Sample Guide (Business Plan)

Thinker Ville Agency 1
I.
EXECUTIVE SUMMARY
A. TYPE OF BUSINESS
1. Nature
Thinker Ville Agency is a service business that falls under educational
industry. This is a tutorial agency that provides personalized teachings to
children and gives an accessible and convenient way of learning for them by
conducting the service at home.
2. Name
Thinker Ville Agency comes from two words Thinker and ville.
Thinker is a noun form of think which means to form or have in the mind to
form an idea of and an act of thinking while ville comes from the French
word means a city, place or town (Merriam Webster). Thinker Ville Agency
means a place of forming ideas that will help the students think well and cope
up with their lessons.
3. Service
Thinker Ville Agency is a tutorial agency that provides personalized
teachings to children and gives an accessible and convenient way of learning for
them by conducting the service at home. The agency is open on school days and
summer vacations from 8 in the morning until 8 of the evening. The reference
for the lessons that the children will take will be base on their schools syllabus
where theyre having problems. The agency will also provide the clients of our
tutors background, schedule, and address to know their availability and to show
our tutors credibility. The business can be availed through walk-in client when
the parents are registering at the main office, phone call when the parents are
registering through phone call and online when the parents are registering
through our website.
B. MANAGEMENT, MARKETING & FINANCIAL HIGHLIGHTS
Management
Thinker Ville Agency is a Limited Partnership that will be established
by five (5) partners responsible for the implementation of the business plan. The
proponents shall seek approval from the authorized government agencies, which
are the Barangay, Department of Labor and Employment (DOLE), Municipal
and Securities and Exchange Commission (SEC), Department of Education
(DepEd) and Commission on Higher Education (CHED).
Marketing
The Thinker Ville Agency is a manpower agency that provides welltrained and reliable teachers/tutors. It targets 849,308 individuals ages 20-54,
that are married, Widowed, Divorced/separated, and common Law/live in, that
has children or child ages 5-17 years of age, that are currently enrolled to a
school near districts I, II, and III which has near 117 schools composing of
public and private schools. This will be the targeted place of the business. The
Social classes upper and lower A to upper and lower C are the target market of
the business, because they are the ones who can avail the service that company
offers. The parents will have a fast access in finding a qualified tutor for their
children through this manpower agency that provides Tutors.
The pricing strategy will show ways on how Thinker Ville Agency
customers may be allowed to pay the service and in what tactics the customers
will do to gain discounts. Thinker Ville Agency will have a three mode of
payments, which are per hour, per week, and per month. The price range will be
from Php 250.00 to Php 4,500.00 inclusive of service charge. The margin of the
company is based on the service charge.
We Define Further This positioning statement of Thinker Ville
Agency aims to achieve a high quality education for students who needs
assistance in their studies by helping the students in their assignments and also
improve the learning skills of the students through advancement.
Financial
The total project cost amounts to Php 500,000.00 and shall be funded and
divided equally by the five (5) partners. The projected return on investment is
within two and half (2 ) year.
C. SOCIO-ECONOMIC CONTRIBUTIONS
Thinker Ville Agency can help the community by giving opportunities to the
teachers or fresh graduate of BS Education who wants to have a part time job as
our tutors. Thinker Ville Agency exists largely due to the problems parents and
students face in finding a specialist who can help them with the study of one or
more specific subjects. Nowadays, many of the students are having a hard time
in their subject matter especially now because of the new system of education,
the K-12 System. The business specializing in introducing tutors to students
requiring help in academic studies. Also, by giving taxes to the government that
will help for the improvement of our society.
II.
Marketing Plan
A. Service to Sell
Thinker Ville Agency is a tutorial agency that provides personalized teachings
to children and gives an accessible and convenient way of learning for them by
conducting the service at home. The agency offers an organized timetable for
our clients and tutors that will be suitable for their schedule, which will be put
into the agencys database for record purposes. The clients can pay in a daily,
weekly, or monthly basis depends on what mode of payment they are most
convenient with. Additional tutoring hours and days are applicable for our tutors
but this will also incur additional payments for our clients. The agency is open
on school days and summer vacations from 9 in the morning until 7 in the
evening. Also, tutors are flexible in meeting the required time needed by the
tutee as long as they inform the agency ahead of time.
The instruction is based from the updated DepEd learning competencies, which
is the primary source of the schools syllabus in the Philippines educational
system. Also, the tutors are equipped or skilled with different instructional
strategies that the tutee can easily follow and understand. The tutors can easily
provide them assistance specifically in their subject matters. The agency will
also provide the clients of our tutors background, schedule, and address to
know their availability and to show our tutors credibility.
B. Target Market
There are total of 1,642,742 individuals in district I, II, and III of the City of
Manila ages under 1 and 80 over, this composed of children and adults, male
and female. Thinker Ville Agency targets 849,308 individuals ages 20-54, that
are married, widowed, divorced/separated, and common law/live in, that has
children or child ages 5-17 years of age, that are currently enrolled to a school
within districts I, II, and III. There are 117 schools within districts I, II, and III,
this composed of public and private schools.
The Social classes upper and lower A to upper and lower C are the target
market of Thinker Ville Agency, because they are the ones who can avail the
service the company offers. The parents, who want their children to be taught
well by tutoring service, will have a fast access in finding a qualified tutor for
their children through this manpower agency that provides Tutors.
The company targets the District I, II, and III of the City of Manila because
there are a lot of schools around those districts, and the company may help in
terms of providing academic assistance for the students by tutorial services and
also help the parents to secure the future of their children.
Based on the survey conducted, there are 57% who answered that they avail
tutor for their child, and there are 67% who are willing to avail the service
offered by Thinker Ville Agency. A total of 67% or 569,036 individuals out of
849,308 are the specific target market of the service offered by Thinker Ville
Agency.
1. Area Coverage
The City of Manila is divided into 6 congressional districts with 16
administrative districts, 100 zones and 897 barangays. Tondo, with 24 zones is
divided into two-Tondo 1 that is the first congressional district and Tondo II, the
second congressional district.
District III has 16 zones, which includes
Binondo, Quiapo, San Nicolas and Sta. Cruz.

Thinker Ville Agency operates in districts I, II and III of the City of Manila.
These three districts cover 14.89
of Metro Manila. The three district
conquest the big part of Tondo, which is recognized to be the highest population
in the City of Manila. This includes 394 barangays and a total of 815,695
individuals. This shows that the three chosen districts have the highest
possibility of clients, also because there are fifteen (15) largest private schools
in terms of population in Tondo Area.
Thinker Ville Agency will be strategically located at 378 Juan Luna St.
Binondo, Manila. The agency is located along Juan Luna road where the
company can gain a lot of clients and can lure more attention since there are a
lot of Chinese schools around Binondo. The possible clients can easily inquire
and avail the service.
There are 17 schools in District I (12 elementary and 5 secondary) located

