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Goal
Make sure you enough PIPELINE in each opportunity stage to achieve your annual sales revenue
Instructions
1. Input your values in the yellow cells.
2. Adjust benchmarks and targets according to your metrics and/or industry averages.
Stage (Probability)
$30,000,000
$1,000,000
Target # of Opps
$1,010,526,316
1011
2. Assessment Stage
$252,631,579
253
$126,315,789
126
4. Proposal "Accepted"
$63,157,895
63
5. Contracting
$31,578,947
32
Award
$30,000,000
30
$1,484,210,526
1484
1. Opportunity Identified
Target
$221,052,632
221
$1,000,000
Pipeline Das
Actual vs. Target Values by Stage
$250,000,000
$200,000,000
$200,000,000
$150,000,000
$100,000,000
$50,000,000
$0
7%
12%
2. Assessment Stage
56%
25%
e Calculator
ndustry averages.
Actual # of
Opptys
Actual Stage
Value
Converting
25%
$950,000,000
1200
24%
50%
$225,000,000
275
44%
50%
$100,000,000
135
50%
50%
$50,000,000
70
56%
95%
$28,000,000
37
89%
$25,000,000
$1,378,000,000
Actual
Gap
$178,000,000
($43,052,632)
242
21
$735,537
-$264,463
1717
age
$200,000,000
age
eline
$200,000,000
$150,000,000
$100,000,000
$50,000,000
$0
2. Assessment Stage
ssessment Stage
roposal "Accepted"
Actual # of Opptys
4. Proposal "Accepted"
ontracting
5. Contracting
Stage Values
% of Pipeline
Average Opportunity
Stage Value Gap
Value
69%
($60,526,316)
$791,667
16%
($27,631,579)
$818,182
7%
($26,315,789)
$740,741
4%
($13,157,895)
$714,286
2%
($3,578,947)
$756,757
98.186%
($131,210,526)
$802,563
d # of Opportunities
300
250
200
d # of Opportunities
300
250
200
150
100
50
ue
5. Contracting
Actual # of Opptys
Instructions
1. Input your actual values to create stage goals and benchmarks.
Stage (Probability)
Opportunity Identification and
Qualification
Priced Solution Submitted
Downselect
Terms Negotiation
Total
Time In Stage
1 - 3 Months
2 - 3 Months
1 - 2 Months
1 - 2 Months
6 - 10 Months
50%
2.5
75%
1.5
33%
1.5
99%
7.5
1,000,000,000
500,000,000
375,000,000
123,750,000
122,512,500
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