Weekly Class Schedule

MBA Class of 2016, Semester IIIB

FOR THE WEEK OF NOVEMBER 02 TO NOVEMBER 06, 2015
Auditorium A-203

Class 1

Class 2

0830-1000

2-Nov
Mon

BGR
1

1030-1200 EEBRM
1

3-Nov
Tue

CBMR
14

IB
1

4-Nov
Wed

BGR
2

EEBRM
2

5-Nov
Thu

6-Nov
Fri

CBMR
15

*
MBA
16

IB
2

*
MBA
17

Class 3

1230-1400

MFI
15

ESP
1

MFI
16

ESP
2

*
MBA
18

Class 4

1500-1630

SCRM
16

SMDE
1

SCRM
17

SMDE
2

*
MBA
19

Class 5

1715-1905

**
CM
1

**
CM
2

*
Unilever
Talent
Hunt

7-Nov
Sat

*
MBA
20

1. The soft copy of the weekly schedule is available on the main page of the LUMS website
www.lums.edu.pk - Information For: Students\Schedules\MBA Schedule
2. For course titles and instructors, please turn overleaf.
3.

SCRM WAC is due on Sunday, November 08.

Follow the timings given on the inner pages for Unilever Talent Hunt and Friday, November 06.

** Twenty minutes have been added for Maghrib Prayer.

MBA CLASS OF 2016

SEMESTER IIIB (S IIIB)
LIST OF COURSES BEING OFFERED
Code

Units

Course Title

BGR

0.5

CBMR

CM

0.5

Channel Management

EEBRM

0.5

Economic Environment and Business Risk Management

ESP

0.5

Entrepreneurship-Developing and Sustaining A New Venture

IB

0.5

Islamic Banking

MFI

Management of Financial Institutions (Semester IIIA & IIIB)

Samir Ahmed

SCRM

Supply Chain and Retail Management (Semester IIIA & IIIB)

M Naiman Jalil

SMDE

0.5

Strategy and Management in Developing Economies

MBA

MBA Project

Business Government Relations

Consumer Behaviour and Market Research (Semester IIIA & IIIB)

Instructor
Khalid Mirza
Farrah Arif
M Luqman Awan
Salman Khan
M Shehryar Shahid
Saad Azmat

Syed Zahoor Hassan

Hassan Rauf

SULEMAN DAWOOD SCHOOL OF BUSINESS

MBA PROGRAMME
CLASS OF 2016
AUDITORIUM A-203
SEMESTER III 2015-16 (SIIIB)
Assignments for the week of November 02 to November 06, 2015
***************************************************************************
MONDAY, NOVEMBER 02
0830 - 1000

BUSINESS GOVERNMENT RELATIONS

KHALID MIRZA

Topic: Broad Overview of Business-Government Relations

Learning Objective: To understand the broad contours of the course by
adverting to and deliberating upon business-government relations in
general terms in a variety of situations
Read: Roles and Relationships of Business and Government (Pgs. 36)
1000 - 1030

Tea break

1030 - 1200

ECONOMIC ENVIRONMENT AND BUSINESS RISK MANAGEMENT

SALMAN KHAN

Topic: Assessing Country Macroeconomics

Learning Objective: The students will be able to identify and evaluate the
macroeconomic performance of a country
Read:
1.
2.

Insights Through Indicators (Pgs. 1 9 = Total # 33)

A Framework for Assessing Pakistan Macro Economic Conditions
(Pgs. 19) (Supplementary reading)

1200 - 1230

Break

1230 - 1400

MANAGEMENT OF FINANCIAL INSTITUTIONS

SAMIR AHMED

Topic: IPOs, Privatisation and the Role of Intermediaries

Learning Objective: To understand the process of a major international

IPO and Privatisation transaction
Case: British Telecom PLC (Pgs. 25)
Assignment:
1.

How should US investors value foreign equities?

2.

How do equity underwriting risks vary across markets?

3.

What are the benefits/risks to an issuer of distributing an equity

offering in several markets simultaneously? Should BT have
attempted a multi-market offering?

4.

What are the implications of deregulation of foreign equity

markets for equity investors? For intermediaries? For issuers?

Read: A Note on the IPO Process (Pgs. 7)

1400 - 1500

Lunch break

1500 - 1630

SUPPLY CHAIN AND RETAIL MANAGEMENT

M NAIMAN JALIL

Topic: Supply Demand Mismatch Coordination, Distribution, and

Transportation
Learning Objective: Role of Intermediary, Distribution, Break-Bulk,
Ordering Process
Case: A Tale of Two Electronic Components Distributors (Pgs. 20)
1630 - 1715

Break

1715 - 1905

CHANNEL MANAGEMENT
M LUQMAN AWAN

Topic: Introduction to Channel Management

Case: An Irate Distributor: The Question of Profitability (Pgs. 14)
Assignment:
1.

