
time sanction of loans for disbursement over a period of time.
76

27

MEDICAL EQUIPMENT LOAN:

Professional doctors are aware of the distinct advantages that the latest medical
equipment can give their patients. ICICI Bank Medical Equipment Loans
supports professionals in their effort to give the best to their patients. It's our
humble way of being involved in a noble profession.
Loans are offered for:
Purchase of New equipments.
Takeover of Existing loans.
Our Key features are:
Doorstep Service.
Funding in more than 150 locations across the country.
The bank provides Competitive interest rates.
ICICI also offers flexible repayment structure.
LOAN AGAINST SECURITIES
A loan against Securities enables customers to obtain loans against their securities.
So they get instant liquidity without having to sell their securities.
All customers have to do is pledge your securities in favor of ICICI Bank The
Bank will then grant them an overdraft facility up to a value determined on the
basis of the securities pledged by them. A current account will be opened and
customer can withdraw money as and when they require. Interest will be charged
only on the amount withdrawn and for the time span utilized.

28

ICICI offer loans against:

Demat Shares
RBI Relief Bonds
Mutual Funds Units
India Millennium Deposits (IMDs)
ICICI Bank Bonds

29

iii. TYPES OF CARDS

CREDIT CARDS:
ICICI Bank Credit Cards give you the facility of cash, convenience and a
range of benefits, anywhere in the world. These benefits range from life time free
cards, Insurance benefits, and global emergency assistance
Service, discounts, utility payments, travel discounts and
much more.
DEBIT CARDS:
The ICICI Bank Debit Card is a revolutionary form of cash
that allows customers to access their bank account around
the clock, around the world. The ICICI Bank Debit Card
can be used for shopping at more than 100,000 merchants
in India and 13 million
Merchants worldwide.
TRAVEL CARD:
Presenting ICICI Bank Travel Card.The Hassle Free way to
Travel the world. Traveling with US Dollar, Euro, Pound
Sterling or Swiss Francs; Looking for security and
convenience; take ICICI Bank Travel Card. Issued in
duplicate. Offers the Pin based security. Has the
convenience of usage of Credit or Debit card.

30

PRE PAID CARDS:

ICICI Bank brings to you a complete bouquet of pre-paid cards providing payment
solutions at your fingertips. ICICI Bank pre-paid cards are a safe &convenient way
for associate payments, disbursements, gifting & small ticket transactions. Pre-paid
cards are available on a VISA platform thus providing accessibility to over one
lakh merchant establishments & cash withdrawal from all VISA ATMs in India.

iv INVESTMENTS
ICICI Bank cares about all
needs. Along with Deposit
products

and

Loan

offerings,

ICICI

Bank

assists people to
manage their finances by providing various investment options ranging from
ICICI Bank Tax Saving Bonds to Equity Investments through Initial Public
Offers and Investment in Pure Gold. ICICI Bank facilitates following
investment products:
ICICI Bank Tax Saving Bonds
Government of India Bonds
Investment in Mutual Funds
Initial Public Offers by Corporate
Investment in "Pure Gold"
Foreign Exchange Services
Senior Citizens Savings Scheme, 2004

31

Customers can invest in above products through any of ICICI bank branches. For
select products ICICI Bank also provides the ease of investing through electronic
channels like ATMs and Internet (ICICIdirect.com)
ICICI BANK BONDS
All ICICI Bank Bonds have been rated "AAA" by CARE and "LAAA"
by ICRA indicating the highest degree of safety for your money.
Investments in ICICI Bank Bonds are eligible for tax rebate under Sec
88 to the full extent possible. Bonds are listed on BSE, NSE

GOI BONDS
o 8%
Savings
Bonds
(Taxable),
2003.Low
risk.
o Reasonable
investment
tenure.Nomination
facility available.
o Cannot be traded in
secondary market.Interest
income taxable.
Mutual Funds
Mutual Funds pool money of various investors to purchase a wide variety of
securities while pursuing a specific goal. Selection of Securities for the purpose
is done by specialists from the field. Returns generated are distributed to the
Investors.
32