in Tondo I area. (See appendices for the map and list of schools in District I)
There are 20 schools in District II (14 elementary and 6 secondary)located
in Tondo II area. (See appendices for the map and list of schools in District II)
There are 16 schools in District III (11 elementary and 5 secondary) located
in Binondo, Quiapo, San Nicolas and Sta. Cruz areas. (See appendices for
the map and list of schools in District III)
There are 19 schools in District I located in Tondo I area. (See appendices
for the list of private schools in District I)
There are 14 schools in District II located in Tondo II area. (See appendices
for the list of private schools in District II)
There are 29 schools in District III located in Binondo, Quiapo, San
Nicolas and Sta. Cruz areas. (See appendices for the list of private schools in
District III)
C. Demand and Supply Analysis
1. Total Potential Demand
From the 849,308 the total household population of District I, II, and III of the
City of Manila, The researchers gathered 100 respondents as its sample size
from the target market which are individuals ages 20-54, that are married,
Widowed, Divorced/separated, and common Law/live in, that has children or
child ages 5-17 years of age. Based on the survey conducted, the result shows
56% of the total respondents who avails tutorial services and based also on the
survey 67% would like to avail tutors from Thinker Ville Agency.
Year
Projected
(56%) who answered Annual
Household
that they are availing Demand
Population
tutorial services
Projected
(67%) who answered

that they will avail the
service
2013
860,568
481,918
322,885
2014
864,354
484,038
324,305
2015
868,157
486,168
325,733
2016
871,977
488,307
327,166
2017
875,814
490,456
328,606
The table shows the projected household population of District I, II, and III of
the City of Manila. The source of the data was from the National Statistics
Office (NSO) with the based year of 2010*. The growth rate of the household
population was 0.44% annually. Here are the details on how the following were
computed.
Household Population= Previous year + (Previous Year x 0.44% growth rate)
Demand= Household Population x 56% (based on the percentage who avails
tutorial services)
Annual Projected demand= total demand that avails tutorial services x 67%
(based on the percentage who answered that they will avail the service)
The annual projected demand was computed b y multiplying the total demand
that avails tutorial services to 67% who answered that they are willing to avail
the service of Thinker Ville Agency.
2. Normal Capacity
The normal capacity is based on the willingness of the target market in availing
tutorial services. Also, the researcher conducted an interview to the teachers and
tutors to know the demand of tutors per year level in school.
Normal Capacity
Levels in School
Preschool (Preparatory)
Grade School
High School
Total Number of Tutors:
Per Hour
Per Week
25
20
25
70
Per Month
45
35
20
100
Number of Tutors
55
125
45
100
30
75
130
300
There are 300-tutors available for pulling. There are a total of 125 tutors
available for preschool; 25 for per hour, 45 for per week, and 55 for per month.
There are a total of 100 tutors available for grade school; 20 for per hour, 35 for
per week, and 45 for per month. There are a total of 75 tutors available for high
school; 25 for per hour, 20 for per week, and 30 for per month.
D. Projected Sales
1. Per Month, In Volume and In Pesos
Revenue Computation
Preschool
Mode of Payment
Per Hour
Per Week
Per Month
Total
Grade School
Mode of Payment
Per Hour
Per Week
Per Month
Total
High School
Mode of Payment
Per Hour
Per Week
Per Month
Total
Total Revenue Per Year
Expected Enrollees
25
45
55
125
Expected Enrollees
20
35
45
100
Expected Enrollees
25
20
30
75
300
Service Charge
60.00
225.00
750.00
Monthly
1,500.00
10,125.00
41,250.00
52,875.00
Annually
18,000.00
121,500.00
495,000.00
634,500.00
Service Charge
60.00
225.00
750.00
Monthly
1,200.00
7,875.00
33,750.00
42,825.00
Annually
14,400.00
94,500.00
405,000.00
513,900.00
Service Charge
60.00
225.00
750.00
Monthly
1,500.00
4,500.00
22,500.00
28,500.00
Annually
18,000.00
54,000.00
270,000.00
342,000.00
124,200.00
1,490,400.00
The table shows the projected sales of Thinker Ville Agency per month. The
revenue of the company is from the service charge multiplied by the number of
expected enrollees per month. The company recognizes only the service charge
as part of the revenue.
No. of Tutee x Service charge = Monthly Revenue
Monthly Revenue x 12 = Annual Revenue
E. Marketing Program/Strategies
1. Practices of Competitors
Thinker Ville Agency has indirect competitors, such as Kumon, E-nopi Tutorial
services, Galileo tutorial service and direct competitors, which are freelance
teachers that are geographically located, near the target market.
Direct Competitors
Kumon Center
LNST Binondo Kumon Center
Address: 1416 State Centre Juan Luna
St. Binondo Manila
Phone numbers: (632) 245-7193 /
(632) 371-3210 / (632) 241-6813 /
(632) 984-0880 / (632) 241-6813
Subjects: Math and Reading
Kumon Education and Research Association of Japan is a corporation and an
education brand created by Toru Kumon. The Kumon methods the math and
reading educational method which is practiced in the Kumon centers
Kumon is a math and reading program intended to supplement rather than
replace school lessons. Students are guided and trained by Kumon Instructors
and Assistants. Kumon has a lot of branch not only here in Manila, but also all
over the world.
Kumon uses Flyers, TV and Radio Advertisement, sponsorship, Tarpaulins,
websites, social networking sites and word of mouth as theyre Promotional
strategy. Kumon also gave Coloring books, Math books and Different kinds of
learning books to their students as their freebies and give aways. Kumon also
gave 2 weeks trial every year; contests, promos and seminars as their marketing
strategies.
The weakness of Kumon, is that their service has a premium price, and thats
the reason why some parents forces their child to attend other tutorial centers.
The advantages of Thinker Ville Agency to Kumon are it has no Tutorial center,
the tutors can teach at clients home so that clients can observe the performance
of the tutor and how the tutor treats their child; and the agency wants
individualized private tutoring, so that the tutor and student can focus more.
And kumon provides theyre own curriculum/syllabus, while in Thinker Ville,
the clients are the one who will provide syllabus for their child.
ENOPI
Masangkay Center
Address: 1272 Masangkay St. Sta.
Cruz, Manila
Tel: (02) 256-8508/ (02) 256-8508
Email: enopi.masangkay@gmail.com
E. nopi or Eye level learning is a supplementary educational program. E. nopi
starts at South Korea. Like Kumon, E. nopi also has different branches all over
the world. E. nopi, provides tutors that teach Mathematics and English. E. nopi
also has their own learning center, they have a U shape table for teachers to
have 3-4 students per table.
E-nopi uses Tarpaulins, Flyers, Websites, social networking sites and word of
mouth, and promos, discounts, and sponsorship as their promotional strategy.
The price of E-nopi is also premium.
The advantages of Thinker Ville Agency are: Thinker Ville focus on individual
private tutoring, so that the teacher and student can focus more on their studies
and it is home base. Thinker Ville Agency tutors is not the one who provides
syllabus for the student, the parents are the one who provides because they are
the one who knows what subject is theyre child find it hard.
Galileo
Address: 303 Kim Siu Ching Building,
473 Sto. Cristo Street, Binondo, Manila
City
Telefax: 247.0862
Mobile: 0917.8196599 (Ms. Janet Ching)
E-mail: shs_binondo@yahoo.com.ph
Similar to Kumon, Galileo Learning Center also teaches Math and Reading
education. Galileo also provides learning center in teaching students. The
difference between Galileo and kumon is that Kumon is more popular than
Galileo, but Galileos service is better than Kumon because Galileo provides
games and crafting to the students, in order for them of getting bored.
Galileo uses Tarpaulins, flyers, websites, social networking sites and Word of
mouth as theyre promotional strategy. They also have back to school promo
every year. As of now, Galileo is not that really popular and known by others,
because Galileos strongest competitor is Kumon. But Galileo has a cheaper

