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MACALIPAY, MA. LOURDES A.

2014Tuesday
SY 1149 PSY 121

SEPTEMBER 15,
Prof. Domingo Barcarse

Sikolohiyang Pilipino Logo Making


I always believe that Filipinos are undeniably the best in every aspect we can
think of. Why? Because we work to be the best or to excel in everything we do.
Through this logo that I designed, I wanted to empower not only to be proud as a
Filipino but also to be honoured, glad and appreciative of the Filipino Psychology in
terms of our values, customs, history, race and our connection towards our
countrymen.
The primary colors that I choose for this logo are same as whats on our
National Philippine FlagYellow, red and blue. For the sun, on the upper part of the
symbol of psyche, you can see that hands that our reaching out to each other. In my
opinion, the two hands symbolizes Kapwa in terms our sense of pakikitungo,
pakikisalamuha, pakikipagay and pakikisama; all in all, the hands embody our
sense of wanting to be connected to others. I also chose yellow for kapwa psychology
because it exemplifies yellow as uplifting, happiness, illuminating and it offers hope.
Yellow is the best color to create enthusiasm for life and can awaken greater
confidence and optimism, thats how I see Filipino Psychology and the yellow sun as
an inter-related constant. You might also notice that there are two shadowed head
beside the symbol of psychology. For the left side, the red symbolizes energy, passion
and action. I would like to put emphasize of Sikholohiyang Pilipino as a psychology
of re-awakening in terms of Filipino Psychology as a distinct and freed from the
imposed and traditional psychology. Red is energizing; it excites the emotions and
motivates us to take actions especially towards social awareness and involvement.
On the other hand, the blue symbolizes peace and tranquillity. While looking closely,
you will notice that there is a woman that her upper limbs seems to be extended
upwards; there are also people that seems to be bowing down before her. This
scenario that I choose simply portrays our history and the indigenous derivation of
the experiences, ideas and cultural orientation even before the colonization of
Spaniards. The woven crown-like piece of a plant symbolizes that Sikholohiyang
Pilipino is alive and continually growing. Hence, Despite of the diversities that we
have, all of these are integrated as one through psychology Sikholohiyang Pilipino
to be exact.

MACALIPAY, MA. LOURDES A.


2014Tuesday
SY 1149 PSY 121

SEPTEMBER 15,
Prof. Domingo Barcarse

BEST IN CREATIVE ADVERTISING AND CULTURAL SHORT


FILM IN FILIPINO PSYCHOLOGY
I would like to nominate Tsinelas for this category because
simply it depicts the our sense of collectivism as a Filipino. Aside
showing the concept of Kapwa, the overall presentation of
Tsinelas raises our kamalayan and ulirat.

BEST IN CREATIVE ADVERTISING AND CULTURAL SHORT


FILM IN FILIPINO PERSONALITY
In my opinion, Be Proud: Exploring Real Filipinos depicts our
identity as religious , our close family relations, hospitality ,
respect to elders and so on.

BEST IN CREATIVE ADVERTISING AND CULTURAL SHORT


FILM IN KAPWA PSYCHOLOGY
I would like to nominate Tsinelas for this category because it
exemplify that although you have inadequacy in any facet, the
indigineous concept of hindi ako iba sa aking kapwa was really
present. Through the role of Ahren who seemingly portrayed as a
individual who is mentally challenged, the said film helps me
understand more about Kapwa. As long as youre aware of the
shared identity you have with others, the idea of kapwa is always
with you.

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