Mutual Fund Companies offer various schemes. Investors can choose any
particular Fund/Scheme or mix of Funds/Schemes depending upon their perception
towards risk. Investment is done on the basis of prevailing Net Asset Values of
various schemes. Mutual Funds Investments are subject to Market Risks.
Types of Funds Sold
ICICI Bank helps investor determine which types of funds you need to meet your
investment goals. This may include the following types of funds:
Debt: Liquid schemes, Income schemes, G-sec schemes, Monthly Income
Schemes etc. Equity: Diversified Equity Schemes, Sector Schemes, Index
Schemes etc.
Hybrid Funds: Balanced Schemes, Special Schemes - Pension Schemes, Child
educationSchemes etc.
ICICI Bank helps investors identify an appropriate mix of Mutual Fund
schemes for their portfolio using asset allocation strategies.
Through ICICI Bank investor can invest in various schemes of multiple mutual
funds with decent performance record. investor can take the aid of ICICI Banks
various research reports on
mutual funds and their schemes before choosing a scheme for investment. ICICI
Bank offers investment in Mutual Funds through Multiple Channels. With ICICI
Bank, investor can invest in Mutual Funds through following channels.
ICICI Bank Branches
ICICI Bank ATMS
ICICIdirect.com

33

And provide a dedicated workforce to serve clients.

Before being deputed, our officers complete a comprehensive training
program and, once deputed, they receive thorough instructions in financial
planning skills and techniques
Throughout their careers officers also attend programs to update their skills.
All officers in charge of Mutual Funds are certified professionals by AMFI
(Association of Mutual Funds in India)
Many of these officers also hold professional degrees like - MBA, CA,
ICWA, and CFA etc.
ICICI keeps the investors updated on the latest happenings in the Mutual Fund
industry and the various financial markets through regular electronic updates (daily
& weekly) through Emails. ICICI also send out a monthly magazine on
investments to their customers.
Initial public offerings (IPO)
Investor can invest in IPOs online through www.icicidirect.com with same
convenience of investing in equities - hassle-free and with zero paper work. Also,
get in-depth analyses of new IPOs issues (Initial Public Offerings) which are about
to hit the market. IPO calendar, recent IPO listings, prospectus/offer documents
and live prices will help you keep on top of the IPO markets.

34

ICICI Bank Pure Gold

Gold has been traditionally the most favored form of investment for Indians. In
fact, India even today is amongst the highest consumers of Gold in the world.
However, the Gold market remains largely unorganized with reliability and
convenience remaining the key issues for gold buyers in the country. ICICI Bank
with its `Pure Gold' offer attempts to bridge the gap between the need of the
customers for buying gold and availability of an organized avenue to satisfy that
need, by taking care of the two key components:Reliability and Convenience

35

3.2 PRODUCTS AND SERVICES OFFERED BY INDUSIND

BANK
i ACCOUNT
Indus Exclusive Savings
They have designed with the top-of-the-line privileges and offers along with
our best personnel to ensure that you experience a whole new level of banking.
Exclusivity brings with it indulgences as a way of life. This program ensures that
there is no compromise on pampering you with delightful offers on products and
services to make you feel truly EXCLUSIVE.

Indus Select Savings Account

There premium banking program that has been specially crafted to deliver best in
class banking experience for all our discerning clients
The program comes with a delightful blend of services and rewards which will
deliver hassle free banking along with unmatched privileges.
Indus Maxima Savings Account
To the world of premium savings account - Indus Maxima. Indus Maxima offers
you with a host of premium services and exclusive banking solutions that cater to
all your financial needs. With the Indus Maxima Savings Account, you also get
your very own INDUSIND Maximum Platinum Debit Card. Revel with the
exclusive privileges, discounts and offers to match your lifestyle

36

Indus Privilege Savings Account

Presenting, INDUSIND Bank's Privilege Savings Account, a privilege account
with a set of exclusive features that offer more value for your money, while also
gives you the power to save and enjoy convenient and a hassle-free banking
experience. The Indus Privilege Account gives you the following dual-advantage:

Free Indus Young Saver Account with Recurring Deposit facility for your child.

Power-packed transactional account.