price, than Kumon.
The weakness of Galileo is that, they have strong competitors.
The advantages of Thinker Ville Agency to Galileo are like in Kumon. It has no
Tutorial center, it is home-based service. Thinker Ville Agency provides
convenience to the parents of the students because parents will not be able to
send their child in a learning center; its just waste of time especially in working
parents.
Indirect Competitors
Thinker Ville Agency considered those teachers and fresh graduates of BS
Education as their direct competitors since they can be self-employed as tutors.
The business would be affected because of the freelance teachers who want to
have a part-time job.
2. Own Marketing Programs and Strategies
Service Strategy
Thinker Ville Agency is a tutorial agency that provides personalized teachings
to children and gives an accessible and convenient way of learning for them by
conducting the service at home. The agency offer an organized schedule for our
clients and tutors that will be suitable for their time schedule, which will be put
into the agencys database for record purposes. The clients can pay in a daily,
weekly, or monthly basis depends on what mode of payment they are most
convenient with. The agency is open on school days and summer vacations
from 9 in the morning until 7 in the evening. Also, tutors are flexible in meeting
the required time needed by the tutee as long as they inform the agency ahead of
time.
The instruction is based from the updated DepEd learning competencies, which
is the primary source of the schools syllabus in the Philippines educational
system. Also, the tutors are equipped or skilled with different instructional
strategies that the tutee can easily follow and understand. The tutors can easily
provide them assistance specifically in their subject matters. The agency will
also provide the clients of our tutors background, schedule, and address to
know their availability and to show our tutors credibility.
Physical Evidence
The physical evidence will create an image to the customers on how the office
will look like, included are the equipment and facilities that are going to be used
in the service.
The ambiance of Thinker Ville Agency will be like a kiddies friendly look. The
paint of the wall will be colorful to catch the attention of the children. The
company will also put some decorations such as toys, mini playgrounds or what
do we call the kiddie dome, so that the kids will not be bored while their parents
are busy in availing tutors.
Process
The process given in this marketing strategy will be a glance on what the
parents will go through if they want to be a client of Thinker Ville Agency.
There are three processes given, first is through walk-in client when the parents
are registering at the main office, second is through phone call when the parents
are registering through phone call and third is through online when the parents
are registering through our website.
To make the customers more convenient and satisfied the employees must be
kept reminded to give their best pleasing personality not only mentally but also
physically and to build a good strong relationship between the customers,
especially the one who are in charge in entertaining and handling the clients.
The company employees must be more approachable and well mannered, so
that the customers will trust and like not only the service that the company
offers but also the employees that the company had.
Pricing
The pricing strategy will show ways on how Thinker Ville Agency customers
may be allowed to pay the service and in what tactics the customers will do to
gain discounts. Thinker Ville Agency service charges are inclusive of the tutor's
salary and service charge of the company.
Thinker Ville Agency will use introductory pricing strategy; there will be a ten
percent discount (10%) on its first month to encourage new client/s to avail the
service.
Thinker Ville Agency will use promotional pricing strategy, clients who will
avail and pay the service two months before summer vacation will get a fifteen
percent discount (15%). This will attract parents to avail tutors for the advance
learning or remedial class of their child/children.
Thinker Ville Agency will have a three mode of payments, which are per hour,
per week, and per month. For per hour Php. 260.00 minimum of two (2) hours,
per week php. 1,125.00, one and half-hour per day and per month Php. 4,500.00
inclusion of the service charge. The margin of the company is based on the
percentage service charge per service.
Service Cost Per Unit

Mode of Payment
Per Hour
Per Week
Per Month
Cost
Percentage
200.00
900.00
3,750.00
Service Charge Service Cost

30%
60.00
260.00
25%
225.00
1,125.00
20%
750.00
4,500.00
Placement/ Distribution Strategy

The place will determine the location of the main office, its strategic positioning
and the advantages of such location. The office is located at 378 Juan Luna St.
Binondo, Manila, so that it can be accessible and convenient for the walk-in
clients. Also, there are a lot of Chinese schools near the office.
The targeted place for the service of Thinker Ville Agency will be in District I,
II, and III of the City of Manila. This is the chosen place because many private
and public schools surround it. Also, the agency will have a database for the
record of each tutors address so that the agency can distribute the assigned
teacher or tutor according to the clients place. The agency will assure the
mobility and transportation concerns will not be a problem to our clients and
tutors as well.
Promotion Strategy
Here, the strategies used on how to make known Thinker Ville Agency to the
market are given:
Thinker Ville Agency will have a free trial of tutorial service in order to attract
client/s to avail the service. This will be done only on the first month of
operation. Also, using word of mouth the new service can easily be known in
the market.
Flyers will be given away for the first day of launching outside the office and
within the schools in District I, II, and III of the City of Manila and also before
the end of the quarter to attract clients who needs tutor for their quarterly exam.
These shall include all the information and important details of the service being
offered by the company.
Coupon or Gift Certificate worth Php. 250.00 will be given away for the first 20
clients that will avail the monthly tutorial service for the month of June. This
will be part of the back-to-school promo of the agency.
Tarpaulins and posters will be posted on every school within the area of District
I, II, and III. Sizes of it will be at 4x5 to be visible to every parents and students.
This is to inform them about the new kind of service is offering.
Social media such as website, Facebook page, instagram, and twitter account
will be used by the company to inform and update its target market. Also, most
of the students are socially active in different social media thus, giving the
company an opportunity to get a client. These shall include the company
background, office address, contact information and the services offered.
Freebies such as ball pen, sticky notes, and eco bag with company name and
logo will be given away for those clients who avail the service in order to build
strong customer relationship.
Activities
Objectives
Place
Time
Persons
Cost per Unit Qty
Total
--------
Php.
Involved
Launching
To
officially Office
-Ribbon
launch the Tutor address
Cutting
agency and to
Service
explain
the
Presentation
services
being
1st
day
opening
of Marketing
Officers
--------
and Heads
15,000.00
offered to the
target market
Flyering
To
introduce Schools
Tutor agency to within

the Market
Manila City
specifically
District 1 to
3 only
3 days before Marketing

Launch
Officers
Php. 0.70
5000
Php.
pcs
3,500.00
Tarpaulins
To advertise the Outside
the 6-months
Marketing
and Posters
Tutor Agency
office
and after
Officers
within
the launching
area
Php. 350.00
30pcs
Php. 10,500
(4X5)
of
District 1-3.
Website,
For
Facebook
updates
page,
information
Instagram
about
and
on-line On-line
and
Throughout
Administr
the Year
ator
of
---------
---------
Php. 3000
15
page
Tutor
Twitter Agency.
account
Sponsorship
on
To
selected parents
attract Schools
and within
2nd week after Marketing
schools
students inside District 1-3
Launching
event
the schools to
and
avail tutors if
events
needed.
different
Officers
selected
schools
in
schools
Php. 45,000
within district
1-3
Freebies
To
give
(ballpen,
additional
Through
in the office
sticky notes, customer

and ecobag)
satisfaction and
to
out
Php.
the year and Marketing
8 400 pcs.
ballpens
Php. 9600
1st week of Officers

launching
Php
establish
17 200pcs.
sticky notes
customer
loyalty.
Php.
15--- 200 pcs.
ecobag
Gift
To
Certificates
clients to avail
worth Php. the

