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Health &

Freedom

Your Path to Independence


Two Challenges Facing All Generations

1 FINANCES 2 HEALTH

Are you as Are you as


financially healthy physically healthy
as you want to be? as you want to be?

2 Health & Freedom


Today’s financial Reality
1
• Most people are living paycheck
to paycheck
• Total outstanding credit card debt grew to
$886 billion from $680 billion between
2000 and 2006 and is projected to reach
$1.177 trillion by 2010.1
• Many people work four to six months
Countless numbers a year just to pay taxes
of people lie awake at
1. U.S. Department of Commerce, 2009
night worrying about
Do you have enough quality time for yourself, family,
money-related issues.
and friends?
Can you afford the lifestyle you want?

What is your financial reality?


3 Health & Freedom
The Power of a USANA Home-based Business

• No employees • High income potential


• No boss, no set hours, • Potential tax
no set workplace advantages

“Half of all U.S. businesses are home based.” —U.S. Census Bureau

“The light at the end of the tunnel…is the financial opportunity that
starting your own business offers. Every North American taxpayer who
works a full-time job and does not have a side business is probably
overpaying taxes to the tune of $3,000 to $9,000 a year!”
—Sandy Botkin, former IRS tax attorney, CPA, founder of TRI

4 Health & Freedom


Network Marketing Has Come of Age

• In 2007, nearly 63 million people worldwide


were involved in network marketing.1

• Retail revenue has surpassed $114 billion.1

• North American sales have reached


over $34 billion.2
1. www.dsa.org
2. www.wfdsa.org

“I think network marketing has come of age. It’s become undeniable
that it’s a viable way to entrepreneurship and independence for
millions of people.”
—Dr. Stephen R. Covey,
Interview in Network Marketing Lifestyles

5 Health & Freedom


The Benefits of Network Marketing

What Network Marketing Can Offer You:


• Higher quality products
• A generous percentage of profits
from product sales
• Time-leveraged, residual income
• Low start-up costs
• No inventory required
• International business
you can operate from home

What is your health reality?


6 Health & Freedom
2
Today’s Health Reality

The World’s Leading Causes of Premature


Deaths Are Degenerative Diseases:
• Cardiovascular Disease (17 million*)
• Cancer (8.6 million*)
• Stroke (5.5 million*)
• Respiratory Disease (3.7 million*)
• Diabetes (990,000*)
*Annually

33% of children born in America today


are expected to develop Type 2 Diabetes.
For Black and Hispanic children, the
number jumps to 50%.
7 Health & Freedom
IF YOUR CELLS ARE HEALTHY, YOU ARE HEALTHY

• Our health starts with the health of


our cells.
Healthy human
cells in culture • Proper nutrition is essential to
maintaining cellular health.
• Nutrients and antioxidants give our
cells the boost they need to win
Damaged cells after adding
digested products from the fight against free radicals
a typical fast-food meal
caused by stress, radiation, toxins,
and pollution.

Similar cells when oxidation


defense mechanisms
are included
Are your cells receiving the nutrition
they need to fight free radicals?
8 Health & Freedom
Am I Receiving the Nutrients I Need?

To get the recommended 400 International Units


(IU) of vitamin E every day, you could take one
daily dose of the USANA Essentials™ supplement
or consume several servings of foods rich in A USDA survey of 16,000 Americans
vitamin E: found not one person obtained 100
To obtain 400 IU
percent of essential nutrients such
Food Cups Pounds
as magnesium, vitamin E, and zinc.1
Wheat germ (vitamin E fortified) 13.8 3.5
Children and adolescents also did
Almonds (dry roasted, without salt) 7.5 2.3
not obtain enough essential
Spinach (cooked, boiled, drained, without salt) 72.6 28.8
nutrients such as folate,
Safflower oil 3.6 1.7
vitamin C, and calcium.2
1. Nutrition Today
2. USDA Nutrition Assistance Program Report
Series CN-01-CDI

Are we using supplementation


as a solution?
9 Health & Freedom
Nutritional Supplements

Are You Getting What You Pay For?