Indus Classic Savings Account

An account that gives the best reach and access to your funds while giving you the
flexibility to manage your funds between your Savings Account and Fixed Deposit
without hassle of minimum balance requirements.
Benefit from the convenience of value-added services with your Indus Classic
Savings Account and enhance the pleasure of your banking experience

Indus Young Saver

At INDUSIND Bank, they understand your varied needs as a parent in providing
the best education for your children, saving for their future and ensuring their good
health and habits. We feel a strong responsibility in securing your financial future.
We therefore offer you a balanced portfolio of savings and investment solutions for
your child.
With that in mind we present you with the Indus Young Saver Account. A flexi
recurring deposit for your child, which gives you the freedom to transfer as much
you want in a month, without worrying about pre determined limits.

37

Indus Easy Savings Account

Indus Easy Savings Account offers you the maximum benefits with minimum
requirements. Enjoy all your banking facilities at 'No minimum balance' and
'complete KYC done'.
Indus Small Account
Indus Small Account brings you a host of benefits with very minimum
requirements. You can avail all banking facilities and services at zero balance
requirement and simplified documentation

Defense Accounts
Indus Force Maxima

INDUSIND Bank introduces Indus Force Maxima A Premium Salary Account

for Senior Army & Navy Personnel, specially designed with a bouquet of handpicked value added services such as:

Personalized welcome kit

Platinum Debit Card

Free unlimited ATM withdrawals

38

Indus Force
INDUSIND Bank introduces Indus Force A salary account designed for our
Indian Army and Personnel with a bouquet of prestigious hand-picked value added
services such as:

Gold Debit Card

Overdraft against Salary.

Concessional Rates of Loan

Corporate Salary Account

Indus Comfort Exclusive
Free Services & Facilities

365 Day Banking at select branches

Mobile Top-Ups at ATMs

Free Internet and Mobile Banking service

Free Doorstep Banking at select locations Cash/ Cheque Pickup and Cash/
Demand Draft Delivery

Unlimited Payable at Par (PAP) Cheque Books

Unlimited Other Bank ATM Withdrawals in India & 1 international ATM

withdrawal free per month

Unlimited Pay Orders & Own Bank Demand Drafts Free

1 correspondent bank draft up to Rs. 50,000 free per day

Free funds transfer through NEFT or RTGS

39

Indus Comfort Select

Free Services & Facilities

365 Day Banking at select branches

Mobile Top-Ups at ATMs

Free Internet and Mobile Banking service

Unlimited Payable at Par (PAP) Cheque Books

Unlimited Other Bank ATM Withdrawals in India & 1 international ATM
withdrawal free per month
Unlimited Pay Orders & Own Bank Demand Drafts Free
1 correspondent bank draft up to Rs. 50,000 free per day
Free funds transfer through NEFT or RTGS
Free Monthly Statements (Physical and/or e-Statements) & SMS Alerts
Platinum Debit Card Free on Add-on account/s
Free reimbursement accounts
Cash less shopping with Visa debit card

40

DEPOSITS
Sweep In/Out Deposits
Features and benefits
IndusInd Bank has introduced the Sweep in/out Deposit facility that ensures your
money with complete safety, easy liquidity to meet your urgent needs at zero cost.
This type of deposit account is most suitable for individuals and corporate who are
getting continuous float in CA/SB.
Features: Automatic transfer of amount to term deposit for a specific period.. In
case of insufficient balance in the CA/SB account, required amount will be
transferred by breaking deposits
Minimum Deposit amount:
Savings Account- As per the account type held, refer to specific Savings
Account product feature
Current Account- As per the account type held, refer to specific Current
Account product feature
Interest Rate: As applicable to term deposits including senior citizen benefits
TDS in Interest: Applicable to the term deposits
Deposit Tenor: 30 days to 24 months
Nomination facility: Available
Premature Closure: Allowed

41

Flexi recurring deposits

Features and benefits
INDUSIND Bank guarantees higher return on your recurring deposit along with
the flexibility of varying monthly installments. This type of deposit account is most
suitable for businessmen and self-employed people.
Features: Recurring Deposits are treated as unit of INR 100/Opening Balance: INR.1000/Interest Rate: As applicable for term deposits including the benefits of senior
citizens
TDS in Interest: No TDS as per current regulations
Deposit Tenor: 12 months to 120 months
Nomination facility: Available
Premature Closure: Allowed