250.00
encourage in the office

monthly
tutorial service
of the agency.
Month
June
of Marketing
officers
Php. 250.00
20 pcs.
Php. 5000
Customer Service Strategy/ After sales

Convenient customer service:
Customer wants the assurance of accessibility and availability of the service
anytime. Thinker Ville Agency deal equally effectively with customers over
multiple channels.
Customer Loyalty:
The agency will offer high quality educational service for the clients children
so that we can satisfy the educational needs of their children, which can build a
strong relationship with the customers that will lead to their loyalty to our
service.
Customer feedback:
The agency will have a customer feedback to know if the customers are
satisfied with the services. We encourage and act on feedback. Enhance
business performance through continuous improvement and deal with service
failures effectively.
Monitor:
Monitoring the childs performance in every week that he/she has tutorial class.
Monitor employees in their duties and responsibilities. Monitor regularly
customer satisfaction.
Incentives:
After the service rendered, the student will get a freebies such as ecobag, ball
pen, or notebook. And for those students who have a good performance in
school they will receive a gift certificate worth Php. 250.00 that will be used for
the tutorial service.
F. Marketing/Selling Expense
Marketing Expenses
Launching
Flyers (25x500x2)
Tarpaulins and Posters
Sponsorship
Freebies:
ballpen
sticky notes
ecobag
Gift Certificate
Grand Total
Unit Cost
Qty.
1.00
350.00
3,000.00
5,000
30
15
8.00
400
200
200
20
15.00
12.00
250.00
Total Cost
15,000
5,000
10,500
45,000
3,200
3,000
2,400
5,000
89,100
III.
Operations Plan
A. Technical Operations Description
Thinker Ville is a tutorial agency that offers individualized and personalized

teaching for children by conducting the service at home to ensure their safety
and to establish a distraction-free place for them to study. The agency provides
tutors for children in their Preparatory, Primary education (Grade 1-6), Junior
high school (Grade 7-10) and Senior high school (Grade 11-12). The agency
can be access through walk-in, phone call registration and by visiting the
official website of Thinker Ville for online registration. The instruction is based
from the updated DepEd learning competencies, which is the primary source of
the schools syllabus in the Philippine educational system. Also, the tutors are
equipped or skilled with different instructional strategies that the tutee can
easily follow and understand. The tutors can easily provide them assistance
specifically in their subject matters. The agency will provide the clients of our
tutors background, schedule, and address to know their availability and to show
our tutors credibility.
Brand, Logo, Service Mark Description
Thinker Ville Agency comes from two words Thinker and ville. Thinker
is a noun form of think which means to form or have in the mind to form an
idea of and an act of thinking while ville comes from the French word means
a city, place or town
Thinker Ville Agency means a place of forming ideas that will help the students
think well and cope up with their lessons. Also, the agency will provide the
right tutor, in the right place, on the right time.
The logo of Thinker Ville Agency signifies the knowledge that the company
will provide to each student. The sun symbolizes brighter future and it will
serves as a guide for the children to keep their mind more effective in order to
maintain its right track to success. The Book that will be the medium of
knowledge represents that the company will feed their mind with useful
thoughts and ideas that will help ones way of thinking more precise in terms of
making their decisions. In general, the logo of Thinker Ville Agency wants to
show the market that the company can be the solution for their setback in terms
of helping and guiding their child to be more determined in studying.
We Define Further This positioning statement of Thinker Ville Agency aims
to achieve a high quality education for students who needs assistance in their
studies. The agency assures to offer dedicated, efficient, and effective tutors that
will enhance the learning process of the students that is why We Define
Further because the tutors are not just there to help the students in their
assignments but to improve the learning skills of the students through
advancement.
Competitive Edge of Thinker Ville Agency

Benefits of the Clients
Clients can easily look for an available teachers or tutors in the most
convenient way for them. They can save time and effort by availing the
service through phone call, online, or walk in.
Clients can observe the performance of the tutor and how the tutor treats
their child by providing individualized private tutoring. It is home-based
so that the tutor and student can focus more.
Clients can easily replace the teachers or tutors deployed if the client is
not satisfied by the service of the chosen teachers or tutors. The agency
will provide feedback form to address the concerns of the clients.
The service shall be started right away within 30 minutes upon availing
the service. There will be available tutors right away to perform the
service.
Tutors are flexible in meeting the required time needed by the tutee as
long as they inform the agency ahead of time.
The clients can assure the security of its property as they can have the
background and profile of the teachers or tutors availed through the
company's database.
The agency will entertain clients complaints about the service of the
teachers or tutors.
In circumstances that problems occur after the service is done, they can
easily track the teachers or tutors they avail.
B. Operations Process
1. Selection and Hiring Process
Flow Chart
Hiring Procedure
1. Thinker Ville Agency will entertain applicants for the recruitment
process at the designated places within District I, II, and III of the City
of Manila.
2. The applicants should submit their resume for the initial screening.
3. Evaluation of applicants. The proponents shall evaluate the applicants
through
interview,
educational
background,
work
experience,
character reference and physical capability.

These are the qualifications of teachers or tutors needed:
Candidate must possess a Bachelors Degree in Education or relevant
undergraduate course; LET passer candidates are preferred.
Has a good track record with at least 1 year of relevant teaching
experience
Has high moral and work ethic
Must be available to work full-time or part-time in District I, II, and III of
the City of Manila
4. If the applicants did not qualify from the second screening, they are
eliminated as applicants.
5. If the applicants qualify from the second screening, they should
submit all the requirements needed such as certificate of LET passer
for board passer, NBI, Police and Barangay clearance.
6. Thinker Ville Agency will hold an orientation to the applicants to
know how the business works.
7. Upon orientation, qualified applicants are now hired as pool of
manpower of Thinker Ville Agency.
1. Step by step procedure
Registration process
This process is for the customer who wants to avail Tutors at Thinker
Ville Agency. There are three ways on how to avail Tutors: Online
registration, walk-in, and Phone Call registration.
Online Registration: (Flowchart A)
Flowchart A: Procedure
1. Go to the official website of Thinker Ville Agency.
2. Click the word Online Registration form and fill it up. (It includes the
personal information of parents, the date that you want the tutors to
start, the time, and the meeting place.)
3. After filling up the form, pass the needed requirements through scan
including the parents IDs and students ID.
4. Pick the tutor that you want through database.
5. Fill up the payment form.

6. Select mode of payment. (Includes: Pera Padala/ LBC, Bank transfers
like BDO, BPI, Landbank or etc.; or office drop by or cash)
7. Read and understand the terms and conditions.
8. Click the word submit, and wait for the reply through phone calls, sms
or email.
Walk-in Registration (Flowchart B)
Flowchart B: Procedure
1. Go to the information desk of Thinker Ville Agency and ask
for registration.
2. Fill up the registration form. (It includes the personal
information of parents, the date that you want the tutors to
start, the time, and the meeting place.)
3. After filling up the form, pass the needed requirements
including the parents IDs and students ID.
4. Pick the tutor that you want through database.
5. The assistant will discuss the terms and conditions of the
service.
6. Fill up again a form for the mode of payment.