In a recent study, researchers discovered that
more than half (54 percent) of the nutritional
supplements tested did not disintegrate properly.
This study illustrates that disintegration, one basic
indicator of product quality, is still a concern for
dietary supplements.1
1. J. Pharm Pharmaceut Sci (www.cspsCanada.org) 9(1):40-49

“Nearly two-thirds of American adults


take dietary supplements.”
—www.ipsos-na.com, September 2006

“Most health supplements fall far short of meeting the nutritional needs of
the body’s cells.”
—Dr. Myron Wentz,
USANA Founder & Chairman
10 Health & Freedom
USANA Health Sciences–One Man’s Vision

• Myron Wentz, Ph.D., Microbiology, Immunology


Utah Ernst & Young Entrepreneur of the Year 2003
Recipient of the Albert Einstein Award for Outstanding Achievement in
the Life Sciences, June 25, 2007

• Gull Laboratories
Founded 1974
World leader in human-cell culture and medical-diagnostic technologies
Developed the first commercially available test kit for the Epstein-Barr virus

• Expert in Growing Cells


Understands the nutritional requirements for the human cell

• Shift in Research
From disease diagnostics to health maintenance

• Founded USANA Health Sciences in 1992


Vision of USANA
To manufacture the highest quality, science-based products that people can trust—what is on
the label is what is in the bottle—providing maximum bioavailability for better health around the
world and giving everyone the opportunity for a better quality of life.
11 Health & Freedom
The USANA Difference

• Voluntarily follows current


Good Manufacturing Practices
used by pharmaceutical industry

• 100% potency guarantee

• Athlete guarantee

• Superior ingredients

• Balanced, science-based formulas

• Accredited team of scientific experts


C Y
E N
T

• Exceptional in-house manufacturing P O

ED
G
UA T

E
RAN

12 Health & Freedom


Nutritionals You Can Trust™

• Olivol®—USANA’s exclusive
patented olive-fruit extract*
• Most comprehensive, precisely
balanced supplement
• Unmatched number of antioxidants
• Nutrition for all generations

*Patented in the United States. US Patent No. 6,358,542 or 6,361,803

“With over 1,500 nutritional supplements evaluated, USANA’s


Essentials continue to set the gold standard, earning the
NutriSearch Gold Medal of Achievement™ for proven
product excellence.”
—Lyle MacWilliam, Bsc, MSc, FP
former Canadian Member of Parliament
and Member of the Legislative Assembly for British Columbia

13 Health & Freedom These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure or prevent any disease.
Optimize Your Health

• Optimizers–

specialized products for
your individual needs

• HealthPak



AM/PM pouches • MyHealthPak



for your customized
convenience packs of your
favorite
products

14 Health & Freedom


Rev3 Energy™ is all the power of an energy
drink—refined. With an advanced formula
developed by USANA’s nutrition experts,
Rev3 is a superior alternative to crash-and-
burn energy drinks.

CLEANER. CRISP, ALL-NATURAL TASTE

SMARTER. SMART SOURCE OF NUTRIENTS

STRONGER. POWERFUL ENERGY-


PRODUCING INGREDIENTS

Rev3 Energy™
Rev
3
Energy Surge™ Pack
These statements have not been evaluated by the Food and Drug Administration.
15 Health & Freedom This product is not intended to diagnose, treat, cure or prevent any disease.
USANA’s Healthy Food Choices
NA GUAR
SA A

U
LOW

NT
EE D
G LY
CEM

CLI
IC
• Low glycemic

NI
CA
L LY D
TESTE

• A balanced approach to nutrition


• Great-tasting bars and drinks
for convenient snacks
and meal replacements
• Reduce carb cravings and
help maintain a healthy weight*

*These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure or prevent any disease.

“As an Olympic athlete, I always try to stay in shape, and one thing
that helps me do that is sticking to a healthy diet with USANA Foods.”
—Jennifer Azzi, Olympic Gold Medalist and former NCAA champion

16 Health & Freedom


RESET™ Weight-Management Program

“I feel a lot healthier. It feels good to be able to do


pull-ups and actually run. I feel more alive.”