Regular Recurring Deposits

Features and benefits
With INDUSIND Regular Recurring Deposit we encourage your regular savings,
where in you can invest a fixed amount every month for a fixed period.
Fixed monthly installments are being remitted to Recurring Deposit by a Standing
Order, ECS mandate or by regular direct remittance
Opening Balance: INR.500/42

Interest Rate: As applicable for term deposits including the benefits of senior
citizens
TDS in Interest: No TDS as per current regulations
Deposit Tenor: 12 months to 120 months
Nomination facility: Available
Premature Closure: Allowed
Senior Citizen Scheme
Features and benefits
INDUSIND Bank introduces the Senior Citizen Scheme that offers higher interest
rates on deposits for people who have completed 60 years of age. This type of
deposit account is most suitable for senior citizens who have completed 60 years of
age.
Features: Special rate is applicable to senior citizen those who have completed 60
years of age. In case of joint deposits, the first name should be of the Senior
citizen. Deposits under senior citizen should not be used as security for commercial
purposes.
Minimum Deposit amount: INR.25, 000/Interest Rate: + 0.50% than the actual rate for the general public
TDS in Interest: Applicable
Deposit Tenor: 7 days to 120 months
Nomination facility: Available
Premature Closure: Allowed

Young Saver Deposit

43

Features and benefits

INDUSIND Bank inculcates savings habit among children with high return on
their savings. By linking the Savings Bank Account with Flexi Recurring Deposit
which is opened and operated by the guardian for the minor.
Features: Balance in Savings Bank account will be transferred to a Flexi
Recurring Deposit on the last day of every month, leaving Rs.100/- in the account.
Opening Balance: Rs. 11/Interest Rate: As applicable to term deposits in the case of Recurring Deposit
TDS in Interest: Recurring Deposits are exempted from TDS
Deposit Tenure: 6 months to 120 months
Nomination facility: Available
Premature Closure: Allowed

44

ii.Loans
Loans Against property
Features and benefits
Maximum loan eligibility at attractive interest rates
Door step service, easy documentation & speedy approval
Loan against Residential or Commercial properties
Loan for purchase of commercial property
Funding against rentals from commercial property
Takeover of Existing loan with additional finance
Home Loan
Features and benefits
Wide range of Home loan products
Doorstep service with fast & easy processing of loan application
Transparent dealing with no hidden charges
Simplified documentation
Attractive interest rates
Balance transfer facility
Funding up to 30 years of tenor

Car Loan
Features and benefits
When the time arrives to own your dream car, let finances not be the stumbling
block. Drive home in your dream car with an Indus Car Loan.
45

 Car loans made as simple as deciding the model.

Quick and easy processing: Very simple and hassle-free documentation
Transparency: No hidden charges
Flexible repayment option: 12 to 60 month scheme with structuring based on
customer need
Fast track loan: Processing within 48 hours Fast track loan: Processing
within 48 hours
Enjoy attractive interest rates

Salaried Individual (SI)

You should be employed for a minimum of 2 years
Your minimum net salary should be INR 1.5 lakh per annum
Your net monthly take-home salary should be at least 2 times of the total
monthly installment including proposed and rent paid
Your loan to income ratio to be max 2 times
You should be within 23 - 60 years of age(or retirement age whichever is
lesser- at the end of loan period)
You should be residing at the current address for a minimum of one year and
in the city for 3 years
You should have a landline or postpaid connection

46

Two Wheeler Loan

Features and benefits
It could be that you are postponing your wish to own a two wheeler for quite some
time now. With a loan from INDUSIND Bank, you're assured the best deal
possible.
Avail of easy payment options
Direct debit from INDUSIND Savings/ Current Account or post-dated
cheques
Personal Loan
Features and benefits
Presenting INDUSIND Bank Personal Loans. Now you dont have to wait to fulfill
your dreams. Be it renovating your home, going on your dream vacation or buying
your special someone that coveted gift, count on us to make it happen.
Fulfill all your financial needs with our hassle free Personal Loans, which are
designed to help you live life at the fullest.
Obtain a loan easily with simple documentation, quick processing and
speedy disbursal.
Choose a loan tenure as per your convenience ranging from 1 to 5 years
Enjoy the convenience of doorstep service
Get the best in class interest rates
You need not worry about collaterals or guarantors
Get rid of your high interest debt through 'Balance Transfer Option'
Choose a convenient repayment option from, IndusInd Bank a/c debit or
ECS from your other bank
47