7. Pass it to the cashier and wait for your receipt.
Phone Call Registration (Flowchart C)
Flowchart C: Procedure
1. Clients inquire through phone call.
2. The sales person will explain what the agency offers, how to go to the
main office, how to register, and how to avail tutors. Also, the sales
person will ask questions regarding the educational background of the
student.
3. The sales agent will recommend a tutor that will fit to teach their child
and explain the background of the recommended tutor, the educational
attainment, address, and schedule.
4. If the client doesnt want to avail the service that the agency offers he/she
will not proceed to the next process and he/she can cut off the line.
5. If the client wants to avail the service, he/she will fill up the Thinker Ville
Agency registration form with the help of the sales person. After filling
up the form, the sales person will explain the terms and conditions and
policy of the agency and the clients must completely understand it. The
clients must pass the needed requirements including Parents IDs (SSS
Id, etc.), Childs School ID and etc.
6. The client must decide their preferred schedule of tutorial service.
7. The sales person will check the database of the tutor, to know who is
available on that schedule.
8. The Agency will now contact the available tutor for the client.
9. The tutor will go to the place where the client wants to meet and
accompanied by the sales person.
10. The sales person will give the payment form and the client must also fill
it up. The payment form consists of the Terms of payment and mode of
payment. After filling up the payment form, the sales person will now
give the receipt
11. The tutor can perform the service right a way.
Payment Process-Online
After the client filling-up the registration form, client should select the
Payment Options he/she prefers.
Online Payment Process (Flowchart A)
Flowchart A: Procedure
1. Click the payment registration form.
2. Select the payment options that you want, including: Pera
Padala/LBC, Banks transfers and Office drop by or cash.
3. Click terms of payment.
4. Select mode of payment: it could be per subject, per day,
per week or per month.
5. Click the word Submit.
6. The customers will be given an agreement slip through
her email as a proof of her registration
7. The receipts will be given on the day when the tutors that
she/he chooses works or starts.
Walk-in payment Process (Flowchart B)
Flowchart B: Procedure
1. Fill up the payment registration form.
2. Select mode of payment: it could be per subject, per day, per week or
per month.
3. Pass it to the cashier, after filling up the whole form.
4. The customer will be given an agreement slip as a proof of his/her
registration.
5. After taking up all the process, just wait at the waiting area and the
assistant will give the receipt.
C. Service Schedule
Thinker Ville Agency will operate a 10-hour schedule from 9:00 am to 7:00 pm.
The company will be open every Mondays to Sundays in order to reach out the
market especially during weekends so the students can have an advance study of
their lessons or cope up in their subject matters.
D. Labor Requirement
Thinker Ville Agency needs four (4) employees to run the operations of the
business that is composed of the following:
1. General Manager Overall head of the company and responsible in all
aspect of the operations of the business.
2. Accounting and Finance Manager who is responsible for the
accounting and financial matters of the company.
3. Recruitment & Placement Staff (2) designs recruitment, interviews,
testing and selection processes for tutors or teachers deployment.
As the clients increases more employees will be hired by the company but as of
now these are the initial manpower requirement needed by the company.
E. Machinery/ Equipment Requirement
ACCOUNTS
QTY
Equipment
Computer (Desktop)
All in 1 Fax Machine, Printer, Scanner
Airconditioner (Standing)
Electric Fan
Wall Clock
Total Equipment Cost
2
1
1
2
2
UNIT COST
15,000
3,000
10,000
1,000
100
29,100
TOTAL
30,000
3,000
10,000
2,000
200
45,200
Thinker Ville Agency Investment for office equipment would be Computer

(Desktop), all in one fax machine, printer, scanner, Air conditioner, Electric fan
and wall clock with a total cost of 45,200.
F. Office Location and Layout
Location Analysis / Criteria
Location analysis is an important decision and should not be taken lightly. The
physical location of business function is an important part in the supply chain
strategy of the company. Thinker Ville Agency will be strategically located at
378 Juan Luna Street Binondo, Manila part of District III. It was known as the
Chinatown district in Manila. It is one of the centers of commerce located at
Metro Manila. Also, District III has the highest number of schools and mostly
Chinese school, thus giving the company an opportunity to get more clients.
The office location is accessible to the clients who are in District I and II which
part of the target market of the company.

Office Layout Design and Specifications
The office of the Thinker Ville Agency will be a room or an area that
administrative work is done that can also denote a position within an
organization with specific duties attached to it. It is also important factor that
affects the way employees perform their jobs. In entering the office you will see
the receiving area, in front of that is the desk of the marketing managers that is
in charge of assisting the clients while they are in the receiving area. Beside the
receiving area is the kiddie dome; it is the area where children can play while
their parents are availing the service with the manager. Near the kiddie dome is
the comfort room and the meeting area for the managers. General Manager,
Operations Manager, Accounting and Financial Manager, and the Human
Resource Manager will be having a separate room but also near the receiving
area, all of the managers will be having their own desk where they will
accomplish their own specific jobs assigned to them.
G. Waste Disposal System
The Thinker Ville Agency believes that helping employees/members will
realize greater economic and environmental benefit from their waste programs.
Every employee at the office will be briefly oriented to maintain cleanliness
every time they enter the office. The only waste to be dispose in the office is the
papers. The Thinker Ville Agency will hire one (1) Janitor/Janitress that will
maintain the cleanliness and in some cases they will also carry out maintenance
and security duties. It will keep the business premises neat and clean that will
also give the clients the impression to the company and to the services from the
first look at the business premises.
H. Quality Control System
Thinker Ville Agency considers customer satisfaction as the greatest foundation
of the company in assuring the quality of the services.
It is important to gain customer satisfaction by conducting the following:
Performance management Thinker Ville Agency assures that the
performances of company employees are well-controlled and proper,
to build strong relationship between the company and clients.
Probe monitoring Thinker Ville Agency will always monitor the
operations and management of the company every now and then. The
company will always check or update the Tutors database, as well as
the clients record. Thinker Ville assures that the company is well
monitored and supervised.
Customer experience management it is a sum of all experiences a
customer has in availing the service, over the duration of their
relationship with the agency and employees. This can include
awareness, discovery, attraction, interaction, purchase and etc. For
Thinker Ville Agency it is important to manage the customers
experience in availing the service. A companys ability to provide an
experience that can mark to the customers mind can increase
customers loyalty and create strong relationship between the two.
Service level agreement (SLA) Thinker Ville Agency assures the
delivery of the services is in the right time and the right place; it
depends on the agreement of the clients and sales agent. The company
will also monitor the availability, serviceability, performance, and
operation of the service such as billing.
I. Service Cost
1. Total Service per Year
Revenue Computation
Preschool
Mode of Payment
Per Hour
Per Week
Per Month
Total
Grade School
Mode of Payment
Per Hour
Per Week
Per Month
Total
High School
Mode of Payment
Per Hour
Per Week
Per Month
Total
Expected Enrollees
Monthly
1,500.00
10,125.00
41,250.00
52,875.00
Annually
18,000.00
121,500.00
495,000.00
634,500.00
Expected Enrollees
Monthly
1,200.00
7,875.00
33,750.00
42,825.00
Annually
14,400.00
94,500.00
405,000.00
513,900.00
Expected Enrollees
Monthly
1,500.00
4,500.00
22,500.00
28,500.00
Annually
18,000.00
54,000.00
270,000.00
342,000.00
124,200.00
1,490,400.00
Service Charge
25
60.00
45
225.00
55
750.00
125
Service Charge
20
60.00
35
225.00
45
750.00
100
Service Charge
25
60.00
20
225.00
30
750.00
75
300
Total Revenue Per Year
2. Service Cost per service
Service Cost Per Unit

