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STRATEGY DESIGN
DESIGN STRATEGY I am deeply interested in activating the power of “white space”–the undiscovered and
under-leveraged places, spaces and strategies in between function and interaction.
My purpose is to uncover and make extraordinary connections that enhance the value
of investments in architecture, workplace, people and brand,
I work by designing and developing collaborative creative engagements generating tar-
geted solutions to the specific issues, contexts and values of my client organizations.
My principle domain of practice is the world of work, either independently or in its
influences on and from lifestyle and community.
In my work I focus on– Organizational design and its supportive architecture
Interaction and the power of engagement
Place-based innovation strategies
The environmental articulation of the message of a brand
The satisfaction of designing compelling experiences
GENSLER AS PRINCIPAL AND DESIGN STUDIO LEADER Local and regional organizational and
October 2000-March 2009 operational leadership of architecture, design, consulting and retail disciplines
Managed and developed a multidisciplinary team of up to 24 people and annual fee volume
Principal of more than $4 million
Studio Director
Integrated and coordinated management of cross-functional local and regional teams
Workplace Practice Area Leader
Consulting Practice Area Leader Developed marketing strategies and led business development proposals and presentations
for local and regional units
Recruited and developed talent for successful office and firm leadership
Developed a program of events and represented the firm to advance our recognition as
value-creating consultants and our influence as creative and innovative thought leaders
Led integration of an acquired automotive retail rollout practice and its transformation to
program management leadership and embedded corporate strategy consultant
AS WORKPLACE PRACTICE AREA LEADER Member of firmwide practice area task force
and local practice area leader
Developed strategies and toolsets for practice transformation and sustainable leadership
Developed local and regional marketing strategies and materials, and practice area agendas
and budgets
Leveraged project and relationship leadership toward the development of practice area
thought leadership and best practices
jim@meredithstrategyanddesign.com
www.meredithstrategyanddesign.com
ARCADIS GIFFELS AS MEMBER OF THE BOARD OF DIRECTORS National leadership of Michigan-
formerly GIFFELS ASSOCIATES, INC. headquartered 350-person architecture and engineering firm
October 1988-October 2000
Guided overall growth and development of the firm and its subsidiaries
Member of the Board of Directors Initiated and led development and management of strategic consulting subsidiary
Group Vice President and organization
Director of Architecture Supported development of regional offices and new-market initiatives
Vice President and Participated in the attraction of a key strategic partner and eventual sale of Giffels
Director of Design Associates to Arcadis
GIFFELS STRATEGIC CONSULTANTS
AS VICE PRESIDENT, DIRECTOR OF ARCHITECTURE AND DESIGN Design and architectural
Chief Operating Officer
disciplines director, client relationship manager and project design leader
Successfully led transformation from engineering-focused, industrial market practice to
diverse architecture and engineering firm
Achieved and led corporate headquarters, services, and R&D projects of up to $1B capital
cost
Nurtured, developed and sustained long-term domestic and international client relationships
jim@meredithstrategyanddesign.com
www.meredithstrategyanddesign.com