Gold Loan
Features and benefits
Swift : Walk in with Gold and walk out with Loan
Simple: Easy Documentation and Attractive Interest Rates. Additional
discount for Women Borrowers and Agricultural Profession
Secure : Gold valued and sealed in your presence to ensure peace of mind
Smart : Lower outflow on a monthly basis as compared to various other
forms of credit

Loan against Shares

Features and benefits
Security
Equity shares of the companies on the approved list of the bank held in
demat form
Margin
40% of the value of shares for approved stocks only
Value of Shares
At the current market price
Period of Loan
For 12 months may be renewed on request, at bank's discretion
Loan Amount
Minimum INR 1 lakh, maximum INR.

48

Loan on Credit Cards

Indus Easy Loan
Indus Easy Loan is a very convenient and quick option to get ready cash when you
need it the most. Your IndusInd Bank credit card already has a loan amount preapproved for you, depending on your unutilized credit limit. All you need to do is
apply and receive your much needed cash.

Indus Easy EMI

In our constant Endeavour to enhance value for you, IndusInd Bank has introduced
the Indus Easy EMI facility. This facility gives you the option to convert your high
value credit card purchases into easy and flexible EMIs. You can convert any of
your credit card purchases on IndusInd Bank credit cards of over INR 2,000 into
easy monthly installments, within 45 days of making the purchase.
Indus Easy Loan is a loan against the unutilized credit limit and so, depending on
various parameters, IndusInd Bank calculates the maximum loan a customer can
get. Minimum loan amount that you can get as a Indus Easy Loan is INR 5,000.

Indus Easy Loans

Zero documentation
No documents required for customers holding the IndusInd Bank Credit
Card for more than 9 months
Pre-approved loan
Pre-approved loan amount depending on the unutilized credit limit
Ease of repayment
Flexible tenure option to pay back in 6, 12, 18, 24 or 36 months
49

 Low processing fees and pre-closure fees

Just one time processing fee and an option to pre-close the Indus Easy Loan
anytime
Indus Easy Loan is a loan against the unutilized credit limit and so, depending on
various parameters, IndusInd Bank calculates the maximum loan a customer can
get. Minimum loan amount that you can get as a Indus Easy Loan is INR 5,000.
INDUS EASY EMIS
Spend big pay small - Make high value purchases and pay in low value
EMIs
No Documentation - Pre-approved facility depending on your credit limit
Low processing and pre-closure fees - One time processing fee and an
option to pre-close anytime*

50

iii.Cards
Credit Cards
INDUSIND Bank Indulge Credit Card
The INDUSIND Bank Indulge Credit Card is literally worth its weight
in gold! This is the first credit card in the Indian sub-continent that
comes with a pure 22k gold inlay
A card that illustrates raw power
The INDUSIND Bank Indulge Credit Card comes with a no pre-set
spending limit! Because how do you put a limit on your imagination
A card that re-defines prestige
The INDUSIND Bank Indulge Credit Card comes with world class offerings to
match your opulence! Attain the pinnacle of grandeur with features like
personalized chef, chartered planes and yachts, art advisory services and many
more.
Pinnacle Credit Card
You stand for the highest high - a pinnacle of success, of a good life and a lifestyle
that commands nothing but the best! Presenting to you the INDUSIND Bank
Pinnacle Credit Card - a Card that truly stands for the best that there is.
INDUSIND Bank Pinnacle Credit Card comes with a comprehensive range of
travel, lifestyle and golf privileges tailor-made for your refined tastes. Come on
board and experience the pinnacle of luxury.
Signature Credit Card
A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.

51

Platinum Credit Card

A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes

Platinum Select Credit Card

A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.
Platinum Aura Credit Card
A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.
World Miles Credit Card
Welcome aboard to a world of exclusivity with your IndusInd Bank Iconia Credit
Card. Designed specially to cater to your iconic lifestyle requirements. Whats
more, be part of a unique rewards proposition and watch your rewards grow and
double like never before, along with tailor made privileges such as golf, travel, and
much more!
Gold Credit Card
A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.