What is the background on the retail trade in India and the situation
in which Amit Kumar has taken over his territory?

2.

How did Kumar choose the Jalgaon district of the expansion plan
in his territory?

3.

Analyse the different perspectives of Kumar (company) and

Mandore (distributor), regarding their approach to going to
market?

4.

If you were Kumar, how would you convince Mandore to put in

the required investment?

5.

Based on the information available in the case, what should

Kumars recommendations be for strengthening Sachin Agency
and for tapping into the potential of the Jalgaon district?

Read:
1.
2.
3.

Designing Channel of Distribution (Darden) (Pgs. 15)

Will The Real Channel Manager Please Standup (Pgs. 8)
The Promise of Channel Stewardship-Transforming Your Go to
Market Strategy (Pgs. 20)

TUESDAY, NOVEMBER 03
0830 - 1000

CONSUMER BEHAVIOUR AND MARKET RESEARCH

FARRAH ARIF

Topic: New Product Testing

Learning Objectives:
1.
2.

Assess concept testing of a new product

Understand a manager's dilemma of receiving market data that is
inconsistent with expectations and plans

Case: Kendall-Vetmat (Pgs. 31)

Assignment:
1.

Should this market research information affect Buckingham's

decision to introduce VETMAT?

2.

What should he have done differently regarding this study?

3.

If, like Buckingham, you feel this study is invalid, where do you
go from here?

Read: Concept Testing (Pgs. 9)

3

1000 - 1030

Tea break

1030 - 1200

ISLAMIC BANKING
SAAD AZMAT

Topic: Introduction to Islamic Economics and Comparison of Western &

Islamic Economics
Learning Objective:
1.
2.

Develop building blocks of Islamic Economic and Financial

System
Understand the distinguishing features of Islamic Economic
System and compare them to Capitalism and Communism

Case: Applying Norths Laws of Motion to The Edge of The West

(Pgs. 6)
Read: MBG: Ch. 1-3 (Pgs. 13)
1200 - 1230

Break

1230 - 1400

ENTREPRENEURSHIP - DEVELOPING AND SUSTAINING A NEW VENTURE

MUHAMMAD SHEHRYAR SHAHID

Topic: Introduction to the Course and Entrepreneurship

1400 - 1500

Lunch break

1500 - 1630

STRATEGY AND MANAGEMENT IN DEVELOPING ECONOMIES

SYED ZAHOOR HASSAN

Topic: Understanding Strategy and Management

Learning Objectives:
1.
2.

Understand core strategic management concepts business

strategy, competitive advantage
Develop an understanding of how developing economies may be
different

Read:
1.
2.
3.
4.

SSP Chapter 1: Introduction (Pgs. 18)

SSP Chapter 2: Business Strategy (Pgs. 20)
SSP Chapter 3: Competitive Advantage (Pgs. 26)
The Nature of Institutional Voids (Pgs. 29)

Assignment:
1.

Be prepared to discuss the assigned readings.

2.

What is strategic management? What should be the role of general

managers in formulation and execution of strategy? What factors
may influence the actual impact of the role of these managers?

3.

What is the relationship among Values, Mission, Purpose, Vision

and Strategy of an organisation? Be prepared to discuss this in the
context of a specific organisation that you know may be though
your previous job, internship and/or projects.

4.

For the organisation you have selected in 3 above, identify the four
components of strategy: Goals, Scope, Competitive Advantage and
Logic. How would you describe LUMS current strategy?

5.

What factors determine competitive advantage? How can an

organisation sustain competitive advantage based on position
and/or capabilities? What is LUMS competitive advantage?

6.

How are emerging economies different from developed economies

for business organisations? How do institutional voids in
developing economies impact strategic choices and management
practices? What could be the overall impact of this on the firms in
developing economies? What factors may influence the nature and
extent of this impact?

WEDNESDAY, NOVEMBER 04
0830 - 1000

BUSINESS GOVERNMENT RELATIONS

KHALID MIRZA

Topic: The Japanese Financial Sector

Learning Objective: To appreciate a historical perspective of the
Japanese financial system that the policy makers needed to keep in view
when considering future options
Read:
1.
2.
1000 - 1030

The Japanese Financial System: From Postwar to the New

Millennium (Pgs. 31)
Japan: Free, Fair and Global (Pgs. 27) (Supplementary reading)

Tea break

1030 - 1200

ECONOMIC ENVIRONMENT AND BUSINESS RISK MANAGEMENT

SALMAN KHAN

Topic: Analysing Macroeconomic Environment

Learning Objective: The students will develop necessary skills to analyse
the relevant economic country data and use country risk assessment tools
in order to arrive at and make informed investment decision
Case: Country Risk Analysis and Managing Crisis: Tower Associates
(Pgs. 9)
1200 - 1230

Break

1230 - 1400

MANAGEMENT OF FINANCIAL INSTITUTIONS

SAMIR AHMED

Topic: Venture Capital Industry

Learning Objective: To understand the nature and role of the Venture
Capital industry
Case: Venture Capital in Ireland: Getting Their ACT Together (Pgs. 15)
Assignment:
1.