Mode of Payment
Per Hour
Per Week
Per Month
Cost
Percentage
200.00
900.00
3,750.00
Service Charge Service Cost

30%
60.00
260.00
25%
225.00
1,125.00
20%
750.00
4,500.00
IV.
Organizational Plan
A. Legal Form of Business
Thinker Ville Agency is a Limited Partnership that will be established by

five (5) partners responsible for the implementation of the business plan. The
proponents shall seek approval from the authorized government agencies, which
are the Barangay, Department of Labor and Employment (DOLE), Municipal
and Securities and Exchange Commission (SEC), Department of Education
(DepEd) and Commission on Higher Education (CHED).
B. Organizational Structure
General
Manager
Finance and
Accounting Manager
Recruitment and
placement staff
C. Qualifications of Officers
Thinker Ville Agency needs four (4) employees to run the operations of the
business that is composed of the following one (1) General Manager, Assistant
Manager, Finance and Accounting Manager and two (2) Recruitment and
Placement staff.
JobJob
Description & Specification
General Manager Overall
Qualification
1.
A graduate of BS
head of the company.
Entrepreneurship or any Business
Supervise the 4 departments
Course with adequate accounting
and each Department
background;
Manager reports directly to
2.
him. Acts as alternate of any

department head in his/her
absence.
Discuss with every
department manager budgets,
business plans, and strategies
and approve them for
implementation.
1. Monitor activities/evaluation
of every department on a
regular basis i.e., daily,
weekly, monthly, quarterly,
semestral and annual basis.
2. Discuss any revisions or
21 to 30 years old; male or

female;
3.
Articulate and possess excellent

public relations.
corrective measures on
business plans as necessary.
3. Meets with his department
managers regularly.
Finance & Accounting Manager

Reports directly to the General
1.
25 40 years old Male or Female
Manager.
2.
Graduate of BS Accountancy or
1. In-charge to over-all budget of
BSBA Major in Finance Treasure
the company.
2. Check and finalize budget for
approval of the General
Management.
3.
Should be prudent
4.
Skilled in using Excel
Manager.
3. In-charge of the financial
reports, books, cash flow and all
matters related to Finance,
accounting, reporting and
preparation of Financial
Statements for Internal and
external reporting requirements
4. Conducts regular meetings with
staff, attends meetings called for
by the General Manager.
Spreadsheets.
5.
Can handle and analyze financial

transactions.
Recruitment & Placement

Staff Reports to the
General Manager.
1. Design recruitment,
1. Graduate of BSBA Major in

Human Resource or BS
interviews, testing and
Education
selection processes.
2. 18- 28 years old Male or
2. Helps the Manager with other
Female
matters pertaining to benefits
3. Has a pleasing personality in
and compensation.
assisting the Manager in
3. Helps in preparation of
recruitment, interview and
reports and other matters
selection processes.
relating to employer-
4. Has knowledge in recruitment.
employee relationship
5. Computer Literate
policies.
4. Assist the Manager on all
trainings and seminars for
employees. Attends meetings
as required.
D. Office Equipment
ACCOUNTS
QTY
Equipment
Computer (Desktop)
Electric Fan
Wall Clock
2
1
1
2
2
UNIT COST
15,000
3,000
10,000
1,000
100
29,100
TOTAL
30,000
3,000
10,000
2,000
200
45,200
E. Gantt Chart of Activities

Pre- Operating Activities
PROJECT SCHEDULE
Making the Feasibility
Study
Application
for
Business Permits
Office renovation
Acquisition
of
the
supplies and equipment
for office including the
kiddie dome
Hiring and Training of
employees
Recruitment
seminars of Tutors
and
Discussion of tie up
with different schools
within District I,II, and III
of Manila City
Soft opening of Thinker
Ville Tutorial Agency
Distribution of flyers
Implementation of the
Promotional Strategy
Grand
opening
and
formal start of Thinker
Ville
Tutorial
Agency
operation
Sep Oct Nov Dec Jan Feb Mar Apr May June July Aug
F. Administrative Expenses
SALARIES AND WAGES
ADMINISTRATIVE LABOR
Position
Qty
Total Salary
General Manager
1
Finance and Accounting Manager 1
Recruitment and Placement Staff 2
Security Guard
1
Grand Total
6.00
12,000.00
12,000.00
24,000.00
8,700.00
56,700.00
Employee
Year 1
Year 2
Year 3
Year 4
Year 5
Benefits
1,800.00
165,600 172,224 179,113 186,277 193,729
1,800.00
165,600 172,224 179,113 186,277 193,729
3,600.00
331,200 344,448 358,226 372,555 387,457
1,305.00
120,060 124,862 129,857 135,051 140,453
8,505.00 782,460.00 813,758.40 846,308.74 880,161.09 915,367.53
V.
Financial Plan
This chapter discusses the financial assumptions, total project cost (preoperating expense, financial position, income statement, cash flow and financial
ratios of the company
A. Total Project Cost
THINKERVILLE AGENCY
PROJECT COST
ACCOUNTS
COST
Capital Expenditures
Permits and Licenses
Prepaid Rental
WORKING CAPITAL
Salaries
Office Supplies
Research
Marketing Expense
Utilities
Bank Deposit
Communication Expense
Training and Recruitment
Kiddie Dome Expense
Total Working Capital
103,150.00
15,000.00
22,500.00
Total Project Cost
464,508.00
TOTAL PROJECTED INVESTMENT
500,000.00
178,605.00
12,780.00
5,000.00
22,275.00
36,000.00
50,000.00
7,488.00
8,000.00
3,710.00
323,858.00
B. Sources of Financing
A total of Php. 500,000.00 of capital, the five (5) partners will share
equally form their personal savings.
PARTNERS
CONTRIBUTION
De Guzman, Eichelle Emmerie
P 100,000.00
Galang, Clarisa Angelica D.
P 100,000.00
Liveta, Jerick Joshua
P 100,000.00
Beguir, Fatima
P 100,000.00
Marata, Jessylyn
P 100,000.00
C. Projected Financial Statement