52

Classic Credit Card

A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.
Business Gold Credit Card
A premium lifestyle deserves the special treatment. We are proud to present the
INDUSIND Bank Signature Credit Card that brings with it the best-in-class
privileges in travel and living, dining and lifestyle for your refined and posh like
tastes.

Debit Card
International Classic VISA Debit Card
The INDUSIND Bank International Classic VISA Debit Card brings you to a
world of convenience and complete security, So whether you enjoy shopping,
eating out, travelling to a beautiful locale; add to it our wide array of reward and
redemption options and you have the perfect combination!

International Gold VISA Debit Card

INDUSIND Bank is pleased to bring you its value added International Gold VISA
Debit Card. This card is tailor-made for YOU, to exceed your expectations at any
of the VISA ATMs or point-of-sale terminals, anywhere in the world.
Maximum Platinum VISA Debit Card
Presenting the Maximum Platinum VISA Debit Card. that is exclusively crafted for
you - our valuable customers. Explore the world of exclusivity with privileges and
luxuries that matches up to your style, persona and lifestyle

53

Indus Money
A loyalty Program for INDUSIND Bank customers.
At INDUSIND Bank, we believe that the best banking experiences are those that
give you more than just what's expected. And our Indus Money program has been
designed keeping this belief in mind. With INDUSIND Banks range of Savings
Accounts, besides the convenience of accessing your account anytime, anywhere,
the Indus Money program rewards you for performing even basic transactions on
your account.

54

IV. Subsidiaries of ICICI bank

Domestic

ICICI Prudential Life Insurance Company Limited

ICICI Lombard General Insurance Company Limited
ICICI Prudential Asset Management Company Limited
ICICI Prudential Trust Limited
ICICI Securities Limited
ICICI Securities Primary Dealership Limited
ICICI Venture Funds Management Company Limited
ICICI Home Finance Company Limited
ICICI Investment Management Company Limited
ICICI Trusteeship Services Limited
ICICI Prudential Pension Funds Management Company Limited

International

ICICI Bank USA

ICICI Bank UK PLC
ICICI Bank Canada
ICICI Bank Eurasia Limited Liability Company
ICICI Securities Holdings Inc.
ICICI Securities Inc.
ICICI International Limited

55

V.Comparison
Between ICICI & INDUS Bank

56

57

Yearly - INDUSIND Bank Ltd.

Rs (in Crores)
Mar'15
INCOME
Net Sales Turnover
Other Income
Total Income
EXPENSES
Stock Adjustments
Raw Material Consumed
Power and Fuel
Employee Expenses
Administration and Selling Expenses
Research and Development Expenses
Expenses Capitalized
Other Expenses
Provisions Made
TOTAL EXPENSES
Operating Profit
EBITDA
Depreciation
EBIT
Interest
EBT
Taxes
Profit and Loss for the Year
Extraordinary Items
Prior Year Adjustment
Other Adjustment
Reported PAT
KEY ITEMS
Reserves Written Back
Equity Capital
Reserves and Surplus
Equity Dividend Rate
Agg. Non-Promoter Share(Lakhs)
Agg. Non-Promoter Holding(%)
Government Share
Capital Adequacy Ratio
EPS(Rs.)

Mar'14

Mar'13

Mar'12

Mar'11

9691.97 8253.53 6983.23 5359.20 3589.36

2403.87 1890.53 1362.96 1011.78 713.66
12095.84 10144.06 8346.19 6370.98 4303.02
.00
.00
.00
980.48
.00
.00
.00
1745.45
389.05
3114.98
6576.99
8980.86
.00
9369.91
6271.69
3098.22
915.45
2182.77
.00
.00
-389.05
1793.72

.00
.00
.00
809.29
.00
.00
.00
1375.99
467.63
2652.91
5600.62
7491.15
.00
7958.78
5362.82
2595.96
720.31
1875.65
.00
.00
-467.63
1408.02

.00
.00
.00
661.46
.00
.00
.00
1094.90
263.10
2019.46
4963.77
6326.73
.00
6589.83
4750.37
1839.46
515.18
1324.28
.00
.00
-263.10
1061.18