Should Carroll leave AIB to start his own venture capital firm?

2.

Does Carroll have the requisite experience and knowledge to be a

good venture capitalist?

3.

Why is the Irish venture capital market so small? Can it grow?

4.

What is the nature of the opportunity that Irish venture capitalists

target?

5.

Does Carrolls investment strategy for ACT make sense?

Read: A Note on the Venture Capital Industry (Pgs. 29)

1400 - 1500

Lunch break

1500 - 1630

SUPPLY CHAIN AND RETAIL MANAGEMENT

M NAIMAN JALIL

Topic: Supply Demand Mismatch Coordination, Distribution, and

Transportation

Learning Objective: Role of Agents in Distribution. Design of Channel

Structure
Case: Synnex International: Transforming Distribution of High-Tech
Products (Pgs. 22)
1630 - 1715

Break

1715 - 1905

CHANNEL MANAGEMENT
M LUQMAN AWAN

Topic: Introduction to Channel Management

Case: Stihl Incorporated: Go-to-Market Strategy for Next Generation
Consumers (Pgs. 32)
Assignment: Writing in the role of Peter Burton, outline your evaluation
of the retail distribution situation described in the case, and
communicate in a memo to the companys German owners
your insights and recommendations on three questions:
1.

Was the decision to avoid the home centre channel a good one?
What are the benefits of sticking with it? What are the concerns?

2.

Looking out three to five years, does total reliance on independent

dealers continue to make sense? Why or why not?

3.

If a multi-channel system appears more suitable to market needs

and Stihl corporate objectives, how can the company get there
from here?

Read:
1.
2.

Strategic Channel Design (Pgs. 13)

Mapping an Industry-Transforming Your Go to Market Strategy
(Pgs. 25)

THURSDAY, NOVEMBER 05
0830 - 1000

CONSUMER BEHAVIOUR AND MARKET RESEARCH

FARRAH ARIF

Topic: Launching a New Product I

Learning Objective: Examine the use of focus group and purchase
intercept interviews before launching a new product

Case: Ad-lider Embalagens, SA: Marketing Research for Drawing Trash

Bags in Brasil (Pgs. 21)
Assignment:
1. Evaluate the methodology of focus group and purchase intercept
interviews.
2. What can be learned from the research findings with respect to
marketing the Climp Fecha Facil?
1000 - 1030

Tea break

1030 - 1200

ISLAMIC BANKING
SAAD AZMAT

Topic: Introduction to Islamic Economics and Comparison of Western &

Islamic Economics
Learning Objective:
1.
2.

Develop building blocks of Islamic Economic and Financial

System
Understand the distinguishing features of Islamic Economic
System and compare them to Capitalism and Communism

Case: Applying Norths Laws of Motion to The Edge of The West

(Pgs. 6)
Read: MBG: Ch. 1-3 (Pgs. 13)
1200 - 1230

Break

1230 - 1400

ENTREPRENEURSHIP - DEVELOPING AND SUSTAINING A NEW VENTURE

MUHAMMAD SHEHRYAR SHAHID

Film Session
1400 - 1500

Lunch break

1500 - 1630

STRATEGY AND MANAGEMENT IN DEVELOPING ECONOMIES

SYED ZAHOOR HASSAN

Topic: Challenges and Opportunities of Doing Well and Doing Good

In Developing Economies
Learning Objective: Under how a firm may devise and implement a
strategy for doing well and doing good in developing economies
8

Cases:
1.
2.

Telenor in Bangladesh (A) (Pgs. 21)

Telenor in Bangladesh (B) (Pgs. 13)

Assignment:
1.

What factors influence Telenors decision to go for a venture in

Bangladesh?

2.

What strategic and management challenges did the operation in

Bangladesh pose? What factors helped address these challenges
successfully? How has Telenor tried to achieve strategic
alignment? Please provide specific examples.

3.

What key benefits Telenor achieve from its Bangladesh venture?

4.

What are the possible long term implications of this venture for the
Telenor Group?

5.

Be prepared to discuss the readings.

Read:
1.
2.
3.
4.
5.

Article: Making Social Ventures Work (Pgs. 9)

SSP chap 4: Organisation Design (Pgs. 28)
SSP chap 5: Organisation and Competitive Advantage (Pgs. 25)
Spotting and Responding to Institutional Voids (Pgs. 40)
The Emerging Arena (Pgs. 29)

1630 - 1900

Break

1900 - 2000

UNILEVER TALENT HUNT

Unilever Talent Hunt Session
Venue: Auditorium B-2 (SDSB Basement)

FRIDAY, NOVEMBER 06
0830 - 1845

MBA PROJECT
HASSAN RAUF

Work on MBA Project