BRUCE C.

MANLY
Old Saybrook, CT 06475

203-410-4015

bcmanly@yahoo.com

PRESIDENT, GENERAL MANAGER, VP SALES

Growth Strategies / Sales Force Management / CRM / Change Leadership / Major Accounts
Top Producer / P&L / Performance Improvement / Business Plans / Best Practices / Team Building
General management and field solutions sales executive with an exceptionally strong track record in opportunity
identification, account management and overachievement of annual sales goals for Office Depot, Ricoh Americas
Corp. and IKON Office Solutions. Developed high-performance sales teams and aggressive sales strategies to
produce dramatic year-over-year sales growth, increased market share and strong profits. Contributed quickly by:

Launching new products & services with aggressive industry go-to-market strategies
Expanding established brands, building revenues and improving ROIs
Leading high-profile turnarounds and major change initiatives
Recruiting, training, mentoring and leading teams of top sales performers

High energy, analytical decision-maker with proven leadership and execution skills. Received an MBA in Finance
from the University of New Haven and a BA degree in Sociology from UConn. Substantial additional professional
leadership & sales management training. Winner of 17 corporate/national sales awards. Six Sigma Green Belt.

SELECTED ACCOMPLISHMENTS
Developed robust sales pipeline for office technology startup. KOTA, a joint venture and true startup, needed
to start generating sales fast. Recruited and trained experienced sales and service staffs through industry contacts
and networking. Created $60M sales pipeline from a cold start and closed two major state government contracts.
Reengineered CRM system to drive across-the-board improvements. Ricoh CRM system had become bloated
and inefficient. Named Executive Sponsor to lead cross-functional team in complete overhaul. After successful
pilot, launched new CRM nationally, automating monthly field sales forecasting and reducing sales turnover 18%.
New business plans improve sales productivity 11%. IKON sales had shifted from largely new business to 75%
of revenues from existing accounts. Worked with Field Sales to re-focus attention on Top 10 Base Customers and
Top 10 New Prospects with new metrics and sales incentives. Improved new account sales and sales productivity.
Increased sales of Ricoh software & professional services 37%. Sales needed to shift away from hardware to
services for better margins. Led team in development of a new Vertical Marketing & Software Campaign with direct
marketing, email and sales call components. Sparked increase in high-margin software/SaaS sales.
Managed turnaround of Office Depots technology division. Downsizing of division created leadership vacuum,
poor morale and losses. Realigned sales organization to geo-centric model for efficiency, standardized account
review process and strengthened inventory and A/R controls. Returned division to profitability in eight months.
Generated 17% increase in national account sales. IKON National Accounts program was struggling and
tenured leadership needed to embrace change. Facilitated a consistent Business Planning Process with key
metrics, timelines standard client reviews. New controls and processes produced 17% first-year revenue increase.

CAREER HISTORY
President, LDI/Mohegan, LLC (dba KOTA), 2014-2015. Startup joint venture between Leslie Digital Imaging and
The Mohegan Tribe. Responsible for business development in office technology marketplace; business equipment,
software and professional services. Contributions in building sales momentum and managing key accounts.
VP/General Manager, Office Depot, Business Solutions Division, 2012-2014. Full P&L responsibility for $100M
operation with management of national field and inside sales forces. Realigned sales team, upgraded/migrated
CRM system to Salesforce.com and completed successful reorganization and turnaround in profitability.
Regional VP Sales, Ricoh Americas Corp., 2008-2012. Managed field sales and operations for 11-state, 800+
member sales/sales management team. Strong C-level presence led to #1 US Region with $880M annual revenue.
Eastern Regional VP Sales, 2006-2008 & other responsible sales positions, 1987-2006, IKON Office Solutions.
Led sales & sales operations in 22-state area with 1300+ member sales and management team. Among earlier
assignments; Director of National Accounts-Northeast, Area VP Sales-Partner and others.
Personal: Enjoy family activities, playing the guitar, high-intensity workouts, downhill skiing, fishing and golf.