— Vern Lapuz Jr. lost 70 pounds

Before After

Transform maintain
• Replace two meals with • Replace one meal with
Nutrimeal™ Nutrimeal™
• Eat one USANA® bar for a snack • Eat one USANA® bar for a snack
• Eat one healthy, low-glycemic • Eat two healthy, low-glycemic
meal and one low-glycemic snack meals and one low-glycemic snack

It is suggested that you take these products to your physician and secure his/her advice if you intend to change your
These statements have not been evaluated by the Food and Drug Administration.
diet, begin an exercise program, are pregnant or lactating, have allergies, are taking medications, or are under the care
This product is not intended to diagnose, treat, cure, or prevent any disease.
of a physician. Results not typical. The average weight loss with RESET is 4.5–5 lbs. in five days.

17 Health & Freedom


Sensé Beautiful Science®

Patented Self-Preserving Technology in a


Revolutionary Skin- and Personal-Care System
• Helps reduce the appearance of
fine lines and wrinkles
• Reduces uneven skin tone and texture
• Proven technology that reduces
the appearance of aging
• Rejuvenates the skin after
exposure to the environment
• Keeps your complexion
looking radiant

18 Health & Freedom


SenséTM–Clinically Tested, Clinically Proven

When used together as a system,


SenséTM skin care is proven to
make skin look younger, healthier— 8-Week 100%
beautiful. You could see visible
results in as little as two weeks.
Clinical Test 90%

Results
60%
49%

15%

Decrease in Increase Increase Increase Decrease


appearance in skin in skin in skin in signs of
of fine lines smoothness elasticity moisture dryness
& wrinkles content
19 Health & Freedom
Athlete Approved:
World-class Athletes Trust USANA

“USANA® products allowed me “USANA’s products help ensure “Without the help of USANA’s
to fulfill my lifelong dream that I maintain optimal health products, I could never have
of becoming an Olympic and sustain my energy levels summitted Mt. Everest.”
champion.” as a professional skier.” —Werner Berger,
—Derek Parra, —Jennifer Heil, Canadian businessman,
2002 Olympic gold medalist & 2006 Olympic gold medalist & oldest North American to ever
world record holder in speedskating four-time World Cup Champion summit Mt. Everest

“In USANA, the Sony Ericsson WTA Tour has found a manufacturer that not
only meets the Tour’s rigorous anti-doping standards, but one that is also willing
to back it up with an athlete guarantee.”
—Larry Scott, Chairman
and CEO of Sony Ericsson WTA Tour

20 Health & Freedom


Doctor Approved

“I love the integrity of the people who are doing research for us in
USANA…I have been impressed with the results I have seen with
friends, patients, and my own family.”
—Christine Wood, M.D., Pediatrics, Author

USANA’s products are


listed in the Physicians’
Desk Reference (PDR)
and Compendium of
Peter W. Rugg, M.D., Bart Moore, M.D., Ray Strand, M.D., Pharmaceuticals and
FACEP MPH, FAAFP Author Specialties (CPS).

USANA is involved in
a 10-year partnership
to provide financial
assistance to the Linus
Pauling Institute, giving
Monica Lewis, M.D., Wen Chi Wu, M.D. Heather Tick, M.D., a radical boost to the
ChB, Family Practice, Integrative Medicine,
Author Author research abilities of
21 Health & Freedom
both organizations.
One Man’s Vision

“I dream of a world free from pain and suffering. I


dream of a world free from disease. The USANA
family will be the healthiest family on earth. Share
my vision. Love life, and live it to its fullest
in happiness and health.”
—Dr. Myron Wentz,
Founder and Chairman of
USANA Health Sciences, microbiologist,
immunologist, philanthropist, and author

Help share the vision


22 Health & Freedom
USANA Is the People’s Choice

“USANA has my vote because they combine the grandest vision and the power
of teamwork with the best products. They have the most integrity and forward-
thinking leadership of all the top multinational corporations that I have worked
with. You owe it to yourself to look deeper into this exciting opportunity.”