.00
.00
.00
485.47
.00
.00
.00
857.53
180.38
1523.38
3835.82
4847.60
.00
5027.98
3654.95
1373.03
390.04
982.99
.00
.00
-180.38
802.61

.00
.00
.00
382.65
.00
.00
.00
625.83
201.89
1210.37
2378.99
3092.65
.00
3294.54
2212.87
1081.67
302.46
779.21
.00
.00
-201.89
577.32

.00
529.45
9724.08
40.00
4495.50
84.91
.00
.00
33.88

.00
525.64
8120.05
.00
4455.47
84.79
.00
.00
26.80

.00
522.87
6894.70
.00
4427.78
84.71
.00
.00
20.30

.00
467.70
4054.67
.00
3765.10
80.54
.00
13.85
17.17

.00
465.97
3358.90
.00
3747.74
80.46
.00
15.89
12.39

Rs (in Crores)

58

Yearly - ICICI Bank Ltd.

Rs (in Crores)
Mar'15
INCOME
Net Sales Turnover
Other Income
Total Income
EXPENSES
Stock Adjustments
Raw Material Consumed
Power and Fuel
Employee Expenses
Administration and Selling
Expenses
Research and Development
Expenses
Expenses Capitalised
Other Expenses
Provisions Made
TOTAL EXPENSES
Operating Profit
EBITDA
Depreciation
EBIT
Interest
EBT
Taxes
Profit and Loss for the Year
Extraordinary Items
Prior Year Adjustment
Other Adjustment
Reported PAT
KEY ITEMS
Reserves Written Back
Equity Capital
Reserves and Surplus
Equity Dividend Rate

Mar'14

Mar'13

Mar'12

Mar'11

49091.1 44178.2 40075.6 33542.7 25974.1

12176.1 10427.9 8345.7 7502.76 6647.9
61267.3
54606 48421.3 41045.4
32622
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
4749.88 4220.11 3893.29 3515.28 2816.94
0

0
0
6745.95
3899.99
15395.8
33695.3
45871.5
0
49771.4
30051.5
19719.9
4644.57
15075.3
0
0
-3900
11175.4

0
0
6088.75
2626.4
12935.3
31242.9
41670.8
0
44297.2
27702.6
16594.6
4157.69
12436.9
0
0
-2626.4
9810.48

0
0
5119.59
1802.54
10815.4
29260.2
37605.9
0
39408.4
26209.2
13199.2
3071.22
10128
0
0
-1802.5
8325.47

0
0
4335.16
1583.04
9433.48
24109.2
31611.9
0
33195
22808.5
10386.5
2338.17
8048.3
0
0
-1583
6465.26

0
0
3800.31
2286.84
8904.09
17070
23717.9
0
26004.7
16957.2
9047.55
1609.33
7438.22
0
0
-2286.8
5151.38

0
0
0
0
0
1159.66 1155.04 1153.64 1152.77 1151.82
79262.3 72051.7 65547.8 59250.1 53938.8
250
0
0
0
0
59

Agg. Non-Promoter Share(Lakhs)

Agg. Non-Promoter Holding(%)
Government Share
Capital Adequacy Ratio
EPS(Rs.)

57972.5 11548.3 11535.8 11527.1 11517.7

100
100
100
100
100
0.06
0.03
0.01
0
0
0
0
0
18.52
19.54
19.28
84.95
72.17
56.09
44.73

BRANCHES & ATMs

14000
12000
10000
ICICI BANK

8000

INDUSIND BANK
6000
4000
2000
0
BRANCHES

ATMs

60

PROFIT & LOSS A/C

ICICI BANK

INDUSIND BANK

15075.3

12436.9

10128
8084.3
7438.22

779.21

Jan/11

982.99

Jan/12

1324.28

Jan/13

1875.65

Jan/14

2128.77

Jan/15

According to the comparison the ICICI bank is much better than INDUSIND
bank.