1.
Income Statement
THINKERVILLE AGENCY
INCOME STATEMENT
FOR THE PERIOD 2015-2019
Year 1
Year 2
Year 3
Year 4
Year 5
Projected Service Income
1,490,400
1,564,920
1,643,166
1,725,324
1,811,591
Gross Profit
1,490,400
1,564,920
1,643,166
1,725,324
1,811,591
OPERATING EXPENSES
Salaries and Wages
Training and Recruitment Expenses
Rental Expense
Depreciation Expenses
Marketing Expenses
Kiddie Dome Expense
Utilities Expense
Office Supplies Expense
Total Operating Expense
782,460
46,000
90,000
30,457
89,100
3,710
144,000
13,485
31,720
1,199,212
813,758
47,840
90,000
30,457
77,064
3,858
149,760
13,485
32,734
1,226,222
846,309
49,754
90,000
30,457
80,147
4,013
155,750
13,485
34,044
1,269,914
880,161
51,744
90,000
19,040
83,352
4,173
161,980
13,485
35,406
1,303,936
915,368
53,813
90,000
19,040
86,687
4,340
168,460
13,485
36,822
1,351,192
Net Income Before Tax

Income Tax (30%)
Net Income After Tax
291,188
87,357
203,832
338,698
101,609
237,088
373,252
111,976
261,277
421,388
126,417
294,972
460,398
138,119
322,279
CUMMULATIVE
203,832
440,920
702,197
997,169
1,319,447
2.
Statement of Financial Position

THINKERVILLE AGENCY
Balance Sheet
For the period 2015-2019
2015
Current Assets
CASH
TOTAL CURRENT ASSETS
Non-current Assets
Property, Plant and Equipment
Total Non-current Assets
TOTAL ASSETS
2016
2017
Assets
2018
2019
604,838.50
604,838.50
872,383.44
872,383.44
1,164,116.72
1,164,116.72
1,478,128.59
1,478,128.59
1,819,447.30
1,819,447.30
98,993.33
98,993.33
68,536.67
68,536.67
38,080.00
38,080.00
19,040.00
19,040.00
0.00
0.00
703,831.83
940,920.11
1,202,196.72
1,497,168.59
1,819,447.30
Liabilities and Partners' Equity

Current Liabilities
Partners' Equity
Capital
Clarisa Angelica Galang, Capital
Thricia Mari Badilla, Capital
Teresa Louise Macabenta, Capital
Leonilen Abella, Capital
Joel Primavera Jr., Capital
Total Partners' Capital
Retained Earnings
100,000.00
100,000.00
100,000.00
100,000.00
100,000.00
500,000.00
203,831.83
100,000.00
100,000.00
100,000.00
100,000.00
100,000.00
500,000.00
440,920.11
100,000.00
100,000.00
100,000.00
100,000.00
100,000.00
500,000.00
702,196.72
100,000.00
100,000.00
100,000.00
100,000.00
100,000.00
500,000.00
997,168.59
100,000.00
100,000.00
100,000.00
100,000.00
100,000.00
500,000.00
1,319,447.30
Total Partners' Equity

TOTAL LIABILITIES AND PARTNER'S EQUITY
703,831.83
703,831.83
940,920.11
940,920.11
1,202,196.72
1,202,196.72
1,497,168.59
1,497,168.59
1,819,447.30
1,819,447.30
3. Statement of Cash Flow

THINKERVILLE AGENCY
Statement of the Cash Flow
For the period 2015-2019
2015
Cash Flow from Operating Activities
Net Income After Tax
Depreciation Expense
Net Cash Inflow from Operating Activities
Cash OutFlow from Investing Activities
Purchase of Equipment
Office Improvement
Furniture and Fixture
Cash Outflow from Operating Activities
2016
2017
2018
2019
203,831.83
30,456.67
234,288.50
237,088.27
30,456.67
267,544.94
261,276.61
30,456.67
291,733.28
294,971.87
19,040.00
314,011.87
322,278.72
19,040.00
341,318.72
-45,200.00
-50,000.00
-34,250.00
-129,450.00
0.00
0.00
0.00
0.00
Cash Inflow from Financing Activities

Partners' Investment
NET CASH INFLOW
ADD: CASH BEGINNING
500,000.00
604,838.50
267,544.94
604,838.50
291,733.28
872,383.44
0
314,011.87
1,164,116.72
0
341,318.72
1,478,128.59
Ending Cash Balance
604,838.50
872,383.44
1,164,116.72
1,478,128.59
1,819,447.30
1. Return On Investment
203,832-500,000 = (0.59)
500,000
Payback Period
D. Profitability Indices
E. List of Assumptions Used

a. There are a total of 125 tutors available for preschool; 25 for
per hour, 45 for per week, and 55 for per month.
b. There are a total of 100 tutors available for grade school; 20
for per hour, 35 for per week, and 45 for per month.
c. There are a total of 75 tutors available for high school; 25
for per hour, 20 for per week, and 30 for per month.
d. There are a total of 300 available tutors for pulling each day
e. The service charge of the company ranges from 20%-30%.
f. Assumed growth rate per annum is 5%
g. The company assumes that there is no increase in rental cost
each year.
h. Provision for Increase is 4% which is based on nscb.com
i. Provision for Employee Benefits is 5% which is based on the
government mandated benefits such Philhealth, SSS and
Pag-ibig
Schedules
THINKERVILLE AGENCY
CAPITAL EXPENDITURES AND DEPRECIATION SCHEDULE
ACCOUNTS
Equipment
Computer (Desktop)
Electric Fan
Wall Clock
Improvement Cost
Office/Shop Improvement
Total Improvement Cost
Furnitures and Fixtures
Front desk
Chairs
Tables
Trash Cans
Filing Cabinet
Fire Extinguisher
Water Dispenser
White Board
Sofa
bookshelf
mini tables and chairs (set)
Total Furnitures and Fixtures
QTY
TOTAL
LIFE
Annual
YEAR 1
DEPRECIATION SCHEDULE
YEAR 2
YEAR 3
YEAR 4
YEAR 5
2
1
1
2
2
15,000
3,000
10,000
1,000
100
29,100
30,000
3,000
10,000
2,000
200
45,200
5
5
5
5
5
6,000
600
2,000
400
40
9,040
6,000
600
2,000
400
40
9,040
6,000
600
2,000
400
40
9,040
6,000
600
2,000
400
40
9,040
6,000
600
2,000
400
40
9,040
6,000
600
2,000
400
40
9,040
50,000
50,000
50,000
50,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
10,000
1
15
3
2
2
2
1
1
1
1
3
5,000.00
150.00
1,500.00
100.00
1,200.00
800.00
4,500.00
200
7,600
1,500
1,500
24,050
5,000
2,250
4,500
200
2,400
1,600
4,500
200
7,600
1,500
4,500
34,250
3
3
3
3
3
3
3
3
3
3
3
1,667
750
1,500
67
800
533
1,500
67
2,533
500
1,500
11,417
1,667
750
1,500
67
800
533
1,500
67
2,533
500
1,500
11,417
1,667
750
1,500
67
800
533
1,500
67
2,533
500
1,500
11,417
1,667
750
1,500
67
800
533
1,500
67
2,533
500
1,500
11,417
103,150
129,450
30,457
30,457
30,457
30,457
19,040
19,040
TOTAL
45,200
50,000
34,250
129,450
Annual
9,040
10,000
11,417
30,457
DEPRECIATION TABLE
YEAR 2
YEAR 3
YEAR 4
9,040
9,040
9,040
10,000
10,000
10,000
11,417
11,417
30,457
30,457
19,040
YEAR 5
9,040
10,000
19,040
GRAND TOTAL
SUMMARY
Equipment
Improvement Cost
Furniture and Fixtures
TOTAL
UNIT COST
UNIT COST
29,100
50,000
24,050
103,150
YEAR 1
9,040
10,000
11,417
30,457
THINKERVILLE AGENCY
SCHEDULES
Research
License and Permits
5,000
15,000
Rental Costs
Rental Expense
Year 1
Rent Expense
7,500
90,000
Prepaid Rental Expense
22,500
Grand Total
30,000
90,000
The company assumes that there is no increase in rental cost each year.
Office Supplies
Bond Paper
Record Book
Folder
Receipts
Pencils
Ballpens
Fasteners
Correction Fluid
Stapler
Staple wires
Calculator
Envelopes
Whiteboard Marker
Whiteboard Eraser
Paper Clip
Ink Supply
GRAND TOTAL
Recruitment Costs
Trainings Expenses
Grand Total
Year 2
90,000
Year 3
90,000
Year 4
90,000
Year 5
90,000
90,000
90,000
90,000
90,000
4%
Year 2
3,370
1,144
874
7,488
499
686
187
468
94
562
120
1,248
2,496
187
832
12,480
32,734
Year 3
3,504
1,190
909
7,788
519
714
195
487
97
584
125
1,298
2,596
195
865
12,979
34,044
90
100
7
30
80
110
30
25
45
15
120
5
200
15
10
1,000
3
10
10
20
1
1
1
3
2
3
3
20
1
2
20
1
Total Cost
270
1,000
70
600
80
110
30
75
90
45
360
100
200
30
200
1,000
4,260
Inflation rate
Year 1
3,240
1,100
840
7,200
480
660
180
450
90
540
360
1,200
2,400
180
800
12,000
31,720
Cost/6Month
3,000
5,000
8,000
Year 1
36,000
10,000
46,000
Year 2
37,440
10,400
47,840
Year 3
38,938
10,816
49,754
Year 4
40,495
11,249
51,744
Year 5
42,115
11,699
53,813
Total Cost
15,000
5,000
10,500
45,000
Year 1
15,000
5,000
10,500
45,000
Year 2
Year 3
3,200
3,000
2,400
5,000
89,100
Total Cost
200
Unit Cost
Marketing Expenses
Launching
Flyers (25x500x2)
Tarpaulins and Posters
Sponsorship
Freebies:
ballpen
sticky notes
ecobag
Gift Certificate
Grand Total
Unit Cost
Kiddie Dome Expense