­ Dr. Denis Waitley,



Trainer of Super Bowl and Olympic athletes, Apollo astronauts,
and Fortune 500 executives; motivational speaker; and author

USANA has been voted the


#1 Distributor Choice company
by Network Marketing Today
& The MLM Insider Magazine
from 1997-2008.

Why USANA’s compensation plan has


been the people’s choice for 10 years
23 Health & Freedom
Six Ways to Earn Income with USANA

1 Retail Sales
Earn profits on the difference between wholesale and retail.

USANA
2 Weekly Commissions
Earn a starting commission up to 20% from your
currently pays
customers and sales volume of your team.
an average of
3 Matching Bonus
Receive up to 100% matching bonus for 8 months
(32 weeks) on the sales volume of Associates you enroll who
become Platinum PaceSetters. 53%
of sales
4 Incentives
Be rewarded with luxury travel, prizes, and even extra
volume in
cash through USANA’s generous incentive programs.
commissions
5 Leadership Bonus
Participate in USANA’s 3% worldwide weekly bonus pool. and incentives!
6 Elite Bonus
Enrich your income with USANA’s 1% quarterly bonus shared among
the top 25 income earners.
$85,000 is the average annual income for established, full-time USANA Associates. $23,300 is the average annual income for Associates who earn as little as one commission check a month. Total
includes all earnings from the compensation plan, Leadership Bonus, and contests and incentives. Calculations based on earnings between February 2008 and January 2009. (Figures should not
be considered as guarantees or projections of actual earnings, which result only from consistent, successful sales efforts. To be considered in a rank’s earnings, Associates must have earned checks
at a median rank for at least 16 weeks.) According to results from an in-house survey taken between 2004 and 2006, the primary reason 17% of USANA independent business owners join the
company is to improve their financial future. 21% of that group earns a check at least once a month. Of those whose primary reason is to earn enough to replace a full-time income, 41% have been

24 Health & Freedom


Associates for at least one year and 56% are full-time Gold Directors and above. The number of Gold Directors and above who have maxed at least 1 Business Center during the year equals less
than 1% of all Associates. Those earning as little as one check a month equal approximately 3% of all Associates. (The average annual income for all 158,934 USANA Associates, including those
who are brand new or who are not actively building a business, is $618.55, with nearly one in three earning a check. To date, USANA has more than 130 Million Dollar Club members.)
The Power of the USANA Compensation Plan

Challenges of USANA
Traditional
Networking Networking
Figure 1 YOU
YOU
BC001

Jill Bob

• Creates competition rather than teamwork


• Commissions paid monthly
• No carryover volume
• Group sales requirement • Based on the Power of Two
• Paid on and limited to levels • Commissions paid weekly
• Unpaid volume carries over each week*
• No group sales requirement
• Not limited to levels
• Average people are succeeding
25 Health & Freedom * Unpaid sales volume up to 5,000 points carries over each week provided you remain active.
USANA Compensation Plan

Figure 2 Figure 3

You Earn Commissions* Carryover†


Weekly Payout Schedule YOU
Payout will be based on U.S. dollars
BC 001
Group sales Commission
Volume Points Points
Left Right 001 001
Jill Bob
250 250 40
Left Side Right Side

500 500 100


1,000 1,000 200
2,000 2,000 400
3,000 3,000 600
3,500 GSV pts 2,500 GSV pts
4,000 4,000 800 - 2,000 GSV pts - 2,000 GSV pts
5,000 5,000 1,000 1,500 GSV pts 500 GSV pts
* Commissions are earned based on the sales of your organization. Carryover = 1,500 left ­— 500 right
† Group Sales Volume up to 5,000 points may be carried over.
Total Commission Points = 400 pts.
26 Health & Freedom
Refer to page 24 For the Average Income Disclaimer
USANA Compensation Plan

