Important Objectives Of BRM For MBA And MCOM

1.
The chapter that details the way in which the research was conducted is the
_________________________ chapter
a)

Introduction

b)

Literature review

c)

Research methodology

d)
Data analysis e)
Conclusion and recommendations
What is a good research? The following are correct except
a)
Purpose clearly defined
b)
Research process detailed
c)
Research design thoroughly planned d)
Findings presented ambiguously
3. Conclusions must necessarily follow from the premises. Identify the type of arguments that
follows the above condition.
a)
Induction
b)
Combination of Induction and Deduction
c)
Deduction
d)
Variables
4. One of the terms given below is defined as a bundle of meanings or characteristics
associated with certain events, objects, conditions, situations, and the like
a)
Construct
b)
Definition
c)
Concept
d)
Variable
5. The following are the synonyms for dependent variable except
a)
Presumed effect
b)
Measured Outcome
c)
Response
d)
Predicted from
6. Every research proposal, regardless of length should include two basic sections. They are:
a)
Research question and research methodology
b)
Research proposal and bibliography
c)
Research method and schedule
d)
Research question and bibliography
7. The purpose of __________________ research is to help in the process of developing a clear
and precise statement of the research problem rather than in providing a definitive answer.
a.) Marketing
b.) Causal
c.) Exploratory
d.) Descriptive
8. The quality of a research to produce almost identical results in successive repeated trials
reflects its:
a)
reliability
b)
validity
c)
accuracy
d)
None
9. A systematic, controlled, empirical, and critical investigation of natural phenomena guided
by theory and hypothesis is called _____________
a.) Applied Research
b.) Basic Research
c.) Scientific Research
d.) None Of The Above
2.

10. __________________ is the determination of the plan for conducting the research and as
such it involves the specification of approaches and procedures..
a.) Strategy
b.) Research Design
c.) Hypothesis
d.) Deductive

11. If the study is carried out once and represent a snapshot of one point in time, then the study
is ___________
a)
Time related study
b)
Longitudinal study
c)
Cross sectional study
d)
Case studies
12. If the study is repeated over an extended period, then the study is called as ___________
a)
c)

Cross sectional study

Time series analysis/study

b)
d)

Descriptive study
Longitudinal study

13. When we try to explain the relationships among variables, the study is called
a)
Exploratory study
b)
Longitudinal study
c)
Causal study
d)
Cross sectional study
14 The procedure by which we assign numbers to opinions, attitudes, and other concepts is
called ________________
a.) Scaling
c.) Sampling

b.)
d.)

Measurement
Data Collection

15. ____________________ presents a problem, discusses related research efforts, outlines the
data needed for solving the data and shows the design used to gather and analyze the data.
a.) Research Question
b.) Research Proposal
c.) Research Design
d.) Research Methodology
16. Number of cars in a parking lot, Number of students in a class are examples of :
a.) Dichotomous variable.
c.) Continuous variable.
17. Exploratory research design includes:
a.) Secondary Data Analysis.
c.) Reciprocal Relationship.

b.) Discrete variable.

d.) None of the above.
b.)
d.)

The who, what, when, where, and how

Asymmetrical Relationship.

18. In Systematic sampling:

a.)

The population is divided into groups, and some groups are randomly selected for
study.
b.) Every nth item is chosen in the sample, beginning with a random start for the
choice of n
c.) The population is divided into subpopulations.
d.) None of the above

19. The process by which the sample is constructed to include all elements from each of the
segments is called:
a)
c)

Systematic sampling
Double sampling

b)
d)

Cluster sampling
Stratified random sampling

20. ___________ exists when two variables mutually influence or reinforce each other.
a)
c)

Reciprocal relationship
Asymmetrical relationship

b)
d)

Symmetrical relationship
Causal relationship

21. In _________ , each sample has equal and known chance of selection.
a)
Simple random sampling
b)
Cluster sampling
c)
Stratified sampling
d)
Snowball sampling
22. If the guests at Bayside Resort were asked to rate their nights sleep on a scale with the
following ratings: excellent, very good, good, fair, poor, the resort would be using a(n) _____
to gather primary data.
a)
Semantic differential
b)
Importance scale
c)
Rating scale
d)
Dichotomous question
e)
Likert scale
23. A variable that is not influenced by or not dependent on other variables in experiments is
called
a)
Independent variable
b)
Dependent variable
c)
Experimental variable
d)
None
24. A researcher wants to study the characteristics of people who are heavy users of film
(purchase more than 12 rolls per year). This group is referred to as the:
a)
Sample
b)
Census
c)
Population
d)
None of the above
25 Which type of sampling uses whoever seems to be available
a)
c)

Stratified sampling
Quota sampling

b)
d)

Area sampling
Convenience sampling

26. When planning your literature search you need to:

a)
b)
c)
d)

Have clearly defined research questions and objectives

Define the parameters of your search
Generate key words and search terms
All the above

27. The first step in the research process is the:

a)
b)
c)
d)

Development of the research plan

Survey of stakeholders to determine if problems exist
Collection of the available sources for needed information
Definition of the problem and research objectives

28. A base document for research purposes, providing the questions and structure for an
interview or self-completion and providing space for respondents answers is more popularly
known as a
a)
c)

questionnaire
tests

b)
d)

scaling
none of the above

29. The inclusion of open-ended questions on many questionnaire means that a significant
amount of ________________ data is also collected.
a.)
c.)

secondary
qualitative

b.)
d.)

quantitative
primary

30. Which is not an element of a good sample

a)
precision
b)
accuracy
c)
representation
d)
large sample
31. The data collection that focuses on providing an accurate description of the variables in a
situation forms the basis of which type of study
a)
exploratory study
b)
descriptive study
c)
causal study
d)
None
32. A condition that exists when an instruments measures what it is supposed to measure is
called
a)
validity
b)
accuracy
c)
reliability
d)
Consistency
33. The sampling method in which the final choice of respondent is left to the interviewers who
base their choices on one or more variables such as age, nationality, education etc is called
a)
area sampling
b)
stratified sampling
c)
random sampling
d)
quota sampling
34) What are the qualities of a good hypothesis
a)
adequate for the purpose b)
testable
c)
better than its rivals
d)
all of the above
35)

A ___________________ is conducted to detect weaknesses in research instruments

design
a)
Pilot study b)
Questionnaire c)
Interview
d)
Sampling
36)
In general the larger the sample, the smaller the

a)
c)
37)

Sampling proportion
Size of the strata

b)
d)

Population size
Sampling error`

reliability is mostly a matter of ______________, while validity is mostly about

_____________
a)
consistency, accuracy
b)
accuracy, consistency
c)
similarity, dissimilarity
d)
similarity, consistency

38)
____________________
is the process of using rules to partition a body of data
a)
coding
b)
data presentation
c)
categorization
d)
none of the above

Superior University Okara Campus

Abad Ali Jutt