Beach Ball
Unit Cost
Qty.
Qty.
1.00
350.00
3,000.00
5,000
30
15
8.00
400
200
200
20
15.00
12.00
250.00
Qty.
50
Toys
20
15
Year 4
3,645
1,237
945
8,099
540
742
202
506
101
607
130
1,350
2,700
202
900
13,498
35,406
Year 5
3,790
1,287
983
8,423
562
772
211
526
105
632
135
1,404
2,808
211
936
14,038
36,822
Year 4
Year 5
5,200
10,920
46,800
5,408
11,357
48,672
5,624
11,811
50,619
5,849
12,284
52,644
3,200
3,000
2,400
5,000
89,100
3,328
3,120
2,496
5,200
77,064
3,461
3,245
2,596
5,408
80,147
3,600
3,375
2,700
5,624
83,352
3,744
3,510
2,808
5,849
86,687
Year 1
200
Year 2
208
Year 3
216
Year 4
225
Year 5
234
300
300
312
324
337
351
educational books
20
23
460
460
478
498
517
538
mini stuffed toys
10
50
500
500
520
541
562
585
Lego
100
500
500
520
541
562
585
Puzzle
50
250
250
260
270
281
292
Inflatable slide with mini balls
1500
1,500
1,500
1,560
1,622
1,687
1,755
3,710
3,710
3,858
4,013
4,173
4,340
Total Cost
6,000
30,000
36,000
Year 1
24,000
120,000
144,000
Year 2
24,960
124,800
149,760
Year 3
25,958
129,792
155,750
Year 4
26,997
134,984
161,980
Year 5
28,077
140,383
168,460
Total Cost
999
Year 1
11,988
Year 2
11,988
Year 3
11,988
Year 4
11,988
Year 5
11,988
1,497
1,497
1,497
1,497
1,497
1,497
2,496
13,485
13,485
13,485
13,485
13,485
Grand Total
Utilities Expenses
Water
Electricity
Grand Total
Cost per Month

2,000
10,000
Month(s)
Telephone w/ wifi
Cost per Month

999
Month(s)
Cellphone Plan
3
3
499
Grand Total
SALARIES AND WAGES

ADMINISTRATIVE LABOR
Position
General Manager
Finance and Accounting Manager
Recruitment and Placement Staff
Security Guard
Grand Total
Qty
Total Salary
1
1
2
1
6.00
12,000.00
12,000.00
24,000.00
8,700.00
56,700.00
Employee
Benefits
1,800.00
1,800.00
3,600.00
1,305.00
8,505.00
Year 1
Year 2
165,600
165,600
331,200
120,060
782,460.00
172,224
172,224
344,448
124,862
813,758.40
Year 3
179,113
179,113
358,226
129,857
846,308.74
Year 4
186,277
186,277
372,555
135,051
880,161.09
Year 5
193,729
193,729
387,457
140,453
915,367.53

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Thinker Ville Agency 1

Thinker Ville Agency 2

Thinker Ville Agency 3

Thinker Ville Agency 4

District III has 16 zones, which includes

Binondo, Quiapo, San Nicolas and Sta. Cruz.

of Metro Manila. The three district

Thinker Ville Agency 5

There are 17 schools in District I (12 elementary and 5 secondary) located

Thinker Ville Agency 6

(56%) who answered Annual

that they are availing Demand

(67%) who answered

Thinker Ville Agency 7

Thinker Ville Agency 8

Thinker Ville Agency 9

Thinker Ville Agency 10

Thinker Ville Agency 11

Thinker Ville Agency 12

because Galileos strongest competitor is Kumon. But Galileo has a cheaper

Thinker Ville Agency 13

Thinker Ville Agency 14

Thinker Ville Agency 15

Service Cost Per Unit

Service Charge Service Cost

Placement/ Distribution Strategy

Thinker Ville Agency 16

Thinker Ville Agency 17

Cost per Unit Qty

launch the Tutor address

Tutor agency to within

3 days before Marketing

Thinker Ville Agency 18

To advertise the Outside

2nd week after Marketing

students inside District 1-3

Thinker Ville Agency 19

sticky notes, customer

the year and Marketing

1st week of Officers

15--- 200 pcs.

worth Php. the

encourage in the office

Thinker Ville Agency 20

Customer Service Strategy/ After sales

Thinker Ville Agency 21

Thinker Ville Agency 22

Thinker Ville is a tutorial agency that offers individualized and personalized

Thinker Ville Agency 23

Thinker Ville Agency 24

Competitive Edge of Thinker Ville Agency

Thinker Ville Agency 25

Thinker Ville Agency 26

character reference and physical capability.

1. Step by step procedure

Thinker Ville Agency 27

Thinker Ville Agency 28

5. Fill up the payment form.

Thinker Ville Agency 29

6. Fill up again a form for the mode of payment.

Thinker Ville Agency 30

Thinker Ville Agency 31

Thinker Ville Agency 32