When You Help Others Succeed, You Succeed


Figure 4 Preferred Customers and Re-Entries

Preferred Customers YOU Preferred Customers


or PSP for Retail Orders BC 001 or PSP for Retail Orders

001 001
Left Side Jill Bob Right Side

YOU

YOUR RE-ENTRY UPLINE RE-ENTRY


27 Health & Freedom
Weekly Earnings with a 3% Leadership Bonus

Hypothetical Earnings at $175 Per Share


rank # bcs Shares weekly minimum
Bonus Commission Total
GOLD DIRECTOR 1 1 $175 $1,000 $1,175
ruby director 2 3 $525 $2,000 $2,525
emerald director 3 6 $1,050 $3,000 $4,050
diamond director 4 10 $1,750 $4,000 $5,750
1-star diamond director 5 15 $2,625 $5,000 $7,625
2-star diamond director 6 21 $3,675 $6,000 $9,675
3-star diamond director 7 28 $4,900 $7,000 $11,900
4-star diamond director 8 36 $6,300 $8,000 $14,300
5-star diamond director 9 45 $7,875 $9,000 $16,875
6-star diamond director 10 55 $9,625 $10,000 $19,625
7-Star diamond Director 11 66 $11,550 $11,000 $22,550
8-Star diamond Director 12 78 $13,650 $12,000 $25,650
9-Star diamond Director 13 91 $15,925 $13,000 $28,925
10-Star diamond Director 14 105 $18,375 $14,000 $32,375

Share amounts increase cumulatively for each successive leadership ranking


(i.e. Gold=1 Share; Ruby=3 Shares (1+2); Emerald=6 Shares (1+2+3), etc.)
*More information can be obtained by clicking on “Policies & Procedures” at USANAtoday.com

28 Health & Freedom


Refer to page 24 For the Average Income Disclaimer
r who helped educate her she knows isn’t only hers. She had to learn
of the business. Once she to accept someone rejecting the business
pportunity before her, she opportunity as only that, rather than take it
r distributor kit out of the personally. Along with feeling like she didn’t
left it four years earlier. “I deserve to be successful, the rejections caused
small with this because of her to look inward and work toward being
ith the industry,” she says. the person she wanted to be so she could
my own way and not doing reach her financial goals. Lynn admits inward

USANA Associates Generate Income


put here to do. I have found change was her most difficult challenge. She
rough this business.” recently published a book with advice for

me I helped bless someone with the


they blessed me back.”

Keeping Your Business Centers Active:


• 1 Business Center =
100 Personal Sales Volume Points every four weeks*
• Multiple Business Centers =
200 Personal Sales Volume Points every four weeks*
Lynn attributes her team’s success to their working for each other.

The Power of Autoship:


Volume 2 Issue 10 SUCCESS FROM HOME 125

8/10/06 6:55:28 PM

• 10% off wholesale prices


• Creates convenient repeat business
• Product orders shipped automatically to you and
your customers every four weeks
• Increased product sales = increased income
*Personal Sales Volume Points are produced through sales to your customers and include products
purchased for your personal consumption.

29 Health & Freedom


Four Simple Steps

1 Business Development System 2 Activate (See Figure 5)

Figure 5 1 Business Center 3 Business Centers


Earning Potential $52,000/YR US* Earning Potential $156,000/YR US*
Direct Income from Group Sales Volume Leveraged Income from Group Sales Volume

YOU YOU
001 001
BC 001 LEFT Side
BC 001 Right Side

001 001 YOU YOU


Left Side Jill Bob Right Side BC 002 BC 003
002 Left 002 Right 003 Left 003 Right

JILL KEN SUE BOB

1,000 GSV pts 1,000 GSV pts 1,000 GSV pts 1,000 GSV pts

2,000 GSV pts 2,000 GSV pts


2,000 left 2,000 right gsv bc 001 2,000 left 2,000 right gsv bc 001 = 400 PTS.
1,000 left 1,000 right gsv bc 002 = 200 PTS.
4,000 GSV earns 400 pts. 1,000 left 1,000 right gsv bc 003 = 200 PTS.
*Not including bonuses or re-entries.
4,000 GSV earns 800 pts.