61

VI. ANALYSIS
6.1 SWOT ANALYSIS OF ICICI
STRENGTHS

All the branches are interconnected which give the unique facility of
anywhere banking.
Branches of ICICI Bank are well equipped with advanced technology to
provide the customers with taster banking services
All operations of the bank are carried on with the help of computers thus
transaction are carried with greater efficiency.
ATM +Debit card facility.
High number of executives which make the work of customers very
convenient.
The withdrawal limit provided by the bank is 40000 per day through ATM
62

& 100000 through cheque per day.

Maximum customer base in as compared to any of the bank.

WEAKNESS

Less awareness among general masses about the different services

provided by the bank.
High bank service charges.
Peoples faith in private banks is still not very high.
Provide less credit period.
Minimum balance levels of all the accounts are very high.
63

OPPORTUNITIES

Peoples dissatisfaction towards nationalized banks in terms of services has

turned to be blessing for private banks.
Among the private players ICICI bank have the excellent brand image.
There lies a great scope in Forex department which is unutilized to a greater
extent can yield much better results by which the bank can increase its
volume.
Special services can be provided to women as the womens role is becoming
prominent.
The trust of people is increasing on the banks rather than going for financial
institution.
There is vast untapped opportunity which lies for every bank in the rural
area.
Recruit professionally qualified students
64

THREATS

Reorganization of PSUs. All the PSUs have started to redefine their

services to attract customers attention.
A few Stringent norms by RBI in any time in future can be a threat to private
banks as their activities can be adversely affected.
Stiff Competition
No proper facility foreign banks have been permitted to increase their
number branches and its entry has taken away some business of the existing
banks.
for uneducated customers
65

6.2SWOT ANALYSIS OF INDUSIND BANK

SWOT Analysis is a powerful technique for understanding your Strengths and
Weaknesses, and for looking at the Opportunities and Threats you face. Used in a
business context, it helps you carve a sustainable niche in your market. Used in a
personal context, it helps you develop your career in a way that takes best
advantage of your talents, abilities and opportunities.

STRENGTH
Right strategy for the right products.
Superior customer service vs. competitors.
Great Brand Image
Products have required accreditations.
High degree of customer satisfaction.
Good place to work
Lower response time with efficient and effective service.

Dedicated workforce aiming at making a long-term career in the field.

WEAKNESSES
Some gaps in range for certain sectors.
Customer service staff need training.
Processes and systems, etc
Management cover insufficient.

OPPORTUNITIES
66

 Profit margins will be good.

Could extend to overseas broadly.
New specialist applications.
Could seek better customer deals.
Fast-track career development opportunities on an industry-wide
basis.
An applied research centre to create opportunities for developing
techniques to provide added-value services.

THREATS
Legislation could impact.
Great risk involved
Very high competition prevailing in the industry.
Vulnerable to reactive
attack by major competitors
Lack of infrastructure in rural areas could constrain investment.
High volume/low cost market is intensely competitive.

67

VII.CONCLUSION
The balance-sheet is an important tools for investors and many other parties. The
balance sheet is a snapshot at a single point of time of the companys accountscovering its assets, liabilities and shareholders equity. The purpose of the balancesheet is to give users an idea of the companys financial position along with
displaying what the company owns and owes. It is important that all investors
know how to use, analyze and read balance-sheet. P & L account tells the net profit
and net loss of a company and its appropriate
In the case of ICICI bank continued to grow and diversify its assets base and
revenue streams. Bank maintained its leadership in all main areas such as retail
credit, wholesale business, international operation, insurance, mutual fund, rural
banking etc. Continuous increase in the number of branches, ATM and electronic
channels shows the growth take place in bank. ICICI Banks financial position is
good.
Today nationalize, private, foreign bank are spending much of their advertisement
CRM activities. Though INDUSIND bank understands all these issues but the pace
is very slow for them compare to other banks. But existing customer are very much
satisfied with the facilities of INDUSIND bank.
According to project products and services offered by the ICICI BANK are more
as compare to the INDUSIND BANK. Branches and ATMs are also more in
numbers as compare to Indus bank. Services provided by ICICI are more
qualitative, even the services provided by INDUSIND Bank are qualitative but
limited also.ICICI Bank has very large business all over world.

68

VIII.WEBLIOGRAPHY
www.wikipedia.com
www.icici.com
www.indusind.com
www.scribd.com
www.etmarkets.com

69