3 Who Do You Know? 4 Be Teachable

30 Health & Freedom


Refer to page 24 For the Average Income Disclaimer
Training and Support—
In Business for Yourself, Not by Yourself

• Business Development System


• The Income Maximizer™ System
• Professional publications
• Effective business-building tools Produ
ct Info
rm ation

10
2009-20
USANA Newspaper

• Exciting atmosphere with incentives, Health & Freedom

contests, and travel opportunities


• Spectacular conventions
• Independent Distributor Council
Highlights for
Learn about USANA Health Sciences, the #1 rated home-based business this issue

High-Quality Products
and Business Make
for Powerful Mother-
Daughter Team
Dr. Christiane Northrup
and Kate Northrup Moller
A renowned physician and
best-selling author and her

• USANAtoday.com
daughter are successful in life
and their USANA business. 5

The Power of Teamwork


Tim Lewis and
USANA Health Sciences is USANA produces the highest With products that provide Rupert Bushner
Former ministers and USANA
one of the world’s leading quality nutritional and personal- better health and a business
Associates have formed a
companies in the field of health and care products in the world. With a opportunity that offers security and powerful team committed to
nutrition. Founded by Dr. Myron complete balance of nutrients and limitless growth, there’s never been a helping others. 13
Wentz in 1992, USANA develops and antioxidants to protect your body better time to work as an independent
Why the USANA
manufactures high-quality nutritionals, and science-based personal-care USANA business owner. Opportunity Is the
energy, personal-care, and weight- products that replenish and rejuvenate Right Choice
management products that are skin and hair, USANA’s products will Dr. Denis Waitley
USANA has proved to be the

• Weekly Health & Freedom Presentations


distributed by independent Associates make you feel and look wonderful. best direct selling company
in 14 markets worldwide. in the world because of its
world-class products and
compensation plan. 13

USANA Health Sciences


3838 West Parkway Boulevard, The M.O.N.E.Y.T.R.E.E.

Item #500.010107
Salt Lake City, UT 84120 Formula
Robert Allen

500.010107
Owning your own home-
based business offers
limitless opportunity for
growth and income. 14

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Health & Freedom


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Timing Could Not Be Better

• Listed in the top 20 on


Forbes’ 200 Best Small
Companies list for three
years (2006, 2005, 2004)

• Business Week named


USANA to its 100 Hot Albert Einstein Award for USANA rated #1 Distributor
Growth Companies list Outstanding Achievement Choice for 10 years
(2004 and 2005) in the Life Sciences (The MLM Insider/NetWork Marketing Today)

• USANA CEO Dave Wentz


named to a Forbes.com
list of 21 of America’s
powerful CEOs 40
and under.

Received Editor’s Choice and Top 5-Star Rating 10-time winner of Utah’s
(USANA EssentialsTM & HealthPakTM, NutriSearch Comparative Best of State Awards
Guide to Nutritional SupplementsTM, 4th edition)
32 Health & Freedom
Financial Freedom with USANA

Tina & Tomas Artica Jaclyn & Brian Bohlke Leroy & Sherolin Daley Tony & Tammy Daum
Work History: Banking & finance Work History: Banker & executive assistant Work History:Former director of Work History: Owner of aviation business
Residence: California, USA Residence: Texas, USA nursing & pastor & Marketing Representative
Residence: New York, USA Residence: Florida, USA

Barbara Fonger Jenevieve & Kendrick Que Zachary Ross & Collette Larsen Layda & Bryan Morris
Work History: Medical Work History:Corporate vice president Work History:Student & stay-at-home mom Work History: Former car dealership owner
Residence: Montana, USA & tax consultant Residence: California, USA Residence: Texas, USA
Residence: California, USA

Tom & Lorie Mulhern Justina Rudez John & Veronica Sosa Khanh Voong & Hang Nguyen
Work History:Counselor & PGA golfer Work History: Hair salon owner Work History: Golfer & former elementary Work History:Former construction worker
33 Residence: Washington, USA Residence: Florida, USA school teacher
Residence: Texas, USA
& legal services
Residence: California, USA
Dreams Are Becoming Reality

1
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